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                    <text>LOUIS ADAMSEL

Transcript, interview
2021-05-28

Jennifer Ho: All right. Today is Friday, May 28th, 2021, at 10:07 a.m. I’m Jennifer Ho, archivist for Special
Collections at Cal State San Marcos, and today I’m interviewing Louis Adamsel for the Black Student
Center Oral History Project, a collaboration of the CSUSM Black Students Center and the CSUSM
University Library Special Collections. Due to the ongoing Covid-19 pandemic, this interview is being
conducted virtually. Louis, thanks for being here with me today. How are you doing?
Louis Adamsel: I’m doing lovely. Great to be here. Thank you for the invite.
Ho: Yeah. All right. So, let’s get right to it. Tell me about your childhood. Where were you born? Where
did you grow up?
Adamsel: So, where I was born and ultimately where I grew up are two different places. I was born and I
spent early part of my childhood in Watts, California, Watts, Los Angeles, so beautiful place. Got early
experiences of education there. Just family, very beautiful place. But from Los Angeles, Watts, Los
Angeles, we ended up moving to the Inland Empire, Marino Valley. And that was more desert-type. It
was hotter but it was a great place to learn, grow up. And that’s where a majority of my childhood
friends are from, and I still have family there to this day.
Ho: Okay. Your parents still live in Marino Valley?
Adamsel: Yeah. My guardian. I was actually raised by my aunt, so—
Ho: Okay.
Adamsel: —yeah. My aunt, yes, she still stays out there.
Ho: All right. All right. Thank you. And so, did you go through high school in Marino Valley then?
Adamsel: Yeah. I went to Rancho Verde High. (chuckles) Home of the Mustangs. I graduated back then,
about 2012. So, almost 10 years ago, but—
Ho: Okay.
Adamsel: —but it was a lovely time.
Ho: All right. Great. Thank you. Tell me, how did you come to your understanding of Blackness?
Adamsel: I think I came to my understanding of Blackness just due to my environment. Like I said, I was
born in Watts, Los Angeles. And I know my aunt worked in the school systems out there. And so, from
early on, being close to schools, it was always great. I don’t know. I always was around Black people: my
cousins, sisters, everything. I think that was just normal to me, Blackness. But then I think the biggest
piece about Blackness was just about, when I was younger, I used to love reading. And so, with that
comes history, learning about who you are in relation to the world. And the earliest bits of history was, I
think, elementary school. But I can remember—it was 102nd Street School and I think there was a
ceremony rededicating the name to Florence Griffith Joiner Elementary School. And so, right then, there
was the history of a Black track star, one of the greatest female athletes. And boom! And my interest
just—that started it. But through reading, through writing, through understanding people, through
understanding different cultures, if you want to do anything in the world in relation to other people, I
think the biggest piece is understanding that relation to yourself and where you come from and,
ultimately, how the world perceives you. And especially being from Los Angeles and even understanding
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whether it’s relationships to police, understanding relationships with low-income communities, whether
or not you understand it all entirely when you’re young, you can see differences. You can understand
people and places where you might not see a specific race in a certain area, but you might see them
everywhere else. And then, you put the two and two together at a young age. And I think through
education and through reading and through history, you can sort of understand a little bit better. But,
yeah, I feel like I always knew. (chuckles)
Ho: Mm-hmm. Yeah. Through experience and learning.
Adamsel: Yeah. Exactly.
Ho: (several words unintelligible) Definitely. You mentioned that you did a lot of reading. Was reading
something that you were interested in on your own, or did your aunt encourage you to read? Or was
this all through school?
Adamsel: I think reading was something that I did on my own a lot because I ultimately enjoyed it. I think
it was peaceful and it fit, once you understand letters and the relationships, it was like figuring out a
puzzle for me. I know my aunt, growing up in the household, reading was encouraged. Also having—I
remember I would have older siblings and there would be scholastic book things, and every student
reads at a specific level. And I had a sister who was three years older than me, and I would pick up,
sometimes, her books from school. And I would take her readings just to read them because I would get
bored if I was reading something or I finished series. But I was always in the library, always reading, and
always searching for whether it was non-fiction, fiction. I loved it. And I still do. But I feel like, when I was
younger, I think I used that as a way to—I like being by myself reading more than playing video games.
And it shows in my skills today. (chuckles)
Ho: Okay. That’s great. As a librarian, I can identify with that. (both laugh) Okay. So then, related
question. What were you taught in childhood and adolescence about Black history and the Black
experience? You kind of touched on this already but anything to add to that?
Adamsel: Well, yeah. So, I mean I think I was always taught about the Black experience through my
household. I was raised by women who thought it was really important to teach you about the way you
might be perceived, about the way you should act in public, treating people with respect. But the older I
get, I don’t think that was by coincidence, by choice. It was because they were older black women who
probably saw how black men were being treated in Los Angeles, specifically even anywhere you go. Even
in the Inland Empire, being mindful of your surroundings is a sense of security. I think that was
something that was always taught because one, you never know who’s watching; but then there’s also if
anything goes down, you might also be taken at a—how would you say? Like you’re not going to be
given the benefit of the doubt. I think that’s what was the message that was trying to be given to me at
a young age. And like I said, I didn’t really need anybody to tell me. I mean, I had family to tell me,
uncles, aunts, anything. They would tell me the basics of be mindful of what’s going on in the streets,
going to and from school, being in life. But then, also reading, whether it was historical books, whether it
was non-fictional accounts from people and different areas. I feel through travels—my family used to
send me off to different places, whether it was to visit family in Georgia or Detroit and allow me to soak
in environments, and “Hey, go use public transportation, but understand how to blend and go about
your daily life.” But in that Black experience, one, it was a lot of lived moments. It was a lot of learned
experience, just through hands-on teaching.
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Ho: Mm-hmm.
Adamsel: But through reading books, sometimes you can use other people’s experiences, other people’s
lives and allow that to shape your understanding of those relationships, intercultural. Like I said, it’s all
about how people perceive you. And then, based on their perception of how they might view the Black
man in America or even Black kids in America, they’re going to treat you a certain way. And it’s through
family teaching, I think I was able to realize, whether it was if I didn’t know the term “microaggression,” I
could tell if somebody was a little bit more disrespectful to me or if somebody had respect no matter
where you came from and, also, if I even wanted to bother with certain people just because of what I
thought their perception of me might have been.
Ho: Thank you. You mentioned visiting family in Georgia and other places. Can you briefly touch on your
experience in L.A. versus Georgia and then also in San Marcos. I know they are three totally different
locations in terms of demographics and culture. How was that like for you?
Adamsel: Yeah. So, I’ll touch on that. I mean, when it comes to Watts versus—and then, I’ll even bring in
like Marino Valley. So, Watts was a place where, even through history, one of the things that’s really
prominent that I used to like the most when I was a kid was just even the brief history of the Watts
Towers. These are towers in Watts but when you read—it’s sort of folklore but it’s a true story—but the
books talk about a man being able to build the Watts Towers out of recycled materials, old mosaic
artwork, everything and builds these—I forget how many towers are in there, but beautiful, beautiful
structures made out of restructured material. And every time I used to go to school, I used to see these
towers as a little kid. And I’m like “Man!” and try to find out the story about that. I used to—“Man, you
could do anything with recycled materials. It looks beautiful. It’s structurally sound, and people respect
it” and then also knowing that somebody came here to build that in a place that (clears throat) when
you think about Watts, sometimes people have mixed reviews about it. It might not be labeled as one of
the safest places for everybody. So, it’s one of those things that I used to like, being able to connect with
people, and also seeing the amount of black and brown people in that city. I think that I used to
appreciate that, and I think going to elementary, second grade out there, it was one of those things. My
introduction to the school system started there. But that was also where I had some of my first Black
teachers. And so, it was a lot of that there, even the afterschool programs. I feel like whether I knew it
or not, I was soaking in those experiences. And when I went to the Inland Empire, I mean it really wasn’t
like on a historical Black history tip in the Inland Empire. But that was also a growing city. And I think a
lot of people migrated out there. It was a growing place. And I felt like that allowed me to be in an
environment where it was sort of carefree. I could learn. I could sort of be— (clears throat) like my
environment wasn’t going to shape me any way. I don’t think my environment, and the Inland Empire, it
may not have been Black centric. But I still feel like there was opportunities for me to go any direction
that I wanted to. When I’m in my studies, I still found pockets of Black mentorship or a teacher here or
there. But I just feel like just the overall environment and that quality of life, it was just something
simple for a young man to grow up in. You still see those different relationships. You still see it play out.
You still would be taught by family. But it was a totally different environment than L.A., slightly less
busy. And I think I like that internally. And when I think about Georgia, visiting family whether it was
Georgia—I think one of the biggest things that I was able to do when I visited Georgia, one, is just see
the difference in Black culture as a kid. I remember going to Georgia and then, in the summers, some of
the friends and things that I would make in local parks or kicking it with family, you see them doing
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things different. You see Black kids playing baseball, whereas in California I’m like “We mainly play
basketball” over there. Or just different accents. And I have family from the south. So, I feel like the
accent really wasn’t a difference. But also, the historical areas, you could go down, visit MLK Museums
or Black History museums and just soak up, I think, the southern culture a little bit more than you
technically would on the west coast. I’m not saying the west coast doesn’t have a vibrant Black culture.
But when you come from a place where, whether the narrative wants to be blatantly told or not, you’re
going to have a museum that captured things that some people might want to forget. Or just in the
street names, or just in the local—even like the weather. You soak in so much from the people who have
been there, who have lived it for generations and generations. And I feel like that’s one of the things
that I still love to this day, traveling to different areas who their past has been, ultimately, a lot of Black
history. And they have to—there’s so many different ways for them to keep track of that history and
that culture. And it lives on through whether it’s food, music, style. I like it all, and it’s all a blend.
Ho: Mm-hmm. Yeah. That’s great. Identity is really important, and knowing about your history and your
people really grounds you and shapes you. And it’s really important, for sure.
Adamsel: Yeah.
Ho: Definitely. Okay. So then, what about San Marcos? Why did you decide to come here, and then what
about the culture of this area brought you here? Why did you choose San Marcos?
Adamsel: Yeah. To be honest, one of my homeboys, one of my friends from high school, we used to be
in band together. And I think he came here—Damien Brandtley—he was a scholar here. But he had just
told me about it. He was like “Man, it’s way cooler, weather-wise.” It’s near the beach. It’s a beautiful
place. I had never been. But the Inland Empire was hot. And I was like “Yeah. I wouldn’t mind going
there.” And I think I had applied but when I had originally applied, I ended up going to the military first.
And then I think I was in Virginia and then I had tried again to apply. And then I ended up getting in. But I
didn’t come right away. So, I had never seen San Marcos. I had only heard the weather was decent
because it was semi-close to the beach. You can get there by local transportation. But when I came to
San Marcos, I think I appreciated the hills. I appreciated the calmness of San Marcos. I came in 2013. I
feel like they built a building every single year since then, and it’s developing. It’s not the calm city. Well,
it probably won’t be the calm city that I’d seen. But when I’d first seen it, it was just so calm and so
peaceful. And I think I enjoyed that peace. I won’t say it was like I was looking at San Marcos and I’m like
“Oh my god, the demographics of the Black population are just so amazing.” (Jennifer chuckles) You
know, I’m gonna feel enveloped. But I’m not the kind of person that says, “I need my group to be the
most dominant in the area to thrive.” I didn’t look at San Marcos like that. I looked at San Marcos as a
place where it was a young area. And I was like “Well, if this place is growing, I can grow with it” because
I can’t grow in a place where it’s like too much going on around me. I won’t probably be able to focus. I
was nervous about that. And, yeah, so San Marcos, a beautiful place. I feel like the demographics were
all over the place. But I still felt like it was a majority White. I know it became a Hispanic institution. So,
we get some trickles of culture there. Our Native American Land Act, that’s great. But one of the things I
always noticed around my time in school is just the rate, the percentages of Black Americans at Cal State
San Marcos, typically like 2.5, 3%. And that stayed the same. And I never really understood that dynamic
in the relationship to Black students, understanding do they know it’s here? Is it a cool place to be? But
it just didn’t seem—I feel like we got—there was Blackness here, but I felt like the community, anybody
that was here, typically had to band together because we were here together. But yeah, it feels like San
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Marcos wasn’t that place where I was just “I’m going because the Black population.” I think I went
because it was a young university, and I think the university was still making a name for itself. And so, I
came in at a time where I was like “Hey. I want to do that too.” So, we had similar visions. (chuckles)
Ho: Okay. That’s nice. I like how you said that you and the university would grow together.
Adamsel: Yeah.
Ho: That’s really great. Remind me what years were you at Cal State San Marcos?
Adamsel: I was there from 2013, Fall 2013, to Spring 2018.
Ho: Okay. Now tell me what’s your relationship to the Black Student Center? Why did you get involved?
Adamsel: Yeah. My relationship is I think I got involved because of friends. Being a young Black man on
Cal State San Marcos’s campus, even staying in the dorms my Freshmen year, one of the natures of my
relationship to campus used to be “Let me go to class, and then let me go back to the dorms, maybe
work on homework, maybe not.” But I felt like I had a lot of friends in the dorms. And that was my
relationship to campus. But then, ultimately, I started knowing more and more people who were upper
classmen. And I think it might have been like Kakailah or Tiffany Boyd, but different people had come
into my friend group and they’d be like “Oh, you know, on Tuesdays we’re going to this Black Student
Union meeting.” And I think ultimately my relationship with fellow Black students on campus started
thriving. So, when it came to, I believe it was like my, it might have been my second or third year in Cal
State San Marcos. And that was one of the things. I used to actually just be like a fly on the wall when it
came to the matters of BSC arriving, thinking about Jamailah, Tiffany. Yeah. We’d have conversations
about “Oh, you know, we’re thinking about Black Student Center, and thinking about what that could
mean for university Black students.” And I remember tagging along to like the BSU meetings to promote
this idea of “Hey, you know, this is coming! Are we having support from all of us? Is this something
that—if there’s ever going to be sign holding or different things like that.” Because I know Tiffany and
Jamailah were very involved with student government. They were the leaders at that time. I believe
Tiffany was president at that time. And that was one of those things where you were just making sure
that this is not only an idea coming from two heads but getting that buy-in from an entire community,
understanding like “Hey, you know, we have community but if we could have this space, the community
probably wouldn’t have to work as hard trying to organize together or even have that spot on campus to
where it’s undeniably yours.”
Ho: Mm-hmm.
Adamsel: And so, yeah. I feel like personally I don’t necessarily know. I guess in hindsight you never
really know how minor some of your actions might be. Reviewing documents differently, like it may
seem so minor. And for me it does, in relationship to the work that Jamailah and Tiffany and a lot of
other people have put in, even people not inside the Black community, allies from the LatinaX Center,
different other groups and different people around campus. I feel like my work was miniscule but
ultimately that Center thrived and came to be. And then, I feel like my relationship with the Center also
blossomed because, as Tiffany and Jamailah and some of those other strong pushers of this space, they
were there but then they left. And then I’m a student, ended up being involved in student government
and then, ultimately, became student government president and then I get to see even more. Being a
Black student government president, my relationship with Black students is probably going to be a little
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different in the sense that this should be a working relationship, for sure. If there’s Black students on
campus, I want them to see how seamless it should be to, one, do good work for the university, but then
also make sure you’re still seen in your spaces and not sort of having this gap between “Oh, that’s Louis.
But we have no idea who he is.” Or he has no ideas (of) what is the regular Black student facing on
campus. And I think that was one of the things that I really wanted to do, as a student, even as a student
leader, is always make sure that, one, I was seen in those spaces, but then encourage the students who
were in those spaces “Hey, because you’re a leader in this space, that means you could lead anywhere
on campus. Don’t forget to come back and make sure you’re in multiple spaces at once.” But I was like
“That’s what the university needs! They need to see Black people, whether you originated in the Center,
because (it’s) a place of comfort.” I’m like “They need to see you in every facet of the university because
like why not!” But that’s how I used to treat my relationship to the Black Student Center. I hope I
answered that question.
Ho: Yeah. For sure. Thank you. Okay. So, tell me. You mentioned Jamailah and Tiffany. Tell me about
different leaders on the project and their contributions, including any unsung heroes that maybe we
don’t know about because there are always unsung heroes.
Adamsel: Yeah. I’m totally blanking on people’s names and times because it was a while ago and Tiffany
and Jamailah might beat me up. I do remember there was a Karen Guzman. I remember she used to
work closely with Tiffany and Jamailah in getting support of different people.
Ho: Was she a student?
Adamsel: Yes. She was a student, and I don’t really know how she chooses to identify herself. She kind
of acts LatinaX. But I know she was a pusher of this space as well as a pusher for the Latina Center. Um,
man, other folks. I think the entire Black community might get a pat on the back for pushing this.
Thinking about a Kailah Wiggins, I believe she was one of the first people to tell me to go to a BSU
meeting and then, ultimately, leading me to work in conjunction with Tiffany and Jamailah. And, yeah,
anybody else who I forget, they(’re) going to probably have to come and talk to me because I’m
probably forgetting a lot more names. But there were a lot of unsung heroes. And, for me, even when it
comes to unsung heroes, that’s one of the things that I also think about, is as the space grew and as it
came to be what it is today, I’m thinking about even all the student workers who worked in the Black
Student Center when it first opened. I think about the first director, Anthony Jett. I think about where
the space is now from where it was, and I’m—even people like Dr. G or—man, some of our Student Life
and Leadership folks that I’m forgetting. But, again, from where it is then to where it is now, that
growth, those events, the events that were in person, our Black Faculty Staff Association, I feel like every
single Black group on the campus they organize in a way to where they needed to be in that space at
some point. And when it comes to that leadership on this, man, there were so many leaders. But it was
just something that Black students felt they needed. And then not only felt they needed but then came
together to get it. I think that was really powerful. And, yeah, like I said, it was a lot of unsung heroes.
But I think, ultimately, everyone’s last vision, from the time it was a spark in someone’s mind to the time
they had their first-year anniversary, even coming on multiple year anniversaries to our current director
now, I think everybody’s vision is really just to make that space for Black students, one, to feel
recognized, to feel seen but then also this is not a soaking pool. This should be the jump-off point. You
might come hear introduction to the university but you’re going to bounce off going in so many different
paths. But, ultimately, your first relationship to the university, unlike me, unlike some of the unsung
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heroes, our first relationship to the university wasn’t a Black Student Center. It was just relationships
with each other. And if you couldn’t walk past a Black student on campus without knowing their name,
that was the conversation. You go “Hey, hey. You know, I haven’t seen you before. You might be a
commuter. You might be—whoever you are but we need to know a name so we can at least invite you
to our next outing, our next poolside, our next, community service, anything.” But, yeah, thank you for
that question.
Ho: Sure, yeah. If you think of peoples’ names as we’re talking, please feel free to mention them.
Adamsel: Oh, yeah. Of course. I’ll make sure I’ll throw them out.
Ho: Okay. Great. So, you mentioned vision and purpose for the Black Student Center. Tell me what the
vision and mission and purpose were and what they are now, or as recently as—since we’re not at the
university anymore.
Adamsel: Man, you know, John—
Ho: I mean not word for word but in your opinion.
Adamsel: I’m like John might have to hurt me (Jen laughs) because I don’t know the mission, the vision
today. But I think that mission—because this is going to have to come off the top of the head and this is
going to be mission-based on what I felt, and vision based on what I’ve seen—I think that mission was to
create an environment to where Black students felt seen. They felt a little bit protected because they
were among people who shared their common experiences along with themselves. And I think it also
created a space to where you can be around your peers who share those same experiences. And then,
maybe, if people who were not a part of your ethnic background, they want to come in and try to be an
ally, try to learn a little bit. It also creates a space for other people to come in and see you in your
spaces, how you interact, the events that you put on, and hopefully learn a little bit about your
community so they could be better people, better allies. I think the vision, when it comes to the space, is
making sure you achieve that Black excellence in the school setting, feel supported by your peers. But
then it also—the vision is bringing in that Black faculty and staff component, making sure these students
are supported, making sure that if there are other allies in the faculty staff around campus, like “Hey, if
you want to come find this prominent group of Black students, people who are involved, if you need to
pull things, this creates a space where everybody is on campus.” And let’s say they’re looking for Black
students to get involved or mentor, it allows you that area to where you can pull from. And even if
you’re not solely pulling from that space as a resource of Black students, it also allows that to be a
beacon on campus for Black students as they’re coming, as they’re commuting, like “Hey. I didn’t know
this space existed. Boom! Let me pop in there. I don’t only have to be in like a commuter line. Or I don’t
only have to be in a library study room.” And then going back to that connectivity and that nature,
having that Black Student Center is that homing beacon when we’re on campus. I feel like it adds to our
retention, or it should add to the retention. I’m not going to spit out the numbers and say has this done
what we expected it to do? But that vision is to increase that campus presence, to increase your
interaction with the campus because we all understand building a relationship with a space. Building
that relationship with a space will ultimately enhance your relationship to the university. Getting more
involved, typically more times than not, will allow students to keep their GPA up, their GPA
requirements on things, be a little bit more focused, have more peers around, build better relationships.
So, you end up leaving college better than you found it but then you also leave college with a larger
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network, a couple more experiences—some great experiences at that—and a little bit more
understanding of who you are in relationship to the entire world.
Ho: Thank you. So, these items that you mention—increasing your network, increasing retention, being
a beacon for Black students—are these what the students and faculty and staff had in mind when they
were pushing for the Black Student Center? Or was there anything else?
Adamsel: Yeah. I think they were pushing for that, and I think some of the students would say I
sometimes debate with the phrase “Safe Space.” Yeah, this is a space for you to grow. I don’t
necessarily—I work crisis. I don’t necessarily think every single space is safe. I still—We got to do our
due diligence. But when we look at the space, I think people wanted it to be a space where they can
come see a little bit of history, learn a little bit about their peers. And, ultimately, this is the catalyst for
Black students, whether it was research, tutoring. This is the hub. And I think that was the vision that
Black faculty, staff, and students wanted to see because, when we came on campus, just the fact of
we’re walking up Chavez stairs just like the rest of them, and we’d go all the way to the back of the
school. And this is 2013. We go all the way to the back of the school still to meet in like Mark 101, Mark
103, 102. And that was our commute. And we’d see everybody at U-hour. We’re walking all the way
across campus or sometimes we’d be in SBSB, you know, walk across campus. We always had to do a
migration. But even when the Black—I mean, not the Black student but when the USU was built, the
University Student Union was built, we see all these groups in the space. We understand what could be
possible, what could be done. But we didn’t have it. And, pushing for that, it’s like okay. Well, we know
what we could have. They look like they’re having a good time. They look like their events are awesome.
There’s cross-functioning, cross-collaboration going on. There’s support from the university. There is
support from Student Life and Leadership. There’s support from our Vice President of Student University
Affairs. All these groups have it. We don’t. So, when you see that support from the university, it makes
you look and say it looks like in some shape or form, it may not be in entirety that the university is
supporting, but just these spaces existing on Cal State San Marco’s campus, that allowed Black students
to realize like wow! This is how the university chose to support this, and this is how we are supported.
And when you look at differences, differences can sometimes be blatant explanations without needing
to say anything. The imagery that I see, the events that I see put on, I’m walking my day-to-day path
through the university. I’m feeling the relationship that I am in with the university. But somebody else
might feel their relationship is different, based on what they identify with, based on the spaces they can
go into and see themselves represented, whether it’s in imagery, whether it’s in dialogue, whether it’s
events. And if I get events coming up the end of January ‘til the beginning of March, then I know like oh,
wow! This is how you see me. This is how you choose to view me. And this is going to be your
relationship with me.
Ho: Thank you. I have a list of questions here, but I went way off, just following your— (both chuckle)
Adamsel: Oh. It’s all right.
Ho: Okay. So, did you experience or witness any push back to the creation of the Black Student Center?
Adamsel: Yeah. But I think I experienced it in a multitude of ways. I think there was push back coming
from places that you never would think.
Ho: Like what?
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Adamsel: I think there was push back from student government, on meetings when there would be
topics in conversation where it’s like public, like you could see people speaking against bringing on the
Black Student Center. And to be honest, I don’t think I really was in those meetings that much, invested.
But when I was there, I could see it, or even reading the meeting minutes afterwards, I’m like dang! I
didn’t know this person was against it or for it. When the culmination of the Center was starting, I think
Cal State San Marcos might have posted something about it, one way or another. And I think there was a
multitude of comments, hundreds of comments where it was like “We don’t need spaces for Black
people,” dah, dah, dah, dah. It’s crazy to see people just against cultural identifiable spaces. It’s like
“Why do you all need a safe space? We don’t have one.” And they don’t understand that relationship.
Or “Why do you feel like you need to go into a Black Student Center? We think you’re going to just hide
out in there. This doesn’t need to be a space for your hiding. If you want to be accepted, then go places
where everybody is and then you’ll be accepted.”
Ho: Hhmmm.
Adamsel: And it’s just funny how people’s understanding of what you mean by “safe space” means or
what some people meant by having a Center, whether it talks about their identity needs, their racial
identity needs. I’m just like, man. For me, I think sometimes the pushback was very weird. Or it wouldn’t
be pushback, but when you look at the amount of people that felt uncomfortable just walking past our
spaces or even being in the space, and you could see a person who wasn’t Black. They might meet
somebody who’s Black that’s in the space, might be a friend. But then they’d be lingering at the door
like “Hey. Can you come on out?” People just feel awkward when they go into a space that, overall, the
majority doesn’t look like them. They’re scared to go in, and they feel awkward going in. But then, when
you say, “This is how I feel when everywhere doesn’t look like me,” it’s hard for them to picture it. And
I’m like, “Oh. You feel that way when you come into our space. That’s how I feel (when) I’m in your
space.” But it’s funny when people can’t do a quick flip in their mind and see like ah! This is probably
why you want it and need it. (chuckles)
Ho: Yeah. I get what you’re saying. I know who you’re talking about. (both laugh) All right. What did
Uiversity Administration communicate was their vision for the Black Student Center, if you remember?
Adamsel: Mmm, I don’t know. I know when I was a senior, I did an independent study project with
Dream a Moon. And I spoke about the—I forget the title of this independent reader study project—but I
spoke about how the university can bring forward something like a Black Student Center and they hope
that it would—I think their vision was this will fix all of our problems with the Black community, and we
will make this space. And your relationship with the campus, Black students’ relationships with the
university, ultimately it will be fixed. And, for me, I think in my research—that was one of the things that
I noticed because I felt a way about it—I was like yeah, just because there’s a Black Student Center, that
doesn’t mean that the university has fully acknowledged everything that the Black students are going
through and then is working to fix (it). Because the Black Student Center is the smallest center in the
university student union. But it’s just one center. It only had one director. The budget may have been
whatever it was. It was probably—still, it’s a budget. It’s limited. And if the organization, the university,
doesn’t change, those Black students that are in that space still don’t feel confident to go out and be
leaders on campus. They still might not feel confident to go off and explore different areas. I didn’t
necessarily want the Black Student Center to be a safe haven. I wanted it to be a place of exploration,
research. You start here but you go anywhere you want on campus. But in order for you to feel like you
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can be anywhere on campus, that campus has to be inviting. That campus has to be doing more from
the top. We need to see it probably in leadership. We need to see it in mentorship. We need to see it in
recruitment and retention rates. And these are all things that I cared about. And so, when I was on
campus, I worked in whether it was like hiring diversity, on diversity committees, or sitting in African
American retention committees. I see the numbers. I see what we’re doing. But ultimately, all that just
funneled my thoughts and we’re not doing enough because if we were doing enough, they would feel
comfortable. They wouldn’t want to leave. They would be present. But all the people that were being
present, again, they consolidated in that Center. And I don’t think it was the Center’s fault. I think it was
just acknowledgment that the university thought the Center was the end all, be all. But Black students,
people, we naturally need more. We want more. But it takes more than just a space to make anybody
feel comfortable to say, “Okay. This university is it. I want to be, ultimately, involved.” And so, yeah, just
going off that. I don’t feel that the university administration really—whatever their vision was, I don’t
think they pushed it, from top to bottom. It wasn’t reflected in policies. It wasn’t reflected in hiring. It
wasn’t reflected in Black faculty and staff numbers. I just didn’t see it. But that’s just me. If there’s some
numbers out there that have prove me wrong, show them. (both laugh)
Ho: So, are you saying that, based on what you saw, Administration was just like “Okay. Here’s your
Center. That’s it. We gave you enough.” Is that, basically, the impression you got?
Adamsel: Yeah. That was basically it. I think that the Center was that space to give. It was a place like
“We’re going to give this to you. You have it. This should be enough. And we’re going to take a step
back.” This is a smaller population. You might be 2.5-3% but this is not a population. I think that should
have probably been a red flag. This is a population to cultivate. This is a population—it may be a small
representation of our campus but hey, if we cultivate this group, if we make sure we do everything in
our power that this group succeeds, we might not be getting monies from federal sources or resources
or anything like that. But, for me, I realize taking that initiative and putting that foot forward for any
student, I feel like we have pockets of Black faculty and staff overworking to make sure we felt accepted.
And there were students who wanted to make sure that the next student felt accepted. But man, that
would have felt good coming from the university with university backing, with programs and resources
from the chomp. I think about people like Floyd Lai of the Cross-Cultural Center, Andreas Vivella, even
Francisco Checa, EOP. All these other groups, all these other resources may have been there for
underserved students and even showing Black students “Hey, you call can do mentorships. You all can
have that.” And I love watching other spaces, how they worked and how other groups, even if you come
from a minority represented population—looking at CAMP students, TRIO, even international
students—every population on our campus has the ability to get backing and support and budget
outlined for that specific thing. And I loved—I always imagined it like rungs on a ladder. If I was a LatinX
student or if I was a white student, how many rungs on the ladder—if I slipped and fell off this ladder—
how many rungs would I hit on this ladder until I fell off into nothingness? Am I going to see counselors I
could potentially train with? Are there student groups that I could reach out to? Are there counselors or
things or events that are specifically targeted to me to where I can hit every step at Cal State San Marcos
before I ultimately fall off? And therefore, I feel like Black students, especially Black male students, Black
female students, man, there’s not a lot of opportunities to pick you up if you fail. If you fail your first
year, your second year, and you decide to fall off the wayside and not come back, how many people or
how many organizations would be there to “Oh, we’re really geared towards retention. We’re really

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geared to making sure you felt safe, comfortable, understood.” I didn’t see that much. And so, for me,
that was always on the forefront of my head.
Ho: Thank you. Okay. Can you tell me about—Actually, were you at the grand opening of the Black
Student Center?
Adamsel: Yeah. It was a lovely event.
Ho: Okay. All right. Have you seen the same level of support for the Center over the years since it
opened?
Adamsel: When it opened, I did see some support. I think I saw some university administration go in
there and at least try to visit the space. And I think I saw a lot of faculty members across— whether they
were in the arts, history, communications professors. I feel like a lot of people chose to partner with the
Black Student Center when it first opened. And I saw events out the wazoo. But I think the biggest thing
when—And so we’re focusing on partnerships, right?
Ho: Mm-hmm.
Adamsel: Yeah. So, I think a lot of people came, especially from the opening. Well, it was even before
the opening because I feel like it was open a little bit before the grand opening. And so, I feel a lot of
people across the university wanted to come and see it, if they supported it. And they even urged their
students to go out and come support it. And the grand opening was a great event with performances,
food. I believe the president even spoke at the grand opening. And so, seeing that representation from
university administration and seeing that support, it showcased like oh, this is what it could be. And the
amount of students that were able to come and just because it was a space, whether they wanted to
see it or not, they were like wow! Intrigued that this is all happening. And this might be a smaller Center
but the things that took place, whether it was on the grand opening day or right after and the years to
come, it seemed like it was booming. I think ultimately the Center has transformed from the things that
it has done now, one, because of Covid, but even before Covid, I feel like the transformation was really
geared at involvement, events, and then really gearing up partnerships. And I think, especially with the
hiring of—I forget her title but sort of like the overall—Gail Colevant, Dr. Gail Colevant, what her role in
managing all the spaces and those leaders from all those spaces, being able to come together. I image
the partnerships are even on another scale now because they are able to communicate calendars and
everything. But it’s nice to see the events just being churned out. It’s nice to see that the students have
such a greater involvement. And I think—because before, when the Center first started, I think the
university presence was like “Hey. Let’s let this Center cultivate.” But now I’m starting to see more “Hey,
Black Students. We’re having new policies come out about retention. We’re having new policies come
out about—We’re going to go into a study about the Black student experience, especially working with
that BSC, Black Student Center.” So, I see the difference and before it was “Hey. We’re going to let the
Black Student Center thrive and flourish by itself.” It can go up in flames or it can fly off into the sunset.
But I didn’t see more policies supporting the students on a microlevel. Are we talking about how we’re
getting students in? Are we talking about how we’re keeping them here. Hey, if the BSC is doing this, are
the faculty/staff doing this? Is the university doing this? The onus shouldn’t only be on the students.
What about the environment that they’re in? and I think, especially with people going back to campus
this Fall, in the Fall of 2021, I’m excited to see hey, are those university policies that are slowly being
implemented, what are they doing to make sure that we’re retaining? And not only retaining, are we
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growing? Is there any possibility of getting past that 3%? Is there any possibility to make students feel
comfortable on this campus? And it can be done. But it starts off with things like policies and people
really reviewing. One of the things that I pushed back on, even when I was a student, as student
government president, I even made that motion to say, “Hey. ASI should separate” because we have the
Gender Equity Center and the LGBTQA Center, both great centers, but ASI was having them on their
budget. Whereas the university budgets for Centers were different. And I just looked at it like wow. This
is the Black Student Center. ASI doesn’t have the money in their budget. Cross Cultural Center is not on
our budget. It’s all different. And when I look at the amount of differences, man, this is a lack of equity.
And so, especially based on population, that’s all I care about. Are we going to give students in every
single space the same opportunity to feel seen, feel accepted, and then also make sure that these
university areas have great cross-functional relationships so people don’t feel afraid to learn and
support another group, even if you’re not a part of that group?
Ho: Mm-hmm.
Adamsel: And I think if the university continues on that equity-based leadership, that thought process,
they could get a much better space of identifying there’s an issue, even if students bring it up, even if
you’re being reactive. If students bring up an issue, taking that time to listen to what the students are
saying and say “Oh, they say they don’t feel supported. What can we do? They say there’s not enough
resources for them. What can we do?” But, yeah, it starts with leadership. It starts with policy. And I
think that’s the biggest thing.
Ho: Definitely. Thank you for that. Going back a little, you mentioned some partnerships between the
different centers. Do the different centers work together a lot in your experience?
Adamsel: I think it could be better, at least from what I’ve seen. I do think a lot of times, when I was a
student, I used to see other spaces come into the BSC, the Black Student Center, dropping off flyers and
say “Hey, make sure you all come to my event,” drop off flyers and say “Come. Come. Come.” But it was
never like y’all are doing something. We wholeheartedly want to support you. And there would be some
opportunity for that. I don’t want to say none of these spaces I ever supported. But I did see some
spaces would come into the Black Student Center to promote, and you know, “Hey. Bring your people.
Yeah, we got free food. We got—” Maybe they had the budget to do free food. But they’d be like “Hey,
you know, we got this. Come.” But when it was, we’re promoting, whether it was historical movie night
or historical U-hour, sometimes they would be slow to come. And I think one of the things, especially
from our first Director, Anthony Jett, that was one of the things that he would do, is work on those
relationships. And I think, even from Anthony Jett to John Rawlins, those relationships as a Black Student
Center Director are very important. But then it also—one of the things that I also have to acknowledge
about those relationships as a Director to the university is they probably have so many different things
and policies and ideas that they have to work on and manage as well as events. So, it depends on their
relationships. But then I know it also probably depends on the people in those spaces, continuously
building that comfort and that support network. And the people in other spaces, we all have to be in
that mindset of okay, I’m going to help you get to that next step because either I’m there or I just want
to help you out of the kindness of my heart. And I think people, the more that they started coming out
and interacting with the Black Student Center, especially from those different identity or cultural spaces,
they ultimately got more comfortable, more and more, to do it with the Black Student Center. And
nowadays, you see collaboration of events starting, Boom! at the beginning of the semester. We’re
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going to all get out there, showcase what we all have. And then, I’m starting to see different—You know,
“Let’s look at this culture through your lens.” Or “We’re going to all go to the Black Student Center, in
collaboration with—” So, I see these relationships are booming.
Ho. Mm-hmm.
Adamsel: You know, longevity, time, people, these relationships are only going to get stronger. I think in
the first couple years, first year or two, we’re going to see that mesh sort of happening and what’s our
relationship to each other? How can we support each other? You’re sort of figuring that out. And I think
a lot of the other spaces—I think that’s one of the things they had on the Black Student Center is they
had probably been there for a little bit. So, maybe that’s one of the things that they were also able to
do, sort of give that road map. “Oh, the Black Student Center can host an event like this,” or “We can
collaborate with Student Life and Leadership like this.” So, I appreciated seeing that, the growing pains,
the relationship building. But ultimately, I don’t think it’s anything that’s especially to a relationship
building, I don’t think it’s anything that’s built overnight. And it's just a continuous effort and a
continuous mindset to say this is what we want to do, and we really want to support this group of
students, this area, the best way we can. And it has to come from the entire community.
Ho: Thank you. You mentioned Historical U-Hour, Historical Moving On. Is that what you said?
Adamsel: Historical with what?
Ho: I don’t know. In terms of programming, you mentioned Historical U-Hour, and then Historical
something else. And I was just wondering what those were.
Adamsel: Yeah. So, U-Hour, 12-1 hour on the university. And I think it’s like Tuesdays and Thursdays.
Well, it may have only been Tuesday. I think it was Tuesday and Thursday when there’s typically no
class, from 12-1. So, typically groups and events would take place 12-1. And so, historically, when it
came to U-Hour, some of these groups and events had already been out there, whether it’s promoting
events, doing different things. And I think they took those experiences, one, it showed the Black Student
Union this is how it’s done. And then, the Black Student Union, when the BSC came to be, it was like
Boom! We have students who already identify how to throw events, how to work with Student Life and
Leadership or ASI to get funding. And even when we got directors—Now, our directors probably have
budgets and so they’re able to let us know how they can partner and make the best things for students.
But those other spaces, in that relationship, they also use that historical nature of U-Hour to partner, do
partnerships, even afternoon events, different things like that. So, I did like that time. And like I said, it’s
just ultimately growth together and, through time and longevity, probably get that rhythm of, hey, this
partnership was straight. Let’s continue on that partnership. Or what can we do to enhance anything
that we’re doing?
Ho: Mm-hmm. Thank you. So, tell me, in your experience, what has been the Black Student Center’s
impact on the campus community, as well as you personally?
Adamsel: I think their impact on the campus community has been amazing. It has allowed the university
to have the support in a different way. (looks off the right in thought) So, wait. Can you repeat that
question because I want to try to connect that?

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Ho: Sure. Yeah. Sure. What’s been the BSC’s impact on the campus community as well as the impact on
you, personally?
Adamsel: Okay. So, the campus community I think is impacted. It’s a decent impact. It’s not anything
that has caused waves of change, at least when it first came. And, to this day, I think it can be a beacon
of change. But the impact was it gave students a beacon, Black students particularly. It gave us an area
to where it’s like, okay, orientation efforts. Can we focus on making sure that they’re coming?
Communications are routed through the BSC. Can we get representation that way? Our impact with
involvement, it has impacted that. It has allowed Black students to take up leadership roles in areas,
whether they’re student workers, whether it is giving tours to different people about the space. It has
allowed us to host a majority of different things and even allowed areas like Black Student Union to
meet or hold events. It has been a catalyst for the students that were there as well as faculty and staff to
understand like hey, if I wanted to come during U-Hour and sit and learn or sit and chat with current
students about what I do, maybe opportunities for mentorship, I’m like wow! They already know where
they can come to do that or come to get information on how to do it and how to further impact our
students. So, I feel like the impact has really been on a community level. It has been broadening. It has
allowed faculty, staff from all areas in university leadership, all areas to have a beacon point to not really
see the entire Black population but to see, okay, if we wanted to talk to people who see current
students or even get feedback, bounce ideas off, how can we best serve the needs of students today? At
least it gives the university—this could probably be like the north star along with some of the Black
student organizations. And when I talk about another piece, it’s organization, you know. If students have
issues or they feel like they can’t go to student government or they want to talk about administrative or
other things like that, the Black Student Center Director also can create that environment to where now
it’s okay, you have another person in the leadership capacity through his relationships, through her
relationships. I don’t want to say like his or her because they might see this on video in a couple of
years. It might be a different person. (chuckles) But that director can be another person to carry their
ideas forward. And, yeah, so the impact. Again, amazing for what it’s doing now. Can it be better? Yes.
We all want the best for that space. But I think ultimately that impact has impacted the Black student
life on campus in a decent way. And now, the impact of Black Student Center, I want it to have an
impact on policy in the entire university as a whole to where hopefully we get to a point where you ask
somebody how to get to the Black Student Center. Hopefully any faculty on campus can let you know
where it is, or they understand about the importance of why it’s there and make some time in their role
on Cal State San Marcos to visit. Now, when you get into the impact that it had on me, I’m the kind of
person—I feel like I would have been who I was regardless of the space. I’m that kind of person. I feel
like I would have been a great human being. I would have been a decent human being. But when it
comes to the Black Student Center now, my opportunity for change started way before that because I
feel like it was just being around my peers in a different way. And I think that initiation started when I
got involved with the Black Student Union, even bringing Omega Psi Phi, which is a historically Black
fraternity on campus. We are able to join that. And I think just around my peers, and it started with the
BSU. It started with involvement with other organizations. But when the BSC came, I’m like man. It kept
me grounded. It kept me—My ear was always to the needs of all students, but specifically Black
students. And then I also saw myself represented. I felt like I was able to provide feedback and talk to
people with similar experiences as me. I was able to get involved with mentorship areas. I think that
relationship that I had, even when I became a staff at Cal State San Marcos, I was even able to have a
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relationship with John and some of the other students and meeting with Black male students and faculty
and staff, meeting with all students, holding events, be faculty advisors for different organizations. It
was lovely and I think their impact on me, it’s profound. Like I said, it just—I don’t know—it motivated
me to do better for them to make sure that I could always support them because that’s what I felt I
needed. And I think that’s one of the best parts about this space is, as a Black student, if you choose to
get involved, you’re going to notice gaps in what you see or what you felt as a student. And ultimately,
when you have a chance to get involved in any capacity, you’re going to figure out, okay, how do I make
the next student not feel how I felt if I felt discontent. And when it comes to Black students in Black
spaces, they might have extra challenges on how they may feel discontent, whether it’s through
microaggressions, whether it’s through lack of understanding, whether it’s through lack of Black
leadership, whether it’s anything. So, taking it a step further, especially with Black students, I’m like
“Hey. We probably noticed the same things. You probably felt the same way I felt when you first got
here. You probably feel like there is not enough black representation at this space. But what can I do to
bridge that gap? What can I do to make sure that if I could take a little bit of that away, will I get you to
stay another semester? Let’s get you into something that you actually like to do. And if not, how about I
point you into the direction of the doctor Mahatmas, the doctor Jeffrey Gilmores, the professor Rawlins,
the Black Student Center Director. What can we do to make sure somewhere along the way,” —even
LaPorcha, over at Student Life when she was here—“what can we do to tap you into someone that can
help you? And I think about the people like Gezai Berhane up in Student Life and Leadership or Marilyn
Williams, Ariel Stephenson. And that was also an impact point for them, too. They are working in Office
of Diversity or Student Life and Leadership and Black people as well, the BFSA, all those folks are going
right there and getting people involved where they are because it’s like they know you get involved, you
start coming, you start insisting, you’re going to have a job to do on the campus. You’re going to
associate this campus with a little bit more than just go to class, go home, go to class, go to the BSC, go
home. You’re getting some skin in the game. So, I think that’s what everybody started doing and
ultimately that’s what—I didn’t need the BSC to do it, but I think the students in the BSC ultimately gave
me way more skin in the game than I wanted. But it was necessary, and I loved them for it.
Ho: That’s lovely, thank you. Thanks for sharing that. Two more questions, and they can be as short or as
long as you want but are there any, I don’t know, behind the scenes stories you want to share? Or
anything else you want to say about the Black Student Center or your time at Cal State San Marcos so
that one hundred years from now, when you and I are gone, the stories are going to still exist. Anything
else?
Adamsel: I felt I got some fabulous stories about my time at San Marcos, but I don’t know if I care to go
into all of them. I think I did sort of tell one about—I spoke about being a student government leader
and, lightly, I’d spoke about addressing the fact that ASI was housing two spaces. And we didn’t house
the BSC, the Black Student Center. The Latina Center was not sponsored by us. The Cross-Cultural Center
wasn’t sponsored by us. But we sponsored the LGBTQA and Gender Equity Center. And, for me, I think
it’s so weird being in the position of leadership and seeing—And it may not even feel like inequity to
people. But people can live life and you can be doing something, and you can look at budgeting and
everything like that and you can be like “Wow, I’m housing these two spaces.” And then I look at Black
Student Center and it’s not equity. They’re not getting the same—They’re not even probably getting the
same percentage. Or look at the Cross-Cultural Center. See what people are able to do in the scope of a
university and see what the university values. And the university can say they value something, they
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value Black students. But we don’t all have the same sort of carrot, sort of the same opportunity to have
the quality of events, everything. And I think that was one of the things that—It was weird because
when I’d spoke about cutting ASI off away from those two spaces, (sighs) man, the directors, the people,
the students in those spaces. That was like a funny time for me because I’m a leader. And I spoke to my
Board about it, and I was like “Hey man, they’ve got to probably come off this budget.” One, students
were not happy. There was a small pocket of students and I don’t want to take anything away from my
friends and colleagues in Gender Equity Center and LGBTQA because I don’t think that’s something that
a student should protest. But students were right because ASI student fees, they come out of
everybody. And I think some of the students were upset that my student fees are coming out of
something and paying and sponsoring something I don’t believe in.
Ho: Hhmmm.
Adamsel: And as a student, I was like “Man. These people are talking crazy! But they’re right.” Because if
I believe in—You could believe in any—I could believe in McDonald’s. If I go choose to spend my money
at McDonald’s, that’s great. But I shouldn’t be able to take your money, if you don’t believe in
McDonald’s, and spend it at McDonald’s.
Ho: Mm-hmm.
Adamsel: But as students, I’m like how do you combat this? And then you don’t have to combat it. I
think the university should create a space to where they’re like ‘Here, we believe in our Native American
brothers and sisters whose land this is. Here, we believe in Chican/X, Latin/X students. We believe and
support Black students. We believe and support all gender identities.’” I’m like “That’s the university.
That’s what the university should say.” And if people step into the university, they should understand
this is a place where we value all of that.
Ho: Mm-hmm.
Adamsel: Now, if their monies don’t—Their monies are probably going to go to it because they pay
tuition. You’re going to pay tuition, that’s cool. But it shouldn’t be in a place where they can attack it.
And student government was a place that policies could change, where they can attack it. I’m like I’m
president today, but if a president 10 years from now chose to dissolve these places—I mean, it’ll
probably be hard to do but under student government these places are under attack. And unless you
have all the spaces in that area under attack, then you can’t do it. Unless you have all those spaces
getting the same budget, you shouldn’t be able to do it. But the one thing that stuck with me was the
amount of students talking to me, as a Black man on campus, loved by some, hated by some. But they
came to attack me, to tell me I didn’t care about those spaces. I remember that. They came to tell me I
didn’t know the definition. You know, I’m a Black man, senior on campus, Communication major. I love
it all. Educated. And they came to tell me “You don’t know the definition of intersectionality. You don’t
understand us.” And all I’m trying to do is make sure when I go see Black students in their space that
they’ve got the same resources. I’m looking at ASI. We can push out hundreds of events for our different
centers that we hold. But for other areas we don’t print. We don’t host events for them. We don’t do
that. And I wanted to mentally take ASI away from serving some and make sure we push the university. I
think, when I used to have meetings with President Haynes, I spoke to her and I was like—I was doing
my own research, my own due diligence, going through old meeting minutes to figure out why do we
keep these spaces? And Black Student Center came up, Latina Center came up. What made the
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university take those spaces? And through research, through communication with Dr. Checa, Marina
Checa, and talking to ASI—I was even looking at the inaugural addresses that President Haynes had. And
I think sometime along the line, I think it was like 2104 or something like that, she was like “We value
the LGBTQA Gender Equity Center.” I took that and ran with it. (chuckles) And I was in a meeting with
her, and I was like “People are attacking these ASI spaces. What can we do to make sure these spaces, as
well as the Black Student Center, Cross-Cultural Center, Latina Center, I want to make sure that these
spaces all have that umbrella.”
Ho: Mm-hmm.
Adamsel: And then, a couple of months later, I think I was on a hiring committee for Dr. Gayle Colevant.
(laughs) It was lovely to see her being there in that space, all under the same umbrella like I envisioned,
and then ASI being a new catalyst where you see the food pantry vision, the student at events side with
CAB, the Board representing student needs. You can’t look at ASI now and try to attack any piece
because every single piece services everyone. And not only that, ASI is now that space to where they can
connect to every single identity space, cultural space, and again, allow each one to grow in their own
right. And I’m so proud of that but I think coming into a space where you’re a Black man at Cal State San
Marcos and people are attacking you for wanting everything to be equal, and to let you know even
though people necessarily route for you, when something is—if they deem something is attacking them,
instead of understanding, sometimes, first they’ll be uncomfortable and then they’ll attack. And then,
you just hope years down the line as time goes on, you’re like “Okay. I hope that you can see what my
vision was, and your relationship in that, and you lost nothing by promoting me.” And sometimes, I think
people think like “If we try to make everything—I’m going to lose something, or my salary might go
down or my events or who’s going to do this?” No. You don’t lose nothing by making sure that everyone
has a piece of the whole. And yeah, so that was a fun story.
Ho: Yeah.
Adamsel: I don’t know if all of that is in meeting minutes somewhere. But I laugh thinking about the
past. (chuckles)
Ho: So, okay. So, to clarify, are you saying that when the Gender Equity Center and the LGBT Center
were under ASI, you wanted to move them over to the university but there was push back for you
moving those two centers to the university?
Adamsel: Yeah. And my Board—I spoke to my executive Board, and I was like “Got a crazy idea.” And
when Louis has got crazy ideas, I’m the President. My team, bless them, they supported me. I explained
it. I spoke about equity. I spoke about what the vision was, and I hoped they got it. And so, we took that
to the main Board of Directors, and I said, “This is what I want to do.” Now, when those Centers and
those leaders and some of those students got wind of it, then there was an opportunity for them to
come and tell me to my face about their feelings, their emotions, how what I was doing was wrong, how
much they hated that thought that we could just push them out. I think they thought ASI is kicking you
to the curb because there is some—I don’t know if they thought ASI—They thought Louis was— (laughs)
Ho: It was more personal.
Adamsel: —and to see ASI, oh—even though we had a great relationship before then, instantly it
became why can’t we be a part of ASI anymore? Even though our missions are the same—I mean, are
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not the same. Our visions are different. What we’re servicing on a day-to-day basis is different. It just
became a different relationship instantly the moment I brought that to the forefront. And like I said, I
think it’s because the mindset relationship to I’m going to lose something if you do X, Y, or Z. And now,
upon explaining it, some of those students in those spaces came to me, “Louis, love you. When I first
heard about it, I was not cool with it. But when you explained it, it made sense.” And then some were
like “I ain’t talking to you.” (laughs) And that’s understood. And the leadership, pro-staff, students, no
matter how they felt, I knew how I felt about equity. I knew how I felt as a Black student. I knew how I
felt when you walk into events and you see what people are able to do, the magnitude, the budget, the
promotion, and you’re like “Wow, that space can’t do that.” And there are still students to this day that
don’t have spaces. But I’m like, “Man. In the future, Cal State San Marcos is going to grow and grow and
continue to make spaces for people and identities. If we choose to make spaces, can we ultimately
decide that this will be under that umbrella? And student government can be a little bit more of an
assisting tool as a jump-off point, as a financial resource for all students.” But I just didn’t want it to be
anything that people combatted. And I was really surprised to see pushback. But it happens.
Ho: Yeah. For sure. And when you’re in a position like you were in, you’re always going to have to deal
with it, I suppose.
Adamsel: Yeah. And I think I knew that. But I think pushback is weird coming from people who also very
well are attacked.
Ho: Mm-hmm.
Adamsel: People are marginalized. People are—They may face similar struggles or very different
struggles than me. But when I get to a point of leadership, I want people—If I’m acknowledging the
issues that you may have in society or in life or in navigating the university, I want you to be able to sort
of have the same selfless nature and acknowledge how things might not be equal to anyone. And when
we can do that, then it’s like okay, we can always have a conversation with anyone because then you’re
able to put yourself metaphorically in somebody else’s shoes. And I think that’s the biggest thing. And I
think, as a leader, that’s one of the things that allowed me to get along with just about anyone and
everyone because I’m able to talk to you and be like “Okay. Have you considered this? Or is there
anything about you and your needs that I need to consider? And through conversation and
communication, we get to the bottom of that.” But there are sometimes there’s people that don’t want
to talk. And they don’t want to have to develop and change their views, even for a little bit, because that
means I have to give something up. And if you think you have to give something up just for somebody
else to be comfortable, to feel seen, to have that same equity that you do, then I’m like you don’t really
want change. You just want to be comfortable. You want to be there by yourself on an island of comfort.
Yeah. Exactly. And I think you can expect it from certain people, certain groups. Like if somebody is
blatantly, overtly racist, you can expect it from that person. But when it comes from a person, you’re like
“Oh, you can be a person of color. You can be a marginalized community. You can be—” You know, even
in my community. It’s like you expect yourself to have the same views and values. You may not. And
that’s okay. But you just push through it. And you learn and see okay, what can I do to bypass that
pushback? And try to—I think that was one thing special, as a Black male student leader. I used to have
to be calm, reserved. And I used to have to think strategically, to the point, because I know how I can be
perceived on a day-to-day basis. And I know in certain spaces, you’re not going to come talk to me. And
in certain places, I would be disrespected. But I’m just like “Wow. It’s crazy.” Because if I lose my cool, I
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could be taken off into a totally different direction. (talks as if mimicking students) “Oh, he doesn’t care
about us. What a mean person!” So, I understood how—even going back, I understood my relationship
to people and my relationship to the university. And it’s a crazy thing to acknowledge, but that was one
of the things that, being a student there, being student government president, working in leadership,
catering to students, and even being a professional staff, I always had to be mindful of who I was in my
relationship to people because I knew, especially based on who I am, I could easily be misconstrued.
Ho: Thank you. Okay. Are there any questions that I should have asked but didn’t?
Adamsel: Hhmmm. (laughs) Nah. I mean I don’t’ know. I have no idea. (Jenn laughs) Well, actually, you
didn’t talk about the social justice activism.
Ho: Yes. I did not ask that question.
Adamsel: Yeah.
Ho: Would you like to go into that? How has Black social justice and activism, such as the Civil Rights
Movement, Feminism, the Natural Hair Movement, and Black Lives Matter affected you? Thank you for
calling it out.
Adamsel: I think those movements affected me in different ways all over. When I think about the Civil
Rights Movement and different things like that, I correlate the Civil Rights Movement going back to—
think about Martin Luther King but even thinking about Martin Luther King and communities like Black
communities in that day, pushing for equality, equity, and civil rights. I think back to education. I think of
Carter G. Woods and miseducation of the Negro. I think about people pushing for Black people to be
educated. And so, when I look at the Black populations on campus, I think back to, man, equity. What
are we doing to change that generation from the generation before us? What are we doing to push
more Black professionals into the workforce? Hopefully with as little overhead as possible, and getting
them into the career fields, one, that they love but also making sure that they have the network not only
to do what they love and then succeed and excel at it. When it came to the Natural Hair Movement, I’m
in that all day, with the little bit that I have. But I think that was something where when I’d seen the
Natural Hair Movement, I saw that take place on campus to where men and women in our spaces, you
know, “Let’s create these events that our natural hair shows” and getting more Black businesses into
our university and making sure when Black students are at campus at Cal State San Marcos, they know
the local barbers, the local hair stylists that can do what they need to do, whether it’s protective styles,
wear your natural hair. I like that because it builds a sense of community within our group but then it
also builds a sense of collaboration in our area, increasing that network. When I think about feminism, I
think back to Professor Michelle Holland. I think about when I took a feminist rhetorical theory course
from her. She’s one of the greatest professors ever. But she’s tough. She going to give you the grade
that you deserve. (laughs) And a great professor. But then, I think learning about feminism and learning
about the multi-layered areas in feminism and how ideas about feminism—I just didn’t. I looked at my
relationship to who I was based on what feminism was talking about and really, I’m like, man. I don’t see
myself in this space because a lot of what you’re preaching, some of the feminist ideals from the
beginning, it has racism in it. Black women, it’s like we could promote March for Women’s Rights but I’m
like, yeah. If you tell me white women got to vote—what was it? Like 54 years before Black women got
the vote—there’s inequity there. And if you don’t—I forget—Elizabeth Cady Stanton and everybody on
those beginnings, if you’re preaching and you’re sponsoring the beginnings of feminism and there’s
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racism, I can’t be a part of it. But when I got to learn more about different women in the Black rhetorical
feminism and seeing pockets of where Black women have to face racism and sexism in society, I feel like
it was very intercommunity focused. And I felt like I chose to look at it as something like—I don’t want to
disregard any woman if they’re feeling oppressed or if they have real life things that they’re dealing
with, whether it’s sexual assault, abuse, even inequities in pay. These are all bad things. But I think I love
to bring it back to focus on where’s my relationship in it and how can I look at it to where I’m the most
involved. And I think that brought it back to it looks at family. It looks at the women in your immediate
circle. It can look at your relationship with women all over. But, instead of trying to put a mind frame on
“Do you love it all?” No. (chuckles) When it comes to feminism, I don’t like all the history. And there are
so many different types. I did enjoy researching all about the different variations of feminism. Man,
when you dive into it, some are radicals. Some are not. Some are not inclusive. Some are really inclusive.
So, I really like that, breaking those things down. And I think it really starts with self. It really starts with
how you’re raised, and really looking at how can you impact the community and the area and the
women that you’re ultimately in communication with every day? And if you start to see signs of “Hey,
somebody’s disrespectful. Somebody did something, the wrong thing.” Or “How do I understand Title IX
regulations?” If somebody comes to me and “This is what happened to me!” or “Somebody took
advantage of me,” did I do my due diligence to understand, on this campus, do I know how to offer
assistance? Do I know how to report, if I’m a mandated reporter? What can I do to make sure,
ultimately, that any woman that’s around me, that I come in contact with even if I don’t know her for
about an hour or something, if they come to me with needs or issues, even outside the lens of I could
take from feminism, but just being a great person, or being a good person, and making sure you’re
assisting, or you can. And I think—And stepping outside the box and saying “I’m a guy. I don’t do it. I’m a
Black guy. That never happened with me with you.” Or “I don’t think that could happen because I didn’t
see it like that.” Being able to take a step back and like “Man. I never thought of it like that.” Or “I didn’t
know that that could be misconstrued.” Or “I didn’t know that was a thing.” Can I educate myself? Can I
learn how to help? Can I be a better me for the women in my life or my friend, my colleagues? I think I
try every day. I’m not going to come on here and say, “Louis was a feminist.” But I’m going to come on
here and say through research, through history, through learning from great professors like Professor
Holland, learning from classmates and women in my life, ultimately, that’s one of the things that I feel
like that affected me to make sure like “Man. I need to know about how it’s affecting people, near and
dear to me.” And even if they’re not near and dear to me, how can my relationship still be on a level
playing field? And the last topic was Black Lives Matter.
Ho: Mm-hmm.
Adamsel: How has that affected me? And, for me, man. I think Black Lives Matter has affected me in a
multitude of ways. And it has been funny, because I don’t really talk about Black Lives Matter. But one of
the things I think about Black Lives Matter is like uh, it’s a basic statement. And it’s basic to me because
I’m Black. I know I matter. You couldn’t tell me anything otherwise. It’s just common sense to me. And I
see people shouting it. And I’m like “Oh, that’s great! Black lives do matter, yeah. I fuck with that.” I
mean—my language— (seems embarrassed) I believe in that. (both laugh) But I think one of the things
that it really affects me differently when I look at an organization like Black Lives Matter and I don’t
know if I like all the tactics that I see from it.
Ho: Mm-hmm.
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Adamsel: And I say that because I’m not a fan of Black male death. And, you know, I’m a Black male in
America. But when I see death, I almost wonder—You know, I think back to throughout history we have
big signs of death. You have Emmett Till. You think about police brutality with Rodney King. I’m from
Watts, so I think about that. I think back to even growing up in places where you’re like, man, a Black
man could have been murdered or shot. Or you see it on the news, police brutality, this, that, and the
third. And it’s, for me, I’m not taking away any good that they might be able to do. But, for me, one of
the things that sucks is just seeing Black male death. And you can see it in recent actions like George
Floyd. And there’s so many names, even to this day. It has probably been a lot of Black male and I don’t
even want to negate Black female death, Black trans men and women death. But I’m just like man. So,
imagine you’re living in a society where every time a Black male, female, any identity is killed, they get a
segment on TV. You probably get to see the death, their struggle. There’s a lot of reposting, re-Tweets.
Before, it used to be—Like I think something that happened, because I think there was something—I
think it was in Missouri or, I forget. But it was a death of a Black man, but I think it was on the—
something bad had happened with something else. But I think I even was at school at Cal State San
Marcos, and I could see the university didn’t want to talk about that. But they chose to talk about
another topic. So, sometimes you see businesses. But now, it’s the hot thing to do. Businesses will talk
about the black death or say “We stand with you.” But I wonder, when it comes down to it, how much
do you really stand with that group if it’s not representative of whether it’s in your hiring, whether it’s in
your policies, whether anything. But I think it has become easier for people to say it without somebody
else looking at them. And when I look at organizations like Black Lives Matter, I’m not too invested in
them because I live—this is my daily life. This is what we live through. We live through relationships. We
live through how people perceive us. We make our own understanding of the world. But I’m, personally,
not a fan of Black death and the highlighting of Black death in any facet. And I don’t really know how,
when it comes to all of that, you’ve got to think. A lot of this stuff happened when I was in school. But
after I graduated, I also worked at Cal State San Marcos for the Emergency Management Department.
And my department was actually conveniently located in the Police Department.
Ho: Hhmmm.
Adamsel: And that also was like another thing because it’s like you get to see the differences. I get to see
officers, and I like officers in that capacity. But then, I get to also see officers and I’m like I don’t really
know, don’t really have a relationship with you. I’m not saying I had a relationship with every single
officer at Cal State, but I can also say that I’ve never had a relationship with every single officer in the
world. But based on what’s going on in the United States, I could see like “Wow. It’s tragic out here.” So,
for me, I think, yeah, just going back to it. Black Lives Matter is not something that, personally, I’m like
running to the streets to protest for. I don’t. Because until some of the—I don’t know. I think it has to be
a different way to protest for what you need without promoting that death factor.
Ho: So, okay. So, to clarify, are you saying that because of Black Lives Matter, we’re witnessing so much
death of Black men without seeing an increase in equity in other areas?
Adamsel: Yeah. And I don’t even want to put that on Black Lives Matter.
Ho: Okay.
Adamsel: But this is an organization that they will do their work. But, ultimately, out of their work you
see a lot of organizations making statements, pushing out this narrative because they think without
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making a statement back to Black people, it might be a hindrance to their business, their operations,
their reputation. When you focus on people, business, operations, reputation, oh! Snap! There’s a
financial impact. People might not want to shop here. Somebody might even think there might be a
protest and then somebody might use a protest as an opportunity to loot this store. And it might not be
a Black person. There might be anybody. But I think it’s in their best interest, it’s in the organization’s
best interest, to focus on the Black population. And I don’t think it started with Black Lives Matter,
showcasing that. But I think it has increased. I think people look at that organization as a beacon. And
there is a ton of Black grassroots organizations that are out there trying to make change, trying to do
different things. I won’t say I’m educated about all of the work that is taking place within Black Lives
Matter and what is taking place in all those grassroots organizations. But me personally, talking about
Black Lives Matter and how it has affected me, I’m like man. Any Black person, I think, when you look at
Black death over and over, not even only Black people, you look at outside the community, you’re like,
okay. How do people feel if they see somebody Black on the news die? Ultimately, their head is like “Oh,
another one.” And go about their day.
Ho: Hhmmm.
Adamsel: It has become so repetitive to the point where it’s just like you sort of become numb to it. And
I never want to be numb to Black death. But, ultimately, with the push of social media, these graphic
scenes, these things that—They need justice. It needs to be brought to light. But I’m like, man. It affects
people. It affects me. And I just don’t want it to affect me to the point where I’m just numb, completely.
(chuckles)
Ho: Right. Yeah. Right. Yeah, you’re seeing it too much and you’re afraid that you will start to become
numb because it’s just everywhere now.
Adamsel: And like you said, after a while—I don’t know how other Black people feel. I feel how I’m going
to feel. But, after a while, you start looking and you start wondering, when will things change? Have they
changed? If they’ll ever change? And right now, you can’t answer that. But have they changed from
when your parents were going through it, or your family went through it to now? I can’t say they have. I
can say, “Oh, it’s visualized a lot more.” So, at what point do you get away from visualization and you get
towards action, you get towards new policies, you get towards actual protections for people who are
people but they’re not being treated like such? And then, when they’re not being treated like people,
why is that? I know it’s going to be a sound bite. I know it’s going to be popular. This is probably going to
make news media, companies money. Because everybody’s infuriated. Everybody’s enraged. They’re the
talk of the town. And I just wish Black death wasn’t the talk of the town. I wish it never had to get to
that.
Ho: Mm-hmm. Thank you. What else have we not covered that you would like to cover?
Adamsel: Um.
Ho: Anything?
Adamsel: Let’s see. (appears to be reading something off-screen) External…Institutional…
Ho: And did you think of any more people that you’d like to give a shout out about?

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Adamsel: I did not. Like I said, they’re probably going to have to come text me and talk to me, if I forgot.
(both laugh) But no. I don’t know if I have anything more that’s major. I think I probably spoke more indepth than I thought I ended up needing to. But it was good. For me, it was a good conversation. I didn’t
know it was going to go down that path or even we were going to get in-depth in all those questions.
But I do appreciate it. I mean I do like the level of support that the library is trying to do to bring these
thoughts together, I guess, before we get too old, and we start forgetting.
Ho: Yeah.
Adamsel: Especially like the part we played in all of it.
Ho: Mm-hmm. That is really important, for sure.
Adamsel: Yeah. And when you all showcase this, especially with memory, is this something if a student,
in 2059, they’ll be scrolling, they’ll be able to go “Oh, University Archives, Black Student Center origin,”
or something like that?
Ho: Yeah. Basically. I don’t know that it would just be a bunch of videos available to a random scroller.
But, for future researchers who are interested in the university’s history or the Black student experience
on our school or in general in America or California or, you know, student life identity-focused centers,
things like that. It’ll definitely be available to researchers.
Adamsel: I hope that they have a great experience learning more about that. I feel like sometimes, when
you learn more about the Black students experience in California or probably in most schools that
probably are not, even historically, Black universities, but when I think of a Black student’s relationship
with higher education and with inequity in the world, and then you play that into the normal wealth gap
with African Americans, Black people in America, with anybody else, it’s a crazy contrast between how
many of us are going to universities is a crazy contrast with inequities. And you would think more people
would be like “Oh, let’s do what we can to make that look like a better option.” And it doesn’t start at
college. It starts with the K-12 system as well. So, it’s just like our relationship with the education system
between what we know is designed to make people, ultimately, better off, there’s something that’s
going on that makes us look like that institution is not for me. I don’t want to be there. And I’m just like,
man. It sucks. But I can’t act like college is for everyone. I can’t act like it appeals to everyone. It appeals
to all of us differently.
Ho: Mm-hmm.
Adamsel: I just wish there was more to offer everybody who chose to go that route because there is so
few of us as is.
Ho: Yeah. It would be great if every person in America saw college as an option. Even if they chose not
to go—
Adamsel: Mm-hmm.
Ho: —if they at least knew that it was an option that was viable for them if they wanted to go.
Adamsel: Yeah.
Ho: That would be ideal for sure.
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Adamsel: Exactly. And I think that’s very true.
Ho: So, if there is nothing else, I will stop the recording. Is there anything you want to end with before I
stop the recording?
Adamsel: Uh, no. I mean, I think the biggest thing is when it comes to ending, I’m very happy with the
growth that the Center, Cal State San Marcos, has afforded me in my growth. I went to the university at
19. So, they’re some of the best years of growing in who I was as a leader. I think I knew who I was as a
leader when I came. But through a mentorship, through role models, through networking, I think I
became an even better person than I ever hoped I’d be by the time I left. And really staying connected,
being able to be aligned with Black leaders, leaders of all different identities—because I used to only
think I could only learn from Black people—but college taught me I could almost learn from anyone who
is willing to teach, who’s willing to give out that helping hand. And it was a lovely place for me to grow.
And I’m happy with the growth that I’ve achieved there. And I’m ultimately happy with the students that
I’ve been able to see grow there as well and graduate. And even people that—It might not have been
somebody who had their hand out for me, who looked like me when I first got to the university. But I
was able to step up and get help from a lot of different people. And so, when somebody else came
behind me, I just wanted to make sure okay, we continue to build that bridge and we make sure that
these new students have the opportunity that wasn’t afforded to me. And even looking back to friends,
Tiffany, Jamailah, even friends I met along the way, everyone was sort of like that key network to help
keep Black students afloat and, ultimately, stay engaged through university and break all the barriers
that we even thought were there. So, thanks to San Marcos. Thanks to the University Library. I know you
all still got the mural probably in there.
Ho: Yeah. Hopefully it stays there! Yeah, it’s beautiful.
Adamsel: Yeah. I know. It’s amazing. But thank you for even interviewing.
Ho: All right. Thanks for being part of it, Louis.
Adamsel: No problem.

Transcribed by Melissa Martin

24

2024-01

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TRANSCRIPT, INTERVIEW
2019-08-08

Biographical Note:
Throughout his career Tomme Arthur has gained a reputation in the industry for his focus on Belgianstyle ales, national awards, and mentorship of newer brewers. He is a frequent presenter at various
brewing conferences.
Tomme Arthur has been involved in several San Diego breweries, most notably as founder and
managing owner of Lost Abbey Brewing located in San Marcos, CA. His first professional brewing
position was at the short-lived Cervecería La Cruda in San Diego, CA founded by Troy Hojel. Arthur
moved to Pizza Port Brewing in Solana Beach, California as an assistant brewer. After becoming Director
of Brewing Operations for the increasing number of locations, he led the chain in garnering numerous
beer awards. He opened Lost Abbey Brewing in 2006 to focus on his interest in Belgian-style beers. Lost
Abbey remained in a partnership with Pizza Port under the Port Brewing umbrella. The Lost Abbey
opened in the original location for Stone Brewing, vacated when Stone moved to Escondido, CA. The
brewhouse underwent an extensive expansion in 2019 to accommodate the additional beverage brands
Hop Concept, Tiny Bubbles and Kharisma. Lost Abbey expansion included tasting rooms The
Confessional in Cardiff, CA, The Sanctuary in the San Elijio Hills neighborhood of San Marcos, CA, and
The Church in downtown San Diego, CA. In late 2023, Arthur separated Lost Abbey from Port Brewing
operations in a ‘right-sizing’ plan in response to beer industry trends. Port Brewing retained the Hop
Concept, Tiny Bubbles, and Kharisma brands in their portfolio and took over the San Marcos production
space and closed the tasting room. Lost Abbey entered an alternating proprietorship agreement with
Mother Earth Brewing to share their production space in nearby Vista, CA. Mother Earth had closed a
tasting room at this location when they moved the bulk of brewing operations to Idaho. Arthur
announced plans to renovate and re-open the tasting room space.
Judith Downie:

00:00:00

So today is August 8th, 2019 and this is Judith Downie, the
Curator of the CSUSM Brewchive® with Tomme Arthur, founder
and co-owner of Lost Abbey, the Hop Concept, Port Brewing,
and myriad other projects that we're going to be asking about.
So tell me, the purpose of this is to kind of record in one place
things I've seen in a lot of places. You know, you've been very
generous with your time with people mentoring and
interviewing. And so this is for the Brewchive®, basically an
overall history of your life experiences as a brewer, thoughts,
things like that. So, we do have a list of questions here, which
again I'll read them off, I may reword them a little bit and you
are open to responding to them however you need. And I hope
we have plenty of time that you've talked about things that
maybe nobody's ever asked you.

Tomme Arthur:

00:00:59

That would be fun. Yeah.

JD:

00:01:01

So record these things for posterity. So, let's start with your
background. To be clear, from what I've seen, you started home

Transcribed by
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1

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�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08
brewing in Arizona while you were in college and how did that
start?

TA:

00:01:16

So I am a native San Diegan. My family's three to four
generations on both sides. Went to Saint Augustine High School.
When I was in high school, I decided that I really liked the
English language and I wanted to study English and felt that
teaching was a path that I would probably take.

JD:

00:01:30

Okay.

TA:

00:01:31

And so I fell in love with Flagstaff as a campus and community.
And the school at Northern Arizona University had a really good
education teaching program. So that's how I ended up in
Flagstaff. When I got to school, I met a family, last name is
Gardner and, and their son, Tom. And I became very close and
the Gardner family really was into beer and they were sort of
my mentors to beer.

TA:

00:02:00

And they said, you know, we're going to teach you about better
beer. And of course, I was only 18 at the time, but you know, I
wasn't gonna say no. And they kind of pushed me in this
direction of here's what better beer looks like, tastes like.
American beer, imported beer, Canadian, very English, you
know, all the, all the different countries where a great beer
would have come from. A lot of it at that time was imported of
course.

JD:

00:2:22

Right. Because really, you know, we're talking what the...

TA:

00:2:26

1991 and 95 was when I was in school.

JD:

00:2:27

Okay. So there really wasn't much of a craft beer scene in
Arizona I don't think.

TA:

00:2:31

There were very few craft breweries in Arizona. In fact, there
were no craft breweries in Flagstaff at the time. We ended up
having three open up in my last year of school. But there were
no craft breweries in Flagstaff and at that time. There was likely
to be 10 or 15 probably in the entire state. But we've got a lot of
regional beers. There was a lot of beer from Oregon,
Washington, Northern California, Arizona, New Mexico,
Colorado beer. So there was some American craft. But mostly
from very older players, you know, Sierra Nevada Anchor,
Deschutes &lt;Brewery&gt;, big, bigger breweries.

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�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08

JD:

00:03:08

And being that the craft beer scene in San Diego was still pretty
young in that time period. Do you remember seeing anything
from San Diego?

TA:

00:03:16

No. In fact we, we actually talk about this a lot, that prior to
Stone Brewing coming into San Diego, nobody actually sent
beer outside of San Diego. Karl Strauss &lt;Brewing&gt; had beer in
San Diego at the time and packaged in bottles. But they, I don't
believe much of their beer, if any, was leaving the San Diego
area. So my understanding is that it really wasn't until Stone
opened their doors and shipped beer to Arizona, likely maybe
Nevada, you need to ask them, where they crossed the state
line and perhaps were one of the original new craft breweries to
actually make beer to leave San Diego.

JD:

00:03:51

Which is really interesting because I have in my pre-Prohibition
research on San Diego craft brewing found Mission Brewing.
They were brewing beer to supplement San Diego Consolidated
Brewing, which is San Diego Brewing Company &lt;today&gt;. They
were San Diego Consolidated Brewing for a while and Arizona
passed Prohibition in 1914, five years before National
Prohibition and halted any shipment of even Hopski, which was
a near beer Mission was brewing, into the state. They weren't
even allowing that. And there was a big lawsuit and Mission
Brewing lost and that was the contributing factor to the closure
of Mission through that.

TA:

00:04:28

They actually lost out on a nonalcoholic or near beer.

JD:

00:04:31

Yeah. Hopski, and they didn't continue to brew that because J.
H. Zitt, who was the president, the current owner of San Diego
Consolidated Brewing had said ‘I will never brew anything but
real beer.’ So he's the one who decided to close Mission.
Because he actually owned it at the time because his father-inlaw and brother-in-law, who had founded Mission, had walked
away.

TA:

00:04:58

Yeah, the old San Diego stuff is really interesting.

JD:

00:05:00

Yeah, and it's a, it's an interesting kind of parallel between you
being in Arizona and starting your interest in beer there and
then coming back to San Diego.

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3

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�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08

JD:

00:05:12

But I've also seen that you've noted that your favorite beers are
Belgian style. What?

TA:

00:05:16

I just find them to be very unique and I think that there's,
there's a pretty, I guess when I first got started in brewing in my
sort of craft foundation, they were the most unique things out
there. And that, that today is not necessarily the case. There's
so many new producers and people that have really taken the
boundaries and, and stretched them and moved them in
directions. I think ostensibly under a Belgian influence or sort of
what amounts to be a Belgian artistry, but there's a lot more to
it these days. And I just think that if you, if you become
imaginative about beer, you have to look at what the Belgians
did or were doing at that time. Technique wise, yeast wise
flavors, just process things. Very unconventional via what, what
would amount to be a very conventional sort of brewing, you
know, take four malts or take four ingredients. You can, you
used a lot of water and hops and that's beer. And then you look
at what they do. And it's completely different.

JD:

00:06:10

So you think the Belgians weren't constrained by the purity law
that the Germans had and that's part of what led to their
inventiveness?

TA:

00:06:17

Yeah, I just feel like they as a group embraced different
methodologies and, and that sometimes weren't easy. And
those methods at least preserved flavors that couldn't be found
in beer, again, conventional beer.

JD:

00:06:33

Okay. Very interesting. So, onto your actual brewing
experiences. You started home brewing? I read it was a
homebrew kit...

TA:

00:06:44

So the Gardner’s bought me a home brew kit early for my
graduation. So, I was gifted it in January of 1995 and that's
when we started homebrewing.

JD:

00:06:50

Okay. And you didn't like the first beer you brewed?

TA:

00:06:52

The first beer we brewed, it was a black style, you know, sort of
a dry Irish Guinness-style stout, but it came out very thin and
didn't taste like Guinness or anything. So it wasn't, it was not a
good beer. But you know, I think the expectations were high
and probably should have set the bar a little lower.

JD:

00:07:08

Was this extract or all grain?

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�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08

TA:

00:07:09

It was extract for sure.

JD:

00:07:12

Yeah. Because of course supplies even in the 90s, were still kind
of hard to come by.

TA:

00:07:15

Yeah, we were pretty lucky there was a homebrewer outpost in
Flagstaff, so there was a store that sold ingredients that we
could've, we could've started in an all-grain basis. But I was
living in a house with four people and it just wasn't really, I
didn't have the resources to go build a full all grain brewing
system, with the plastic fermenters and you know, boiling on
the stove top kind of stuff was definitely where it was at.

JD:

00:07:40

Yeah, you got to start somewhere. So, then you came back to
San Diego. Was that, what was the reason for coming leaving
Arizona?

TA:

00:07:47

So I graduated in June or May of 1995.

JD:

00:07:50

So was this your bachelor's or your teaching credential?

TA:

00:07:52

This was my bachelors of arts in just English. And at that point I
didn't really want to stay in Flagstaff and I wasn't gonna attend
grad school there. So, I moved back home and so I left. And
when I got home I kind of kicked around a little bit trying to
figure out what I was going to do and really didn't have a plan
necessarily I was able to go back and live with my parents. And
you know, the only requirement was that I find a job. So, I found
a job and that's kinda how I got in the downtown life. My dad
had a printing business when I was growing up, so I was very,
very well trained and I worked in the campus print shop when I
was in school. So, I applied for a printing job in a downtown San
Diego business and I was commuting, taking the trolley from La
Mesa down into downtown San Diego every day. And I
happened to be reading want ads, just, it was all that was left in
the newspaper at that point. And stumbled upon a brew pub
opening that had an ad in the paper for cooks, dishers, all that
stuff in it said assistant brewer and I circled it. And I walked over
the next day at lunch and applied for a job. And that was
actually Cervecería La Cruda.

JD:

00:09:00

Right, with Troy Hojel? So, you actually opened Cervecería La
Cruda in September of ‘96?

TA:

00:09:10

No, they, they would have opened, I think it would've been
March of 96 ‘cause we ended up, we attended the great

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TRANSCRIPT, INTERVIEW
2019-08-08
American beer festival in September, October of 96 and then it
closed. It was less than a full year. I think I was hired in April,
May-ish. and then I wasn't there even for a full year.

JD:

00:09:27

Yeah. I have, I have March ‘97 is when it closed.

TA:

00:09:31

So I think it probably was mid April-ish I would've been hired in.
We didn't even make it a full year.

JD:

00:09:39

Yeah. This is the kind of thing I like because I have a very large
Excel spreadsheet of every brewery from 1868 which was
Chollas Valley Brewery through today. Whether they opened or
closed, it never made it, pulled the license, whatever...

TA:

00:09:55

So, how many different breweries have attempted to open? Are
we in the three hundreds or?

JD:

00:09:58

Well, my Excel spreadsheet also includes all the individual
tasting rooms because generally they pull a separate ABC
license. I'm up over 550 getting close to 600 I think, but I could
certainly get back to you with how many tried and never even
actually opened. I think there's a real object lesson there.

TA:

00:10:18

I think the most interesting thing is that we operate that there's
160 or whatever right now that are active, but it's really
interesting to know kind of how many have kind of opened and
closed and opened and closed and where you know, you can
say, okay, since prohibition we've had 208 that have tried or
participated in this, in this scene.

JD:

00:10:37

Yeah, because I break the whole history into three parts. There
was a pre-Prohibition 1868 to 1919, 1919/1920 then 1933 to
1953 because Aztec, which had sold to Altes Brewing, closed
and they were the last brewery operating post-Prohibition and
then we didn't pick up again until the &lt;19&gt;80s so I can extract
that information and get it to you because those numbers are
always very powerful.

TA:

00:11:05

Yeah. I just feel like it'd be interesting to say since Prohibition,
there's been 208 licenses that were issued or over, you know,

JD:

00:11:12

And then there were others that announced a name or
announced that they were going to open and never even got
around to pulling a license. You know, so I have, I have every
single possible name of any business that ever said ‘we are
going to be a brewery or a brew pub, or...’

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�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08

TA:

00:11:28

No one ever drops on in front of you and you say, haven't heard
of it.

JD:

00:11:30

Well actually not too long ago, I ran across one called the Royal
Duffer. And that evidently they were contract brewing. They
were in Carlsbad and they were like four golf buddies. And so
they had beer for, again, I think it was less than a year. And I
haven't been able to find out too much information from them,
but I'm very alert to, ‘Oh, I don't think I've ever heard of that
name before’ so this is the first one I've not heard of in a long
time. So I think I'm pretty comprehensive. But yeah. Yeah, it's
been interesting and a lot of work. But going back to Troy, is
Troy still around?

TA:

00:12:10

He is in somewhere in Colorado outside of Denver. In fact, I just
talked to him the other day. He texted me, I think his cousin
opened a brewery in Texas and he had a question or two.

TA:

00:12:20

So yeah. He's in Colorado and doing the software.

JD:

00:12:23

Okay. So he's no longer in the brewing business.

TA:

00:12:25

No, actually he left the brewery business and ended up doing
software in Northern California for a bit, I think, and then
moved off to Colorado.

JD:

00:12:33

Well, it's gotta be sad to watch your dream die especially so
quickly.

TA:

00:12:35

You know, it was a pretty aggressive life lesson, you know? It
taught me a lot in the short time that we were into it. I still think
that Troy is one of the best brewers I've ever met. And it
would've been a really cool thing to see it succeed at, but
certainly would've put me on a different life path, I think if it
had. So I don't, I don't try not to, you know, revisionist history,
that part of it. But the beers that he made and he was a very
technical brewer, I think, I think it would've been, it would've
added to the scene even more.

JD:

00:13:05

Yeah. What actually happened? Was it just lack of sales?

TA:

00:13:09

I think more than anything it was a bad, is a bad business
model. I don't know if you know the story of Baja Brewing
Company.

JD:
Transcribed by
Judith Downie

00:13:17

I'm familiar with the name, but not really the story.
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TA:

00:13:20

So Baja Brewing Company opened up and they claimed to be
the very first Mexican-themed brewpub in the United States.
Now it was their claim to fame. But what happened is that the
partners at Baja Brewing and the partners at La Cruda actually
had a schism and they split. They were going to open the Baja
Brewing Company together or something along those lines and
they had a falling out and the partnership dissolved. And so
these guys opened Baja Brewing Company and less than three
or four months later Cervecería La Cruda opened up three
blocks away. So the very first Mexican theme brewpub in this
country opened up and three blocks later and three months and
three blocks over the second one opened. So, very underfunded
from the get-go. Very, it was a 13,000 square foot building at
Forth and Island, you know, big, big building. Too much of it to
just for the time I, I'd be nervous opening a 13,000 square foot
building brewpub today. And you know, back when the Gaslamp
was kind of still new and trendy and hot, I don't know what the
rent was, but just overall a bad, a bad vision I think for what was
going on.

JD:

00:14:31

Ahead of its time. Really.

TA:

00:14:32

Yeah. And the thing that's kind of crazy is that Cervecería La
Cruda to them is a hangover brewery. So when you say ‘tengo la
cruda’, that means I have the crud, I'm not feeling well. That's
not a real great way to tell people you want to come here and
drink. They opened up with a menu that they had sourced from
the family that owned El Callejon in Encinitas. So, they had this
really great, I would say deep, deep Mexican Sonoran source,
you know, for and things. But that wasn't on anyone's radar
with respect to craft brew at the time. So, good people, great,
great opportunity. But not even something, that I think today,
even if you attempted to tackle it, would probably work really
well.

JD:

00:15:12

So as you say, a real experience.

TA:

00:15:14

Yeah, a lot I learned from, you look around and you see
simplicity sometimes wins.

JD:

00:15:20

Or slow growth. Planned slower.

TA:

00:15:22

Or have more money than you think. Yeah.

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JD:

00:15:27

Somebody said to me one time something like, you need five
times more than you think you do. And I would, I think that's
true with any business really. But the expense of equipment and
materials and everything and you just can't do it all yourself.

TA:

00:15:40

No. You gotta be able to weather a lot of storms.

JD:

00:15:44

And you know, with this, I know in September of 2016 I went to
the craft beer conference up in Sacramento and I saw you speak
there and you at that time, this is three years ago now, said that
San Diego was already over-saturated, and you would not open
up a brewery at this point in San Diego. And how many
breweries have we had open up?

TA:

00:16:06

Continues to be a head-scratching thing. Yeah. Well, we joke, I
mean, we're here in San Marcos now. I've got three breweries
within a one-mile stretch. Right. So yeah, that's just the way it
is. Yeah.

JD:

00:16:21

But you're each different. Accommodating everybody at some
point. But so when La Cruda closed, you moved to White Labs
for just a couple of months in yeast sales. Was that based
because you knew about yeast?

TA:

00:16:34

So White Labs had just kinda gotten their feet wet. So I
remember the very first day when I was at La Cruda, one of the
very first days I was at La Cruda. Chris White1 walked in on a
sales call. And so we were chatting and talking and at some
point, and this is a part of my history that I don't remember all
of that clearly, but I ended up moving in with them. I mean I
was a roommate and I think there was a crossover point where I
was working at La Cruda, but I already moved into their house.
Cause he and Lisa had an empty room. I needed a place to stay.
And then when La Cruda was on its way to be closing it became
kind of obvious that I could help them in their infancy of their
company with some just R and D and just different trialing and
things like that.

TA:

00:17:15

You know, I had met a lot of brewers in Arizona at that time. So
Chris said, well, why don't you come help me just kind of knock
down some doors and you know, we just need somebody that
can walk in and kind of talk about this in a very brewer friendly
kind of way. So my goal was I was kind of like an ambassador
really. You know, I didn't really do a lot of pure sales but my job
was to talk about it and explain how my experience with

1

Chris White is the founder of White Labs.

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different yeasts and temperatures and things like that. So it was
kind of just yeah, I think it was more of a product, product
knowledge and ambassador at that point.

JD:

00:17:47

Was there any conversation at that time about opening up a
tasting room for yeast labs?

TA:

00:17:51

No. No. I mean, maybe Chris had it, but it you know, that was a
pretty, it was a long time ago and there wasn't really a sense of
yeast as a business outside of the yeast business. I don't think
there was sort of that auxiliary layer to it. I'm sure Chris would
have liked to have had a bunch of beers on tap, but I, I would
imagine if he had had that thought back then that they would
have probably just wanted 10 beers on tap for their customers
to come sample them, but not necessarily not, not really treat it
as an educational function for the consumer as much as an
educational experience for a brewer who maybe hadn't worked
a certain use and things like that. I mean there's just an
enormous amount of yeasts that have been banked since we
started. Since I got my first job in 1996 there's been an
enormous amount of new yeast that had been added. So, they
need an avenue to show people what those yeasts do.

JD:

00:18:41

And back then too, you probably had a lot of brewers, even
professional brewers, would be how I see it. That didn't really
understand a lot about the hops that were available. The yeast
that was available, you know, cause a lot of them had, were
coming out of the homebrew experience and you know, all of a
sudden here's more stuff you need to know.

TA:

00:19:02

If you go back and look at it ‘95, ‘96 to, so that time, I mean
we're talking about a dial up modem, you know, we're talking
about low internet speed, we're talking about not...

JD:

00:19:08

A lot of people, not even having computers or knowing how to
use it.

TA:

00:19:12

Not even a lot of Information online. Frankly. I mean you
couldn't, you could not do all the kind of information that's out
there today. And, and past that, a lot of the information that did
exist in book format was highly technical through the ASBC2 and
the big brewers. And then what was available that had been
written about the sort of homebrew level and medium brewery.
There wasn't a lot of medium brewery stuff in there, so you

American Society of Brewing Chemists.
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were getting a lot of books on how to brew ales, but they had
this really big English, you know, sort of basis to them. Cask
condition, real ale ingredients weren't American in their basis.
So there was no ability to look up and say, Oh, how do I use this
German hefeweizen yeast? You know, how do I, how much do I
pitch it, what temperature, how does it behave? And none of
that information existed.

JD:

00:19:59

So a lot of technical stuff.

TA:

00:20:00

Yeah. even just simplistic technical. What's the right
temperature?

JD:

00:20:03

And around here San Diego was still something of a Coors town
that's San Diego was test market for a couple of different, for
Coors Light and for Herman Joseph's 1868 and you know, so
really do you have much of a market for...

TA:

00:20:18

In fact, we joked about it here. This was the best, I think this
was the best-selling Coors light town when I took in, when I got
into brewing, this was the number one Coors Light in the
country.

JD:

00:02:26

Yes, it was.

TA:

00:02:28

Well that explains to you, you know, where we're, where we
were and where we came from. And on top of that you had all
the import beers too, right? You still had Coronas and Pacifico
and the Modelos in the world doing very well here at that time
too. So yeah, it was a, it was a long ways to the top.

JD:

00:20:42

So you weren't at White Labs for very long before you were
hired by Pizza Port. Pizza Port just had the one location then,
right?

TA:

00:20:48

They had the one location in Solana Beach. Vincent, Gina3 had
been partners in the Carlsbad Public House with a guy named
Brett. I think his last name was Stamp.

JD:

00:21:00

Tetley Ridden4, I, it's a hyphenated name.

TA:

00:21:07

Yeah. And then he became a, they, they had a falling out with
Carlsbad Public House and they were in, they were in the

3
4

Vincent and Gina Marsaglia
Redmayne-Titley

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process of converting the Public House, which is the Pizza Port
in Carlsbad in the village into the Pizza Port at that time. So I
was, I was brought into assist on Solana Beach because the
head brewer was going to go have shoulder surgery and then
they were supposed to move me up to Carlsbad to take over the
production of the brewing and Carlsbad once, once he came
back. So there was almost a second Pizza Port in line at that
time. So they were, they were in the home stretch of the
construction to convert it from the Public House to Pizza Port,
which opened in July of 1997 so they were real close. And I
always like to tell the story ‘cause I think it's very fascinating to
me. I'd never stepped foot in Pizza Port before I got interviewed
for the job. So I had no real perceived concept or notion of what
exactly they did or what they didn't do.

JD:

00:22:02

Okay. And so you were an assistant brewer then? You weren't
head brewer?

TA:

00:22:10

Yeah. Eddie Class, I think his last name was Classic. He was the
head brewer at that time. And Vince was going to be the head
brewer in Carlsbad when they opened. So yeah, Eddie was in
charge of the brewery in Solana Beach and he was gonna go, I
think I was going to have rotator cuff surgery and take about
three months off. And then when he came back I was supposed
to go take the job in Carlsbad.

JD:

00:22:30

Okay. but you, you obviously that didn't quite work out that
way, but you were promoted to Director of Brewery Operations
in June of 2005.

TA:

00:22:38

Yeah, that was a short stint ‘cause we were getting ready to
open this place too. So yeah.

JD:

00:22:43

So you already knew you were going to be moving on?

TA:

00:22:46

We were having conversations at that point about how to get to
here. We, I think in June it kind of was a collective. They
terminated Kirk McHale, who was the brewer in Carlsbad in
June of 2005 and then there was the San Clemente location,
Carlsbad location, and Solana Beach. And I was asked to kind of
tackle all three of them at the same time, make sure that they
were more or less on the same page, collectively, kind of get
them aligned. And then we also knew that we were having
conversations about a new partnership and trying to build up
the partnerships so that we could get this, this facility put into
our orbit.

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JD:

00:23:24

Okay. So that leads me into the founding Port Brewing in
partnership with Vince and Gina. And you know, you have Port
Brewing, you have Lost Abbey, you have the Hop Concept and
I've also seen that you're involved in an Arizona brewery called
Moto Sonora. So can you explain the structure of everything?

TA:

00:23:49

Yeah. When we started talking to Stone Brewing about buying
this facility from them you know, my love of Belgian beers was
pretty strong and I knew that we wanted to make some things
out here that were very barrel aged, Belgian influenced and all
that. And we had this, Vince had the idea for the brand called
the Lost Abbey. So we were very, very keen on the fact that we
knew that was going to happen. There were a lot of beers at
Pizza Port that were being produced that needed to kind of
stretch and grow and needed to get from get out from under
just being a pub-based beer. And that allowed, you know,
people who had been asking for more, you know, basically Pizza
Port beer. And that's where the Port Brewing came from. So the
Port Brewing beers, many of them when we opened our doors
here came from Solana Beach recipes that I had produced, Hop
15, Santa’s Little Helper, Shark Attack. We brought the Wipe
Out recipe over from Carlsbad and those beers had a lot of
legacy towards the pubs and, and kind of, you know, grew them
out of that realm. But we knew that there'd be the Port brand’s
very West coast centric, you know, kind of that Ballast Point,
Coronado, Green Flash, Stone kind of mentality. You know,
higher hopping rates, you know, sometimes imperial, things like
that. We always knew that that wasn't really that wasn't going
to be our principal focus in the sense that we were going to
have the two brands, but we also knew that having the two
brands side by side allowed us to walk in and have a wide range
of beers without having everything be a Lost Abbey beer or Port
Brewing beer.

JD:

00:25:15

Okay. And then the Hop Concept is a fairly recent addition to
the portfolio.

TA:

00:25:20

So a few years ago I walked into a bar and all the beer names on
the wall really just confused me. There were so many new beers
and I had no idea what they tasted like. And I didn't want to be
a bother to the bartenders and try to, you know, ask them this
or that. And I'm not an Untappd person. I don't really use digital
media to tell me what I should be drinking. So, it kinda came
back to we wanted to create a line of beers that were very fresh

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and simplistic in their makeup. So, the Hop Concept beers, we
had a line called the Hop Freshener series and they were
basically we had ‘Dank and Sticky’ and ‘Citrus and Piney and
‘Lemon and Grassy’ and ‘Tropical and Juicy’. And it was
essentially taste and smell. And we, all we were trying to do was
tell the consumer and the bartender, this is what you should
expect the beer to taste like, or smell like. And it was a quick,
straightforward deliverable and it was meant to be a, I use the
word simple, but simple deliverable like you knew what you
were getting. We were setting you up to understand how that
beer should taste and behave.

JD:

00:26:16

Yeah, it does seem like naming beers because they do have to
be registered names or whatever, becomes a bigger and bigger
challenge. And in just looking at a name on the board, you
frequently have no idea of what that beer really is. So,
something like this where you're going back to the basics, this is
what you're going to get. I think must be very attractive.

TA:

00:26:36

I thought the cleanliness of it for us, which was just
straightforward and nomenclature and deliverable

TA:

00:26:44

Like this is this is what you can expect and...

JD:

00:26:47

Your label designs are very clean and very clear. Where Lost
Abbey looks much more European, Medieval in a lot of ways.

TA:

00:26:55

And we went out and we went out and hired a firm for the first
time to really, we told them this is what our vision is and this is
why we're doing it this way, but we want you to make sure we
produce this with a very crisp look to it. And they, they certainly
executed that and I, and I think that's always been a strength of
that brand.

JD:

00:27:13

Yeah. Let me ask you a little bit about the latest venture, Moto
Sonora. I read that this was evidently your college roommate
you are in partnerships with and his younger brother. And, of
course, this is taking you back to Arizona.

TA:

00:27:30

It is. Tucson, not Flagstaff. I wish it was in Flagstaff, but I'm
going to come to like Tucson cause it's closer. But yeah, my, it's
kind of ironic because this was a random sort of thing back
when, when I was in college with Jeff. Jeff really wasn't a big
beer drinker but it turns out but his brother Jeremy really fell in
love with craft beer and the two of them kind of decided that

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they have a high value for the city of Tucson. They loved that
area. They've got deep roots in the community there. Their
family, the DeConcini family's been a, been a big part of the
Arizona scene and they just wanted to do this project. And I
started talking to them as a consultant and just kind of saying,
let me, let me hear what you're thinking. And then they said,
well, maybe you could spend some more time on it. And I said,
yeah, I've got the time to do that.

TA:

00:28:18

Let's, let's do this. So, I am coming in as one of the co-founders
on that project. Port Brewing is not involved in the sense that
we're not invested in it.

JD:

00:28:26

That was a question I had.

TA:

00:20:28

We're not, Port Brewing is not an investor in the company.
Although I have permission with my partners to supply as many
ingredients and things, you know, that we can, we can work to
make sure that the beers there are at the highest, you know,
sort of capacity. And if it means we're buying the hops and
selling them hops and things like that, that's gonna happen. You
know, I see it as potentially a training ground where if one of
our brewers wants the position when we get going or they, you
know, we want to move people out that way. But this is not
anything more than a co-founding situation where I have the
freedom to go tight, you know, take on other projects. I, I kind
of liken it to chefs having multiple locations or bar owners
having, you know, other projects and things. But I'm not moving
to Tucson and I'm not going to be the head brewer there. I'm
going to, you know, I'm going to establish what we're doing and
push the company in the right direction and make sure that we
become a really valuable part of that community. We've been
definitely looking forward to the, just being involved in it and
you know, a different beer scene at the same time.

JD:

00:29:24

Well, this kind of jumps over some of the questions I have
because it leads into the amount of mentoring and work with
newer brewers and the collaborations you do with the more
established brewers. You are renowned in the industry for how
people can come to you and pick your brain and you support
and mentor in so many different ways. I see you as a oneperson campaign to ensure craft beer success. And, and this is
in comparison with efforts like Stone's True Craft where there
were more financial assistance. Have you always been a
remarkable mentor? It sounds kind of like, you know, you're,
you're thinking to become a teacher.

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TA:

00:30:05

Yeah. I think that's a big part of it, right? It's a, it's a sense of,
you know, that shared piece. You know, I remember very, very
early in my, in my Solana Beach days, I wanted to make a
Saison-style beer and I needed to find somebody who could give
me the answer for how much ginger I was supposed to put in
the beer. Cause I wanted to make the beer with some ginger.
And there weren't many places where I could turn to. And I
picked up the phone one day and I called the owner of LeftHand Brewing Company, his name was Dick Doore. And I said,
Dick, you guys have this amazing Juju, ginger pale ale. I love it.
Would you be willing to share that information with me? And he
did. And he, you know, and we'd barely met. And it was one of
those things that, okay, yeah, that's how the industry works.
Right. And you know, this is something that I think Troy had put
in my head back in the day was like, there are the right people
to be talking to and then there's the wrong people. And the
wrong people are the ones that don't freely exchange the
information, or they don't, they don't try to push it uphill. And
for the longest time we had so much work to do in this town to
push the level uphill that we collectively had to talk about it. I
mean, everybody I think that you would interview would have
the similar sense of if we didn't all work together then we
wouldn't have gotten to where we were.

JD:

00:31:18

Isn't that the principle behind the San Diego Brewers Guild?

TA:

00:31:21

Of course, you know, the very first Guild meeting was out at La
Cruda. So yeah. Yes, for sure that the Guild, you know, I think
we were the very first city in the country to have its own
brewers guild.

TA:

00:31:31

And that, that's kind of a, you know, a feather in the cap for
what I think, you know, the old, the old guard or the people that
really did, you know, hunker down back in the day was that
there was a true sense that there was going to be something
really good about the scene here. But we had to work really
hard at it. So, I've always liked that conversational aspect of it. I
believe that I can, I can ask the right questions with friends and
people and, and if I can turn around and get that information
back out, it makes sense. So yeah, why not? I mean, there's,
there's very little, I guess I don't feel very competitive or
threatened by it by that, you know, that dialogue or that sharing
of information.

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JD:

00:32:05

I think that's, I mean, I, I'm on certain, like the San Diego Plexus
Facebook group and stuff, and your name comes up and
everybody says, Tomme Arthur, he's the person to talk to. He is
the god locally, you know, I mean, your name is always used in
very positive way, which I think really speaks to the efforts that
you have put into the community and supporting, especially
newer brewers, but also working with other established
brewers and not treating it as competition but treating it as we
can all be better.

TA:

00:32:34

And I think the one thing that's kind of maddening these days,
and this is, this is my personal soap box] is that there's a lot of

TA:

00:32:39

People that are collaborating on things. And I'm, I'm very
concerned about this new sense of collaborating because I don't
know that it's doing much other than it's bringing people
together. And then you say, well what did we change and what
did we do? And I'm like, okay. But I think the collaborative
narrative of old was we collaborated on something because it
was going to be something demonstratively different than we
could have done singularly. And I'm not sure that much of that's
going on today. So, when we collaborate with an old guard or
with someone new, we're, we're really trying to have a sense of
purpose. And I hope that people continue to realize that just
collaborating with someone for the sake of sales isn't always, I
guess from where I come, from isn't always the best course of
action.

JD:

00:33:25

Again, going to your mentoring, have you had the opportunity
to open doors for specific groups? And I'm thinking women or
minorities or people with disabilities, people, you know,
because the standard concept of a brewer is a male, white guy,
you know, I mean that just still is. It's not that way anymore. But
have you had opportunities to work with or speak to groups to
encourage them?

TA:

00:33:51

I was thinking about this the other day because you know, I look
at our staff, it is generally mostly male. We have had a few
female employees on the beer side in the past and they've been
phenomenal employees. And I was thinking the other day that
we haven't done enough in our world to cultivate that
specifically. And I know the Brewers Association is pretty keen
on promoting diversity and things these days. And I'm
wondering as an educational mentor, et cetera, where I should
be looking to do some of those things or how I get involved in
that. You know, where, where can I be impactful in that, in that
space. And I don't know if it's through the university or through,
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you know, there's a big Latino population up here in San Marcos
and Vista. But clearly, you know, being white and being white
isn't always the best thing. With respect to trying to, you know,
we've got to find new, new people to energize and really
enthuse about what we do. And preaching to the 40-year-old
male white choir isn't, isn't the best place to live in.

JD:

00:34:47

Well, I don't know if you're aware of Border X &lt;Brewing&gt;, which
is of course down in Barrio Logan has, is sponsoring a women's
beer club called Mujeres Brew Club. I'm sorry, I, my Spanish isn't
that swell. And they invited me to be their first speaker and
they're doing a meeting each month on a different aspect and
at the end they are going to brew a beer at Border X. And the
women that are in there, many of them don't know even beer
styles. I mean, one woman evidently asked the question, what's
an IPA? And so, you know, and it's, it's a safe space for women
and it does have a large number of Latina women, which I think
is phenomenal because maybe some of these will become
brewers and there are women are working in the beer industry
in San Diego who are also members.

JD:

00:35:40

Some of them are speakers and some are just attending the
meetings because they're always eager to learn more. So maybe
reaching out to, or you know, helping sponsor a group like that
or Pink Boots Society5 of course, you know, is always looking for
speakers and educational opportunities and things. But you
know, there's a growing presence, but it is hard to, when
women are so scattered or you know, like you say it's
underrepresented with the minorities or you know, and there
are certain positions that probably someone with a physical
disability couldn't perform in a brewhouse, what could they do?
Can they be the quality control people, things like that. So, it
seems like there are places that we need to increase.

TA:

00:36:24

Yeah. It's interesting because I was thinking about this again the
other day. I was like, we just don't have that many women apply
for jobs. It's, it's you know, I, you know, I have a, a fairly good
amount of men working, you know males, working on the floor.
But I can't remember the last time I saw an application come in
for a brewing position from a woman. So somehow the
outreach needs to get further than, you know, I'm talking entrylevel packaging jobs, things like that. There's, there's clearly,
you know, there's, it's not a bias in our world. They're just not

International organization for women and non-binary people in the fermentation industry. The first chapter was
founded in San Diego.
5

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coming and knocking down our door. So somehow we have to
convince them that this isn't, this is a pretty good place where
they could, you know, they can, they can find careers and
homes.

JD:

00:37:04

Well, if you do want to advertise positions, I have a couple of
resources. I can push things out to Pink Boots San Diego for one.
And then there's another Facebook page of women interested
in beer. Some are working in the industry; some are maybe
looking to get into the industry. And of course, maybe pushing
the word out to the EngiBeering® program at Cal State San
Marcos. ‘Cause there are, there's at least a couple of women
enrolled in that program. But yeah, it's hard because there
aren't many women available to bring in. But then, you know,
we do have a, you know, a fairly strong Hispanic population in
this area. So, you know, why can't we leverage that? And it's
finding those points of contact. That's a, that's a continual
problem that I have seen. Also, to kind of jump back, I
mentioned Stone's True Craft effort, which, you know, obviously
died. It was a great idea to help small, small breweries with
financing to where they didn't have to sell themselves to big
beer. What did you think of that idea when you thought, heard
of it?

TA:

00:38:01

You know, I had a lot of friends that took meetings with them. I
mean, at least on the surface I was told, you know, Hey, we've,
we've gone and talked to them about it. I think the biggest
challenge was, is that that was at a time when there was a lot of
unrealistic expectations about valuations and what, what things
were worth or how, how long term, you know, how companies
would be out, people would work long term together. You
know, it's an interesting model because this business is such a,
almost a loner thing. Like most people open their own little
brewery and then at some point you need more investment in
that comes with a lot more triggers and kinds of parameters and
stuff in some small breweries never outgrow the small, you
know, model. They, I'm the single proprietor, not me. They are a
single proprietor, ownership kind of environment and you
know, they borrow money from the bank and that's what they
get and that's what they want to be. You know, there's a very
passionate pursuit for them. And then there's the big business
side of it, which says if you're going to scale and grow and you
know, buying equipment is not cheap and putting concrete in
the ground and copper piping and just every single thing you
could think of.

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JD:

00:39:07

And the length time it takes to just deal with all the permitting
within the city, within the state, with the ABC6.

TA:

00:39:11

And the regulatory. Yeah. All of those pieces. So I applaud Greg
for, and Steve, for putting the platform together. You know, the,
I think the biggest hurdle for a lot of people is just how, how do
you entrepreneurially sign up for something like that? Right?
It's, it's, you know, it's a different, it's a different &lt;unclear&gt; in
you. You're talking about an environment where you went from
being in charge of your own facility to now having new
investment that comes with different, again, different triggers
and things. I think it's interesting cause nobody signed up to do
it and I don't know if that was that the metrics didn't align or
how that was. But I know a lot of people took meetings and so I
guess the question is, is what, what was, what was unrealistic
on both sides for, for that, how come it, how come they didn't
get anybody to, to partner with?

JD:

00:40:01

Yeah. I'm, I don't know who took meetings, but it would be
interesting to talk to them to ask them why they didn't pursue
that, and did they find an alternative that worked better for
them. So that's on my list of things to do. Since we've
mentioned big beer, have you ever been approached by big
beer with an offer to purchase you or to work with them in
some sort of way?

TA:

00:40:25

No. In the 13 years that we've been open no one has put an
offer sheet on the table and said, we want to buy you for XYZ
dollars or otherwise. We have met with some family offices,
venture people, people, you know, my thing is we'll take any
meeting just to say hi. Mostly to learn about what people are
looking for, what they're doing. But pretty emphatically we've
never actually been offered, no one's ever actually offered to
purchase us in, in a minority capacity and majority otherwise. So
no.

JD:

00:41:02

Good. I won't ask you what your response would be, but do you
think that maybe partly it's because, I don't want to say you do
extreme beers, but you do less run-of-the-mill beers in many
cases that might just be something that big beer would not find
attractive.

TA:

00:41:23

If we live in a fringe world, we're, you know, we're sort of
known as a super-premium producer and we have a lot of

6

California’s Alcoholic Beverage Control agency in charge of licensing alcohol production, distribution and sales.

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niches that we feel from barrels and sour. You know, they've,
big breweries have a need in sometimes to do that, but they,
they, I think they've found those elsewhere and they want scale
and they want all kinds of things. You know, San Diego is an
interesting model, right. We had Ballast Point sold, you know,
Green Flash had sold and we've had a lot of big, bigger
companies come through and, and, and have taken
investments. And so

TA:

00:41:57

I don't know if there was any real need beyond, I think big beer
came and found what they needed from San Diego. I'd be
surprised if, if there's any big beer-ness left in San Diego. I
mean, I say that, and you know, we'll see. But you know, I, I
don't, I don't really feel like

TA:

00:42:13

That the big beer is kind of be knocking down the doors in San
Diego anytime soon.

JD:

00:42:16

They got their toe in.

TA:

00:42:18

Potentially because of the desaturation and just some of the
difficulties that they might experience. ah, it's a, it's a whole, it's
a whole run of things and it really has to do with, you know,
where can they, where can they scale and where can they find
their return on their investment and things like that.

JD:

00:42:32

Yeah, no, that's what they're looking at is a bottom line.

TA:

00:42:35

It is 100% about how much can they make on what they're
buying it. Yeah.

JD:

00:42:41

Because your beers are not run of the mill Coors-type beers, not
to bash Coors, but just, you know, as an example, where did you
get your early inspirations? I mean, you, you said you like the
Belgians and you were exposed to a wide variety of European
and, and what craft beer was made in the US. But things like oak
aging and sour beers, were those things that you were exposed
to early on or were those things that you found out later while
you were experimenting?

TA:

00:43:10

Yeah, it was early. I remember, I remember my first Chimay
Red. I remember my first Guinness and I vividly remember the
very first Rodenbach I ever had. And I, you know, the
Rodenbach I think hit me more than anything else in that really
portend, you know, that really does explain why, you know, like,
Oh my God, that's okay. I know there's weird beer out there,

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but this is way to the left, right? This thing is way, way
downstream from anything I'd had at that point. You know, I
was, when on the four years I was in college, I was sampling a
lot of beers and then I continued to continue to buy beer. And,
and it's just when you get one that's put in front of you and you
say, wow, how did they do that? And that was kind of the, the
aha that was the light bulb, I think was, was that first
Rodenbach. That somebody who's living in a world where that,
that's so to the extreme and delicious. But why can't, why can't
I, why can't I think about beer like that? And that's, that
definitely pushed me in that direction.

JD:

00:44:06

Well that's great to have such an open mind. Do you remember
who, if anyone else was doing things like barrel aging and sour
beers or anything when you started doing it?

TA:

00:44:17

Vinnie7 &lt;Cilurzo&gt; and I joke about this a lot cause Vinnie at
Russian River and I are pretty good friends and a lot of it comes
back to when we first picked up oak barrels and really got into
that, you know, late 19, late 1990s, you know, the first batch of
cuvée that we were making and they were making beer called
Temptation. There was very little of that going on and I knew
Belgian had &lt;inaudible. in the market. But out West there
weren't a lot of people making sour beer in barrels. And so we
had to just kinda kick the can on how to do it. Talk collectively.
Again, it got back to, we were not we did not, you know, you
know, withhold the secrets. And we talked a lot about the what
ifs and things and that I think was a big, big part of the success
was just, okay, how are we going to do this in this environment?
Because again, you couldn't open a book and read how to do it.
Today you can open plenty of books.

JD:

00:45:06

Or just find it out there on the web.

TA:

00:45:10

I mean, you pick up the phone and call someone, but then back
then it isn't, you know, how do you manage your barrel
program or what do you, how do you do this? It was, well, I'm
going to try, I'm going to try this. Okay. That sounds like that.
That seems reasonable to me.

Vinnie Cilurzo founded Blind Pig Brewing in Temecula, CA before moving to Northern California to found Russian
River Brewing.
7

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JD:

00:45:22

Oh, so you can't think of anybody specifically locally though?
You, I mean, Vinnie, to me, is still local as they were nearby,

TA:

00:45:30

For sure, it’s California.

JD:

00:45:32

but I'm thinking in San Diego.

TA:

00:45:34

You know, I don't know if we, I always say we, being Pizza Port. I
don't know if we were the first ones to make intentionally sour
beer in San Diego. I don't recall running into it anywhere at that
point. But for the sake of clarity, I never say we were the first
ones because I truly don't know. There was some oak aging
going on the guys at Rock Bottom &lt;Restaurant and Brewery&gt; in
La Jolla specifically ‘cause I got barrels from them. AleSmith
&lt;Brewing Company&gt;I think was right about that same time, ‘97,
’98-ish where they were getting into having some bourbon
barrel kind of things going on.

JD:

00:46:06

But that was Skip &lt;Virgilio&gt;8.

TA:

00:46:07

Skip doing that. There was not a lot of sour beer in California at
that point. So, or even San Diego can that I can recall.

JD:

00:46:17

I’m glad sour beer’s around. Okay. You just mentioned cuvée.
And I've seen it said that that is your favorite beer.

TA:

00:46:26

Perhaps.

JD:

00:46:27

Yeah. Perhaps.

TA:

00:46:28

It’s the only one that bears my name 9. How's that?

JD:

00:46:30

That's true. That's true. On the other hand, is there a beer that
you ever made that you didn't care for, but everybody else said,
no, we've got to put this on tap.

TA:

00:46:43

Ooh, that's a damn good question.

JD:

00:46:45

Did they, did it actually sell well?

TA:

00:46:48

There is a running joke here at the brewery. We made a beer a
few years ago called Spontaneous Cheer. And the Spontaneous

8
9

Skip Virgilio founded AleSmith Brewing and later sold to Peter and Vicky Zien.
Cuvée du Tomme.

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Cheer was a peach sour and it was actually spontaneously
fermented. So we, we've got some spontaneous fermentation
barrels and things that we do from time to time and we have a
large library of barrels. We have over a thousand oak barrels full
of now and we made this batch of beer and it tasted pretty darn
good. That being said, I struggled with it personally because it
didn't really manifest our house culture. We have a very strong
sour beer sense. Like there's a terroir in our world. You can
taste the Lost Abbey beer and it's white grapey and it's stone
peach fruit. And you can tell that there's something about the
way that we blend in and package. And that beer had none of it,
even though it was a peach beer. But that's because all of the
cultures came from the spontaneous portion. And so, people
were like, you have to release this beer. And I can't in good
conscience release it because you could open it in a tasting
room in Texas and you'd have no idea it came from us and
what's the point of that? So that's probably the one in this
environment that had garnered a lot of energy I would say,
okay, that's not what I was, didn't hate the beer, just wasn't
keen on it. Bearing the name Lost Abbey being sour and didn't,
didn't exude us.

JD:

00:48:15

And so you have not brewed it again since.

TA:

00:48:18

No, we haven’t. Even though we likely could, and people would
freak for it, but it doesn't, again, it gets really to the point of,
you know, we're really trying to have that identity in a big sea of
imitations. I would think that that was probably a one-anddone. I'd be surprised if it came back.

JD:

00:48:35

Okay, if I ever see an unopened bottle of it, I'll know that that's
truly special.

TA:

00:48:39

So we never bottled it. That's the only bottle that I think, I mean
it was, it was literally only one oak barrel, so 50 gallons. But I
think we only bottled it. I had a friend who had a baby and there
was a request, but I, there shouldn't, there shouldn't be any
bottles of that out in the world. There are, they probably aren't
real.

JD:

00:48:55

Yeah. Well, we'll know that they are shams. What was your very
first award for brewing?

TA:

00:49:04

That's a good question.

JD:
Transcribed by
Judith Downie

00:49:08

You've had so many.
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TA:

00:49:09

I know like, let's see. We had strong ale in 19... Well, okay. The
very first award that I know for certain was the gold medal that I
participated in at La Cruda. We won a gold medal10 for the
Makanudo Porter, but that was not my beer and I was not the
recipe generator. So I would say probably a beer that we
brewed at Pizza Port and that was part of the Strong Ale Festival
in ‘97 or ‘98. And then at that point we started entering the Real
Ale Festival in Chicago or some California State Fair stuff. We
did not win a GABF11 award until 1999, 2000.

JD:

00:49:44

Shame on them.

TA:

00:49:46

It took me a little while to figure out where our beers sort of fit
in the competitive landscape,

JD:

00:49:52

The pantheon of beers.

TA:

00:49:53

So once I figured that part out, we got on a roll pretty, quickly.

JD:

00:49:57

That does seem to be a little bit of a challenge cause I'm a
member of the Society of Barley Engineers when they talk about
submitting for homebrew &lt;competitions&gt;. Sometimes there are
quite intense discussions about where a particular beer, that
somebody’s having everybody sample, what category that fits
into. And you do then deal with judges’ taste buds. Which, you
know, it's a constantly moving landscape.

TA:

00:50:17

I’ve been a GABF judge since ‘99-ish. And that has afforded me
an enormous amount of opportunities to watch the process,
participate in it, and even potentially piss off brewers and
people who maybe didn't, you know, like the way that it went.
It's fascinating to watch the competition evolve at a table
relative to the dialogue, the strength of the judges, the opinions
of the judges. Even just the sheer age of the, the judging has
come from, there were only this block of people that used to do
it and now it's expanded and now the categories have morphed
and they're different. And the, you know, we talk about it a lot
because it's, it's interesting to see how difficult, first of all,
there's so many more beers, but the sheer, the sheer
perspective that people are operating under relative to, I've had
these style beers or I've never been think about, okay, I'm

10
11

Awarded at the Great American Beer Festival.
Great American Beer Festival.

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supposed to judge a Kölsch-style beer, but I'm a judge and I've
never been to Cologne and had the six beers from there that are
the, that are the standards. Well, how do you judge that? Like
that's, that's a, it's an interesting scenario because you're being
asked to read this against what was written, how this is how a
standard should taste. Yet. You've never been in situ and had
that environmental condition.

JD:

00:51:41

Right, with that terroir and all everything else, all those factors
that work into it.

TA:

00:51:45

100 percent. I do agree with you that there's, one of the things
about entering competitively is that there's so many different
places beers can fit and sometimes it's really environmentally
like time and place. Sometimes the beer exudes more oak and
sometimes it doesn’t, and it wants to be in an oak category, but
it can't cause it has brett12. We did a sampling a couple months
ago back in early July and I think we went through 20 different
beers for GABF trying to get down to the five that we wanted to
send. And in order to do that we had to kind of pick the beers.
We'd, you know, we brought out all the beers that we thought
were really well done and then we had to go say, well that
would fit here, wouldn't fit here, but it probably fits best here,
but we don't want to send that beer there because we already
have another one that wants to go there. So, you don't wanna
compete against yourself either?

JD:

00:52:35

Now are you limited to five beers for competition?

TA:

00:52:39

Of late? They've been in the four to five range. Okay. A few
years ago, you could send up to eight and prior to that it was
kind of unlimited. But when it went from eight to five it got a lot
harder.

JD:

00:52:48

Yeah. But it just seems like, I mean you can see what thousands
of entries that seems like and yeah,

TA:

00:52:56

I think there's over 8,000 beers that'll be judged. But we always
say this, it's like if, if back when we were going to sending eight
beers, I don't know if we make eight world-class beers every
fall. Right? So how many are really well done and how many of
them are like, you know, that far up the channel. I think we

12

Industry jargon for Brettanomyces, a fungi used to sour beer.

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make eight great beers but are they going to sit at the table and
really, really compete. But I think when you have eight versus
four, your odds are better. But perhaps being in categories that
some, some years are strong, and some years are weak, is, is
where it kind of comes from.

JD:

00:53:29

Yeah. But you're also trying to be selective. I'm sure there are
people that “I'll send as many beers as I can to increase my odds
of winning an award.” Because of course the GABF awards still
mean a lot.

TA:

00:53:41

Yeah. There was a year, I know this to be true, where at least
one or two breweries that don't need to be, and they're not
from San Diego, sent somewhere between 30 to 50 beers. And
didn't win an award. And these are pretty good breweries. So,
you know, you're talking about the shotgun approach. You hit
the side of the barn. But it was pretty interesting to see that
they didn't win. You know, the years of late where we haven't,
we haven't managed to win an award. You know, we look up
and we talked to the guys and we say, you know, look at the
breweries that didn't win. Like, you know, these are, these are
still some, you know, solid, solid producers and congratulations
to the ones that did. But yeah, there's no guarantee anymore. I
mean, winning one is a pretty dang good achievement.

JD:

00:54:24

Yeah. Well then in some cases, like just recently, what happens
to the beer while is being transported? It could completely
knock a perfectly good beer that left here out of any
consideration because what happens to it or it doesn't even get
there.

TA:

00:54:39

Yeah. So we've tried to mitigate that as best we can. Where the
consolidation point and we have been for a long time that helps
with refrigeration and, you know, just really making sure that
the beer is better taken care of, competitive, you know,
competitive judging or, you know, competitive brewing. I would
say this is far different than it was 10, 15 years ago.

JD:

00:55:00

I guess for good and for bad both. But back to your awards, is
there any award that you have one that is the most meaningful
to you? Not to discount the other awards.

TA:

00:55:12

Sure, I think two really come to mind. The, we've been lucky to
win a &lt;GABF&gt; Brewery of the Year award four different times.
And I'm, I'm personally, I really want to get to five. I want to
have that. I want to have that, that last one on the, you know, in

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that, you know, if I, if they gave out rings, I want to have the
handful. The last time we won was 2007, so it's been a long
time. And we may never get that opportunity again. I think the
one that I won last year, which was the Russell Schehrer Award
for Innovation and Craft Brewing, that that's you know, that's a
hall of fame landscape kind of thing. And it just speaks to the
community involvement and the, you know, being, being a
participant in this, you know, only 22 people have won it at that
point. And I, I, yeah, the legacy award, you know, something like
that. I mean, I, I still love, I love the GABF and World Beer &lt;Cup&gt;
Awards, a couple of awards cause they're, you know, they're
purely blind. They're your peers. They show your team that
they're, you know, they're making the right decisions. But the
Russell award was probably the one that was singular in the
sense that that was, you know, personally with my name on it.
Where it's almost every other award that we've had that we've
been lucky enough to garner comes with somebody else, you
know, participating in doing work in that regard.

JD:

00:56:29

Yeah. Okay. Well, very good. So, we're just about at the end of
all my questions, from your experience, is there anything in the
way of advice or a lesson you've learned or anything else that
you think either can't be said enough or you haven't ever had
the opportunity to say?

TA:

00:56:

You know, I think that we were talking yesterday, it's kind of
interesting. We were talking about how difficult this business
has become and there's a lot of noise and chatter and 50 years
from now when someone's looking at this, they'll say, wow it's
not as easy as it used to be. And I don't know where the fall
line's going to be. We're going to get to 10,000 breweries in this
country. I don't doubt that that'll happen. And I don't know
where, where the relevancy will be. I don't know what it will
look like. I feel pretty strongly that in the time that I've been
lucky enough to be in this business, a lot of what's made us
successful has come from a very strong sense of this is the beer
I want to produce. And nowadays there seems to be a lot of,
you have to just do what the consumer is saying they want.

TA:

00:57:38

And tons of breweries I think are kind of losing their way,
respectful of an identity. And I don't know if the artist in me
can, can sort of reconcile that for the long haul. I think there's
this sense that if, if that's the way the industry is going, you
know, is that what I signed up for? Part of me wants to see the

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consumerism shift and I, I talk about this a lot, but it's kind of
like when you throw the boomerang out, it comes back a little
slower than it went out and maybe the boomerang is coming
back. You know, that there's just too much ubiquity right now.
But maybe not. Maybe with 10,000 brewers, you just, there is
ubiquity and that's just part of the nature of it. But you know, I
think the success that I've had, you know, in this business has
been built on beers that, that, that have something that look
and tastes like things that I've, you know, imagined and there's
been a lot of success for that. But I don't know how you
continue to do that when there's 10,000 imitators and people
trying to, trying to find the same sort of, you know, sense of
their worth. So for me, I think the biggest thing moving forward
is just where, where do we all fit in? It's just dense stuff.

JD:

00:58:49

Giving everybody a chance to attain their dream. But yeah, you
know.

TA:

00:58:53

Yeah. I think that we're going to see, I think in the next two
years we're going to see a lot of dreams getting crushed
because it's getting, it's getting even harder today than it was
probably a year ago. But there might be a light at the end of the
tunnel in the sense that, you know, there's been a lot of
distributor consolidation. There's been a lot of breweries, what
they say, you know, rightsizing or trying to figure this all out. But
it's a business. It's gonna eat people alive, you know? And, and
that's what businesses do, right? There's, there is this, there's,
there's a success rate attributed to craft beer that's not as high.
I mean, it's higher than most consumer goods, and there will
probably be a little bit more reckoning that will come along with
it because you just can't, you just can't all swim in the same
ocean. It just doesn't work. And so we're going to find some
sense of corrective correlations. I mean, we're going to find
smaller, you know, people are going to be making less beer for
the next few years and if you're actively making more beer,
you're one of the very few people that's, that's winning in that,
in that space.

JD:

00:59:51

It does seem like we had a real bump up in numbers of
breweries that opened in 2016-2017 which is being that this is
2019. We're looking at entering the fourth and fifth year of
leases for a lot of the breweries. And I think that might be a
time where people are going to have to sit down and assess.

TA:

01:00:11

Sure. I mean, if you've got a five-year lease and you're about to
come into that fourth year, you're in the fourth year and you're
now triggering the, am I going to renew? Right. I haven't, I
29
2024-01-04

Transcribed by
Judith Downie

�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08
haven't been taking a paycheck or I've been taking very little.
And then at some point you're like, are we, is this a real thing?
You know, I don't, I don't know. You know, people, people
certainly I think come into it, you know, really, you know, eager
and excited about it. And then little by little you're, you're
grinding and there's a lot of grinding going on right now, which
is okay, but you know, there's, but grinding isn't fun.

JD:

01:00:46

No. And when people come into it with a passion, which is a
term you used earlier, passion cannot sustain you forever,
unfortunately. I mean, it's what maybe gets you up the next
morning, but at some point it's not paying the bills and you have
managed to raise a family, you know, other people, you know,
that they've got investors that may or may not understand the
actual brewing industry and cause and effect and impacts. And,
you know, yeah, it's going to be real interesting to see what
happens.

TA:

01:01:18

Yeah. I've been pretty lucky. My partnership here hasn't had an
unrealistic expectation of financial return. And, and you know,
so, you know, we, we opened our doors, we borrowed some
money, we repaid the money, and then we've basically
reinvested all of that money into the company when we needed
to. So we are not sitting here saying okay, you're, you know, you
were relying on us for a dividend. And you know, that doesn't, it
doesn't work like that. But the, the business of beer is very
difficult. And you know, you, you talked about that word
passion. We, when we opened our doors, I published this list of
the 10 commandments of our brewery and one of the 10
commandments was that you, you know, passion isn't
something you can buy at the corner store. And I meant that
with a sense of like, if you come into this, you know, you can't
just throw that term around.

TA:

01:02:06

Like you've got to live it and breathe it. And I think that that
kind of what you were speaking to earlier is, is, has always been
like, I think there's a lot of people that will say, I am very
passionate about what I do. And I have been, and that's, you
know, over the 20 plus years I've been doing this. That's that,
that is a word that I would associate with, with getting out of
bed every day. And it's been very, it's been very conducive to
being successful. That being said, you don't have to be overly
passionate, but you have to be, you still have to be passionate
about getting out of bed every day, even when you're
struggling, even when you're not killing it. And I can guarantee
you right now, there's a lot of people when they're getting out
of bed who used to kill it and were, you know, who thought

Transcribed by
Judith Downie

30

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�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08
they were going to kill it and are saying to themselves, man, this
is, this is real. Like, and you know, how do you, how do you put
your game face on and, and, and really keep, keep grinding and
to tackle the, you know, look, we want to get to the other side.

JD:

01:02:54

Yeah. Yeah. And you don't want to be a long face when your
consumers come in because they're going to say, Hey, I came in
here for a beer and a good time.

TA:

01:03:02

I am here. I am here for a good time. Right. Any happy people?

JD:

01:03:06

Oh dear. Oh dear. Something that just came to me, which is not
on the list of questions, but we are sitting in the space that
Stone originated at. And you had just mentioned that you've
expanded. Talk a little bit about the physical plant. What was it
like when you moved in as Lost Abbey? What did you have to do
to it and how many times have you expanded?

TA:

01:03:34

All right. So, when we took over in January of 2006 and Stone
moved out to the facility in Escondido, they controlled at that
point about 30,000 square feet of I think the building is 85,000
square feet. So, they had about a third of it. And when they
moved out, we collapsed the entire building back down to their
original suite, suite 104, and that suite is 7,500 square feet. So,
we started with a 30-barrel brewhouse in 19, I'm sorry, in 2006.
And we had 30, 7,500 square feet, including the tasting room,
cold box, and our barrel warehouse. In 2009, I believe we
moved across the parking lot and took over another 10,000
square feet and moved the cold box, all the barrels and our
distribution. So, for awhile we had that space. We were up to
about 17,000 square feet. 2012 or so we took over this suite
that we're sitting in here, which was another 7,500 square feet.

TA:

01:04:35

So that allowed us to build our packaging hall, this office, the
lab, things like that. We rolled for the next few years, for the
next five years. We had that 27,000 square feet of space. And
then we added we added a second, third, fourth warehouse
across the parking lot. And that took us to almost 40,000 square
feet. And then last January we moved out of that distribution
warehouse into another building here, which is now connected
from the front of the street to the back. Behind us. We control
40,000 square feet under one roof line for the first time. And we
moved out of the facility across the parking lot, all of our barrels
and everything. So we now are under one building, one roof
line. We can't drive from the packaging hall to the rest of the
building. But every other building we can drive forklifts through.

Transcribed by
Judith Downie

31

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�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08

TA:

01:05:30

And that never happened. Two years ago, we owned four
&lt;forklifts&gt; ‘cause we had four different buildings.

JD:

1:05:37

Now does Port distribute all the beers here in San Marcos?

TA:

1:05:43

Everything comes out of this facility. We are doing a batch or
two a year out of the Pizza Port facility when we need to, but
we don't, it's this, this facility can handle a lot more beer than
we're currently making. So most, most everything that has the
word Port Brewing, Lost Abbey, or Hop Concept on it has come
out of San Marcos. It's only been this year that we've brewed
two or three batches of beer down the street at Pizza Port. And
most of that was for efficiency to do big runs of things that we
could, we did a giant Hop Freshener, Hop Concept release at
Costco and needed to have beer all at the same time.

JD:

01:06:15

So are you, in Costcos outside of California as well?

TA:

01:06:20

No, and that has been something we haven't really tackled or
looked at.

JD:

01:06:23

Like it would be just an overwhelming amount of production yet
I think...

TA:

01:06:28

Costco's pretty, pretty keen on a lot of local these days, at least
for beer. So, I don't know how relevant we would, you know, we
might be able to get into some in Arizona, maybe in Washington
and Northern California, but you know, there's a ton of
breweries in each of those locations. Tapping the same buyer
on the shoulder saying, can I get, can I get in here? And, and the
buyers probably got enough options that they don't even need
something from out of here. And frankly, the cost associated
with getting it to them would almost make it prohibitive in
terms of trying to put it on the shelf at their right price point.

JD:

01:06:59

Yeah. Have you ever had to turn down any kind of requests
because you just knew that trying to fill that big an order was
going to just break you?

TA:

01:07:09

No, we've, we've been pretty lucky in the sense that when we
do get we just came off of couple of pretty good-sized Costco
orders and they were about 40 pallets worth of beer. But the
brewery can handle that without being too burdened in the
sense. I mean, it's certainly a lot of attention on one thing but
we're not overly stretched at our capacity right now. So, when
those things pop up, we certainly snap at them and want, you

Transcribed by
Judith Downie

32

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�TOMME ARTHUR

TRANSCRIPT, INTERVIEW
2019-08-08
know we wanna make sure we execute on it. If we were making
a lot more beer, we probably would have, we would struggle
with that a little more. But when you get an order for 40 pallets
of beer, you figure it out, you know, you really do.

JD:

01:07:49

When we walked back here, we passed one of your employees
building a bike. What other sorts of things do you do with the
employees or for the employees to support maybe their selfeducation, other interests that they have, things like that.

TA:

01:08:05

We've definitely put it on our radar this year. We've lost a lot of
employees in the last two years. I think we've turned over 20
employees and we only have about 50 total. So, we've put an
emphasis on that level of communication, you know, what can
we do to assist you in this endeavor? It's not something that
we've programmed in the past or been terribly good at. That
being said, we haven't, we have really seen that there are some
simple opportunities to do things like that and Tim's running his
own small bike shop and it's just a, you know, it's a pocket,
pocketed space here at the brewery. You know, we've
announced that if there's other brewer or other brewery
employees from the tasting room all the way up that have an
idea, we would love to hear about it. We don't make a dime on
it. There's no, there's no real emphasis towards, you know,
trying to co-partner on things.

TA:

01:08:56

It's just we, we want to, we want to foster the opportunities if it
makes sense. And Tim's the pilot sort of program right now with
the bike, the little bike shop that he's running and it gets
interesting, I hope. I hope it sparks other employees to say,
okay, cool, I've wanted to do this, that or the other and it looks
like I could and come to us and say, ‘Oh, could you carve out
this space again?’ We are, we are under more, more efficient
space right now and we do have a little bit of room. So, I hope
that, I hope somebody else says, okay, I want to do this and it,
and it fits the needs and the use and isn't a big deal. It'd be
great because it means that we can, we can continue to lift
what they want to be a part of and retain them at some time.

JD:

01:09:35

Yeah. Very good. It was fun. Oh, okay. Well, I think that pretty
much has run through my list plus of questions for you about
your career, your history, and what's going on with Lost
Abbey/Port Brewing. And I want to thank you for that. And I'm
going to go ahead and turn this off.

Transcribed by
Judith Downie

33

2024-01-04

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                    <text>GEZAI BERHANE

TRANSCRIPT, INTERVIEW
2023-03-29

Seth Stanley: Hello, this is Seth Stanley, and today I'm interviewing Gezai Berhane. This is for the
California State University San Marcos, Cross-Cultural Center Oral History Project. Today is March 29th,
2023, and this interview is taking place at the University Library. Gezai, thank you for interviewing with
me today. I'll start off with a- with some questions. To start off, could you tell us a bit about your
background and what led you to become a part of the CSUSM (California State University San Marcos)
community?

Gezai Berhane: Well, that's a good question, and thanks for this opportunity. My background is, uh, I
was born and raised in Eritrea, East Africa. I came to the United States as a refugee in 1983, so I've been
here for a long time. But, um, back home when I was back home in Africa, in East Africa, I did not have
an opportunity to finish high school. So, my goal, my aspiration was to at least finish high school. So,
once I got the opportunity to go to school here, I tried to finish high school, but I was adult, so they say,
“You can't even be here in the high school.” So, they kicked me out, but they told me, I can finish high
school, uh, through something called the GED (General Educational Development Test)? Something like
that. And so, I did that. And then, um, I moved to San Marcos in (19)85, where California was cheaper
than where I initially landed in the United States, which was South Dakota. A big difference. And so, I
took advantage of the opportunity at-- enrolling at Palomar College. Uh, I did two years at Palomar
College. Then I got interested more and more in school. By the time I finished Palomar College, Cal State
San Marcos was coming. It was a great opportunity and I couldn't resist that. I had plans to go beyond
the, two-years degree because I missed four years of high school. So at least four years of high school,
equivalent to me was continuously going to a four-year college. And so San Marcos came in, so I became
one of the first Cal State San Marcos students in 1990. That brought a lot of opportunity actually for me
as a new university, uh, starting from scratch. For me not having any other experience coming from
another country and not knowing a whole lot about college, I was involving myself at Cal State San
Marcos because every time they need somebody, volunteer, student assistance, do this and that. I was
just trying to be as involved as I can, just, and as a result of that, after graduating 1992, among the first
1992 graduates, I was, then I got hired to, as a student, I was involved with student organizations, with
Associated Students (Incorporated, i.e. student governance) and staff. So, my involvement led to a
permanent position here on campus. And that first job and things like that was in the Dean of Students
Office. And then by 1993, in the beginning, we were assigned a department to start a new department
called Student Activities and Alumni Services. That is the root cause of the Student Life and Leadership,
the Student and Residential Life (campus departments). I've been part of that since, again, I can say even
though as a student, I started in 1990, I was also an employee or student assistant with the campus. So I
have seen the growth of the campus from day one as a result of that --Cross-Cultural Center, I know
we'll get back to it, but that is as a result of growing departments and services to a growing population.
So that's what (it) looks like a little bit on my background about who I am, as it relates to Cal State San
Marcos.

Stanley: And you were saying you were part of the first graduate, one of the first graduating classes of
CSUSM. Could you maybe describe what the university was like in its early days?

Transcribed by Aaron
Williams

1

2023-10-30

�GEZAI BERHANE

TRANSCRIPT, INTERVIEW
2023-03-29

Berhane: Well, I don't know if you, if you wanna call it the university. We were taking all our classes at
the, well, we used to, still refer to it, Cal State Jerome's. It was office buildings by, near the Jerome’s
(furniture store) building. But luckily, SDSU (San Diego State University) had an extended classes in those
areas. So, Cal Sate San Marcos didn't start it from the beginning. So there was some kind of structure as
far as classrooms and things like that at Cal State Jerome's. So, all of my two years’ classes were taken
there. But we graduated from the, uh, Craven Circle. We had our first graduation right there. We used
the stairs, um, as a, as chairs for the guests, but we had chairs for the graduates, I was one of those. It
was (a) very tight-knit community. We knew each other, the students knew each other. The faculty,
staff, administrators knew each other by name, by everything, and all kinds of activities, including
playing soccer with some faculty members at the Bradley Park. I mean, all kinds of stuff. Like, you know,
if you were with the Dean of students, uh, you just called them by name. you as President Stacy, you
were President Stacy, he’s Bill Stacy's office. Right. Because everything was just community. We knew
each other. It was a community. The faculty, on the other hand, had a task to make sure that they're
building a compatible, very, viable university as a new university. So there was some challenge- they
tried to challenge us, the students, but we were all re-entry, returners, transfers, no freshmen at the
time. So, we met the challenge and exceeded the challenge. Within one year, we started Associated
Students (student governance). Okay? We, I mean, a lot of things, because we were all mature returners
and all of that. We met all the challenges and pa- and way beyond. So as a student, I just felt like I was
so grateful for all of that opportunity. And so, my experience as a student here was great.

Stanley: That's great. I love that all that does, the community and faculty knowing each other, stuff like
that. Anyway, moving on to the Cross-Cultural Center. Could you describe what the Cross-Cultural
Center was like when you initially began engaging with it?

Berhane: Okay. So this was, um, like, you know 10 years or later that the Cross-Cultural Center was
implemented and, and whatnot. Uh, so the department, that the Cross-Cultural Center was under was
named Student and Residential Life. We became Student and Residential Life. Just (to) give you a little
bit of background, why residential life and student activities? Um, in the early, 2000s, the, the Division of
Student Affairs, had a reorganization of certain departments on campus. Our department, the student,
the Center for Student Involvement, which dealt with student organization, recognition leadership
programs, and overseeing ASI (Associated Students Incorporated), ASI elections- was just called Center
for Student Involvement. It initially was Student Activities and Alumni Services. Alumni Services split
when it became, when it remained Student Activities only, we called it Center for Student Involvement,
CSI. That then, like I say, as a result of the division's effort to try to reorganize the division in different
departments, they brought the Residential Life and the Student Activities together. Once they brought
us together, we decided to find a new name for these two departments coming together. So eventually
we came up with Student and Residential Life, SRL. And so, while we were functioning on as a, an SRL,
Cross-Cultural Center was added again, I mean, to that department. So we used to call it “C3.” We used
to call it Multicultural Programs. I mean, C3 was the most popular name for Cross-Cultural Center. C3.
And because the department, the SRL and the office that was assigned for Cross-Cultural Center were
together, you just step outside, pass the bathroom, you go to the Cross-Cultural Center. It was just,
again, even though we knew we were all part of one department overall, SRL. But having that we have

Transcribed by Aaron
Williams

2

2023-10-30

�GEZAI BERHANE

TRANSCRIPT, INTERVIEW
2023-03-29

to step outside and go and sit there and they started it with couches, not just chairs. It was just
comfortable to go there and engage with the students who were there.

Stanley: Do you, uh, remember any sort of activities or programs that the early Cross-Cultural program
were, making happen?

Berhane: I don't recall all the different, I know there is a, a big event that is, I don't know what it's called
now that you do every year, but the, it was more for me, my memory in the fourth floor on Craven Hall
(Administrative Building), on the fourth floor. Uh, when we were there initially it was more, okay, here is
a program, a space for students to come and engage with each other and sit and relax and have a place
to go to. Uh, but it has been a long time. So, I can't say I remember doing this and that with them. But I
know there is something as a result of that, whatever started earlier, now there is an annual program
and event that Cross-Cultural Center (inaudible).

Stanley: So, um, in what ways would you say the Cross-Cultural Center has impacted CSUSM?

Berhane: Well, I don't know if it is an impact to CSUSM, but I know Cal State San Marcos from the
beginning has been saying diversity, the value of diversity has always been on the mission statement
from day one. So the university to show that they are, you know, that being the first center for
Multicultural Programs, you know, this is way before there was Black Student Center, Latino Center
(Latin@/x Center), Native American Center (California Indian Culture and Sovereignty Center), and all of
that. To say, let's start with something to at least say, call it a center for cross-cultural, you know,
multicultural programs. To me, it was an indication, even though it was after many, many years of
hearing the word diversity as part of our mission, serving a diverse community, all of that, to start with
something like that, I think it was, a great initiative, it was. And look what happened after that. Okay, so
there's Multicultural Programs. What do we do? What is next? What is next? And I think it's a great
start. It helped the university start with something successful. Completion of that (Cross-Cultural Center)
led to different centers, as you can see where we are right now. I think that's how I look at it, because
like I say, I've been hearing the word diverse community, diversity, divers(ity), you know, our mission is
to serve our population, diverse population and all of that. So I think it was a good start. So I would say it
was a good experience for the university to start with something like that, as opposed to specifically,
you know, as one of the different centers that we have right now.

Stanley: Yeah. And you say you keep hearing the word diversity, but, would you say that the CrossCultural Center actually did have an impact on creating a more inclusive campus on, at CSUSM?

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Berhane: Well, like everything else, you know, if something’s to... to have impact or something’s to be
popular or to be something, it has to be known to more people. Even though, with us through
orientations, or everything else, as a campus, again it was more of a, campus with no housing oncampus, everybody was more, you live somewhere else, you come to classes and you will leave. So in
the beginning, to be honest, there was not a whole lot of people using it (The Cross-Cultural Center). Uh,
only a small group of people would use it. So if you’re there more often, you bring your friends. If I’m
there more often, I’ll bring maybe more of my friends. But to the campus as a whole, uh, it was symbolic
to have that, but I'm not sure to what, how much that impacted more student population at, you know,
at that time.
Stanley: Um-hmm. What is the, what's a favorite memory you have from the Cross-Cultural Center, um,
and how did it maybe affect you personally or professionally?

Berhane: Um, I think I mentioned this before, when we talked (before the interview). It's more, um, you
know, I work in the office. I’m with the students a lot. You know, many times I'm doing leadership
programs, meeting with other students or with other staff members and things like that. So, to me, the
Cross-Cultural Center was a place to go and do nothing but just relax. Because it was couches in there
and then you're not there seriously to engage in a very, you know, other than just being there to have
fun with people and just chat how students are doing. And so to me, it was a place to go, and whether
it's through the Associate Directors that are working there, or whether it's through the students who are
sitting there, it was a place where you can be free to chat with people and not really be doing work at
that time. Uh, so that was how I looked at the center, in my memories, like saying, the couches are
always in my head. (laughs).

Stanley: Um, looks like we have enough time for these questions. Um, since the Cross-Cultural Center
has a lot to do with diversity, inclusiveness, and like being more (inaudible), I noticed when I was
researching you that you've had a lot of trouble with people knowing where Eritrea is, and you're telling
people, I do remember reading a newspaper article from, I think it was 1990, where you say, “Where is
Eritrea? People keep asking me,” and I just wanted to say, do you still feel frustration, towards those
who do not know where Eritrea is on the map? And do you still find yourself explaining where it is on a
regular basis?

Berhane: Well, in the beginning, before I knew how much students actually had a chance to learn about
history or geography, it was, “Why don't they know,” you know? “They go to school.” We, when we
were in elementary school, we knew all the different countries in the world and who the president was,
what the capital city is, and then in the case of African countries when they became independent and
things like that. Like it’s initiated in, I mean, like I said earlier, Eritrea when I left was at war for
independence. So but, it was not covered in the mainstream media as a country fighting for
independence. So when I came here, at least I had expected some people to know, because we had
Americans stationed in Eritrea, you know, in the fifties, sixties, seventies. So some people should know

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where Eritrea is. So, for me to say it is near Sudan, it’s by the Red Sea, it’s near Ethiopia. And so in the
beginning I was seriously educating people, but later on it became like, funny to me. It is like, “Where is
Eritrea?” Well, the first question always is, “What's your name?” “I'm Gezai.” “Where are you from?”
“I'm from Eritrea.” “Where is that?” (Stanley laughs) And then it became like, okay, I'm not gonna spend
a whole lot of time educating you because you have no clue. So I'll say it's, uh, a little farther than, uh,
L.A. just by Santa Barbara. Oh, okay. I haven't heard of that. (laughs) No, you wouldn't have heard of
that, but I'm sure you heard of Santa Barbara. So the easiest answer for me is, yeah, just go look at it,
(laughs), and there was no Google where, you know, we got the search and things like that. So it became
funny afterwards because then it's like, it's just a waste of time too. And then if you say, I'm from Africa.
Oh, but I've never heard of Eritrea. Well, that's too bad you never heard of Eritrea but that's where I
came from. So , I think I transitioned from taking it seriously to maybe blaming a little bit more the
educational system that we are not educating people even, you know, at the bachelor's level in the
history class or geography. There was a, um, a map that was given, and we have countries identified
here so it says, identify where these countries are, you know, on the map. People don't even know the
United States, the States where they're supposed to be located! So then I realized, you know, it's not
their fault. They just didn't have enough education about different countries, let alone, I mean about
their country let alone about other people's countries. So I don't blame people. I don't get frustrated
anymore. I'm like, “This is funny.” Depending on how I am interacting with the person, I can either say
I'm in Africa or I can just say I'm near Santa Barbara, and that will take care of the business (both laugh).

Stanley: Well, love that. It's (inaudible), just in one ear, out the other. Oh, that's cool-

Berhane: That's good. Yeah.

Stanley: Um, going back to the Cross-Cultural Center, you said that you would spend a lot of time just
having fun in there. Could you recall a time with a specific person or a memory inside the Cross-Cultural
Center that you remember fondly?

Berhane: I think it was more with the second associate director or the first associate directors, and not
necessarily with the students, because the names of the students, again, twenty years later, I'm getting
too old to remember all of that, even though I can see their faces. It's harder to recall their names right
now. But I think it's more the interaction with, um, unscheduled interaction with whether it’s with the
associate director, or students who are regular. We used to call it regular students, but to be specifically
telling you about individual students, it would be very hard for me. And I'll be lying to you and I don't
wanna do that.

Stanley: Okay. Well, uh, in what ways, uh, if any, did your involvement with the Cross Culture Center
help you expand or develop as a person? And how has that impacted your career or personal life?

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Berhane: I mean, (laughs), as I said, as an involved person on campus, my professional and personal life
as it grows, that I have gained as being part of this campus, it's enormous. It's countless, to tell you the
truth, I grew up here. So Cal State San Marcos is home for me. I don't think there's a lot of other people
who have started here and remained here for thirty years. Okay? I just retired in 2020-- at the end of
2021, which is thirty years later, since the university started. So the impact that grows personal and
professional for me, I can't specifically try to address as a Cross-Cultural Center is, but I think my
interaction with people who work at the Cross-Cultural Center, students who came to the Cross-Cultural
Center, and being part of student activities. The leadership programs that this department has been
planning and going, you know, whether it's going there, whether it is supporting the, uh, initial
paperwork and whatnot, working with that group in general is part of my personal and professional
growth. So I can't really say specifically and directly this and that. For me, it's more a, uh, the total sum
of my overall experience, not just Cross-Cultural Center. Student Activities, Associated Students, the
Dean of Students, the whole entire division. And in, and faculty too, as you indicated earlier. You know,
if I have interactions with faculty, because we had to work with faculty members because they were
supposed to be the advisor of student activity, I mean, student organization advisors, we had to work
with faculty as well in doing some kind of orientation about their role and leadership programs, and how
to help the student leaders and stuff. So for me, my primary function was in student activities, working
with student leaders, student clubs, and organizations. So, the Cross-Cultural Center is, has been, was
part of, part and parcel of Student Activities, but my main function wasn't directly that. So. But like I say,
as within one department, we have orientation programs, for example. We had Greek Life, we had (to)
oversee ASI (Associated Students, Inc.). All of those combined are the result of who I am, as opposed to
try to, you know, narrowly say, yeah, this is how, and what the Cross-Cultural Center has left me as an
impact. I don't wanna commit to that.

Stanley: Let's go broader then.

Berhane: Okay
Stanley: Um, as a student activities director, were there any activities that you organized that you were
particularly connected to or the, uh, moment on campus where you felt that you were promoting
inclusiveness and diversity?

Berhane: Well, I mean, a lot of the programs that we used to do from Student Activities is more... Okay,
so if I notice that certain student groups that are not active, that are not really engaged, and what we
used to do is go into orientations from the beginning to say, You gotta remain active on campus. This is,
look at me, I never dreamed of working on campus or the university, ever whatsoever. You go to school,
to college and you graduate, and you go look for a job somewhere else, but I'm here. So, students, you
need to get engaged, you need to get involved. So, me encouraging all the new students that were
coming in, or if they were here, and if I get to interact, I like to walk around and see if people are out
there who would like to say hello, if they're not engaged, if they're not the student organizations. And

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within student organizations, if they're not taking leadership roles and things like that, I encourage
people at whatever level they are. And so that's, you know, for me, I was fond of encouraging students
to take leadership roles, to stay engaged, to work on campus, even at least as a student activity, and I
mean as student assistants. And so for me it's more the day-to-day interactions with students, not just in
generally, I mean. So, every year we know student organizations have to renew their contract every
year. We have to do some leadership program trainings every year. And that's where you meet all the
student leaders, and that's how you continue to engage with them and continue to advise them and
continue to help them grow. And so for me, it's more, it's really hard to say yes, thirty years of
experience is like to narrow it into one event or into one program. I've been part of student, I mean, ASI
for example, Associated Students, (Inc.), we started with paper ballots, you know, like check-in the
paper ballots. Then we moved to scantrons where you can do scantron, you (Stanley) probably don't
remember. And then we had to go move up to online voting and things like that. So, you have to go
through so much growth. And so, when you’re part of a lot of new engagements, new initiatives, it’s like
you forget it because once you move to the next level, you just forget about that and now you're at next
level. So for me, uh, like I say, it's thirty years of engaging with the students, faculty and staff, with
administrators. It was a lot of the, a lot of the things that we see right now, whether it is programs
through Cross-Cultural Center, or through what used to be SLL, Student Live and Leadership, now it's
SLIC (both laugh), Student Leadership and Involvement (Center), something like that. SLIC, they just
changed it. Um, a lot of the programs, a lot of orientation. I also worked with housing. So, housing was
another area where, where you are engaged with students coming in with family, with their parents,
you were engaged and things like that. And so, for me, it's just a, I was not like static in one department
or in one function doing just one specific thing. I have been engaged within a lot of different things on
campus. So that to me is, it makes it harder for me. It's like, as a result of me doing what specific area,
this is where I am, or this is where I was, this is where I got. Is it just so much that I can say I've been a
part of? And as a result, I grew up with it (laughs) and I even got retired, bro. (laughs).
Stanley: Yeah. You say, that you really don't know, like what, I couldn't really go into specifics. Um, could
I ask you to tell me just, just any story that you might have, of helping a student or being involved in the,
on campus or anything like that?

Berhane: Um, so for example, on Orientation Team.

Stanley: Mm-hmm.

Berhane: Orientation Team is, there's a training every year. We go camping. You go camping to Ramona
or to Alpine (California) or things like that. My most memorable memories with the students is when
you are going to those kinds of three, four-day trainings and camping and you are doing all kinds of crazy
things in there. And so for me, my most memorable uh, fun memories are related to the orientation
team going places and being trained. Things on campus, we've done so much. But when you get outta
here and do other activities off campus, those were memorable.

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Stanley: Um, let's see here. Um, could you tell me about your involvement with Greek Life?

Berhan: (laughs) Greek Life? Hmm. So when we initially started the department Student Activities in
1993, Greek life was not recognized as Greek Life. Greek life was more, you can initiate, but we are not
gonna recognize you as a Greek Life organization because first of all, you have to go and communicate
with the National Greek (Life) Association (National Panhellenic Conference). The campus was not a
grown-up campus. And so my engagement with Greek life was more before they became Greek Life,
before they became recognized, um, Greek organizations. It was more you give, they give them
(pseudonyms) and we know where they're heading, but they recognized as student organizations where
it's not supposed to discriminate membership based on gender and whatnot. Because as you know,
Greek organizations are based on gender, kind of like the, sororities, fraternities and things like that. So
their names were not as Greek names. It was more a pseudo other names. We know where they're
heading, that's where they're trying and planning. But my, so in the early days when I was part of, you
know, when they were part of that student organization, they were just student organizations. That's
my experience with them. Once we recognized them, we started recognizing them, then the process of
working with them moved to a new Greek Life advisor. And I remained with the rest of the other
student organizations. So Greek Life before they became Greek Life, yes, I know who they were. I
worked with them as their advisor. But once we have started to recognize them fully, then a Greek Life
advisor has to come. A Greek Life advisor was hired. That's how we kind of-- we are in the same
department, but me doing student organizations, these other person, Greek life leadership programs, all
of us. And then orientation, and then Cross-Cultural Center, you know, all coming from within this
department.

Stanley: Um, you mentioned that, uh, they had to use pseudonyms instead of real Greek names. I was
wondering if you could remember any of the names.

Berhane: I can't. I can't. I'm sorry. I mean, we have to go back to the, the good old days. Um, we had,
you know, documents. I don't have any of the documents, but if you wanna go search what the earlier,
earlier student organizations... You kind of, you can find it in the (19)93, 94, 95 years, what student
organizations were. I think some of that list might be still in student activities or SLIC or ASI might have
that list as well. But it was, like I say, it is very hard for me to remember all of those. But it was three or
four different student organizations.

Stanley: Well, thank you for the reference at least. Um, you talked about, about how you were involved
with student residential life, um, in the same vein as being working earlier in CSUSM. How was
residential, residential life in CSUSM earlier on?

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Berhane : So before the, uh, UVA (University Village Apartments), the university village was built, the
campus had, leased apartments in what we call it, uh, the islands apartments. The Islands Apartments.
Out of many of the apartments, the university leased several buildings and rooms. So we used to house
students. And so even though I was working still in Student Activities, the Director of Student Activities
was also overseeing the, uh, of campus housing. We called it the off-campus housing initiative. And so I
was, I happened to be the other person also to help with that. So it was, again, off campus, the Islands
Apartments. It's off of Wood, you know, in San Marcos, if you are familiar with San Marcos, uh, Twin
Oaks (Road) going east, there is the golf course. Right across the golf course. There's Woodward.
Woodward is a street. So I think they changed the name, but it used to be called the Islands Apartment.
And so even though we were not, nobody was resident in there from us, the staff members, we were
there to support students. It was, I was part of that. And that's pretty much so. And then once we build
the UVA, the University Village, then everybody new has to take over. Uh, even though to this day, the
Dean of Students where I worked overseas housing, all housing. So the directors of the on-campus
housing, I think they also reported to the Dean of Students. And so, me remaining in, within the Dean of
Students, under the Dean of Students kind of gave me an opportunity to really engage in work or move
in, move out and things like that. But my experience with housing started with off-campus housing, and I
continued to also do a list of off-campus housing. Um, so it still is in existence, I think.

Stanley: Sorry, I keep, I keep asking you, but, uh, do you have any sort of (Berhane laughs) say sort of
story or memorable moment in those residential, like when you were helping people move in or move
out or stuff like that?
Berhane: Yeah, it's just, so maybe a fun memories is where, you know, I live very close to them. And so if
I take my kids with me and have my kids in there and, uh, see where, you know, this is for students,
college students, I think for me it's more like my whole family was involved in things like that wherever I
go, whether it's an event here. But fun memories with off campus housing, I mean, there was a lot of
stuff people throw away and things like that. It’s like, you know, there's a lot. And for me, with my
background from Africa. Like, there's a lot of people who could use all of those things. Things that are
being thrown away. And it just-- things that I can think as like memories, okay, they're going throw the
mattress to the trash, I mean, throwing it, oh wow, (laughs), somebody could have used that one. Uh,
things like that. But I mean, in engaging specifically with individual students to say, I know so and so, so
and so, is not there yet. It's not there anymore. (laughs) It's not there. Like the fact that I can remember
the Islands Apartment because it was the initial apartments. We had students who lived there, you
know, the residents of, uh, you know, a subleased apartment, but we were administering it and things
like that. I think those things, I can see the apartments and the people, some people, but not a, uh, not a
whole lot of memory of individuals.

Stanley: Um, how, how has seeing CSUSM grow over the years impacted you, and your life around the
CSUSM community?
Berhane: Ahh. You know, I indicated earlier, I came to San Marcos when San Marcos was really a, uh, a
mobile home community, a retirement community. When there was no stop signs or four, you know,
four-way stops. It was just, you go from one place to another with no stop and five minutes was enough

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to get you from where you are to where you need to go, where you want to go. The fact that for thirty
some years right now, I've seen the growth of San Marcos in general as a community, to where we are
right now. It's very hard for me to believe, to tell you the truth. It's just very hard for me to believe. So,
the impact is from this small community, retirement community, a neat community to the kind of
growth that you see-- even when we moved here (from CSU Jerome’s campus) in 1992, we only had,
what, four buildings? This building (Kellogg Library), Commons, Academical Hall, Science Hall. That was
it. That was it. It was just fine. It was nice. Now to see where we are, even though in, you know, in
(inaudible) there was, uh, something called, “in twenty-five years Cal State San Marcos is supposed to
have grown to have up to 25,000 students.” Well, for different reasons that didn't happen. Economy and
whatnot and whatnot. But for me, I like the fact that it has grown. So my kids can go to the schools
where they went to. Richland (Elementary School), Woodland (Park Middle School), Mission Hills (High
School). But those things, well Mission (High School) was not there. I mean, all the growth for me to be
able, instead of going (to) San Diego State to be able to finish in San Marcos, I had benefited a lot to be
part of it. I mean, extra lucky to be working in here instead of San Diego or moving to other kinds of
states or other cities. San Marcos in general, as a community, as a university, gave me life. Life. Do you
know, life? Life. It gave me life. So for me, it's beyond, I'm beyond grateful for the impact that Cal State
San Marcos. The fact that Cal State San Marcos, when it came time, the place, where everything, I raised
three kids in San Marcos who all three of 'em went to like, oh, I told you Richland, Woodland, and then
went to college. None of them came here (CSUSM) ‘cause Daddy works here (laughs). So they had to go
to different states. But, um, but they knew where, what my expectations of them, they knew they were
part of, I was part of this. And they knew they were not just going to finish high school and not go to
college. So they all did at least their four, the four-year degree. So for me, it is life. My experience, the
people that I come to know here at the university, the faculty, staff, students, it gave me life. I'm telling
you, I don't know where I would've been if it wasn’t for Cal State San Marcos. And the whole general San
Marcos, the whole area. So I'm very, very grateful.

Stanley: That's, that's incredible. Um, yeah, it's just, it's almost like a, it's become like a campus town at
this point now.

Berhane: Oh my God. Oh my gosh. I mean, when I was a student, there was no parking fees or anything
(laughs). Now I have (to) pay, like an hour. You pay my job, just leave me (laughs).

Stanley: Yeah. There's a train that runs along now.

Berhane: That's a different story (laughs). That's a different story, man.

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Stanley: Getting back, uh, as we're winding down, um, I know that you had, you were involved with the
Black Student Union and Black Student Center. How would would you say that pro, those programs and
that, what's the word, uh, correlates or stacks up against the Cross-Cultural Center? I'd say, so.
Berhane: Um, I think what, you know, during time, with time you have to identify all the different things
that you need, who needs what. And so, I don't know, I don't wanna compare or compete or anything
as, you know, not just a Black Student Center, not just a Latino Center, not just a Women's Center or a
Native American Center. It's more they all have their own individual roles to play in the, in, in, you know,
in this community. So, Black Student Center was a necessary department, was a necessary service, a
necessary center to have on campus. If we are going to have specific groups feeling welcomed and that
they have a space on campus. With Multicultural Programs its good, when multicultural, multi-ethnic,
multi-gender, or whatever you call it, in name. It-- but they're able to come and use that as a center for
that. But I think people feel comfortable where they feel they belong to. Just like the student
organizations. When I was a student, when I see a sociology club, accounting club, Latino club, well, I
wanted to have the Black Student Club. So I was part of a Black student club. Uh, we were calling it
African American or African Student Organization, African, all kinds of stuff, trying to say we have
something that belongs to us. So for me, it's not like in comparison to other centers, it was necessary to
have a center for the Black students to feel comfortable enough to go there. And so for us, again, as
advocates for services to different interests of different student groups, to have that implemented and
to see that while I was a student, I while I was an employee here, was a great thing. I was always
involved like I say from day one, whether since starting a student organization, once I became a staff
(employee designation), we have the Black Faculty and Staff Association. I've been part of that
(inaudible) since day one. When we graduated in 1992, I became one of the board members with the
Alumni Association, starting Alumni Association I can say I've been part of a lot of starting things
because I think the need, the need is there and if I'm able to help on engage(ment), why not? So I as, as
someone who was active as a student, once I graduated, I was also pulled to help start the Alumni
Association. And so I think, you know, in trying to answer your question, it's not really in competition or
one over the other or against the other. It's more providing services to the different populations,
different groups with different interests that we have on campus.

Stanley: Uh, yeah, perhaps I worded that a little wrong. You touched on this before, but what role do
you see the Cross-Cultural Center play as it coexists with the expansion of identity-specific spaces like
you named before?
Berhane: I think it requires an understanding of what its mission is, an understanding. So if I'm coming as
a student, new student coming to campus, I'm a Black student. I'm not going to ask for multicultural
programs where, you know, “Where is a multicultural program?” I'm gonna ask, where is a Black
Student Center? If I'm going to join a student organization, I'm either going to ask for something related
to my major or something related to my identity. And so, multicultural, Cross-Cultural Center, the
definition of it needs to be clear to people from day one at orientation. Okay? And so, yes, it does have a
mission. Yes, it does have a purpose to be here on campus to serve, but is it serving the group of people
who don't have a center already? Or is it bringing all the centers together? And so, uh, reexamination of
the whole purpose of Multicultural Programs or Cross-Cultural Center might be necessary at some point
to say, “Who am I serving?” Okay? Because you have Latino Center here, Women's Center, gender, you
know, gender and Black Student Center, there may be a need to really qualify, “Why should I go there?”

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Even though I know I'm familiar with it. But if I am a newcomer, what am I gonna look for? It does serve
a population that doesn't, that doesn't fit any of the other ones (other centers). But what extent do they
understand it? To what extent are they familiar and aware of this service and this center?

Stanley: I guess the same thing I ask as a longtime CSUSM (staff and administrative) member and
student of CSUSM, what advice would you give the Cross-Cultural Center to be more inclusive and, and
get those people who are outside of the lines of the Latin(@/x) Center, or the Black (Student) Center?

Berhane: I don't know if, uh, Floyd (Lai, Director of the Cross-Cultural Center at the time of the
interview’s recording) will need my advice. I'm sure he, he is very familiar with what he's doing and
what, you know, what he sees all the different centers around him, and he works very closely with the
student centers and stuff. So they don't really need my advice. But I think, you know, always doesn't
hurt to go back and look at who is, who is being engaged here? Who is our population? Who is the most
frequently arrival here in relation to-- So if I were to look back at who the most popular, what
population used to be there... more often it is more of the Asian population. Okay. So the Asian
population probably don't have any other location, but the Multicultural Programs (Cross-Cultural
Center). Because we, I'm being honest, this Black Student center, Latino Center, Indian Center, there's
an argument there should be a White center too. But (laughs), that's a different story. But I think the
thing is, you know, a lot of, we’ve got to go back and take a look at the purpose of this center. Are we
serving the population that we were formed to serve and continually revise. Take, you know, take notes
of all the people who have come to you on a daily basis and see if we are missing anybody. If we are
missing anybody, the best place to meet them is at orientation. When they all come in on campus with
their families and you know, tell them where all the different services are, make that as a, you know,
make it as an effort. I used to do recruitment too even when I was a student assistant. Students who
heard me talk about “Cal State Marcos will offer you this, this, and that.” Once they come to Cal State
San Marcos, if they experience the things that I told them; Cal State San Marcos will serve you, they (the
students) would remember that and say, “I'm so glad that you said that. I am glad I heard you say that.”
And I can see, and really, I use that and it's helped, it has helped me. I really appreciate that. So, we
need to be able to impact students from the day one, what kind of services we are providing for them
and why they should come to our department, why they should come to our service, why they should
come to my class, why they should do those things at the orientation, at wherever they are at the
beginning. And so, identify your population, identifying all the different services you can provide, as
much as you can provide. You don't expect someone, uh, search you and come to your office. They're
not, they're not gonna come, unless they hear you say something, something.

Stanley: So, yes. So to, to uh, summarize, make people aware of the program. Make sure that you know
who you're serving and that, why they should come there.

Transcribed by Aaron
Williams

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�GEZAI BERHANE

TRANSCRIPT, INTERVIEW
2023-03-29

Berhane: Yes. That's how I feel. That's how I feel. I mean, people need to know. A lot of people if they, if
you don't know it, you don't know it, you're not going to go and search for it. You haven't heard
anybody talking about it. So even though it may be available in your fingertips, this is different. Maybe
I'm old fashioned, maybe I'm more like person to person, but for me, the only way people can come to
(the services) is (if) they're aware of it. So make it aware and be clear about what services you're
providing and where you are located, what your hours are, your phone number and blah blah. And have
'em (students) come. And it, again, it doesn't have to be limited to orientation or one area or this and
that. Could be classrooms. It could be announcements, it could be a lot of things. But make sure that,
you know, you are known on campus for providing services that all students need or specific students
need.

Stanley: All right. Well I really appreciate you coming. I'm gonna end the recording now.

Berhane: Well, thank you. Uh, let me say thank you, uh, Seth, for this opportunity. And I say I'm grateful
that you invited me and that I'm a part of this. I hope I have given you what I know a little bit, but I really
appreciate this opportunity and thank you very much as well.

Stanley: I enjoyed the conversation as well. Ending the recording now.

Transcribed by Aaron
Williams

13

2023-10-30

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                    <text>BRIDGET BLANSHAN

TRANSCRIPT, INTERVIEW
2023-04-26

De Maria: My name is Michael De Maria. I'm a graduate research assistant with Kellogg Library at CSU
(Cal State University) San Marcos. Today I'm interviewing Bridget Blanshan, Associate Vice President for
Student Affairs and Title IX Coordinator here at CSU San Marcos. The date is April twenty-sixth, and the
time is 1:36 p.m. So, Bridget, thank you for joining us today to discuss your involvement with the history
of the Cross-Cultural Center, as well as talk about some other programs that you've implemented at CSU
San Marcos.
Blanshan: Sure.
De Maria: The first question I wanted to ask you was actually about your academic background.
Blanshan: Sure.
De Maria: So what led you to your interest in student advocacy and ultimately administration in higher
ed. (education)?
Blanshan: Mm-hmm. Good question. So Michael, thanks for the time today. This is gonna be a fun
conversation. So, I have a bachelor's degree in business management which I received from Iowa State
University. That's the state in which I was born and raised through my college graduation. And while--as
many of us, it occurs for many of us who go into student affairs work, it was really during my college
experience that I interacted with student affairs professionals. I was involved on campus, and I thought,
this is really rewarding for me, and this seems like an interesting career. Let me, let me see if I like it. Let
me try it on. And so I had been active as a, a student leader and as a student employee, Resident
Assistant was what they were called at that time in student housing at Iowa State (University). And I
really enjoyed that role. And so, I spoke with my supervisor and asked what she thought, and she talked
with me about kind of how to get my foot in the door and take a job to, to see if that was something I
was interested in. So, I did that and I started as a Hall Coordinator at San Diego State University in 1990.
I expected to be there just for a couple of years and then go back to the Midwest. But I really fell in love
with the state and the CSU mission, which is really around as, as I think many of us are aware, really
around being the educator for the state of California. Really providing an opportunity for the diverse
student, um students across our state to get a college degree, many of whom are first in their family to
do that. And that was something that I, I was very--really realized I was very passionate about.
So, I then went on knowing that I would need a master's degree, at least, to continue in Student Affairs
and work on a college campus. So, in 1993, I started a master's degree in a program called Educational
Leadership at the University of San Diego. And I graduated with my master's degree in 1995. And that
was great because I was able to match the, the core requirements, which was about half of the program,
with relevant electives, which for me was able to do for example, some of the programs that they
offered in their college student personnel or college student counseling program. So that was a great
combination. And I continued working at San Diego State until 2001, at which point I came to CSUSM
and started my, my tenure here. And then in 2004, I started a doctoral program at the University of
Laverne, and it was a doctoral program in Organizational Leadership and found that really rewarding as
well and really, really relevant. It's very much a hands-on applied program. So my educational
background, which was really the focus of your question, is in management and leadership studies. I've
been able to work in, either through courses that I've elected to take or the projects that I've done,
really looking at organizations through a, a lens of diversity, equity, and inclusion (DEI). And so I'm very
grateful for being able to have done that.

Transcribed by Aaron
Williams

1

2023-11-17

�BRIDGET BLANSHAN

TRANSCRIPT, INTERVIEW
2023-04-26

De Maria: Very, very cool. And very impressive. You've been at CSUSM since 2001. I'd like to know what
your first impression of CSUSM was, and then in particular, what work you felt like needed to be done
there.
Blanshan: Sure. So, as I mentioned, I was at San Diego State for eleven years working in student housing.
While I was there, about midway through those eleven years, SDSU celebrated its’ centennial. And so
then starting at, at CSUSM, and the position that I came to perform was what was then called the
Director of Student and Residential Life. And in particular, we were bringin--University Village
Apartments (UVA)--that was about concurrent when the time I started, that was approved to be
constructed. So that was a major focus of getting the campus ready to have on-campus student housing,
and students who were with us 24/7 rather than students commuting at the point as they did. And so
coming to, from a(n) over one hundred-year-old campus to a campus that was really new--I'm not quite
sure that, I don't think we had celebrated our fifteenth anniversary yet, or we did shortly around the
time I arrived. I was, I really enjoyed the students that I met, and I found that the, the campus, the
employees were really, really committed to the campus and to the student body. We had only been
admitting first year students. It, we started, the campus started by admitting transfer students, and then
over, within say the next five to seven years, started admitting first year students. So one of the things
that I noticed, from a student life perspective, is it, we didn't have some of the common experiences
that first year students on other campuses had. We, there, there were very few night and weekend kind
of activities, and which only made sense because many of our transfer students had families of their
own, the average age had been, of a student in the early days of CSUSM, had been in the late twenties,
so around twenty-eight or twenty-nine years old. So that's, that's very different than the, the college
experience that we're offering today. And so, I really looked for ways to start building the foundation,
for that (student experience offered at CSUSM today). So at the time, Student and Residential Life
included, so residential life, getting ready for student housing and the experience they, that students
would have there. We had at the time, two fraternities and two sororities. So we had foundations of
fraternity and sorority life. New student orientation was part of the department, as were student
organizations. I wanna say within my first, first year or two, we had, I think all of thirty-one student
organizations. So it was, again, in its, in its infancy a bit. And then we also, shortly thereafter, started
leadership programs. And so that was kind of what we were building, and trying to build that with a
vision as to the students that the university would come to serve, as opposed to the students that, that
we had served in the, the beginning of the campus. So that's maybe a long answer to your question of
what did I think we needed to do? And it was kind of set our, set ourselves up with the building blocks,
so that we could serve a student body that was very diverse in terms of age. So at that point, we were,
our diversification was to be the average age coming younger, students who lived on campus, and a true
diverse student body; that would those kind of build those co-curricular foundations so that it was
already, there wouldn't be impediments to students wanting to do things that really met their interests
more than, than kind of how things had been outlined in the early years.

De Maria: I see. So, a lot of new and exciting developments, obviously some growing pains, right?
Blanshan: Oh, absolutely. Sure.
De Maria: Cool. From there, I'd like you to take me back to 2002. So, in that year, you authored a memo
titled “Vision 2010” that essentially espoused the need for, you know, a multicultural center on campus.

Transcribed by Aaron
Williams

2

2023-11-17

�BRIDGET BLANSHAN

TRANSCRIPT, INTERVIEW
2023-04-26

So I just wanted to ask, what were your aspirations for offering that memo? And then why was there-you did explain it a bit in shifting demographics--but just why there was a need for a multicultural center
on campus at that time.
Blanshan: Yeah, I think, I think for me, and I mentioned this you know, as I shared with you about my
education, I think it's both through my education of being able to look at, at leadership and
organizations. And I would say that not only for being a workplace as a university, but also being a--a
place, a college campus, is really looking at things through a diversity, equity, and inclusion lens. And so,
making certain that we were continuing to evolve in a way where the students who were coming to
study with us could feel that they could make a home or a connection somewhere. And so, it's, it's really
to the notion of finding a sense of belonging. Some students would find that through a fraternity or
sorority other students would find that through Associated Students (Incorporated, student governance
organization). I felt very much that, two things; one was that some students would find a place that
specifically was designed to be multicultural affirming and in that, that use of even the term “culture,”
we intentionally set it very broadly because again, this was before we had any, any identity center on
campus that was only student focused. So, this was before the Women's Center, which then evolved to
the Gender Equity Center, now, Women's and Gender Equity Center, (it) was before the Pride Center.
So, it really was defined “cultural” very, very broadly. So how people's experiences, their community,
their sense of identity, and how we could really intentionally affirm that, so that students kind of felt a
sense of belonging.
I, going back to thinking about, you know, student development as they engage outside the classroom
and thinking about, so I mentioned we were also developing a student leadership development
program. So for me in, in, you know, being situated in a new millennium, right, in 2001, 2002, the only
way to really do that authentically in a way that met student needs, but also spoke to students, but also
prepared them for life after college, was to have a multicultural focus on leadership. And so not only
what, what is the, the end goal of our leadership endeavors, but how do we do, how do we do
leadership and prepare students to lead in very diverse teams, very diverse communities and, and do
that in a variety of different ways. So as they want to go out and engage in change making, how might
they do that? So that was where, one of the reasons that I wrote that which is so interesting now in
2023 to, to think back of writing “Vision 2010.” But to--I think it was also part of that foundation building
that I was talking about before. How do we really create this so that we're intentionally offering as much
as we can for places for students to plug-in and feel like CSUSM is theirs? And it's theirs not only as a
place to belong, but in a place where they can engage and make it even better. The other thing that I
would say, not only in my education, but eleven years at San Diego State in student housing, I had an
amazing opportunity to be at a very diverse institution. And in student housing in particular, it's a very
unique kind of learning lab for people to come together and live together, a wide variety, a wide
diversity of students. So we had to be very, very intentional about preparing our staff, preparing our
student leaders to do those roles in a very diverse environment. And so that very much affected kind of
how I saw my work in Student Affairs. And a lot of the endeavors that we did throughout the 1990s to
enable students, much like I described with a Multicultural Programs area, but to enable students to feel
at home, especially students from communities and identities who were often marginalized. And so
really pro- doing that in a very intentional way.
De Maria: Absolutely. So it sounds like with the founding of that Multicultural Center you'd be
essentially addressing some qualitative gaps in the student experience. Not only on the emotional kind

Transcribed by Aaron
Williams

3

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�BRIDGET BLANSHAN

TRANSCRIPT, INTERVIEW
2023-04-26

of community front, but also allowing students to gain some professional experiences and background
too.
Blanshan: Mm-hmm. Exactly.
De Maria: Very cool. Now I'd like to take you, I'd like for you to take me back to 2003. So what was the
social climate of the campus like prior to the establishment of that first Multicultural Center?
Blanshan: Wow, that's a great question. And, and I can only, in order to be fair, you know, this is, this is
only my perspective on it. So I can't speak for how other people would've described the social climate.
And clearly this is informed from my eleven years at San Diego State. So being a very large urban
university in the middle of a very large city (San Diego)--San Marcos, at the time the region, North
County region, was I would say much more socially and politically, religiously to some extent,
conservative. Compared to the broader San Diego County. So that, I think we felt--I felt that, I'll speak
for myself, I felt that at CSUSM, that and I think the university was kind of coming to terms with how do
we, how do we serve our community knowing that there, that this is a more conservative area within
the county. I think we had students who I knew div-- especially some of the, the diversity and i--of
identities that aren't visible. Um I of course assumed that for example, we had LGBTQ+ students, but I
didn't know them because there wasn't necessarily a student organization. So there wasn't the visibility
or the space, as I was more accustomed to at San Diego State. And, and I don't think it was out of any
intent to exclude anyone. I think it was just in the building, the very formative years of the institution,
and really building the academic programs and coming in and it just was really the time in the
institution's development to really focus on kind of broadening the co-curricular experiences for our
students. So it was, it was certainly a transition for me. But I also, I would say I also found such
wonderful professional colleagues who were of like-mind. And we, we came together and partnered a
great deal toward these initiatives. So we had in, the department's name shifted, within my leadership
of it, from Student and Residential Life to Student Life and Leadership. And we enjoyed amazing
partnerships with Associated Students (Inc). And that's not always something that one takes for granted
on a college campus. But I think we were able to come together, clarify you know, how we each add to
the campus, to the student experience, and how we can support each other in doing that. So it was,
there was a lot of synergy there. For that collaboration. I reported to the Dean of Students at the time,
who very much shared this vision and supported it with everything that he could. Certainly the
leadership in (Division of) Student Affairs were supportive as well. So I think it was, we were, we were
just in that place of the development of the campus where it, I guess the way to sum it up is to say just
because something didn't exist didn't mean there wasn't support for it. It just was that growth trajectory
that the campus was taking.
De Maria: Totally. And it, obviously with necessary growth, that's very cool to hear about. In a 2006 issue
of The Pride (student) newspaper, while introducing a talk from Reverend Dr. Jamie Washington, you
describe Cal State San Marcos students as “having good fortune for being in a place where not everyone
looks like them.” I'd like to know how programs at the Cross-Cultural Center, or at the time the
Multicultural Center reinforced that notion and what those early programs looked like.
Blanshan: Sure. That's--you're reminding me of things I've forgotten (laughs). One of the things that the
Associate Director at the time, so the founding Associate Director Dilcie Perez, one of her first initiatives
was, and this was another partnership with the Dean of Students Office, with all of Student and

Transcribed by Aaron
Williams

4

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�BRIDGET BLANSHAN

TRANSCRIPT, INTERVIEW
2023-04-26

Residential Life at the time and ASI (Associated Student Inc.) was, she built the Multicultural Student
Leadership Council. And so, within that council there were, started really with looking at student
organizations that were built around identity. So, that could have been one, our, if we had a Women's
Studies Student Association, which we did back in the day, if we had an African-American Student
Association, so some of the predecessors of, you know, BSU (Black Student Union) or our LGBTQ student
org (Pride Center), other organizations that were built around religious identity and expression. So really
looking at purposely bringing people together, knowing that their, that their focus of their organization,
their identities may be different, but the organization had a common mission which was to promote
student belonging, advocate for student needs. And so how could they support each other or be allies
for each other as they each sought to do that independently, but then also where the, where are the
ways that they could promote that collectively as well. So that was, that was just one example. I think,
you know when we had Dr. Washington, I remember, I remember that year and I remember the, we had
a wonderful turnout of student leaders to go through that experience. And I remember thinking that
and he was really focusing on diversity and leadership and equity and, and equity minded leadership.
And what are, how do we get to know each other in all of the identities that we all share and that those
in which we’re different. And the intersectionality that all of us represent. And so I think I just remember
looking across the students that were assembled that evening and thinking, this, this is, this is the kind
of opportunity that without the diversity of our student body, that opportunity would not exist. And so
how do we, how do we take that and make that a transformative experience being the ultimate goal?
De Maria: Totally. Yeah. And I think one theme that we've already touched on is, you know, the value of
that educational experience, but also as a professional experience too. So being in diverse places
oftentimes makes us just better at what we do. And then regarding your participation in, you know,
Multicultural Center programs or Cross-Cultural Center programs I'd like to know about specific
programs that were put on and then what your experiences were like, kind of engaging with them or
directing with them.
Blanshan: Sure. Oh, there were a handful. We did, we had started some, and I'm not going to remember
the name of it, but a kind of a Cross-Cultural welcome for incoming students is kind of one of the, the
events that we would offer at week, what are now referred to as Weeks of Welcome. Again, I think
creating space where students could just check it out, see what it's like, 'cause that's really, you know it,
we want students to explore as much of the campus communities as they can as soon as they get here.
And so, I think not only to experience and to hear but also to experience that through this event, we're
symbolizing the importance of not only diversity, but inclusion. And, and we often put those two words
together, but they're, they're different, right? I think diversity, diversity exists, and it doesn't mean that
it, it exists without our collective effort, but just because someplace is diverse doesn't mean it's
inclusive. And so how do we symbolize that, have that be kind of a, a cornerstone program that kicks-off
a student's experience at CSUSM, and then how do we just start and build on that? So, certainly doing
hosting and co-hosting that for several years is, is one example.
We talked about the Multicultural Student Leadership Council that we would do overnight retreats. That
evolved over time into the better part of a weekend. So a Friday through, kind of like midday Friday
through midday Sunday experience for students. And I think that kind of deep dive and being part of
that was always really, really rewarding. Again, very harken back to a lot of the work that I had done at,
at San Diego State. So really kind of bringing that in, for students to be able to do a deep dive and for
them to create space where it's--it's where learning is okay and discomfort is expected. And to, you

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know, really hopefully broaden their viewpoints, or affirm those that may not be held by many or most
students. And so I think doing that (overnight retreats), I think there were, oh gosh so many things as we
brought out, brought on student housing as well that I've, I will always describe student housing as a
high risk, but also high reward offering. A high risk in that if, again looking at it through the lens of a
diverse student body, that if there's, if we're not there intentionally assisting students to live together
through those differences, then the risk of someone feeling very targeted and excluded can be really
high. The counterpoint to that is if that's done well, and of course that's, that part of doing that well is
the, is students themselves being open to it. That can be an amazingly impactful experience. So, I think
working very intentionally in partnership of--with our Resident Advisor, training with our professional
staff and being part of the selection and training of those folks. Having that voice at the table that really
is looking at how are we preparing for the student experience through a lens of, diversity and equity and
inclusion. Or lenses, I should say. And that's not to say that we always got it right. But it, but there's not
a chance of getting it right if there's not some intentionality to it.
De Maria: Totally, and just acknowledging the difficulty of including that student housing component
with Student Life, it, you know, sounds like you needed everyone to be all in, not just to provide that
good experience, but also to provide the proper one for certain individuals.
Blanshan: Right. Right. Yep. Yeah, it was, it was a, I reflect so fondly on those early days because it very
much was we regard(less), everyone had a bit of a different role, right? Different responsibilities. But in
order for anyone to succeed, it required everybody. Simply because of the size of our departments or
the size of our institution. And we figured out how to do that well. So that actually was a rewarding
outcome just to be kind of in community with our colleagues to support whatever endeavor was, was
happening at the time.
De Maria: Very cool. For my next question, I wanted to know about instances of activism you witnessed.
Or participated in that stemmed from the Cross-Cultural Center slash Multicultural Center.
Blanshan: Wow. It's hard to pinpoint something that stemmed only from Multicultural Programs, 'cause
again, I was talking about that collaboration, that synergy. So I would maybe hope you'll allow me to go
maybe a little bit broader. Some of the things that, that we just kind of accept as business as usual if you
will, are the fact that we have the number of identity related centers that we do. So back in the day, at
the start of the Cross-Cultural, well again, what we call Multicultural Programs and we had a very, very
small space. But it then I think, and through our partnership with ASI (Associated Students Inc.) and their
own commitment, then that generated a Women's Center, then generated the LGBTQ+ Pride Center.
And then we, if you look at the (University) Student Union (CSUSM building), if you were to walk the
third floor of the Student Union, you would see the Cross-Cultural Center, the Latin@/x Center,
Women's and Gender Equity, and the Pride Center. You'd go up another floor and see, see the Black
Student Center and more centers to come. Certainly we have the Veteran’s Center and the, it's space
where it's at. I think, I like to think that Multicultural Programs laid the, laid the ground for that to grow.
Because I think having a space to come together and people to see what happens when students come
together, then kind of lends itself to now we've opened the door, let's talk about what we want this to
look like. And I, and those occurred by like I said, either through ASI or through student organizations
and student leaders, really activating with the university leadership to make sure that they happen, in
the case of Latinx and BSC (Black Student Center). So I think I look at it that way.

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I look at, at the fact that all the centers are in general in the same location. And that was very
intentional. They're--we didn't split them out by like their home department, if you will. It was, “How do
we place these so students are going to engage them as, as much as we can get them to engage?” And
so it's no accident that they're on the third floor (of the University Student Union) together, right under
food. 'Cause we know students will come in for food. I think things like University Hour (no classes held
between 12 to 12:50pm Tuseday and Thursday) is that, you know, how does that relate to you know,
Multicultural Programs? I think it relates because we also were introducing programs and events that
where we could articulate the student learning associated with those programs and events. To reserve,
you know, twelve to twelve fifty a couple of days a week in a college in a university's academic schedule
is no small sacrifice. That is, can be considered prime teaching time. And I think it was because we had
laid a foundation that we will, we’re able to say it's not that education is stopping from twelve to twelve
fifty, it's just we're enabling students; in particular, those students who didn't live with us weren't able
because of maybe they had family and work and, and all kinds of things, but they were likely on campus
so they could have an experience that they otherwise wouldn't have. Sorry, I can think of you know
pointing to something as now that we see as large--that we can only envision, as large as the USU
(University Student Union) I could see the vacant ground from my office window of where it was, where
it now was built and sitting; to something that I think, you know, University Hour is tradition here. I think
presently the Student Leadership and Involvement Center which is kind of an evolvement of what we
started with Student and Residential Life. They also continue to offer Women's Leadership Symposium.
So that was something we also launched about the same time leadership from a leadership and cultural
place. Because I think when we broadly consider a cultural experience or an identity related experience,
I think that's where we get into notions that gender and how we are socialized to be however we
identify in our gender is a really important factor to how we engage with the campus and the broader
world. So.
De Maria: Yeah, and I really, that really resonates with me in terms of thinking of the establishment of
those centers as activism. Ultimately, all activism is meant to affect an institutional change. So it's just
very empowering to hear that there were so many individuals who were empowered to do that and kind
of follow in the Multicultural Center's footsteps in that respect.
Blanshan: Mm-Hmm.
De Maria: Well so, for my next question on a bit of a different noteBlanshan: Sure.
De Maria: I managed to find a mem- or a letter, I guess, from FIRE, the Foundation for Individual Rights
and Education. And that was a letter that you were cc'd (carbon copied) on regarding a student
publication called the Koala. So the Koala, just giving a brief summary for anyone listening to this
interview, was a satirical newspaper on CSUSM campus that was known for publishing questionable,
lewd, some would even say obscene content about people in the community and would sometimes
lampoon, you know certain efforts from student organizations to do a lot of (laughs) to affect change
positively.
Blanshan: Right.

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De Maria: So my question isn't necessarily about the Koala, but it is about opposition. So I do want to
ask you if there were groups, or if there was prominent opposition? And how that manifested itself on
campus.
Blanshan: And when you, you say opposition, are you thinking opposition to establishing Multicultural
Programs, or as we kind of went out and did various programmatic initiatives, or?
De Maria: I'm referring to cha- yeah, so challenging the necessity for Multicultural Programs as well as
the outcomes of those programs.
Blanshan: Hmm. You know, I, I think we see so many examples of that, that opposition today. I think I, as
we set out to kind of create you know the vision and mission for Multicultural Programs, it was--how do
I say this? I think there are different roles for different change makers to move society forward. So I
think there are some that are, are very focused on being almost, there's a role for opposing existing
institutions. There's also a role for folks operating inside an institution to elevate something, which is
kind of how I would think we did this with Multicultural Programs, bringing the program to life, bringing,
you know creating even more space for it. I think there wasn't opposition to it organizationally, and I
don't--so this is the catch with trying to mem--you know, go back 20 years in memory. I don't know that
there was vocal or visible pushback, but I do think anytime we're talking about social justice and equity,
it can be an inclusive space for some, and it also because it's challenging the status quo leaves others
feeling excluded or blamed or it, that's where some of that discomfort happens. And I think we very
much try to include, even voices who might say, you know, “Why do we need this?” Why do we-because I think it was, it's always being able to say to a student who may say, “I don't think we need this
on, on campus. I don't think the campus should be spending resources in this way.” Being able to sit
down and say, “Okay, let's talk about your vision for your career. Where, do you hope to work?”
And, you know, learning more about the, the individual. “Who do you think your coworkers will be?
Who do you think your boss might be? Who do you think, if you were if you have constituents that your
product or services is going out to target, who will they be? And think about how these experiences
might better prepare you to be successful in that environment that you are in that future that you're
envisioning for yourself.” So I think trying to include, include everybody? While knowing that the impact
of the program, the experience, or the initiative is gonna be different based on how people see
themselves. And how they perceive their place to be in the campus community or the world.
De Maria: Totally. And once again, you kind of touched on that concept of social justice, diversity, and
equity kind of being necessary as something that we kind of can't avoid living in the modern world. So
again, definitely resonates with me and is definitely a pertinent message to anyone who might not see
the value of certain programs like that. Regarding the Cross-Cultural Center itself, I'd like you to tell me
what your favorite memory is.
Blanshan: Hmm. I have many. I think certainly something that comes to mind are the, when we started
the retreats, and we kind of, this was, when I say “we,” it was a very broad “we,” so it was folks who
maybe their- our positions didn't envision us being on a weekend retreat with students. But because
people had either an area of expertise or a passion or experience in another role at another campus or
another, you know, organization such as like Anti-Defamation League or something like that, that they
could really come together, brought a group of people together that didn't always work with each other,
and to really offer something that could be so transformative. And I think it's just, and also being with

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students as they go through an experience like that is a really--it's a unique opportunity of getting to
kind of participate in or watch from the side of students grappling with concepts, grappling with their
emotions around whatever it is we're talking about. Creating space to hear each other. You know, those
are, those are just really powerful experiences. So that, that would absolutely be a favorite. I don't think
I could name the favorite, but definitely a favorite.
It's also been a pleasure to watch the space grow and watch it grow in terms of now I think some of the,
the great work that Floyd (Lai)'s (Director of the Cross-Cultural Center, 2011-2023) been doing with us
for, for many years, but like the Activist Lab (Cross-Cultural Center work space) or you know, working on,
on preparing people to have difficult dialogues and how to do that. I think I think it's so critically, it's
been critically important the whole time. But I, as I reflect on kind of what we're hit with in the media
today about our, our own country and the world, that's not something we're seeing. We see people who
you know, have very spiteful, hateful reactions to even ideological differences. And so, I think being able
to, even if it's a few students at a time, it's enabling someone to have a conversation or see a
conversation where we can have very, very passionate differences, but we can still respect each other.
And in an ideal place learn from each other.
De Maria: Totally. And that also relates back to what you were mentioning regarding diversity and
inclusion not being the same thing and not being a package deal all the time. So I can definitely see that
importance of inclusion, you know, even if it does lead to those difficult conversations or acknowledging
some not so favorable things about our own behavior, things that we've said in the past.
Blanshan: Yeah (talking over each other). Yeah.
De Maria: So I, I totally get that. In shifting gears a little bit here, I do want to talk about your doctorate.
As well as your 2007 dissertation in particular. So that was (a) study of the multicultural awareness of
professional residence hall directors in California colleges. And in your own words, I just wanted to know
what your findings were.
Blanshan: Hmm. Findings were that it, the instrument was a self-support, or self-report survey. So I don't
think any person who's done research would tell you what findings are without acknowledging that
there are limitations to any method. I think, so within that self-report, what we got back were fairly I
would say moderate to high levels of multicultural awareness. And so the notion, if you look at, you
know, “Why is that important?” It's a construct by Pope and Reynolds, back in the early two thousands,
of a construct of Multicultural Competence in Student Affairs (Advancing Social and Inclusion; book by
Raechele L. Pope and Amy L. Reynolds). And so, Pope and Renolds talk about that being multicultural
awareness, multicultural knowledge, and multicultural skills. And so that awareness, knowledge of skills
has to be there. But awareness of others and awareness of myself, if that's not there, then we're kind of-then we can't get to this place of multicultural competence, which in the dissertation I really argued
was an essential aspect to student affairs work because of the diversity of our student bodies.
So it was a fairly, like I said moderate to high in terms of the quantitative. I think as I reflect on it, not a
surprise, although you know, you never know what you, you don't know what you don't know until you
learn it. I probably got just as much out of the sliver of qualitative part of that instrument of learning
where people believe their awareness came from. So, was it “I lived abroad as a child.” I think that was a
response. There were, and it just, the range because it showed just a different level of reflection of,
“What do I think this is? And where do I think this (multicultural competency) came from in me?” I could

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rate myself highly, but someone else may not agree. Right? So, there's the opportunity for other
research of validating this self-report with peer or supervisorial ratings as well. But I think asking people,
“Where did that (multicultural competency) come from?” was a really interesting aspect of that.
De Maria: Got it. Very, very cool. And going from there I also wanted to ask you what your relationship
was like with Dr. Gregory Toya (current Associate Dean of Students at CSUSM)? In particular I want to
know if-- what your involvement was in his study regarding the importance of cultural spaces on college
campuses and its relationship to student retention.
Blanshan: Right. You see me smiling. I have a very fond place, for Greg. He was--I started as the
Associate VP (Vice President), Interim Associate VP and Dean of Students in 2006. Right about March
and April of that year, and in June or July Dr. Toya joined as the Associate Dean. And so, he was just a
wonderful collegial partner. And I was able to--he started his doctoral program shortly, maybe a couple
of years into his time on our campus. He had come from cross-cultural center work. That was his most
recent position, before coming to us (CSUSM). And one of the reasons that I was interested in Greg
joining our team, and selecting him, was because of that experience. And so, to see him then study that
for his dissertation made all kinds of sense in the world. And I appreciated his thought about not only
the association of a Cross-Cultural Center on student retention, but I think he also looked at what are
some of those aspects of leadership or leaders in Cross-Cultural Centers that contribute to that (student
retention). And you know, it was again, not a surprise because one of, to hire people into student affairs
work, we typically will ask them to spend better part of a day or sometimes a day and a half with us
interviewing on campus. And that typically will involve presentation. And so the presentation he was
asked to provide, so I'm going back to 2006 before he even started his doctorate, was to ask him to
name a student development theory or framework that he felt he would rely on to do the associate
dean job as it was then defined.
So he was working with students through student conduct, working through students with students on,
students that were considering withdrawing from the university, and some other aspects of what was
happening in the Dean of Students Office at the time. And he chose actually one of my favorite
frameworks too. It's by Nancy Schlosberg. And I can't spell that out loud for you today, but I can get you
the citation. But Schlosberg talks about marginality and mattering, and I don't recall his dissertation well
enough, but that's kind of a foundational thing of: if I believe that I matter, then I'm more likely to
participate, I'm more likely to persevere when things are really difficult because I matter to the campus,
or I matter to someone on campus. As opposed to: if I feel like I don't make a difference at all, and I'm
kind of experiencing something from a, you know, I'm experiencing even, not that I even worse than, “I
don't make a difference.” But if I'm--if I feel like I'm being marginalized on my campus, then those things
are less likely to happen. Those, all those things where we ask, because we're already asking so much of
a student who may experience marginalization just to come back to campus day-to-day, let alone go
through things that just happen in life when a student's studying for a college degree. And so, I think I
was thrilled to work with Greg as he did his doctoral program and his dissertation and remember him,
his (dissertation) defense as well. It was, it was a great day.
De Maria: That's awesome. And I do have a few more questions left.
Blanshan: Sure.

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De Maria: All relating to the Cross-Cultural Center itself. So my next question, just in general how has the
Cross-Cultural Center changed over time?
Blanshan: Hmm. Well I think, you know even something, it's a name but I think names are incredibly
important. You know, going from Multicultural Programs to Cross-Cultural Center, I think as we started
to see more, whether it be services, spaces, organizations kind of become present on campus I think it
could focus more on that cross-cultural aspect as opposed to providing a home base for everyone. Not
that it shouldn't still be that, I would want any student, and I'm not the only one who would want this,
any student to feel comfortable going to the Cross-Cultural Center. But I think some of the work like I
was mentioning before, the Activist Lab, some of the space where we really can get into those dialogues
across differences and, “What the heck is a dialogue anyway and how is that different than a debate?”
You know I think that's, that gives it more space, more programmatic and physical space to be able to do
those things. So that's been great to see it (the Cross-Cultural Center) evolve and kind of redefine its role
over the last two decades.
De Maria: Absolutely. And it's also been very enjoyable for me to hear about the genesis of a lot of these
programs, especially as I'm embarking on these interviews and kind of hearing about things that
happened, but not necessarily knowing the beginning of that. So, it's definitely a rich history, and I'm
also glad it's been around for so long.
Blanshan: Mm-Hmm.
De Maria: And my last few questions are about the future of the Cross-Cultural Center. But how have
your experiences with (the) Cross-Cultural Center impacted you as a professional? And what kind of
programs do you see yourself working on as a result of those experiences?
Blanshan: You know, I think--I think for me you know, from its, even its inception, it was a kind of a
sense, a place of where I could kind of recharge myself. So, because it was a space that was overtly
designed for, to be welcoming of people across differences, being welcome of myriad identities. And so,
you know just talking about a very personal impact to me is it's a great place to say, “okay, I may be
having, maybe it's a difficult day, but you know, I can just stop in and say hello and talk with a staff
member.” And especially, you know, early on. And that was, that was a highlight. Like I said, it's been
enriching to, you know, years ago participate in some of the retreats or actually some of the training
that was offered and partner with different people to do that. I think I still--I enjoy supporting it. I think
you know for the past you know, as you think about, as I think about my role as a Title IX Coordinator,
and then also someone who oversees the University's response to concerns of discrimination and
harassment, I see that as just another function within our stated values to be an inclusive community.
And so, it's not directly related to the Cross-Cultural Center, but I think I hold on to initiatives like the
Cross-Cultural Center as those initiatives. For example, among our students where we can enable them
to feel included rather than, like I was saying before, marginalized which sometimes means that they
believe they've experienced discrimination or harassment. I think, so it's all that is very um, it’s just kind
of all blended in there. I couldn't, in working at the CSU, so I talked about working at CSUSM and San
Diego State, you know spending my entire career at the CSU isn't an accident, for me. It's very much
about the mission of the system. And to me that mission has to be informed through the values of

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inclusion and equity. And so I can't imagine that--I can't imagine being fulfilled by my work if that, if I
weren't able to do that.
De Maria: Totally. And that's also resonating with me regarding the establishment of the Cross-Cultural
Center, kind of being like a manifestation of that mission, as well as like representing future programs
that the University's gonna commit to. So, (I) totally get that. Um, going forward, what role do you see
the Cross-Cultural Center playing as it coexists with the expansion of other identity-specific spaces on
campus?
Blanshan: Mm-Hmm. I think it, I think it's a reflection of intersectionality, in one part, right? And it's not
to say that our identity centers aren't inclusive of the many identities that are represented within
students who go to the Latin@/x Center, or the Black Student Center. So I think we're all, we have many
intersections within our, each of us individually. But I think the Cross-Cultural Center being able to look
at and potentially unpack some unique areas of historical tension, provide space for if we have student
organizations existing on our campus that those communities in our world may be at conflict. How can
the Cross-Cultural center help them to kind of find common purpose? Even if they're representing
potentially even two warring communities somewhere in the globe. I think (the) Cross-Cultural Center, if
you look at it as leadership programs continue to be built out. Whether it's a, even as you, like we talked
about the Women's Leadership Symposium and that being very specifically open to everyone, regardless
of how a student identifies based on their gender.
So being explicitly inclusive of women, men, and all genders that with which students identify, but to
understand a unique, some of the historical and then the evolving issues for leadership as informed by
experience and socialization based on gender. So I think, you know, that even something that looks, or
people may perceive that this is this initiative, this Women's Leadership Symposium is only for women.
There is a, there's a space for everyone. And so I think whether that's, you know building on
intersectionality that we understand or--and or purposely really creating experiences for cross-cultural -broadly defined -- exchange. I think, you know I think that's where it's going to continue to be essential
to our campus.
De Maria: Yeah. And it's very inspiring to recognize that there's still room for growth and for change in
the (Cross-Cultural) Center, even though it you know has been so successful and so impactful. So
obviously, you know people change (laughs), culture and societies change, methods of education
change. So, it's awesome to recognize that center can coexist, but also serve a specialized purpose at the
same time.
Blanshan: Yeah. I think the--expanding the centers that we offer on campus helps give each center
potentially a more, I don't wanna say narrow, but more clarified purpose. More focused purpose maybe.
But there has to be synergy and a very purposeful, intentional collaboration. So that we can provide
what we want to for our students.
De Maria: Absolutely.
Blanshan: At least I think what we should provide to our students.
De Maria: Absolutely. On a different note, what communities do you feel are currently
underrepresented on campus?

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Blanshan: I know we have conversation about an American Indian student center. I think we also are in
communication about an APIDA center, Asian Pacific Islander (Desi American). So I think those are
meeting needs. I think we look at, I know there was a lot of conversation that went into what the center,
that into the naming of the center, which is now the Women's and Gender Equity Center. I think the
importance of women being explicitly included in the name is important. I think, and I think it's also
critical that it's not, I don't wanna say just, that it's not only a Women's Center, because I think we need
to also be able to symbolically and programmatically represent the spectrum of gender that we should
be affirming in our campus community.
I think our student, our student body, our campus community is, it's a microcosm of our world. So, I
think there are, could be that, and if you were to look at some of our campus climate studies, you might
see that certainly we have disability support services which provide amazing services for our students
with disabilities. But do, are, is there more that we could do different from DSS (Disabled Student
Services)? Or more like a, whether it's a more social aspect or a sense of belonging. You know, DSS has a
very specific role to play, but is there more we could be doing on our campus? I think, I think we
continue to grapple, like every campus does across the nation with issues of bias, discrimination, and
violence, sexual misconduct, sexual harassment. I think, and I think that's something that we need to
keep our eye on in terms of our prevention and education. Those are, experiences like that are often
life-changing. And so, you know how do we work our best work to prevent them? And in the event that
they're not prevented, how do we make sure that our intervention and our response is as effective as it
can be? So, you know I think, and I think we're and every college campus is a human institution. And
humans, we’re pretty fallible. And we're it's a, like I said a microcosm of a broader, a broader
environment. So, I think there are always ways that we need to be asking the question that you just
asked. So who do we, who do we think is experiencing marginalization? And how do we start creating
multiple approaches? Because there's, there's not just there will never be a one-size fits all approach to
that dilemma.
De Maria: Yeah, absolutely. And that's what leads to those kind of like, difficult, I guess you'd call 'em,
conversations about—
Blanshan: Absolutely.
De Maria: --affecting change and doing the work, basically (De Maria laughs) in order to do that. So,
thank you for sharing those thoughts with me.
Blanshan: Sure.
De Maria: And for my final question, I wanted to ask you personally, if someone is interested in pursuing
a career in student advocacy or even social justice, what recommendations or tips would you give them?
Blanshan: Hmm. That's a great question. I when I think of advocacy and I think of a career in something
like social justice, and not a surprise, right? We talked about my educational background. So I think of
many things in terms of leadership, right? I think one of the first things to be mindful of is, and I, and this
is, this is also true in that little snippet I gave you about multicultural awareness, being an awareness of
others, but also awareness of self. I think leadership, especially on something such as social justice, such
as advocacy, is (that) it requires a consistent intention. A consistent attention to my own motivations,
how I—kind of_where are those things where I find that really feed my purpose, why I want to do this

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work, and how do I kind of refuel when I've had difficulty. But I think in leadership and in equ--diversity
and equity and inclusion work, if we don't always have a mirror back on ourselves so that we could keep
ourselves in check, I think it could start, we can, the impact of our work can start to go awry. And I don't
know if that makes sense, but I think it's really trying to stay on, what do I think is needed to make
positive change. Is this just my thought or have I consulted with others, especially those who disagree
with me? To think through what--am I in a blind spot? And then to go out and do the work in a way that
we can sustain the work personally and professionally.
De Maria: Totally. And I think--I think it does take a community to affect that change. And going back to
what you mentioned earlier about diversity versus inclusion, the marriage of those concepts, it requires
us to include others and to make those decisions, not just as a sole member, but as a collective.
Blanshan: Yeah. I think--I think critical friends are essential. So, yeah I, we always learn more from
people who are willing to, I'll speak for myself. I always learn more from people who are willing to say, “I
disagree with you, and here's why. And I think you're missing something.” Because that gets me, that
stops me before I might do something that might have an impact that completely contradicts what my
hope was. So.
De Maria: Absolutely. Well thank you for sharing that with us, and that's gonna be the end of this
interview. Bridget again, can't say enough how much I appreciate you taking time out for this. I think this
is gonna be an excellent resource for anyone interested in the history of the Cross-Cultural Center or just
looking for some inspiration in joining the field of student advocacy and social justice. So once again,
thank you.
Blanshan: Thank you, Michael. It was a pleasure.

Transcribed by Aaron
Williams

14

2023-11-17

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                    <text>CHANEL BRADLEY

TRANSCRIPT INTERVIEW
2023-04-14

Michael De Maria:
My name is Michael De Maria. I’m a graduate research assistant with Kellogg Library, I'm here today
with Chanel Bradley discussing her involvement in the Cross-Cultural Center at CSUSM (California State
University San Marcos), as well as the Black Student Union. So to kick things off, Chanel, I just wanted to
ask about your background. I want you to talk about the community that you grew up in and kind of
describe what that was like.

Chanel Bradley:
I grew up in Orange County. I was raised by a single parent, so I moved a lot. And like for example, in
high school, I went to two different high schools (laughs). If you don't know about Orange County, it's
like predominantly a white county. And we lived in a predominantly white area, so I was normally like
one of few that looked like myself. And so I kind of quickly learned what it was like to be, other, and
found myself kind of like congregating with other others, (laughs). And that sort of became my
community. Typically, I would spend my time with like Latino and like Black students and like even at my
church, like, I went to Saddleback until I was about sixteen. I was in the choir, and my grandmother was
the choir director. And Saddleback is like a megachurch in Orange County. So she was kind of like a local
celebrity (laughs). So like people would know, like, about our family or about her. And so there was a lot
of, of colorful acquaintances. But I would say the people that I felt kind of most comfortable with how to
share like cultural experience.

De Maria:
I see. And going forward from there, what led you to attend CSU San Marcos and get involved with the
CCC (Cross-Cultural Center)?

Bradley:
So I was originally gonna go to a school in Florida. And my dad, he didn't want me to leave the state
(laughs), so it was more of a forced choice. And so, I applied to other colleges and universities in the
state. And I think we ended up picking Cal State (San Marcos) because, of the distance, I think at the
time he was living in, Rancho Santa Margarita. And so, it was very easy to kind of like go home on like
weekends or something like that. But I actually ended up living in the dorms and so I didn't go home too
often, but I started going to the Cross-Cultural Center (laughs), as most college students is motivation is
free things (laughs). So the Cross-Cultural Center had free food. And so, my friends and I were always
like trying to find the next thing that had free food. So I went to an event, I don't even remember what
the event was called. And they had so many like student services, like I could print for free. You know,
they had books that I could borrow for classes if I needed to. And, I think for me being multi-ethnic, like I
don't really fit into a particular box. And so it was nice to go to a place where like, oh, I can like get like,
you know, experiences from all walks of life. So, I think that's kind of what--why I kept coming back.
And then I served on the committee. What did I do? (whispers) It's, it's, it's like what, almost 20 years
(laughs) ago, so I have to kind of like think about it. But, I remember either like going to the CrossCultural Center director (laughs). I, I was a very adventurous college student, so I got into some trouble. I

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�CHANEL BRADLEY

TRANSCRIPT INTERVIEW
2023-04-14

ended up (laughs) being convicted of a misdemeanor and my last semester of my freshman year, I
couldn't finish my exams because I was waiting for trial. So, I think what had happened was I ended up
volunteering so that I could gain work experience after that incident that I had. And so, I believe Sara
Sheikh had suggested that I assist her with the Social Justice Summit. And so I created some of the
marketing material for it. And then, I believe, maybe a year or so after that, I ended up participating on
the committee again. And I believe that same year, might have been the same year or maybe, you know,
few years after I applied to be a peer educator for the center. So that was kind of like the beginnings of
involvement (laughs) with the Cross-Cultural Center.

De Maria:
Got it. So, it sounds like the CCC just provided a positive space for you to inhabit and kind of rebuild
some elements of your life after that incident. Which I think is super, super cool. Regarding the projects
that you worked on, I'd love to hear more about the Social Justice Summit, since you were involved in
the very first one (Bradley laughs). So, if you could just take me through your experience with that, and
just, you know, what, what it was like, what was discussed, and just giving me an image of what all
occurred.

Bradley:
So, I think I remember what happened. I ended up, attending the first Social Justice Summit, as a
participant. And I, (laughs) yeah, that's what happened. I remember. Okay. (laughs) I feel like as I'm
talking, I'm remembering the timeline. So (laughs), pardon me if I'm like having to go back into the, the
files of my brain.

De Maria:
No, that's, that's good (both Laugh).

Bradley:
Yeah, so I, I was a participant. I attended the retreat with my boyfriend at the time. And--I would say I've
always been like a fairly consciously aware person like, you know, growing up in a predominantly white
area, and like knowing that I was not white, was something that I knew. But I think as you--or at least as
I grew up, you kind of learn how to adapt in those environments. And so, things that are probably like
triggering or, you know, maybe the, not the most like PC thing to say, I would kind of say to fit in or
whatever I was doing at the time. So when I went to the Social Justice Summit, it was really eye-opening
’cause they were talking about, like, individual identity. They were talking about oppression and
marginalization, which again, like I knew, but I didn't know that it existed, in like different intersects.
And--they also talked about like allyship. So I met a lot of people there that I still talk to today. Yeah,
that's, that's how I started. And then I think after that, that's when I was on the committee, the planning
committee. And I did the marketing and I pretty much just kept continuing to participate with the Social
Justice Summit because it was very impactful for me. I think it helped build my activism, if you will. It

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�CHANEL BRADLEY

TRANSCRIPT INTERVIEW
2023-04-14

gave me...language to talk about my experiences. It gave me like, curriculum to teach other people
about how to start their journey or like continue their journey or, you know, come back from taking a
rest (laughs) if you will. It exposed me to like a lot of things that were happening on campus, that were
unjust. And I, because I had those experiences I felt empowered enough to not just let them happen,
but to like speak about them. I developed like lifelong mentors from that summit. I think, if I'm not
mistaken, I probably went to like three or four of them. The first one being a participant and the others I
was on the committee. And then the, the last one, I ended up--I was a co-facilitator, so.

De Maria:
Got it. Very, very cool. And I previously interviewed Sara Sheikh, so she was able to also walk me
through, a bit of that experience, but that's awesome hearing your perspective. And then regarding
some of the projects that you did for the CCC, you've previously been described by your peers as
someone who always got incredible results, but thought outside the box and didn't necessarily play by
the rules to achieve those results. So I was just curious in your own words if you had an instance of a
project or an objective you achieved where you didn't necessarily play by the rules.

Bradley:
That's funny. (laughs) I've always been like a really creative person. So--I... I like to see kind of like, what
is the baseline? And I'm like, “okay, what, what more can we do from here?” So, we had an event called
Cafe La Paz, and it was essentially a way to talk about, different cultural backgrounds and experiences, in
an interactive way. And then I believe we served food (laughs). I think all our events we serve food,
that's how you get students (laughs), make sure you get a Costco pizza and, and all the desserts and
then you will have students. But yeah, so we had to work with, or we were tasked to work with the
other centers, so the Women's Center (now Gender Equity Center) and the LGBT Pride Center, LGBTQIA,
Pride Center (laughs).
And so, I don't remember like the actual identities that we had to talk about, but it was like two or three
of them, and we had to find a way to kind of put them together. And, I like to do things where people
aren't just like listening to a lecture or watching a movie. I feel like it's, like it works if it's like twenty
minutes or something that's short. Like when you get people to move and talk and engage with each
other, I feel like that's more impactful to their learning process. So I honestly don't remember the game
or what it's called. Oh, yes, I do (laughs). So, it's a game, called mafia and, it basically simulates this like
inner and outer group and then, like people who reinforce the system and then, people who are trying
to change the system.
And so, I found a way to talk about experiences in the community or in classrooms and then incorporate
this game that I played with other college students. So, I guess that's a way of being creative and
thinking outside the box. I know I definitely broke some rules as far as my attendance goes. (Be)cause
my, my, punctuality then was not (laughs) not very good. So I guess that would probably be some ways
that I, you know, was a little bit rebellious. But I would say for the most part it was just really my
creativity that drove me to, think of things that weren't being done. So like, another example is like
when we, I think this might have been--when was this? This might have been like the second or third
social justice event that I was on the committee with.

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�CHANEL BRADLEY

TRANSCRIPT INTERVIEW
2023-04-14

And we were like, thinking of names to title it, or what have you. And I'm very simple. Like I don't--I'm
not really someone that wants like a word vomit of a title, like make it impactful, how can we say this in
the fewest words possible? So I like, took--then they had the RED campaign (division of The ONE
Campaign to end extreme poverty and preventable disease by 2030). I don't know if you remember that.
De Maria:
Um-hm
Bradley:
It was a RED campaign for Apple or like, for HIV awareness, or something like that. And so in that
campaign, they put brackets over the R and the E. So I found a way to like use the word power and then
I put brackets around the word, the words W-E So it looks like, like we are the power that we, that we
want to, like we have the power, we the people have the power essentially. And so I remember making
it, and it was like, the most simple one that I had ever done in all of the designs that I had created. And I
believe that same year the registration, like was full by like the end of the day or like the next day. So
that was really cool to kind of see how something so simple can intrigue people enough to want to join
something that they probably wouldn't normally going to.

De Maria:
Absolutely. And it's super cool to hear about your art making such a tangible impact as well. Regarding
the operation of the CCC again, through my research I've heard several people kind of cite the students
as sort of like the lifeblood of the organization. The people who affected change and essentially help
those projects get off the ground. So I was just interested in hearing about what your relationships were
like with other student staff as well as your superiors?

Bradley:
So my first two years, ’cause I think I was there for three years, it’s been three years, oh my gosh
(laughs). My first couple of years. The person, did he, I think he, I think he was the one that referred for
me to apply, or it was Sara (Sheikh). I don't exactly remember. But I have a friend who's like, essentially
someone who I've been friends with since then, but his name is Gerardo Cabral or he goes by G now.
But G, I met him at that event that I said where I got the free pizza for the first time. I honestly didn't
know that it was his event. He tells me later that it was, and I was like, he's like, “Yeah, I remember you
coming in.” And (laughs) I don't even remember what I was saying, but I was like, extra, as the word that
people would use then.

And so when I started working with him, him and I started to develop a closer relationship outside of
work. He, I think at the time, like either my car wasn't working or like I had to walk to campus, and I was
living off of campus, so he would pick me up like every day. ’cause I was, I wasn't too far from campus,

Transcribed by
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�CHANEL BRADLEY

TRANSCRIPT INTERVIEW
2023-04-14

but it was far enough where, like you didn't want to walk, because as everybody knows, Cal State San
Marcos sits on a hill. So (laughs) if you're walking from off campus, and it's already far enough, like you
got (to) trek up, a mountainside to get there. And so--and this was before the (University) Student
Union, because there were like ways that you can get up without using stairs that I figured out, but the
easiest way is to take stairs.

But yeah, so became like really close to Gerardo and, I, I, I believe because of like the experience that I
had with like the incident that I had my freshman year I really connected with Sara. She like has a very
therapeutic presence. And as someone who like experienced trauma young and (laughs) very, very
colorful past it was comforting to have a supervisor that didn't really feel like a supervisor. Like she, you
know, obviously was my supervisor, but it just felt different. I've never had a supervisor where I
connected in that way. So when she left, it, it was a really big hole, like for the whole center because
everyone loved her. I mean, they still love her, like I still love her. But like me and G especially were like
basically mourning (laughs) her transition.

And I think that experience also brought us closer. I was in his wedding, like he's came to all of my
graduations, I've gone to his. So we still talk to this day. And my experience with Floyd (Lai, the next
director of the Cross-Cultural Center), because I was so connected with Sara, was definitely rocky at first.
I was so used to like a certain way, that things were, and then when Floyd came, he didn't necessarily
disrupt everything and like change everything. We kind of kept most things, if not all. But I definitely was
a little bit taken aback by having to deal with like, a, a power shift, if you will. But Floyd has always been
super supportive. And at the time I was also involved in InterVarsity, InterVarsity is a Christian student
group on campus.

I don't know if they're still there, but I had a mentor there who was telling me, he was like, “You have to
be a leader.” Like a 360 leader. Sometimes you have to lead the people that you are, that are supposed
to lead you. Not to say that Floyd didn't lead me, it was just like, because he was a new person, he kind
of came to me with like, “Okay, what information do you have? What knowledge do you have? Do you
have background information about this event or that?” And so I kind of felt like I was in a way his little
guide. And so that was new for me. I'd never been in a position where people are looking at me for
answers. So I think it helped me develop my leadership skills as a result.

And also be able to reconcile relationships too. So, some of the other like staff that I work with, I still
touch base with every once in a while, but--like when was it? Was it the 25th anniversary? I don't
remember. But there (laughs), there was a, what was it, third year? I don't remember. But I went to an
event and I came back to campus after graduating and I ran into Allie Moreno, I think she has a different
last name now, but Allie Moreno I also worked with. And she was there at the event, so I got to
reconnect with her. Same thing with Diana (Salidvar).

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�CHANEL BRADLEY

TRANSCRIPT INTERVIEW
2023-04-14

I'm bad with names, so I apologize. Diana, I believe, is her name. I still like connect with her through
social media, so I--it's, it's like, a very unique time in your life when you're like, “I'm an adult,” but also
like, you're still learning. You're still learning how to be an adult, you're still learning how to function in
the world. You have to take care of yourself. Like, I had to, you know, get a job and I couldn't really rely
on my parents to help me out of situations (laughs) if you will. So I had to learn how to be resourceful.
And I think the Cross-Cultural Center gave me the resources among other, you know services that I used
on campus to survive and thrive there.

De Maria:
Yeah, absolutely. One comment on that, I will second Sara Sheikh's, therapeutic nature (both laugh).
She's, she's definitely an incredible person. And, yeah, it definitely sounds like when you were able to
kind of inhabit that role as sort of like a guide for the others in the center, it sounds like you kind of
reached a point of pride and were able to kind of reflect in your accomplishments and just some of the
things that you had done. Which I also think is super cool. Now that I've kind of jogged your memory a
little bit from those experiences, I want to know what your favorite memory of the Cross-Cultural Center
is.

Bradley:
(laughs) It's very simple. Like I--the, the one thing that my dad taught me was that you can change an
atmosphere just by stepping into the room. And so I would be very big on atmosphere, or ambiance if
you will. My friends and I call it am-Beyonce (laughs), like, because Beyonce has that, that energy and
aura to her too. And so what I would do when I would be working my shift is I would play music that I
enjoyed, and then I would ask students like, “What do you wanna listen to?” So I would kind of like be a
DJ, like a little bit (laughs). So I enjoyed just creating a welcoming space for them to come in. And I've
had students--and in a way I sort of became like a therapist come to me like stressed out about
something and they are looking for advice or guidance, or just like helping individuals who are coming in
trying to figure out like, “Oh, what's this place?” (laughs) You know? So I think that was probably my
favorite part of working at the Cult--Cross-Cultural Center, was just creating that space for students.

De Maria:
Very cool. I definitely understand that impact of ambiance, so it's definitely nice that you were able to
be a little selfless in a way and kind of provide that, that atmosphere like you mentioned. And shifting
gears here, I know that you had a heavy involvement in the Black Student Union on campus as well.
You're cited as being an individual who essentially revived that organization or had a very big hand in
reviving it from inactivity. So just starting there, I want to know what that timeline looked like and how
you got involved in that project as well.

Bradley:

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So I was in BSU (Black Student Union) my freshman year, and it was pretty active then. We had a good
amount of members. They--I would say maybe a majority of them were like upperclassmen. And so, I
think I also served on the board my second year and that's when the president Charey or Trey stepped
down and then Raja stepped up. He had a lot of great ideas and he is a really good leader. I think it's just
really hard when you're--like imagine having to be the next head, like performance after like Patti
LaBelle (laughs). You're like “How do I top that (laughs)?” So I think it was some of that that happened
with Raja, but he did a really good job at getting a lot of the structural things that organizations need.

Like they need bylaws. They need to define their roles. They need recruitment efforts. They need to
have like good soil to be able to grow. After Raja graduated, because he was also upper class, I think he
ended up graduating before myself, maybe a couple years before me. So a lot of those upperclassmen
that made up a lot of the BSU moved on. And so it was just like the underclassmen that kind of had to
step up. I think there were like, if I'm not mistaken, a couple of attempts where students tried to revive
it and then it just became inactive. I don't know how long the inactive period was, but I think during that
time I was doing a lot of on-campus like protests. I was doing a lot of things with the Cross-Cultural
Center.

I was leading Bible studies. I was, also going to school, working, like I was doing a lot. And I think it was
my Women's Studies professor, I think at the end of my like sophomore year and she was like, “What
are you gonna do about BSU?” I'm like, “What do you mean (laughs)? Like, it's not my job (laughs).” And
I think another Women's Studies professor was like, “You should try to get that organization going
again.” And I was like, “Okay” (laughs). I work with a lot of student organizations when I was a peer
educator. So I'm like, okay, I see how they do things. I know all the background information. I know who
to talk to at, Student Life and Leadership so that I can try to expedite things if I need to.

I know where to go with ASI (Associated Student Inc.) like being a student worker really exposes you to a
lot of like the administrative side of a university. So I got to be able to experience that. So when I
stepped into that role, I already had all those resources. And I knew a lot of students, so they knew who
I was. And so when I started, I had enough members to make the organization active, which I believe is
three. You need a secretary, a vice (president) and a president. We talked extensively during the
summer about like, who's going to take up what role, and what are we gonna do and how are we gonna
do things? And kind of, things like that. I originally, I believe was just gonna be a vice president, another
student wanted to be president.

And I'm like, I have no ties to any role. My only objective is to make this organization active again. And I
think it was the week or two before classes started, both of them dropped out. And I was like, I don't
know what I'm gonna do, but I'll figure this out because I'm resourceful. So, I just started reaching out to
every student that I knew. I'm like, you remember when BSU was like, and all this stuff? And just trying
to--and even new students, I was like, “You look like a leader!” I was just heavy, heavy with my

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recruitment until I finally got two people to be in the role of vice president and treasurer. And then I was
able to go to Josh at the time who was like overseeing student organizations. (laughs).

I'm like, okay, “I have all the paperwork (laughs), like can we be active now?” And then it was definitely
really rocky. It was, it was really rocky, because at the time I was like, I'm just trying to get us back into a
place where we have presence on campus cause we're here, like Black students are here, they're just
not collectively coming here. And so I also, at the same time, I'm honestly, I don't know how I did all
these things, but at the same time (laughs) while I was in, in InterVarsity, they have like a Black student
body as well within that, that organization. And so I was working with Black Student Unions at other
campuses. I was like, let me see how you all do this because your group is so big. And then I'm like, okay,
well instead of trying to motivate these students who are like, I don't want to go (laughs), I'm gonna
work with these students who already have the--already energized about meeting together about, you
know, centering Black narrative and who want to move that forward.

So we attempted to do like events together. So, I feel like a lot of people get F.O.M.O (Fear Of Missing
Out), so I'm like, if I make the event cool enough and bring enough people, they're gonna want to come.
And so I did a lot of that, and I designed the logo. I fixed the bylaws and I worked a lot with other
students because I was like, I think this was like my, ‘cause this was my senior year, I had to do all of this
my senior year, graduate, you know, look for a job, all those things. And so I kind of searched for the
next presidents. I was like, “Hey, you have the potential. Come with me to this event, I think you would
benefit from it.” And I invested time in their development, like, not to pressure you, but I am leaving
(laughs) so, it would be great if someone could step into these roles.

And so I remember my last year and no one really what was stepping up and I was like, I just have to
leave it and hope that it works out. So I went to my mentor, Roger, who at the time was the director of
the LGBT Center and I was like, “Can you do me a favor?” (laughs) Can you, because he's an agitator, he,
he will make sure like something gets done. So I was like, “Can you please make sure that someone
steps up? Cause I'm, I'm graduating, like I can't do any more past this.” So yeah, that was, that was a lot
(laughs).

De Maria:
Yeah. It definitely sounds like you, kind of once again used out of the box style thinking to try and ensure
the future of the organization and the health of the organization, which is definitely, definitely needed
(laughs) in situations like that. Regarding the relationship between those organizations and just in
general on our campus, what role do you see the Cross-Cultural Center playing as it coexists with these
different organizations devoted to identity expression? Like, what kind of role do you think it inhabits
and still inhabits?

Bradley:

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So, I don't remember the name of it, but my friend G was trying to start like a council for all like,
multicultural student organizations to meet--to board leaders to meet together and be able to have a
space to discuss issues or concerns or what have you together like a, quasi-United Nations (laughs), if
you will. So I think that was the first time I kind of saw the way that the Cross-Cultural (Center) can
collaborate, and empower, and equip student organizations to not only self-express, but also to address
matters that are important for them. Or how to just really have representation. Because I think that was
really important. Like, for me, coming from a place where there wasn't that growing up, like I remember
(laughs), I remember going to the Career Center on campus and there was this--stand and repeat, and it
had a Black student on it.

And then I don't remember what the language was underneath it, but it basically implied as what I had
interpreted of it, was that like, Black students aren't gonna get employed, something like that. And I was
like, “You have to change that.” (laughs) That's not gonna work. Like, that's not gonna bring Black
students in here. You need to show them, themselves in the careers that they want, because they're out
there. There are successful people of color. And so--I mean, same thing with like posters around
campus. I'm like, “Who made that? There's not enough people that look diverse enough for that to be
representing our campus.” So yeah I think it, it, it equips and empowers, not only like the board
members on those--because like we had free printing. The Student Life and Leadership Center had a
place where you could make a-frames, like you could make the materials that you need.

Like you didn't have to do everything out of pocket. And especially for marginalized, you know minority
groups. Sometimes money is not something that you have to just make materials for. I remember
(laughs) the biggest thing for like, I feel like students tend to get behind is like, “Do I get a T-shirt
(laughs)?” If you have swag for them, they're like, “Yeah, I'll definitely show up.” So I was like, we need
to get T-shirts for Black Student Union. And because I was a student, because I worked, or you know,
worked at the Cross-Cultural Center and I knew the resources they had available, I was like, “I know
what website to make it on. I can order them. I can have them, have it done. I know where to go to get
scholarships for our group.” So I think, that is what's really like, special about that relationship with, you
know, centers who work with student organizations.

De Maria:
Yeah, totally. That's super cool. I heard on swag, that is definitely a great way to get, to get people in
through the door and get your message heard, funnily enough. My next set of questions and the, the
questions that we'll kind of wrap up on are a little bit more abstract. So I just wanted to ask you how
your experiences with Cross-Cultural Center, as well as Black Student Union on that note, impacted your
professional path and what you currently do?

Bradley:
So I'm, I'm sort of in a career transition space, so I wouldn't necessarily say that those experiences
impacted my profession. I would say they impacted me personally and my politics. I think it opened my

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eyes to a lot of different things, organizations, what people are doing in the community and it motivated
me to serve the community in a different way. Right after college, I ended up going on a missions trip in
Fresno, and seeing poverty in a different way. And I also worked with Inner City Youth in Escondido as
well as here in Central San Diego. So I think it definitely shaped my passion for development. And I guess
in some ways I still sort of do that in my role now. But my job I would say is, more like financially driven
decisions versus passions and what sort of shaped me there.

But after--I believe it, after (George) Floyd was murdered? I think it was during the pandemic like, 2020,
when that whole bit happened. I mean I was going to protests before then. Like I went to the Women's
March, I went to some other protests as well. I even brought some of my students (laughs). I was like,
“This is what a protest is.” And so when that happened in the pandemic, it just, it's hard because it's like
wrapped around tragedy, you know, these things that are so unjust that it, (laughs) I was telling my
therapist that I have like an--eloquent rage. Like I want (laughs) to do things in a certain way that will
affect change in the system that's already existing. Sometimes I do want to be very radical, but also I just
don't want like Black people to keep dying, you know?

And so I actually ended up kind of getting my boyfriend at the time into that too. I think he had always
been like into it, but the way that he would protest is virtually. And I'm like, come see what it's like
grassroots. Because It's a different feeling. And so we went in our cars, and we went up to like La Jolla
and came back to central San Diego and then went all the way down to National City as a protest. And
there was like hundreds of cars, it was all over the news. We had made posters. It was like a huge thing.
And I feel like, that moment kind of reminded me of when I was at the Social Justice Summits and
watching someone's lightbulb turn on almost like, oh wow, like this is what it, what it's like, l being in
solidarity with other, with others and wanting the change that we need.

We don't want individuals to be brutalized and murdered by individuals that we thought we could trust
to keep us safe, you know? And so I get, I get chills thinking about it. I remember there was one student,
he was like, “How can you just get up there and like, speak on the mic and not be afraid?” And I'm like,
“I am afraid!” I'm very afraid, but I also don't want this to happen anymore. It's not okay. And so I would
rather be afraid and find the courage to get through it, than be afraid and do nothing.

De Maria:
Absolutely. And I'm sorry, it's just super profound (laughs) super profound things that you're talking
about. And also just so much value in being able to relate those experiences back together. And also,
again, tangibly seeing results from, your own efforts make--be them personal or professional. So very,
very cool. Just a few more questions left. What direction do you think the Cross-Cultural Center should
grow in?

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Bradley:
I visit like maybe every, two or three years (both laughs). So I don't know what the last three years have
been because I, the la--I think the last time I went to campus was like maybe (20)17 or (20)18. So it's
been a while since I've been there. And it's a different, it's a different vibe than how it was when I was
there. We were like a smaller center, you know, we didn't have this beautiful (University) Student Union.
We had the Commons, and if anyone knows what the Commons are, there were these small little
rooms, (laughs) that we just made work, you know? And they would be filled with students. And so I
remember seeing the blueprints of this Student Union. And for me, I'm just like, “This is awesome!” I
feel like I was, you know, part of the building blocks of this, and I'm just honestly proud of how things
have evolved.
I will say (laughs) the, this is maybe not necessarily like the Cross-Cultural Center, but I've heard that the
parking permits there are ridiculous. Like, for passes, like I go, I, I got my master's at University of San
Diego, their annual passes are under a hundred dollars. And so to have a parking pass that's $600 or
something like that, I was like, that's wild. If I was there, I'd be protesting about it. This is ridiculous. Like,
what are you, let me see your (laughs), let me see your expenditure sheets, let me see your multi-year
budget plans, because this doesn't make sense, like it should not be that expensive. I really don't know
what the student activism looks like. You know, I know that when I was there that a lot of people kind of
saw the Cross-Cultural Center as like a Pan-Asian space, because that's kind of a lot of the students that
would come to that space.

And so when I was there, I was like, I want to see everybody (laughs). I want to go and like find where
you guys are and let you know, this is here, like MEChA (Movimiento Estudiantil Xicanx de Aztlan)
come over, you know, Black students come over. I'd be like, “Okay, what movie do you want to see?
(laughs) I'm about to put it on the TV. You know, like make you feel comfortable. So yeah, I think that's
kind of something that was needed then. I don't know what it's like now. I know when I kind of like
popped in it's--there was mostly Asian students there, but you know, I think as long as students are
using the space, I think that's what matters most. That's what it's there for. I think it's great that you
know, peer educators can, I don't know if they're doing this now, but when I was there, I would go into
classrooms and I would teach curriculum to students about identity and allyship.
So I hope that they're still doing stuff like that because there are situations where I--where it impacts
the world, it impacts, you know, that, that macrocosm. And in turn we, you know, sometimes professors
don't know what to say and some of those students might be having a hard time being present, learning
about, I don't know, whatever subject, like microorganisms, (laughs), you know what I mean? And so
how can you as a professor tie in like what's going on in the world to address it, but also like be there for
the students in a way that, you know, maybe is not necessarily like a savior complex, but in a way that's
supportive. Like “I see you, I see that, you know, this could be something that, you may or may not be
noticing in life or affected by, but there's this place where you can go,” or like bringing in those students
to those classrooms. And nothing against the hard sciences. We love math, we love science. But you
know, sometimes those spaces are very black and white and the Cross-Cultural Center lives in a gray
space. And so to be able to show students that and help them with identity development, because like I

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said, college is such a unique time. You’re a quasi-adult, but not really. And you have to take on all these
responsibilities in addition to graduating. So.

De Maria:
Yeah. Absolutely. My next question, and again this is going to kind of reference the current landscape of
CSUSM. So don't worry if you can't think of like a super accurate answer or anything. You can also
comment about the time, like around the time that you graduated and moved on. But what
communities do you feel are underrepresented on campus?

Bradley:
Hmm... I don't really know. I know like when I was a student... so, I know I, I definitely got involved with
like undocumented students ’cause that experience was something that I personally didn't have like
experience in. But I had a friend, several friends, who were undocumented. And I remember going to
Social Justice Summit and having that lightbulb. And we were talking about undocumented students and
I was like, “Oh my God.” Like I drove one of my friends who I know is undocumented and I didn't have
like (laughs), this is again, me living rebelliously. I was driving, and my license plate was expired or
something like that? And I was like, “Oh my gosh.” If I had gotten pulled over and this police officer
wasn't chill, I could have endangered my friend. And so, I think it grew my like empathy for that
community.

I remember their group was like, sort of active, sort of not, at the time when I was a student. I think
MEChA-DeMaria:
Um-hmm.
Bradley:
Is such a big organization like nationally that sometimes the undocumented experience kind of becomes
adjacent to that. So one of the friends that I was referring to, I believe she served in a leadership role
for, I don't remember what the name of that undocumented student organization was, but I remember
her talking about that and kind of trying to differentiate that group as a result. I also have another friend
that I still talk to today. She created an organization called Et Cetera. And her whole goal was to be a
catchall for the others. Like you're not really feeling like a certain cultural identity. Like maybe you don't
want to be in the math group, like maybe you don't want to be in a fraternity, like come to Et Cetera
(laughs). And so I thought that that was really cool that she wanted to create a space for individuals who
either like myself live in like a duality, or others who just maybe don't identify in a particular space.

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De Maria:
Totally. I have two questions left to just wrap things up. So first one, what is the most important lesson
you've taken from your experience with the Cross-Cultural Center?

Bradley:
There were so many lessons (both laughs). Definitely difficult to pick one. I think I, I, I learned my power.
And at that time I learned a, that I had power and leadership potential, but also that how to use it, in a
way that would affect change. Like I remember when--I hope that this tabloid paper doesn't exist on
that campus anymore. Because If it does, I'm driving (laughs) to make sure it's not there. But--they, it
was called The Koala. The Koala also existed on I think UCSD (University of California San Diego), but
basically it was a tabloid paper, and they would just write, just excuse my language, but like, bullshit
about people, about groups, about minority groups. And they're like, “Oh, but it's satire.” And I'm like,
“This still doesn't make it okay.” I was such an agitator to them that they put me in one of their editions.

And so I remember noticing that this was not okay, you know, me stepping into my power and then I
protested by myself. I was like, I'm gonna stand next to you. I'm not gonna say anything, but I'm gonna
hold this sign up, and I'm gonna stand next to you, so that other people understand that this is not okay
and that you shouldn't be passing this out on campus. And like my friends were like coming up to me
and they're like, “Oh my gosh, like you are so awesome for doing this." And I connected with other
campuses and I'm like, “What are you guys doing about this (laughs) paper?” Because you know, such
and such. And then I remember other people kind of in solidarity doing other things to expose the
students and who are doing these salacious things, like who the editor was (laughs). They wrote it on
the steps, like the steps that are next to the clock.
They wrote the names of all the members in the organization. This person is in it and this person is in it
and they want to hide, but (laughs), they're not gonna hide. We're gonna bring them to light. They
actually bit their--put their own shoe in their mouth. But I think the editor attempted to run for ASI
president.
De Maria:
Right?
Bradley:
And if he had accomplished his goal, that paper would've been basically passed out, like how the Cougar
News (student newspaper) gets passed out. But he ended up (laughs) fraud, like basically doing identity
theft and faking votes so that he could win. So I was like, “Well, not only did you lose, but you also are
gonna have to be prosecuted for like 500 counts of identity theft.” And that's a federal offense (laughs).
So I think it was a mixture of, you know, stepping into my power, but also knowing that I have, like I
have a cap, I have a battery, at some point my battery is gonna go down and I need to recharge.

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So I think that was another lesson that I learned, was like how to recharge, how to self-preserve.
Because I know there were times that I was doing a lot of things. And even just thinking about it, I was
like, “That sounds like a lot like (laughs). When did you have you time?” I remember there was a point
where I had stopped making such a fuss about that paper, and there was a student who was doing a
class project where they were interviewing people about that paper. And I was like, I wrote in the
comments, I was like, “Don't stop agitating, keep going.” So even in my time of preservation, I was still
encouraging others to develop their power and what they found to be important for them.

De Maria:
Yeah. So comments on that. That's a really crazy intense story. And also just on a personal level, I'm glad
that you were there to be the initial agitator essentially. And you know, just, affect that change, like how
you said. So that's definitely a demonstration of power (laughs) used responsibly and for a good end.
Bradley:
Yeah.
De Maria:
Which is very, very cool. For my final question, I want to relate back to something you said at the very
beginning of the interview. You described feeling like an other in your community growing up in Orange
County. So, I just would like to know, as someone who has also felt like an other growing up in a
community, if someone feels that way, what tips or advice would you give them to start agitating or get
involved in social justice?

Bradley:
I mean--I feel like my experiences as an other sort of like, I describe it like a butterfly, because I am like-ambiguous (laughs) physically and mentally. I just kind of butterfly my way through groups and I learn
from all those experiences. So being an other doesn't necessarily have to define you into the other box.
It can give you capacity to be in every box. I remember my sister for those demographic questions
where they're like, “What race are you?” And she was like, “I just check all of them!” (laughs) So in a way
you just check all of them. You can go into this group, you can go into that group and people would
welcome me, like regardless. So that was like really nice, to experience. But also I think--

I don't know if every school campus has like a Social Justice Summit type of thing, but I honestly think
that something like that definitely informs the way that you develop in your social justice identity or
your social justice, activism. But honestly, you could, just join a march, like when they had the Women's
March or I think there was another march for all of the like school shootings that were happening that
were student led. Just being a part of grassroots organizations can shape that activist part in individuals

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as well as shaping identity, you know. But I think what I noticed in school (laughs) is when you learn
about other cultures, especially in American history, it's terrible. They don't really put you into this really
wonderful light. It's like genocide, slavery, and then President Obama (laughs).

And you're like, okay--but where's all the in between? And so, you know, even just having literature, I
would hope you know that the Kellogg Library has a lot of options, but I had friends who gave me
literature that helped me to develop that part of myself and to see--people who looked like me that
were successful, but also people who were affecting change. Who were women, who were, you know,
minority groups, who were young. I think for me, growing up in a single parent household, you want to,
or at least for me, I wanted to see a strong woman and like my grandma, she's definitely a part of my
strong personality, but also it's like different when it's not your mom. And so for me, I was like looking
for that maternal figure and so I found it a lot in supervisors, or professors, and I was like, that's the kind
of woman that I want to be, who doesn't just sit and let things happen but will be willing to stand up for
what I believe in.

De Maria:
I think that's excellent advice. And again, just, a manifestation of taking pride in your identity rather than
allowing that box or that label to define you or your actions, even if those actions are advantageous to
social justice. So I completely get that.
Bradley:
Yeah
De Maria:
And with that, I know that we're at time. So I just wanted to thank you for taking the time out for this
interview, Chanel. We definitely covered a lot, in terms of your personal experience, and I also learned a
lot more about the CCC as I continue to interview more people for this project and kind of embark on
this journey myself. So overall, just wanted to thank you for opening up and allowing others to be part
of that experience and kind of understand what you went through and what you did.

Bradley:
Yeah, definitely. Well, if you want any contacts for other people--who to interview or if you have
enough, that's cool too. (Both laugh) If you want some of the OGs, (De Maria laughs) I still talk to them.

De Maria:
Absolutely. We'll talk offline, but (both laugh)

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Bradley:
Yeah.
De Maria:
Thank you so much Chanel
Bradley:
You’re welcome, okay.

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                    <text>TANIS BROWN

TRANSCRIPT, INTERVIEW
2022-04-13

Julia Friedman: Today is Wednesday, April 13th, 2022, at 9:58 AM. I am Julia Friedman, a graduate
student at California State University of San Marcos. And today, I am interviewing Tanis Brown for the
University Library Special Collections Oral History project. Tanis, thank you for being here with me today.
Tanis Brown: Oh, thank you. Hang on just a minute. I have to—all right.
Friedman: Perfect. I would like to start by discussing your early days in the city of San Marcos, California.
Why did you first move to San Marcos?
Brown: Well, I first came to San Marcos in 1976 in the kind of summertime. We moved to San Marcos
from Escondido.
Friedman: And why did you move to San Marcos?
Brown: Well, my husband and I had kind of outgrown our house in Escondido and we were looking—he
was looking for a little more yard space so he could start to garden. And so, we were looking for a little
bit larger house with a little more backyard.
Friedman: And what were your first impressions of the city?
Brown: Well, when we were looking at houses, I can remember my husband telling the realtor, “I'm not
sure we want to live in San Marcos. It's kind of the boonies, isn't it?” And, at that time, San Marcos was
certainly not the city it is today. It was a lot more rural. Many, many mobile home parks, about twelve if
I remember correctly. Only four to five elementary schools and we had two children in school, so we
were looking for, you know, a close-by school and again. So, taking some choices about, well, do we
want a little bit bigger yard or do we want to stay in a more developed city, like Escondido? And I'm
certainly glad that we opted to move to San Marcos.
Friedman: That's great.
Brown: Yeah.
Friedman: How did you first become involved in the community of San Marcos during your first years in
the city?
Brown: Okay, so, right after we moved to San Marcos, I enrolled in an early childhood development
course at Palomar college. I had been teaching preschool for a number of years and the first night of
class, the teacher said the city of San Marcos is looking for a preschool teacher for their Raggedy Anne
and Andy Program, which was very popular. It was expanding at that time. And so, I went the next day
and put in an application and ended up getting a job with the city right away within the first couple of
months. And so, it was a wonderful opportunity to meet people that worked for the city. Our location
was where San Marcos City Hall is now, but the building was the red barn that is now located at Walnut
Grove Park, that was where all the city recreation programs were hosted out of. That was the main
office for our park and recreation program. So, I started working for the Raggedy Anne and Andy
Program and was able to meet a lot of people that worked for the city at that time. And that was kind of
our first introduction. And because we were such a small community, a couple of the city council people
had their children enrolled in our ragged Anne and Andy program. So immediately, I met two or three
city council people and through their children. So that's kind of our quick introduction. And I remember
thinking, “Oh my gosh, I grew up in San Diego. I never ever knew anybody who's elected to anything.”
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And here we are, serving, the city council members’ children. So, it was a very close connection to the
local government.
Friedman: Have you remained within those organizations?
Brown: Yes. So, in addition, I only were worked for the city for about a little bit over a year because, we
lived overseas shortly after that, but when I came back, I had already been familiar with the park and
recreation program. So, I applied to be a commissioner for the park and recreation program, which is an
advisory commission for the city of San Marcos, overseeing the parks and recreation. And I was
appointed to that and it was a perfect timing because the city was growing quite a bit and we were
developing new parks. So, we went from three parks to eight parks to twelve parks, and I ended up
sitting on that commission for over twenty years. So, it was really a great time to watch the city not only
develop, but also plan for open space, parks, trails, that kept up with the development of additional
housing.
Friedman: That's wonderful. Oh my goodness. So, you really saw the city expand in just your first few
years in San Marcos. And then shortly after, you enrolled in Cal State San Marcos [California State
University San Marcos]. You were among the first class to enroll in 1989. Why did you decide to attend
the university?
Brown: (laughs) Well, my other--one of the other hats that I have worn for many years is the San Marcos
Historical Society. And through that organization, I got to be involved with the Chamber of Commerce.
We had a reciprocal agreement and I was attending a lot of Chamber events, and I was lucky enough to
meet Richard Rush, who was the Dean of the North San Diego campus at that time. And he kept talking
about, you know, they were going to have, well at one point, it was going to be a San Diego State
satellite campus up in North County. And, you know, just a lot about that. So, I got to know him fairly
well. And then, in 1989, when San Marcos was going to be the host city for the university, I thought,
“Well, I better get in on the ground floor of this.” So, I applied to go take all my many, many
undergraduate units and apply them towards a degree. All my kids were now in school. Perfect timing.
So, I applied to go to be in the first graduating class of Cal State San Marcos. So, it was wonderful. And I
can remember in my first--one of my first classes on the first day, Dick Rush came in and waved, sat and
waved out the window. So it was, it was like, “Oh, this is great, this feels like home.” So, it was--it was
very comfortable.
Friedman: Oh, that's wonderful. Because I understand that the original campus was a storefront
property while the permanent one was being built across town. Can you discuss what it was like
attending CSUSM [California State University San Marcos] during those early days as a university?
Brown: Yes, we called it Cal State Jerome’s [CSUSM was located near to a Jerome’s furniture store] and
we were in industrial park and, there were very few classes. I remember we didn't have a full
compliment of majors like we do now. And the first several years of campus life were only upper-class
juniors and seniors, as well as teaching programs. So, we had only upper division classes and every
semester there were only so many classes for each department. So pretty much everybody who was in
one class was in all your classes together, depending on what your major was. So, we really got to know
one another and there was a lot of camaraderie between the faculty, the students, the staff, because we
were all about the same age. The average age of students in the first few years of Cal State San Marcos
was thirty-nine years old. So, you can imagine that, we--some of us were older than our faculty
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members, our professors, and certainly had a lot of a local experience. But most people, it was most
certainly a commuter campus. There wasn't much campus life.
Friedman: What did you major in?
Brown: Well, I was an English major with a minor in women's studies.
Friedman: That's great. And how many students were enrolled in your cohort, or in your class?
Brown: I think our first graduating class was between ninety and ninety-five, something like that. So, we
all fit in Craven Circle, in three rows of chairs, just about.
Friedman: I was actually expecting it to be a little smaller, but that's actually really interesting. Could you
elaborate a little more on the comradery amongst your classmates? Kind of like, what was the culture
like in general within your cohort?
Brown: Well, like I say, most students were, you know, adults who have lots of other stuff going on.
Most people were working, or parents, or involved in community activities or especially jobs. We were
all [reentering]--most of us were reentry students. And so, in addition to taking classes, we had other
things going on in our lives. So, it was a little bit challenging. I know when we started to try to talk about
having student groups and all that. But once again, we--there was a deli in the industrial park called the
Full Belly Deli. A lot of people would go there for lunch if they were able to be on campus for a whole
day. Usually people came and went. It was very kind of a drive-by campus if you will, you know. People
were there because there were not gathering places. So, we did try. We had powwows. Bonnie Biggs,
who was the dean of the library at that time, brought in a lot of musical performances and it was really
enriching and exposed us to a lot of, you know, great music. And like I say, we were involved with the
Native American tribal community in the North County and so we hosted a powwow. So those were
things that were also included as part of our school requirements to, you know, get involved in these
international things that were going on campus.
Friedman: That's great. And from what I understand, there were already some student organizations
established on campus, such as ASI--?
Brown: Well, no, the first year, Dr. Ernie Zomalt who's the Executive Vice President and Sandy Punch,
who was doing student affairs, really helped form the first group for an election for the first Associated
Students. And I had just had a conversation with Charles Ragland who is one of the former ASI
presidents back in the early years. And, the first couple of years we did have the Associated Students,
but it wasn't an incorporation, it was just a campus organization. We did vote and we did actually vote
for some student fees. But yeah, so we did have an election and I was on the first Associated Students
group and we did a lot of the heavy lifting of bylaw writing and that kind of thing, as well as trying to
establish some kind of connection between students and trying to encourage them to think about
imposing fees that would not necessarily impact them at all, but would impact the future of the
university.
Friedman: Thank you for clearing that up.
Brown: Yeah.

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Friedman: That's really interesting. And then as I understand it, you later became an employee a few
years after graduating at CSUSM. Can you explain those roles that that you worked at CSUSM?
Brown: Sure. So, after I graduated, I went to work for a social service agency in Vista Lifeline Community
Services. And I was a grant writer there for about a year and a half. In the meantime, the campus had
grown and were about to launch a (laughs) full four-year student body. And so, all of a sudden housing
was needed. And because of my relationship with, you know, kind of the community, I had a lot of
access to, you know, where to rent an apartment or this and that. I knew a lot of community members,
my, you know, just community contacts. And so, I applied for a job with the university to be a Special
Projects Coordinator in the Vice President's office. So, I went back and worked part-time, doing special
projects. And then that job got extended to fifty percent of also housing and trying to not only help
faculty members find housing, but also to help students find housing. And then actually starting the first
housing program at Cal State San Marcos. So that was that became a bigger and bigger job (laughs)
because we didn't have a facility. So, we had to go out and find housing. We had to find suitable housing
for a group of students so that we could, you know, kind of cluster them together and create
opportunities that would be quasi student life. And it was, it was a very interesting endeavor. (laughs)
Friedman: It's important though. From what I understand, you also were involved in HR for many years
and in the Retirees Association. Could you explain a little bit about your roles in those departments as
well?
Brown: Sure. So, I moved over to Human Resources as the Training Coordinator and my job was to
provide training opportunities for staff and also develop a new employee orientation. So, I had the really
fun job in Human Resources. I was kind of known as the “cheerleader” because in addition to training
opportunities, one of the things that I really enjoyed doing was at the end of every year, we would do an
employee recognition. This was before they had employee the month or anything like that. So once a
year we would have an event that would recognize employees for their years of service. And just to, you
know, just to thank employees for being on campus. In the early years, people moved around a lot just
because of the growing campus. And so, there was a lot of expectation that don't get too used to the
office that you're sitting in because six months now you may be moving to another office down the
hallway. So, it was just a way to recognize, and I think the, you know, all the managers and leadership at
the university really recognized how so many of the employees got called on to do things that they
never expected to do when they were hired, just because we were a new campus and something new
would come up and we just have to do it. And, we were very limited in staff. We didn't have three or
four people in an office, but it was great. People enjoyed one another. And I have wonderful friends that
I made at Cal State San Marcos, and it's carried over to the Retirees Association as well. So, and the
other thing I loved about my job with orientation is that I got to meet everybody that was a new
employee at the campus. So, I was kind of the face of HR, I believe, for many years, in terms of, you
know, within their first couple of weeks of work, they were going to spend a day with me and I was
going to kind of show the ropes of Cal State San Marcos. Later on, a lot of my job required a lot of
compliance training as well, sexual harassment, and a lot of things like that in addition to the kind of
enrichment training.
Friedman: Well, thank you. So much of what you did as a student and as an employee at CSUSM seemed
to involve community on campus. How did you see the CSUSM community develop over time?
Brown: Are you talking about the campus community?
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Friedman: Oh, yes. Sorry. Yes.
Brown: Okay. Well, I visited campus yesterday and we walked through the dome and in the olden days,
the dome was the only really gathering place on campus. So, if you worked in Craven Hall you had to
walk through the dome from the parking lot and so you pass through it, it was the place that you could
eat your lunch. And usually you'd always see somebody you knew in the dome. So, there were those
opportunities to make friends. And some of the employees at actually were also taking classes while
they were working at Cal State San Marcos. So, it was an opportunity for just meeting and getting to
know one another. But, you know, I still get that same feel just when I've been on campus other times
that, people are anxious to help, they are anxious to reach out. And even the President was pretty
accessible when I was there. You know, Dr. Haynes was primarily the longest serving President when I
was at Cal State San Marcos and she'd be out and about on campus. And, it was, it was really great to
see, you know, to know that the President was walking around, seeing what was going on as well. So,
and I still get that feeling that there's a lot of opportunity for meeting and greeting it at the university.
Friedman: That's wonderful. I would like to jump ahead now, or I suppose, change topics. You had
mentioned that when you were a student at Cal State San Marcos, you were already involved in the San
Marcos Historical Society. When did you first become involved in the organization?
Brown: Well, as I mentioned early on, we moved to San Marcos and within the first eighteen months,
my husband had an opportunity to go overseas and teach at a military facility. So, we moved to
Germany. We rented out our house and bundled up our family and moved to Germany for two years.
And while I was there, I was not working. And so, I just fell in love with history. And there, you know,
Europe is a little bit older than Southern California (laughs), and I just really latched onto history. And
within about a month of us coming back and getting resettled into our house, I was walking in the
neighborhood and realized that we had a historical house at the top of a hill, not far from where I live
and it was being vandalized. So, I contacted the city and I said, “Somebody needs to do something about
this, because we don't have very many historical houses in San Marcos.” What's, you know, who owns it
and trying to get to the bottom of that. Anyway, the city manager at the time recommended that I
contact the Historical Society and they could tell me a little bit more the house, but in the meantime,
they were going to check it out and they did follow up and say, “Oh, the house has just been purchased
and they are planning to renovate it.” So, that was a good opportunity for something good to happen.
But I did visit the Historical Society shortly after that and was privileged to meet several families of, you
know, descendants of the pioneer families that lived here in San Marcos. So, I don't know all the old
timers but kind of the second generation of old timers. And I just was amazed at the, you know, what a
small town San Marcos had, but what a rich history it had, which I'm still marveling at that every day. So,
yes. So, they kind of adopted me. I was quite a bit younger than anybody who was serving at the
Historical Society at that time and just had an opportunity to meet some wonderful people who could
tell me great stories about the history of San Marcos. And so, I got involved there and just continued to
stay involved for a number of years, and then took a hiatus when I went back to school. And so then
jump forward twenty years after I retired and my husband and I traveled for a few years and then came
back and the Historical Society was going to be relocating their museum. And that's the time I kind of
stepped up and said, “Sure, I can help.” And, so that was in 2009 and I'm still there. (Brown and
Friedman laugh)
Friedman: Is that when you became President or were you [unintelligible]?
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Brown: Yeah, I have been the President for a very long time. But yes, but we have a really wonderful
group of not so many of the pioneer families are left here in San Marcos. But we do have a steadfast
group of volunteers that help out. We established a hands-on history program and we've had a lot of Cal
State San Marcos students. Want to find out about that. That are going into the teaching program. And
we've also had a few internships and I've been able to connect with the, uh, we are a community
partner through the community service learning program at Cal State San Marcos.
Friedman: What has been your goal as present of the historical society?
Brown: Oh my gosh. Well, moving forward, thinking about where we need to be in the future is first and
foremost, we have two historical houses that will always need a lot of tender love and care and upkeep
because they were built at the end of the nineteenth century, so they're quite old. So establishing an
endowment fund for the houses to keep them and other historical houses in perpetuity or as long as
they can stand. We also have--my immediate project is a fire engine that I'm trying to get fixed up so we
can add it to our hands-on history program. And then, of course, the wonderful thing that we have is the
documentation of our history and our archives. And I am blessed to be able to work with Sean
[Visintainer] and Jennifer Ho on establishing a really good archival program for our records in the hope
that they would be worthy of someone's collection at some point if anything should happen to the
Historical Society. So, just kind of laying the foundation for the future, kind of the “what ifs” and “what
would happen if” and “how might we continue to preserve these things.”
Friedman: That's wonderful. That's very smart. You always need to be thinking forward for your archive
collection. Going to your archive, do you have any gems in the archive that you would like to talk about
or share?
Brown: We have a couple things that are pretty special. So, in the early years of first establishing San
Marcos, there were three distinct communities. There was the Twin Oaks area out on the Northeastern
side of San Marcos. There was the area known as Richland, which is kind of the center of town and
where Cal State San Marcos is. And then on the West end, there was a community known as Barham
township. And Barham township today is kind of right on the border of San Marcos and Encinitas. And
there was a gentleman named William Webster Borden, and William Webster Borden was the
postmaster. He wrote the first newspaper that we have documented called The Plain Truth. And it was
postmarked from Barham, California. Anyway, his great-great-grandson delivered to us William Webster
Borden’s type desk, which is a tall chest that contains all the little letters to make a newspaper, the
individual letters. And so, we are pleased to have William Webster Borden’s type desk. Another thing
that we have inherited from that area, there used to be Meadowlark Ranch that was off Rancho Santa
Fe Road. And we have the corral gate from Meadowlark Ranch that was taken down in the 1950s. And it
is barely standing, but we have figured it up on our backyard so people can have a chance to see that.
And then we have an old schoolhouse bell from the 1910 schoolhouse. And that was given to us by
William Carroll, who was quite a character. He ran the Outlook Newspaper. He bought the 1910
schoolhouse in the [19]60s and restored it as his newspaper office. He relocated it on Grand Avenue and
it's still standing. But he left town in the nineties and moved to New Mexico and then Arcata, California.
And once he got settled up there, he contacted us and said, “I'm going to give you the bell, but you have
to come and get it.” So, it's a pretty far drive up there. And the thing weighs over two hundred and fifty
pounds. So luckily, we were able to find someone who was making the trip down that would deliver it to
us. So, we have the original bell from the 1910 schoolhouse in our museum.
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Friedman: That's wonderful.
Brown: Yeah. One last thing is our museum and building itself is pretty special in that it was built in 1939
by a grant for three thousand two hundred dollars, but it was built by the WPA, which is the Works
Progress Administration under Franklin Roosevelt's New Deal. And so that was kind of the tail end of the
WPA projects. And so, we provided the money for the supplies, but the government would actually
supply the workers and pay the workers to complete the work. So, our museum today is one of those
projects from the WPA back in 1939.
Friedman: That's a great story.
Brown: Yeah.
Friedman: Wow. You mentioned how are a volunteer-run organization. How do you think the
community of your organization and San Marcos in general have contributed to the preservation of the
history of San Marcos?
Brown: Hmm. Well. I guess one of the things that I'm thinking about in addition to the legacy that we
leave is that the pandemic has helped me understand that sometimes you can't wait for people to come
to you because we were closed so much of the time during the pandemic that a lot of our programs, a
lot of our volunteers, you know, we didn't have them anymore. So, recently, I was on a trip up in
Washington state and walking along some of the trails up there are these beautiful displays that show a
picture of--you're looking at a building across the lake, but you're seeing a photo of what it was like in
1920 or something like that. And it’s called--the little caption underneath is called Trail Tales. And so, it
occurred to me that we really do need to take history out to the public. And, not just on special
occasions, when I go out to do a presentation or somebody calls the Historical Society. But just for
anybody who's maybe going out for a walk. So, that is one of the things that I'd like to see us do as a city
and just community activity is to identify some of these areas that have changed so much over the years
and have a then-and-now photo, or a description of what they're looking at, what it used to look like
back in the 1920s or in 1890s. So that we just don't get used to thinking that this is the way it's always
been, and this is the way it'll always be that there was something before that--what you're seeing today.
Friedman: How would you like to, I guess, bring awareness to kind of that issue?
Brown: Well, I guess one of the things that we have to do is as, you know, try to work with maybe
developers of new projects and have them incorporate some of these Trail Tales or historical icons, so
that you can, actually, from the ground level, add that to the aesthetic of whatever's being built today. I
mean, maybe we could start at Cal State University and have a photo of the Prohoroff Poultry Farm,
(laughs) I don't know, but, there are endless possibilities here in San Marcos. And I was just thinking-there's a new Costco along San Marcos Boulevard and that--where those buildings were airports here in
San Marcos, which I'm sure not too many people know about that we had two airports here in San
Marcos. So, Julia, you pose a good question. It always requires a little leg work talking just to the right
people and getting people excited about things.
Friedman: I would like to see that happen someday. I—(laughs)
Brown: Maybe we can work together. (laughs)

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TRANSCRIPT, INTERVIEW
2022-04-13

Friedman: Ooh, I like that. I guess see that as a project, as an exhibit. I could see that as many things. I'm
excited. I hope to see that someday. (laughs)
Brown: I would love that.
Friedman: How have you seen your organization grow over the years?
Brown: The Historical Society?
Friedman: Yeah.
Brown: Historical societies, or at least ours, has not grown. It has dwindled. I think a lot of—and
hopefully that is not the--or it's changed, I guess. I think there are less and less, not opportunities, but
there are less and less people that get actively involved in volunteerism as much as I remember growing
up. Or at least back in the [19]80s, because most people would retire, you know, between fifty-eight,
sixty-five [years old], and then they would dedicate a few years to a civic organization. In talking with
other historical societies in North County, groups like Kiwanis [Kiwanis International] and Rotary [San
Diego Rotary], I've noticed a kind of a steady decline in those memberships. And I don't think it's
because people aren't equally as busy now as they used to be, but their time is spent differently than it
maybe had been in the past. And I don't know. I think my generation of people, or maybe it's just me, I
tend to be a joiner. I like doing stuff with other people because I think more gets accomplished. But
that's a good question. Something, I think about a lot in terms of, you know, again, what happens if our
volunteers, you know, we don't have as many people that are as interested in our future or our history
and moving it forward. So, my big hope is kids as all, as we like to make sure that they think history is
something important and to be cherished.
Friedman: How do you like to reach out to school groups? Do you have like a school program? Do you
have special exhibits for that?
Brown: We have, prior to COVID, we had a pretty flourishing hands-on history program for elementary
students and for the primary students, they would come out to Heritage Park and participate in kind of a
round robin of activities. We'd have five different activities that they would participate in. They would
learn about the Native American community that lived here in San Marcos. They would take a tour of
two historical houses. They would learn a craft of what kids did one hundred and twenty years ago.
What kind of crafts did they do? What kind of things did they have to work with? “Did they have
markers? No.” (laughs) So we do a little activity like that. We do games that kids played with pine cones
and old equipment and things like that that are kind of made-up games. And then we do chores. So,
they do outdoor laundry in the tub. They wash the clothes, they plant in the garden and they make
biscuits and butter from scratch. So, and then at the end of the session, we get to taste the butter that
we have made. So it's really about, “What was life like in San Marcos back in 1890?” And so, kids get a
chance to kind of see--we partner with the Vallecitos Water District, who's very gracious to help bust the
students out to Heritage Park. And then they also do a little session on water conservation. And it blends
right into our concept of, you know, how did people wash their clothes and wash their dishes and where
did they go to the bathroom and take a bath when there were no inside restrooms? So, it's kind of an
ecology lesson as well as a sustainability lesson, but also a history lesson as well.
Friedman: Those sound really exciting. My next question I realize can pertain both to, I guess, lack of
volunteers and also children's education. I didn't realize it pertained to what we just spoke about
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TRANSCRIPT, INTERVIEW
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previously, but what would you like future historians to understand about lack of funding in both
education and the nonprofit sphere?
Brown: Well, I guess, you know, my family, both my husband and my fathers were both elementary
school principals. So we’ve been in involved with public schools our whole lives, and supportive of what
public schools do and taking advantage of just amazing teachers and, you know, people who give so
much to help our kids learn. And I just think that, in today's world, the things that we celebrate and
invest in, while they are important, to know about, I just wish as much money could be invested into
education. And I'm not just talking about K-12, I'm talking about higher education and as well. I'm a
strong believer in lifelong learning and, you know, education, libraries, civic organizations are really the
things that provide a huge quality of life in our community. And, you know, it, pains me a little that so
much money goes into sports, and I'm not against sports, or other things that people are high ticket
items, that don't end up with a lot of bang for your buck. And I just think, that it's something that we all
share and we can always make better. I know there's been a lot of, you know, down talking schools as a
result of the last couple of years, and I just, feel bad that teachers kind of take a brunt of stuff and just
trying to do the best I can every day.
Friedman: Why do you think lack of funding could be so detrimental to the preservation and
understanding of history?
Brown: Well, I think, I mean, history tells a lot about where we go, and where we've been. And there
are, I believe, cycles that come around. But I do think, you know, again, one of the things that excites me
is that I get a lot of newsletters from schools and organizations just like Cal State San Marcos. I get the
update of all the cool things that are going on on the campus on a weekly basis. And I compare that with
the, you know, what's on the news every night, which is kind of depressing. And I'm thinking, “Why
aren't we covering all these amazing things that are going on in the local schools?” And not just Cal State
San Marcos or in our local schools, but a citywide and regionwide. I mean, students are just doing some
amazing things but when there's not a lot of money to support those kinds of things, it does really
affect, especially, those who are not--don't have the life experience to know that you can go to a free
museum, or, you know, there are free things. And I do think that educational opportunities through
schools provide a lot of awareness about ways to do things that don't cost a lot of money or that are
enrichment activities through the classrooms. So, and it takes money to pay for that stuff.
Friedman: Yeah. That's well said. What do you think these nonprofits need to do in order to survive
during these difficult times?
Brown: Stick together, I guess. (laughs) Well, you know what, you do what you can do. And, you know,
I'm an advocate. I don't like to, you know, diss people for what they're not doing, but really, try to
appreciate people for what they do do. And, you know, make the most of it. I think April is Volunteer
Month and, you know, volunteering isn't going to happen if people go and they're not enjoying it, or
they're not getting some kind of reward out of it. And I think that's, you know, we need to always kind of
invest in our volunteers in terms of making sure that they are able to engage in the things they like to do
when they come out and volunteer. But, the Historical Society--our members--we participate in a bigger
group called CINCH [Council for the Interpretation of North County History], which is all the North
County historical societies. We gather four times a year just to share ideas and, you know, tips and what
they're doing. And you never know when you're going to get a really good idea from somebody that
turns out to be lucrative. And then I'm always looking for partnerships. I'm always looking to work with
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TRANSCRIPT, INTERVIEW
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our agencies, our city. We're so lucky to be able to be in our city park. So we have people that come out
to the park and walk by and try to talk to people that come by, invite them in. So yeah, I mean, that's my
approach and I guess have grant writers that will help find the money and put it in our hands. (laughs)
Friedman: That's always important. I would like to jump back a bit to San Marco Marcos’ history.
Brown: Okay.
Friedman: From your experience working at the San Marcos Historical Society, who do you believe are
some significant historical individuals in San Marcos history, such as prominent individuals or famous
families?
Brown: Okay. Well, the original home--well, first of all, the Twin Oaks area is primarily--was one of the
settlement areas for the Luiseño tribe. And, well, I don't have access to direct descendants of those--the
mission band of Luiseño Indians are really the kind of the original homesteaders there in the Twin Oaks
Valley. So, I think that we should always recognize that, you know, somebody was here before the first
covered wagons came or anything like that. And then our Rancho period was very short in San Marcos.
So, the first, like homesteader families that are still European homesteader families are the Merriam
family. And there are a few of them still living and in this area. The Uhlands have a huge connection, not
only to Heritage Park, but the whole Twin Oaks Valley area. And there are still Uhlands family members
in town. The Fultons, and a lot of these, like the Fultons, the Bordens, the Barhams--those are all San
Marcos street names. So, you don't have to go too far to recognize that those families have had their
own streets named after them. But we recently lost the original homestead of a Fulton family, which is
very sad. They had a homestead at in San Marcos in 1893, and the last family member that had lived on
the homestead, moved to Nebraska last fall. So, from 1893 to 2021, was inhabited by one family. And
then also out here in Twin Oaks the Astleford family were only one of two families that owned property
here in Twin Oaks Valley. I mentioned William Webster Borden, the Barhams. In the Richland area, there
was another Borden, Reynold Bascom Borden his house is still standing in the Richland area. So, we
have, you know, again, a number of families.
Friedman: That's really interesting. Are there also any individuals from San Marcos history that not as
well known that we should know about such as individuals from marginalized communities?
Brown: Well, actually, this is kind of interesting. Several years ago we took a world map and tried to
chart all the places that, you know, people that had moved to San Marcos, where they had come from.
And, while, one of the things that we realized is that we had had a very large community of Serbian and
Yugoslavian families that moved to San Marcos. The Prohoroffs were originally from Russia. They moved
to Mexico and then migrated up through Mexico to Southern California. We do have, we have
Meadowlark Cemetery that is off Rancho Santa Fe Road. It was a pioneer cemetery over on the West
end of San Marcos. And there are several homesteaders there that, you know, were there prior,
between the 1850s, 1870. I'm trying to think of other--of course, you know, I look at photos of early San
Marcos. We had Japanese, we had a lot of Japanese farmers that had to leave during World War II. We
have a lot of Hispanic families that have come and gone through San Marcos. And usually, we will meet
those people that will come to the museum that, you know, their grandparents worked at Prohoroff
Ranch or in the, one of the farms here in San Marcos. But they don't live here anymore. And so, we
don't have the longevity of their history. But I'm always anxious to, you know, find out some of those
kind of stories that, have lived on.
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2022-04-13

Friedman: That's really interesting. Thank you.
Brown: Julia. I need to get a drink.
Friedman: Oh, sure.
Brown: Can we stop for a minute?
Friedman: Yeah, absolutely. So interview with Tanis Brown paused at 11:01. Interview with Tanis Brown
resumed at 11:02. If you were to interview someone from San Marcos for an oral history interview, who
would be, and why?
Brown: Well, we have captured a lot of, kind of the old timey history in San Marcos from the 1800s,
1900s. But I am interested in working with people that maybe are in their sixties that have gone through
the entire San Marcos school district, or actually moved here as young children and watched San Marcos
grow. As an adult, I’m pretty aware of that, you know, kind of the development of the city. But it would
be interesting to get a sense of a student’s perspective as they have grown. And now are adults and
their take on San Marco’s history, kind of the next gen[eration] of history for the future. I mean, we
have a lot of, you know, kind of more recently women in politics. And I would like to interview Pia Harris
[San Marcos' first female council member], Rebecca Jones [San Marcos Mayor at time of recording], and
also some of our city employees who have just an amazing background of knowledge of how things
came to be.
Friedman: I like that. Those are really interesting people to interview. How have you seen the city of San
Marcos develop over the last forty years?
Brown: (laughs) Well, when my kids first walked to school in San Marcos in 1976, Woodland Park was an
elementary school. It's now a middle school. And it was built in the seventies when there was really very
little money for new schools. But it was an open school. So, there were no dividers. And the only
dividers in the school were short bookcases. And when we walked down to meet the principal before
school started, he was standing on a ladder in the very center of the building, looking around at all the-where the classrooms would be. And, we just kind of thought, “Oh my gosh.” It was very interesting, but
on the way, walking to school, our children had--we had to skirt a pasture to get to school. We don't see
that so much anymore. So those were kind of our first, you know, memories of moving to San Marcos
and, really being in a rural community that neither my husband or I had ever felt so close to a rural
atmosphere. To, you know, watching the university get built to watching buildings get moved and
relocated for the city hall complex. For--certainly traffic is very different. There were no traffic signals in
San Marcos until 1974. There was one four-way stop at Mission Empico Road when I was going to
Palomar College. So that four-way stop on the first day school could get really crazy. But the thing that I
feel kind of most proud about is that we really established, many years ago, that San Marcos would keep
a quality of life through parks, open spaces, and trails, so that if you wanted to ride a bicycle from one
end of town to the other, or to visit a park, there would be one in your neighborhood and you would
have a connection to that. So that part of the growth of San Marcos, I think, is going to pay off in the
long run as we continue to develop new neighborhoods like North City and still keeping a quality of life,
as well as accommodating people who want to live here. And that doesn't mean just a certain, you
know, type of person. We need to keep are community a blended community. So young people, old
people, any stripe of person can move to San Marcos, find a home, and a connection. And I think
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�TANIS BROWN

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2022-04-13

between city, and the organizations, and the resources that we have is that we want to be a welcoming
place for anybody who comes to San Marcos. Yeah.
Friedman: Thank you. What to you makes San Marcos and San Marcos history so fascinating to study?
Brown: Well, I just like the idea that you can, you know, you can create things. I think people come to
different communities. Something usually draws them to an area. Like even as back as the first tribal
communities, they found what was going to meet their needs: water, flat land, access to food, and
shelter. And, I think people are still doing that. They're looking for something that meets their needs.
And so I think as we move forward that it's our responsibility to make sure that we provide
opportunities for people that come here. I'm not sure I answered that question very well.
Friedman: No you did, thank you. And what do you think is so important or what is important about
understanding local history?
Brown: Okay. Well, I think, I mean, history's human. I mean, you know, a lot of people say, and we
always have to second guess ourselves, because the minute you put something down on paper and then
somebody--and it's written and somebody'll say, “Well, that isn’t the way I remember it.” So, there's so
much humanity in history and it's how we, you know, how we look at it and maybe our opinion of that
history changes. But it is. And there isn't just one history, you know. We all make our own history. And
so, but I do think--I love the opportunity that we have, at least that I have, and that we're willing to
share about information that people felt was important enough to document back in the 1880s or
[18]90s, and may have some relevance for us today. We recently were going through the Fulton papers,
which we’re archiving, and we found a reference in a letter about the 1916 flood that was here in San
Marcos, which we have a photo of in our museum. And that same letter also referenced the pandemic
in 1918. So, to me, and it's like, “Oh my gosh,” because we didn't, well, we weren't necessarily looking
for it, as it related to San Marcos, but when we saw it, it was like, “Oh my gosh,” it talked about this lady
who was willing to go over and help her neighbors out who had the Spanish Flu. And so here it was right
here in San Marcos. And I don't know, that just to me create some kind of bond between people from
1918 that were right here in the same neighborhood or in the same place that we were, or we are now.
And, so I don't know. That's just so exciting to me that a hundred years ago they were experiencing kind
of the same thing and not exactly knowing how to deal with it. So, not that much has changed in spite of
all the cars, in spite of all the buildings, not that much has changed. We're still people. And that's what I
think history is really about people's stories.
Friedman: Well, thank you so much, Tanis. Is there anything else I should have asked or anything else
you'd like to share today?
Brown: Well, I would just like to say that, whoever is viewing this video is welcome to come out and visit
Heritage Park in Walnut Grove Park. And, we welcome and would love to share history with you.
Friedman: Very well said. Well, thank you. It was a pleasure speaking with you. Thank you so much for
being part of this project.
Brown: Well, I'm really happy to--I wasn't expecting to do that. I was expecting to share other people's
names, but I'm happy to have shared my history with you.

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�TANIS BROWN

TRANSCRIPT, INTERVIEW
2022-04-13

Friedman: Thank you. We're so happy that you are a part of this project and we're so happy to have
your story become a part of our collection.
Brown: Great. Me too.
Friedman: Well, thank you.
Brown: Okay. So is that, is that it.

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                    <text>TRANSCRIPT, INTERVIEW
2023-04-28

Gerardo Cabral

Seth Stanley: Hello, this is Seth Stanley. Today I am interviewing Gerardo Cabral for the California State
University San Marcos Cross-Cultural Center Oral History project. Today is April 28th, 2023, and this
interview is taking place via Zoom. Hi Gerardo. Thank you for coming.

Gerardo Cabral: Hey, Seth! (Both Laugh)

Stanley: To start off, could you give me a, a bit of background and how you ended up at CSUSM?

Cabral: Yeah, so I'm originally from San Diego, and born and raised there. And so Cal State San Marcos
and San Diego State were sort of my options. I, I didn't ever think of leaving. So how I ended up at
Sac(ramento State)--or not Sac State--Cal State San Marcos is I transferred there after I did about five
years at Palomar College. I was working full-time. And so with that, I worked with my EOP (Educational
Opportunity Program) counselor and we, we submitted some applications locally. And so got into to Cal
State San Marcos and I thought it was a great fit. Felt it, it, it felt good to attend and sort of in the
current stage of my life at that moment. And so, accepted it and my journey started 2008.

Stanley: Very cool. Could you tell us about your journey from, from be being a student at CSUSM to
becoming a community relations manager at ABC 10 (News San Diego)?

Cabral: Oh, wow. Yeah, that's a big question. (Stanley laughs). It's a long-- (both talking at once)
Stanley: Go for it, man.

Cabral: But essentially so, in 2008, so I graduated high school in 2003, and--and so I went to high school
that didn't have a lot of support for sort of students of underprivileged and underserved backgrounds.
So I really didn't have the choice of going to a four-year (college). I did have some of my friends go and
they talked about their experience. As I was in college, I was experiencing sort of the, the life outside of
their lens, outside of that lens. And so when I was going to Cal--, when I was going to Palomar, the
community college I did, I did tell it to myself that I was gonna transfer into a four-year and I was going
to make everything possible to get that quote unquote college experience without living on campus. So I
did that.
So when I got to Cal State San Marcos one of the first things was like, I wanted to get involved. I wanted
to work on campus. Mind you, I was working full-time at, as a financial advisor at a credit union. But I

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felt it was so important for me to get that experience because if I didn't, I would probably regret it for
the rest of my life. So I wanted to make sure that I made friends, that I worked on campus, that I really
engaged with sort of the culture of the campus community. And so I went--I went online and I started
looking at jobs, and I saw this peer educator position at the Cross-Cultural Center. I've always had, I took
a lot of Chicano Studies classes, Ethnic Studies classes. So I really had this fond appreciation for
multicultural education, and understanding, and you know, the, the, the work of what that all
encompasses.
And so, so I applied for that. To be honest, my interview probably didn't go as well because I was in, I
was in the mindset of a financial advisor position. I had already been there for seven years, and so I
thought like, oh, I'm gonna get this interview in the bag. But then once I started having them ask me
questions about like, what's my, what's my definition of equity and diversity? I knew what it was, but I
wasn't able to articulate it in a way where it's like, you know in sort of that academia space. So-Stanley: Yeah.

Cabral: I wasn't offered that position right away. But I did have a director at the time of Student Life in
Leadership, her name is, Dilcie. Dr. Dilcie Perez. She came up to me and talked to me and was like, “Hey,
like, you know you did, you did a good job, but you know there are some things that you could improve
on in your interview.” And this, this, and that.
And, you know as a, as a seasoned career staff already in the financial industry, it took me off guard that
this individual actually provided me feedback. At the moment I was just-- that's interesting. But I really
appreciated it after, because, you know, I was getting into a different career essentially, you know-Stanley: Yeah.
Cabral: --because I had quit my full-time job. And then I went into this, in this multicultural education
space. Nonetheless, I got the job. I was offered the job shortly after. I sort of was able to sort of
articulate a little bit more my passions and my interest for the position. And yeah. So I did that. I was
very involved in sort of the, that peer educator, the multicultural teaching work. And I think it was not--it
was beneficial for me personally because I was learning firsthand some of these theories and things that
were, that were being put into place. And I was sort of like starting to connect dots. ‘Cause I've always, I
always knew what this was. I always practiced, you know, inclusivity, but I never was able to put terms
to it until when I went into this role as a peer educator. So I would say that my foundation for
community-building and community-connecting became stronger and solidified when I was in this role.
So once I graduated, I went into become, I became a resident director at San Diego State (University).
And I got-- simultaneously, I was working as my master's, my master's program. And so what I did was I
was doing a lot of community-connecting. I was overseeing a staff of twenty-two individuals, and I was
really building and fostering this inclusive living, working and live and work space at San Diego State.

‘Cause I was overseeing the dorms there. And then I had a staff. So really it, I was putting all my
teachings into practice. And so that was, that happened for about five years. Then I transitioned out.
and I took a job at Sac(ramento) State (University) as the Associate Director for Student Engagement and

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Outreach, which sort of aligned really closely with the work that I was already doing, sort of that
community connecting, engaging with students, really making them feel belonged and providing events
and services that made them feel welcome to campus.
Stanley: Yeah.
Cabral: So I did that for about a year. And then that was the first time I ever moved out of San Diego
State. So I went--actually, I moved back to San Diego, (connection issue) shortly after, not because-- well
one, I really didn't like the job and, and sort of its politics, but I was missing home a lot.

So I came back and I worked for Barrio Logan College Institute, which was a nonprofit in Barrio Logan.
And I was their--I was doing their college and career program there. So, I already had this understanding
of like, how the pathways to get into college and, and really was sharing with them sort of their
experiences and how to make the most of their experiences at the university level. Being sort of first
generation and Latinx backgrounds. And basically teaching them sort of based off of my lived
experiences. And then (both laugh) then in 2020, right before I took a job at Sac State, ’cause my
husband was actually in Sacramento when I moved out there the first time, he stayed. And so I went
back there, and then I took a job in Alumni Relations where I was really fostering relationships with a lot
of community members, really doing a lot of philanthropy work, development work and a lot of
development work is all relationship building.
And I think within this role, you know, as a peer educator, I was building a lot of trust. I was building a lot
of relationships with individuals who perhaps didn't understand the concepts or understandings of
diversity, equity, and inclusion, but was able to really foster those relationships and really meet them at
where they were at. So, we could teach them sort of the importance of that-Stanley: Yeah.
Cabral: --or at least have them hear us out in those spaces. So that was, so that was that. And then, then
in 2021, I was--I mean we were all in a pandemic and so we were all sort of at a standstill, but I was sort
of, I was sort of recruited into this role that I currently have now. I wasn't job searching, but you know, I
had taken a leadership program during COVID(-19) or during quarantine, and my name was sort of
thrown out. Somebody invited me out for coffee, offered me this great opportunity that I couldn't pass
up because it felt really great, and here I am! (Stanley Laughs) And so I've been there almost two years
now, come September. It's crazy to even think that I've been in this role for two years and I'm working in
broadcasting. But it is something that I never would've thought. But I have never regretted it once and I
enjoy it. I've, I've enjoyed it ever since.

Stanley: Wow. Well, what a story. (Both laugh)

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Cabral: Yes. Right.

Stanley: Yeah. Could you, could you tell me about your current role, as Community Relations Manager?

Cabral: Yeah. So, like you said I'm the current Community Relations Manager at ABC-10 which is--our call
letters are KXTV for the broadcast folks out there. But yeah, so we're, ABC-10 is a local, is a Sacramento
local news station that broadcasts news for three of the counties here in Northern California:
Sacramento County, Modesto (County), and Stockton (County). And my primary role is really--is to be
the brand ambassador for my station and for my organization. It's really about going out and infusing
myself into the community and really letting people know who we are, what we do, and what we stand
for, our brand. I'm sort--I'm housed out of marketing and so a lot of my role is intentional marketing,
with a focus of, you know, relationship building. And so I do a lot of the work. I mean, I wish I could say
what I do in one sentence, (Stanley laughs) but I feel like I can't-Stanley: Well.
Cabral: --but, Oh, go ahead.

Stanley: (unintelligible) Say several sentences, (laughs).

Cabral: Yeah. Yeah. Well, I mean, essentially, like I said, I'm the brand ambassador. And so what that
encompasses is really just, you know, our brand is: we stand--ABC-10, we stand for you. It's really you
know, historically, news outlets have always been sort of seen as negative outlets for storytelling. You
know with, because we're typically always covering shootings, deaths, killings and things like that. And
so we've made it our mission before I even got here--five years ago when we rebranded and we
reevaluated our mission and values for the station. We wanted to, we--our organization had committed
to making sure that we were the community leader and sharing stories not only in the sense of letting
people (be) aware of the things that are happening maybe that are challenging in our communities, but
also those things that are elevating and impacting, celebrating the things in our community.
So we, so my role is to build those community relationships, that community trust and share with them
that, hey, we're looking for community storytelling partners to not only--because again, we're none of
us, not a lot of us in the newsroom are from Sacramento. So it's like having somebody tell a story from
where you're from and you're like, oh, they don't even know, they don't even know San Diego like that.
Right? If for me, I--when I see the news and I'm like, “Why would they call, why would they call it that?”
I'm like, that's not Chula Vista. That's, San Ysidro or, this is Escondido not Nor-- whatever, you know, we
start to nitpick. And so really, it's about again, that's what we're--we look for storytelling partners to
help us tell the stories that are being impacted in the community. The great work that we are doing, the
community leaders, how can we highlight them? Because again, we want to change this notion of news

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to be all negative, and we want it to be both informative but also celebratory as well. Because again we
are part of the community. We are, sometimes individuals look at us as the face of the community-Stanley: Yeah.
Cabral: --because they're watching us on the screen. And so what can we do to build that trust and to
showcase the greatness that it, that is Sacramento.

Stanley: Um-Hm. Would you have any examples of you doing development work or fostering relations?

Cabral: Oh my gosh. Yeah (Stanley laughs). So when I was, one that I'm really proud of is that we--so
when I first got on in September of last year, shortly after we had, we got--in the news, in the newsroom
we get different airtime. And so we have, we had a 6:30 slot. And so we recruited and hired this young
woman from Fresno, who's originally from Ohio, lived in L.A., went to Fresno, and then we hired her-her name's Alex Bell--to have her own show. Almost like David, World News, David Muir. And so we
wanted to emulate that. And so we hired her, and I was part of her team. And part of her team was to
really, we're launching the show from the ground up. We are building content, we are building visuals.

So in that process, I was really able to talk about sort of ensuring that, you know, we're looking at this
show and the image in a multicultural lens and in an inclusive lens, right? Because if-Stanley: Yeah

Cabral: This is, this gives us a great opportunity to start something that we've never done before. And
so, and part of my role too was to be part is, was to be part of that community engagement team with
her. So, because I was there and she started in October, I just hit the ground running. So we started in,
we started infusing her in the community, really just having her meet some of the community leaders,
letting people know, “Hey, we have this show coming, it's launching in August. It's all community driven.
It's about story, it's like storytelling and talking about--it's going beyond the headlines of what we're
talking about.”
And we're doing long segmenting stories about communities, neighborhoods, groups of individuals,
advocacy or advocates in our community. And we were able to launch this. And I think what the the
thing that I was able to really gauge as a success was once we built these relationships in Aug-- in July,
right before the launch of our show in August I was tasked to do sort of like a--not, I wasn't tasked, but I
was like, “Hey, you know, we've met with all these individuals. Why don't we start doing a tour of Alex
Bell meet and greets. Let's have her, let's have the community members meet the team, meet her, really
have them share some of their story ideas.” Because that's what we look for, right?

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Stanley: Um-hmm.
Cabral: Because, like story, we're always getting--we're getting emails constantly about story ideas, of
what we could do, what we can cover, good, bad and the ugly.
And so we did this. And so I worked with a lot of my community partners that I had fostered and built
relationships with. And we were able to do six meet and greets throughout the, without--within the
region of Sacramento. So, in Sac(ramento) and Stockton. We had seven meet and greets that were, that
when we worked collaboratively, collaboratively with different nonprofit organizations and
organizations to really have them. And probably at each event we had about a hundred people attend
each of these events. And these are cons--these are constituents, these are our viewers, these are
people in the community. People were excited to see this new face. And so, I was able to really create a
a marketing campaign to really promote this event, these meet and greets. It's, they called (it), “Alex Bell
Meet and Greets.” Because the show is “To the Point With Alex Bell.” So we were able to really home in
on our community and lean on them to sort of share this information of the meet and greets. And it was
great. (Connection issue; unintelligible).

Stanley: Um-Hm. Oh, oh, oh, no. Pause recording now. There we go. Mute. Please continue. Sorry about
that.

Cabral: (Connection issue; unintelligible) We were able to gauge the success was-- (unintelligible)

Stanley: Oh, man.

Cabral: Yeah. But I mean, I think I sort of just sort of shared sort of what I did and the success it was for
our meet and greets at, at the station. And I think it was through those relationships that I was able to
build, it was a success.

Stanley: Um-Hm. All right. Before we get into your experiences with the Cross-Cultural Center just one
more question. What advice would you give someone starting out in the, in a field like community
relations?

Cabral: Gosh. I mean, I think you have to start, you have to--oh, that's a great question.

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Stanley: (laughs) All good.

Cabral: It has to be, it has to be authentic. I think, you know, in a space where you have to build
relationships for--and there is a certain goal in mind, make sure the goal aligns with your values, first off,
because I know there's a lot of jobs that are out there that you have to build relationships, whether it's
because you have to meet a sales quota or because you're like intentionally and authentically needing a
certain thing. Or wanting some sort of reciprocation. And in my situation, you know, the reciprocation is
that in hopes that I build relationships, that we see that our community partners will feel welcomed and
trusted to share with us the newsroom in, in a time if there ever is a need of some sort. Or they're
wanting to help elevate a story or a story pitch.
And that aligns with me. I think, you know, I know a lot of sales folks who have to build relationships, but
they're building the relationships because they have to get something out of it. And I think that can
sometimes be unauthentic or transactional. So--and I'm not saying that that's bad, because, you know,
we have a lot of phenomenal sales folks. It just really depends on where your values lie in, in sort. And
for me, it was like, “I can't do transactional.” Transactional will be part of a relationship at some point in
time, but I can't have it be the sole thing there. It can't be the priority or the priority purpose of my role.
So for me, this community piece, when they were just like, “We just need you to build relationships and
build trust,” I, when I heard that, I was like, “Absolutely.” And then I, right after that, I asked, “Well,
what is your mission and values of the organization? And what are you all trying to accomplish?” And
when they shared with me all of those things, I said, okay, that aligns really well with who I am as an
individual. So this work is going to seem, I wouldn't say effortless, but it's going to come off a little bit
easier for me because this is what I do. This is how I live. I live through authentic connections.
Stanley: Yeah.
Cabral: Through community building. And so that's, I think that's why I've been able to be so successful
with my role. And so to go back to your question, what I, the advice that I give is, you know, if-- just
make sure whatever work that you do aligns with your values and that the mission aligns with your
values as an individual.

Stanley: I like it. I like it (laughs).
Cabral: Yep.

Stanley: Well, let's get into the meat of the interview. Could you describe the, what the Cross-Cultural
Center was like when you initially began engaging with it?

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Cabral: Yeah. Oh, the Cross-Cultural Center was such a little center. I have not been back since I
graduated, but-Stanley: Yeah.
Cabral: --it was a small room, right next to the coffee cart. I don't even know where that's at anymore.
But it was a very, very, very small room. And you know, we had a red couch and we had-Stanley: Yeah.
Cabral: --you know, it was just like a little space. And essentially what it was, it was a community space
for a lot of our multi-ethnic student organizations. It was a place where we put programming together.
We did events. And it was a sub-department of Student Life and Leadership, if you will.

Stanley: Um-Hm, yeah.

Cabral: At the time we were working, gosh, in between (2011) through (2018), we had--at the time there
was some phenomenal directors (in Student Life and Leadership) who worked very close--who built
relationships amongst each other, who then really set the example for relationship-building. And so I
know Sara Sheikh was like, she was my mentor. I used to see her as a beautiful soul. And as an individual
who really, who really, gave me the foundation of who I'm today. And then we had Lea Burgess-Carland,
who was the director of the Women's Center, which is now the Gender Equity Center. And I believe
there was Roger, who was Roger De Andreas, who was the current Pride (LGBTQA Pride Center)
director. And so at the time, those were the only three identity-based centers. And so we sort of had
named ourselves the Social Justice Centers.
And at the time they were all just very small. We had phenomenal, phenomenal staffing, programming.
We were, we all were very collaborative and really--in really educating our campus community about
inclusivity of gender equity of LGBT and sexual orientation theory and things of that nature. And so,
yeah, it was, I mean, again it was (a) phenomenal time. Those--during that time, it was when I met some
of my best friends who are still now my friends. So yeah. So that's a little bit about what that center was
when we first got there.

Stanley: Well I love hearing about the old red couches (laughter). Been interviewing people, people-(Both talking)
Cabral: --it was like the blue, it was like the Blues Clues couch, I swear.

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Stanley: (laughs) I heard you say that Sara Sheikh was your mentor. Could you tell me more about her? I
actually was going to ask about her.

Cabral: Oh, Sara Sheikh, my gosh. Where do I start? Sara Sheikh, she is an absolute beautiful soul. I just-very welcoming, inclusive, meets you where you're at. And I think as a mentor, as someone who had
changed their career 100% to get into education I think it's like, there's a saying where there's people in
your life that you didn't know you needed until you, until after the fact. And I think Sara Sheikh was that
individual, you know as somebody who was closeted, gay, you know at the time that I was working
there, she was able to help me embrace who I was as an individual. And to work those challenges out for
me, like I said earlier, (connection issue) educating students and doing training and facilitating training.
But I was a student as well because I was, as I was learning and teaching, I was learning myself.
And I think she, Sara just had this, ugh, I don't know this beautiful aura of like, this, I--it's so hard to
explain (Stanley laughs). I, we, I talk to my friends about Sara, and we're just like, “Yo, we miss Sara,”
because she's doing her own thing now with her family in Orange County. But it's like, what a beautiful
soul she was and is, because (of) her intentionality and the way she taught things and the way she
facilitated was just effortless. But I, we knew that either she al--she always had those strengths, or she
learned. She learned that, but like how great it was for us to be able to be part of that journey for her
and for her to teach us. Because again, when I talk about, you know, my way of facilitating. My way--my
active listening skills, my way in approaching things in large group settings and talking about
multiculturalism and diversity and equity and inclusion, I embody and sometimes say like, “What would
Sara do?”
Because essentially it's like she facilitated and had these things with such grace, and never have I met
someone else like Sara, like before. I hope you get to interview her, or somebody gets to interview her
on sort of the f-- the foundation of what she's left, because, you know, I know her. And those, and the
three directors that I mentioned started this social justice, the Social Justice Retreat, which was just
absolutely incredible. In, in, in, in, in the time. And, you know, people who attended needed these
spaces, needed these awakenings to really, to explore who they were as individuals, who they were as
allies, who they were in their current state at that time. So yeah. So that's a little bit about Sara.

Stanley: Well, I love that. I think it's pretty, pretty funny that I've interviewed a few people so far
(laughs), and they've also called her a beautiful soul and-Cabral: Aww
Stanley: And also said, “What would Sarah do?” (Both laugh) And yeah, I didn't get to interview her, but
one of my colleagues did and apparently was an incredible interview. So (laughs).

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Cabral: Oh God, I would love to hear it. God, I miss her voice so much.

Stanley : Well it'll be up in the archives. Once it's up-Cabral: Yes!
Stanely: I'll be happy to send it to you. Yeah.

Cabral: Oh my God, if you can, I would love that.
Stanley: Perfect.

Cabral: I would love it.
Stanley: Anyway, continuing on, in what ways did your involvement with the Cross-Cultural Center help
you expand and develop as a person?

Cabral: Oh Gosh. In what ways?

Stanley: Um-hm. Yes.

Cabral: Geez. I mean, in every way possible. In any way imaginary, you know, as I think before I got into
the Cross-Cultural Center, I was just living, I don't think I was living authentically. You know, I think--and
again--being a closeted man as well-Stanley: Yeah.

Cabral: --as gay Latino, I was, I didn't know where my future was going to go. And I think, you know,
again, I didn't know I needed that space until I actually realized it. And once I was in it, or after the fact,
and, you know I think being in that space, having Dilcie (Perez) giving me that opportunity to actually be

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a peer educator too, was beneficial personally and professionally. And I was able to come out as an
openly gay man, which is--now I'm happily married and been in my, my relationship with for eight years
and. You know, we have a family. And so if--I guess I always question and think about, if I were not in
this space, if I was not, if I didn't challenge myself to really dive deep into who I was as an individual,
would I be where I'm at today?
I don't know. Because, you know--and I was a late--I was a student, I wasn't your traditional quote
unquote, “traditionally-aged college student.” You know, I went to community college for five years. I
was already in my career in the finance industry. And so when I was at Cal State San Marcos, I was
working with a lot of folks who had just graduated high school, but I was already in my mid-twenties.
And so, you know, I was in my mid-twenties, didn't know who I was as--I knew who I was as individual,
as an individual, but I wasn't able to live it authentically. And so being in this space, being in this role (at
the Cross-Cultural Center), having mentors who are just like, “I am out and proud and this is who I am,”
empowered me to be that.

Stanley: Yeah.

Cabral: And so for that I'm forever grateful. And which--and I think--which is why I made it a service of
mine to live authentically, and to embrace, and to embrace who I am as an individual of my multiple
identities that I have in hopes that I can too empower the youth, the--those new newly admitted college
students or even adults, you know? And so, and I do have people time and time again, say like, “Wow,
Gerardo you, I love how you just live authentically,” or I love how just authentic you are. And I was like,
“That is, that is the only way you should live.” While I'm privileged to be able to live that way, you know,
I know not everybody is. And so, it's, it's yeah.
So I think to answer your question on how it's, how being in this space and in this role has changed me: I
think it's changed me 100% of who I am today. And how--and the success of my career and personally
and even the success within familial relationships, because I never had the tools of how to speak to my
parents on who I was as an individual. How was I gonna come out to my parents and tell them? And, you
know, through these facilitation courses, of training that I went through and these activism skills, I was
able to come out to my parents in a way that, you know, I was able to help them understand too. And I
gave them grace too, because they don't know any of sort of like the lingo that we talk about in
academia (Stanley laughs), you know, because they don't have an (connection Issue; inaudible)-- they
for me to talk about equity and belonging and inclusivity, like none of that. They don't understand any of
that. So I really had to be able to formulate words to where I was able to meet them where they're at
and tell them how I appreciate them accepting me for who I am and having those difficult conversations.
So I think it just, and my experience has, has impacted every aspect of my life.

Stanley: Well, that's fantastic. I'm glad that the CCC really helped you in that way. I guess on the, on the
flip side, oh (laughs), on the flip side of that question I would, I would ask how did the Cross-Cultural
Center help you develop as a professional?

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Cabral: How did they how did the CCC-- (connection issue; inaudible)

Stanley: CCC help you develop as a professional?

Cabral: Great question. I mean as a professional, I was able to navigate certain spaces with--you know-at the end of the day, we were a department of Student Life and Leadership. There were processes,
protocols in place that we needed to follow, and so (connection issue; audio cut)-- worked for other
organizations and the finance industry. And so I knew protocol of like working, I knew expectations of
the workplace. I knew the consequences or the repercussions if: should I not show up to work? Should I
not turn in my timecard on time? Should I not follow procedures? I already knew what those, what
those actions (connection Issue; inaudible). So I felt, you know, I took this job extremely seriously
already. I think it just helped me more so--be more confident in having conversations regarding these
topics of multicultural education and in the DEI (Diversity, Equity, and Inclusion) space.

Stanley: All right. Well so you said yeah, co-- just more confidence. Yeah.

Cabral: Yeah, I would say so.

Stanley: Hmm. We're, we're winding down here. Let me ask you, what would maybe be your favorite
memory from the Cross-Cultural Center? Or just a memory, if you can't think of a specific one?

Cabral: Oh (Stanley laughs). What was a favorite memory?
Stanley: Yeah.
Cabral: Oh my gosh (Stanley laughs). There's so many. And I would have to say, my experience at the
Social Justice Summit.
Stanley: Okay.

Transcribed by
Geneva Martinot

12

2023-10-21

�TRANSCRIPT, INTERVIEW
2023-04-28

Gerardo Cabral

Cabral: You know, it was a weekend, a weekend retreat. And you know, you were committing to put
yourself in a 100% vulnerable space. And I think for me it was great. You know, different types of life,
like walks of life, walk into that room and be vulnerable and have those conversations and see the light
bulbs. I saw the light bulbs myself, for myself. I saw them with others, and just the space that we were
able to create that that they created of leaders, because I was a participant the first year, and then the
next year I was a facilitator. And forever I (connection Issue; audio cut)-- we, we helped facilitate and
work with young leaders who wanted to explore their identities and this, (connection Issue; audio cut)-I would say. Then the other one sort-- (connection Issue; unintelligible). Can you hear me?

Stanley: Oh hi, sorry. It, it, it cut out a little, but I (both talking) heard, I heard mostly-Cabral: Oh yeah.

Stanley: You said--

Cabral: Oh, yeah. Okay, cool.
Stanley: Were, were you finished with your thought? I'm sorry about that.

Cabral: Yeah, yeah, yeah. We did.

Stanley: Okay. And I'll wrap up the interview. I like to ask this one, this last question. What role do you
see the Cross-Cultural Center playing as it coexists with the expansion of identity-specific spaces? Spaces
like the Latin@/x Center or the Black Student Center, places like that?

Cabral: Oh, gosh. I mean that's a hard (connection issue; inaudible) (question) for me to answer because
I've seen the value of cross-cultural center spaces in various different campuses, and I've been part of
those conversations as well at other campuses. But I also see the value of identity-specific centers and
and some--the concern always comes up in these conversations at other institutions about, “Well,
where does that lead to Cross-Culture Center?” Right? Because now that we've expanded into all these
identity-based centers, what is now the purpose for the Cross-Culture Center? And to be completely
honest, for me it's hard to answer because I'm just, I'm not entirely sure, because before we were a
space where all identities and all ethnic groups were welcome then now that there are these spaces

Transcribed by
Geneva Martinot

13

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�TRANSCRIPT, INTERVIEW
2023-04-28

Gerardo Cabral

specific to these ethnic groups, like I'm, I'm curious. And again, I leave that up to that--the folks in
academia and student affairs folks, because again, I'm not saying that it should be, like we should, we
should remove them.
I'm just curious as to how--I'm excited to see how we--we, because I feel like I'm sort of in an academia
space still, but like how academia or the university sees this: the (Cross-Cultural) Center moving forward
in a time where there's now a need for these ethnic spaces. So I am not entirely sure. What I hope is
that, you know we are like, in an ideal world, I would love for the Cross-Cultural Center to be its own
division, and then have the ethnic centers be within the Cross-Cultural Center. You know, because, you
know, we--and then have the work talk about sort of that intersectionality piece of it all, of, of--with the
Pride Center, with the LGBT Center, with the Gender Equity Center and things of that nature, because I
think they all coexist together.
And they all intersect, but it's like, how do we make sure that we intentionally do programming? And
that's what that's what happened. You know, back in--when we were there, our directors made it a
point that we did programs and we had assigned teams. So, you know, one member from the CrossCultural Center, from the Women's Center, and from the Pride Center would work on one program, and
we had to make sure that we were being intentional with intersecting those identities to include as
many diverse individuals as possible. And looking at it through different lenses. You know, because
we're like, just because we're (connection Issue; audio cut)-- So, like, we were always making sure that
we're trying to like build those, those identities there.

Stanley: Hm. All right. Well, yeah I ask that question to every interview(ee), and they do say a lot of
similar things. The intentionality is what they always say. It's like they need to know what they're going
to do with the center sort of thing. So thank you so much, Gerardo, for coming and I'll inter--, end the
interview here.

Cabral: Alright, Seth, thank you so much for your time and I look forward to, yeah, once you're done,
please send, send that link over. I would love to listen to other folks.

Stanley: (Laughs) I'm gonnna stop the recording here.

Transcribed by
Geneva Martinot

14

2023-10-21

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                    <text>DANIELA CARREON

TRANSCRIPT, INTERVIEW
2023-04-06

De Maria: Alright. My name is Michael De Maria. I am a graduate research assistant at Kellogg Library at
CSU (California State University) San Marcos. And today I'm interviewing Daniela Carreon about her
involvement with the Cross-Cultural Center as a student staff member and a student on campus at CSU
San Marcos. So, Daniela first off, I just wanted you to tell me a little bit about your upbringing, your
background. I wanted you to tell me about your community that you were brought-up in and a little bit
about your childhood.
Carreon: Okay. So, I grew up in Escondido, which is a very heavily populated Latino, Latinx community
and an immigrant community. And so, sorry (laughs). So, yeah. But I went to school in Encinitas, and so
Encinitas is probably about a thirty-minute drive, adjacent city. It's probably, yeah so it's a definitely
more affluent and White community. And so, growing up in two cities, right, because I went to school in
Encinitas but I was, my home life was in Escondido, I was often brought into like two different worlds.
And not really knowing how to navigate either. And so yeah (laughs).
De Maria: Perfect. And what would you describe those two worlds as in terms of characterization?
Carreon: So, as far as characterization. Sorry (laughs). So, both worlds were definitely very different. As
far as growing up in Escondido, I would characterize it as more low income, more people of color, more
sense of community. And I'm thinking of community as far as like Latino-based, you know, community
places. Specifically like, grocery stores or churches or just like where there's a higher population of
Latinos. Whereas in Encinitas it was whiteness all throughout. There were pockets of like Latino people,
but very, very small. And so I would characterize going to school in Encinitas as a lot more--I had to really
integrate myself into the education system. I always had to behave. I also had to just, it almost felt like I
was--I was often the only student of color, the only Latina Chicana Mexican woman, or a little girl in the
class. And so, I think I felt the need to present myself to be the model for my community. So that is a lot
of pressure for someone (laughs). And I felt the pressure through like my interactions with students, or
even with my teachers, and like higher expectations from teachers who were Mexican. So yeah.
De Maria: Got it. That is definitely really profound to deal with at a young age, for sure. So regarding
your experience in those different communities, what led you to CSUSM (California State University San
Marcos)?
Carreon: What led me to CSUSM? Actually (I) did not wanna go to Cal State San Marcos (laughs). I also
got into Sonoma State and I really wanted to, you know, leave. Because I felt like, okay, I've grown up in
this vicinity. And actually my high school was very much--they never took us to Cal State San Marcos. I
was an AVID (Advancement Via Individual Determination, college-readiness program) student for, from
seventh grade to twelfth grade. They never took us to Cal State San Marcos. I had never even seen the
campus until me and my mom drove by it when we, when I like accepted. But before that, I had never
been on campus until like, I had to go for summer courses. So yeah, I did not wanna go to Cal State. I felt
like it was going to be like high school because I'm going to class and I'm going home. So it was definitely
like, how do I differentiate my experience from being just from high school? And so I was going to
commit to Sonoma State, and I was trying to figure out my financial aid situation. And, you know I was
gonna have to take out a student loan my first semester. (minor background noise) And I remember
talking to the financial aid person and I just told her like, what is the population? I'm sorry if you can
hear that (background noise). It was just like (laughs).
De Maria: Totally fine. You're all good.

Transcribed by Aaron
Williams

1

2023-11-28

�DANIELA CARREON

TRANSCRIPT, INTERVIEW
2023-04-06

Carreon: Yeah, so I remember asking her a question like, “What are the demographics of the students?”
And during that time, I mean yeah the--you know we didn't have like TikTok, or Instagram wasn't as
popularized. Snapchat was there, but not really. So there wasn't a lot of like social media digging that I
could do based on the population for the students. I kind of just had to base it from what the website
would say. And she told me, “You know a lot of the students here (at Sonoma State) are White, affluent,
their, some of their parents own a lot of the wine countries.” And I was like, I don't really wanna be
surrounded by whiteness or affluent, you know, people anymore. So, I decided to commit to San Marcos
and it ended up being one of the best decisions I made. Not only financially, but I think just in personal
growth, so.
De Maria: Got it. And once you got to CSUSM, how did you become aware of and involved with the
Cross-Cultural Center?
Carreon: Yeah. So, in GEL (General Education for first-year students) like I don't remember what it
stands for (laughs) but it's one of the introductory courses. I was an EOP (Education Opportunity
Program) student as well, so I think that helped. But in the EOP class we had to, one of our assignments
through GEL it was EOP (and) GEL together. We had to like, find a campus resource center or whatever
and interview someone who worked there. So, I had emailed Floyd (Lai; Director of the Cross-Cultural
Center, 2011-2023) and he doesn't remember, but I did interview him like my first semester. And I think
that was like my first integration to the Cross-Cultural Center. And also, I was also involved in MEChA
(Movimiento Estudiantil Xicanx de Aztlan). So I think that was also one of the ways that I was able to be
involved. And Floyd had reached out, I think to our MEChA co-chairs and for the peer mentoring
program for summer 2015, to be a mentor to incoming freshmen. So, I did that. And then through that
Lloyd, I think SLL, which was Student Life and Leadership which is now SLIC (Student Leadership &amp;
Involvement Center). And C3 or Cross-Cultural Center, like were together (laughs). So, they were hiring
for the fall 2015 semester. So, I applied as social media slash administration. So yeah, (laughs).
De Maria: Awesome. And could you describe what the Cross-Cultural Center was like when you first
started engaging with it and working for (inaudible interruption).
Carreon: Yeah so, oh wait, when I first started to, like, what was it-De Maria: Like when you first started to engage and work for the org?
Carreon: Yeah. When I first started to engage for the Cross-Cultural Center it was definitely I think more,
we didn't have like specific programs as far as like there was no Critical Cougars or Defining Diaspora or
Activist Lab (programs and spaces within the Cross-Cultural Center). I think it was more so our general
interests. And I wasn't a programming person, so I didn't--I wasn't really involved in that. My role was
just like social media and administration. And so, what I did through social media was kind of just
posting things that fell along the mission of the Cross-Cultural Center and more like educational based
images. And I think that was also just my own--I did it because I was also in this like political learning and
unlearning through myself. So I think I used the Cross-Cultural Center as an outlet and also to educate
others.
De Maria: Yeah, for sure. And you've mentioned your involvement in MEChA already so, I wanted to just
ask you what the relationships were like between on-campus organizations at that time. Especially the

Transcribed by Aaron
Williams

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�DANIELA CARREON

TRANSCRIPT, INTERVIEW
2023-04-06

Cross-Cultural Center's relationship to other student advocacy groups like MEChA or the Black Student
Union.
Carreon: Yeah, yeah. We did work, I think with also KA, Kamalyan Alliance (Filipino &amp; Filipino-American
student organization). I think a lot of it was supporting them in their own initiatives of like what they
wanted to do for campus. So whether it was, like our high school conference, I remember Floyd would
let us use the Cross-Cultural Center to like put all of our things (inside) before like campus events.
Afterwards, this was probably like two or three years afterwards, campus events (Events and
Conference Services) let us use like their stuff, or how to lock up our things. And like printing, I think also
like just like some funding if possible. And also just being kind of like an advocate for when or how we
would've planned things. I think during that time Floyd was like the Multicultural (Programs) Students,
like Rep(resentative). So I think there was a good sense of like alliance or community I think now has
switched over, or at least it's switched over I think later on (laughs). To like, I think someone in SLL. So,
yeah.
De Maria: I see. Very cool. And student staff have often been mentioned as sort of like a catalyst behind
the Cross-Cultural Center's general success. So I just wanted to know what your relationship was like
between you and your superiors?
Carreon: Student staff, or do you mean like pro staff (professional non-student employees) OrDe Maria: Or both. Excuse me.
Carreon: Oh, my relationship with pro staff I think was good (laughs). They made, I think I interacted the
most with like Floyd and whoever was in that office next to him. So whether it was the graduate
assistant, or later it was (professor) Shannon Nolan who, I don't remember her exact position. But she
worked a lot with TLC, Tukwut Leadership Circle (CSUSM engagement program). And then, you know,
we would cross over with like SLL professionals, but it was rare to have one-on-one meetings with them.
I think when I was more so a graduate assistant, I worked more closely with the director of the Latino
(Latin@/X) Center and the Black Student Center, and the Pride Center, I think that was more aligned
(laughs). And, you know, working together looked like being on committees together, program
development, also working with their graduate assistants. And then working at least with like student
staff was always a relatively good experience. I think we always try to help each other out in whatever
avenue. I think it was, I think programmers always need the most amount of help (laughs) especially
with like setting up, taking down, like publicizing, practicing you know their PowerPoint (presentation
program) or asking how they should outline it. So, I was a programmer for two years, so, afterwards a
lot of incoming or newer programmers would come to me to see what I would do, or how I would
structure things. So I think just more so looking for advice or validation.
De Maria: Very cool. And one thing you've touched on multiple times is obviously the importance of
those programs as a way that (the) Cross-Cultural Center really got out to students and kind of affected
people's lives. Regarding those programs, did you have any involvement with the Cross-Cultural Summit
as well as Café La Paz? Those are two programs which seem to have been coming up quite frequently in
my previous interviews, so I—(Carreon interrupts; two speakers)
Carreon: Yeah you said, you said Social Justice Summit (diversity and activism event at CSUSM)?

Transcribed by Aaron
Williams

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�DANIELA CARREON

TRANSCRIPT, INTERVIEW
2023-04-06

De Maria: Yes.
Carreon: Yes. Social Justice Summit. I went to, to the Social Justice Summit when I was a freshman. So,
that was also I guess my introduction to Floyd (laughs). So that was like fall 2014. And then I think I was
a facilitator fall 2016, and either 2019 or 2018. So I was a facilitator for like two different periods. I'd
never experienced Café La Paz (laugh).
De Maria: Okay. Got it. Cool. And what were some instances of activism that you observed from the
Cross-Cultural Center during the time that you were there? And I know that you were, you know serving
positions as both an undergraduate and a graduate assistant as well.
Carreon: Mm-hmm.
De Maria: But yeah, if you could just take me through some initiatives that you guys launched or maybe
some moments of activism you felt were pretty memorable.
Carreon: Mm-Hmm. Trying to think. So moments of activism. Well, I mean the Activist Lab was really a
kickstart to our, us being intentional of like having activist programs. And I think that came from the rise
of like the Black Lives Matter movement and just what was going on politically. Also with like DACA
(Deferred Action for Childhood Arrivals), Trump being (in) administration and like more and more people
being involved or wanting to be involved in community. So, I know we had like a Know Your Rights
(political advocacy presentation) session and I know we had different like avenues of how to be an
activist, cause it doesn't always have to be like out in the streets. I think some of the other initiatives of
activism, or at least like intentional activism that I would say, is during the covid pandemic there was, we
couldn't do Social Justice Summit. And so it was like, when was this fall twenty, fall 2020? Yeah. ‘Cause I
graduated Spring 2021. So, I remember during the fall semester I really wanted to do something called
Social Justice Scholars (CSUSM undergraduate social justice program). So (laughs), it was, for me it was
more of an intentional group of like eight to ten students. And we were going to have conversations that
kind of delved in a little deeper. Like, topics like what does it mean to defund the police? What does
abolition, abolition look like? What is an abolitionist framework? Conversation circling like transphobia
and anti-Blackness. And for me I think those conversations gave, or that specific--like Social Justice
Scholars, which I think still continues to today, provides students who want to be, who wanna just know
more in a safe and brave environment. I never had, I didn't have--well I only did it for a semester
(laughs) until I graduated. But I think it allows or gives students a space, and there was nothing else on
campus on it during that time. And I think also the conversations that I wanted to talk about are very
political in nature (laughs), just like any other program that I put on, a lot of them were very political. So,
I think the Cross-Cultural Center steering that was very one political in nature, but also just very quote
unquote ahead of its’ times because were-- conversations circling like, what does it mean to defund the
police and what does abolition mean? And talking about anti-Blackness as global and white supremacy
are things that sometimes are hidden or want to be hidden within academia, or/and especially student
affairs (laughs). So, I think those are some of the things. But as far as other avenues of activism, would
be just inviting more speakers who have an activist framework. And I think paying speakers obviously as
well is within itself doing activist work.

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�DANIELA CARREON

TRANSCRIPT, INTERVIEW
2023-04-06

De Maria: Absolutely. And those programs sound absolutely incredible (laughs). So very cool that you
were involved with those and got to experience them and see firsthand what kind of impact they had.
And from there I just wanted to ask you what your favorite memory from the Cross-Cultural Center was?
Carreon: Mmmm. My favorite memory? I have a couple. Do I have to choose one?
De Maria: You could talk about it, you could talk about a couple. I don't mind.
Carreon: Oh, okay (laughs). I think one of the favorite, one of my favorite, I had always told Floyd, we
need more we need more like art (laughs) in the space. So I think definitely the mural that's now in the
center. It took about almost, it took a long time to do (laughs), but it took about like maybe six months,
a semester to really you know, paint everything, have it installed. So I think that was one of the favorite
memories. And also having like my friends be a part of it. My friend is actually the one that's like hugging
himself, (laughs) and he was never really involved in campus until he met me, so it's kind of funny to see
now he's memorialized on the wall forever (laughs). I think one of my also favorite parts was doing
Social Justice Scholars. I think it was also my last semester. I was writing my thesis. I think it was very like
cathartic healing. Every two weeks we would meet with students and, you know I'm really glad that they
were able to connect with us, and also collaborating with the Latino (Latin@/X) Center and the Gender
Equity Center or the Women and Gender Equity Center. And like Alicia and Laura, because they also like
worked, worked on workshops. And what else is my favorite memories? I think like the day-to-day stuff
of hanging out with some of my student staff. Those were probably some of my say, good memories.
Yeah, (laughs)
De Maria: Very fun. And I wanted to go back to something that you mentioned earlier in the, in the
interview regarding you kind of mentioned a political unlearning process that you were undertaking
during the time that you were at the Cross-cultural Center and that the organization kind of helped you
process your way through that. And basically find a sense of enlightenment about it. So I just wanted to
ask about that once again, since you have mentioned putting on like political programs and kind of
making politics sort of like a focal point of the conversation about social justice. But if you felt
comfortable, I'd love to hear a little bit more about what that political unlearning process was like and
specifically how the Cross-Cultural Center kind of helped you become aware of it and embark on that
journey.
Carreon: Yeah. I think my political process of unlearning started with the murder of Mike Brown. So, it
was 2014 and I was an incoming freshman. And so, a lot of it was social media at that time, ‘cause I
didn't work at the Cross-Cultural Center. So, it was like Twitter and Instagram and Tumblr where I was
really in this unlearning phase. And even then I've become a lot more radical in my beliefs. But back then
I was eighteen (laughs). So and I was, you know, I was learning. And so it was an adjustment. I think
what the Cross-Cultural Center gave me was an outlet to have conversations with people. And I think it's
funny because now I'm in my pro--my PhD program in sociology. And I remember always telling Floyd
like, “I don't know if I wanna be a professor or if I wanna work like with youth.” Because I was also a
middle school AVID tutor during some time I was working at the center. And I think my desire to have
critical conversations and help people or advocate for people, listen to people differing opinions of
topics is what makes me want to be a sociology professor. And some of my programs, they were all
political. I don't think they had to do with like, well they had to do with politics, but it didn't center on
politics or policy. I think the first program that I ever did was what it means to be American. But I'm also
like, it's been so long (laughs). But I had programs having to do unpacking, like Beyonce's Lemonade

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TRANSCRIPT, INTERVIEW
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album or talking about Kendrick Lamar's album at that time and collaborating with the Black Student
Center. I also had programs about gentrification and colonialism, and topics on racism and classism. I
also had like the “in” in feminism, like what is like intersection, the intersectionality in feminism. Cause
feminism is very, could be very White. So collaborating with like Pride (Center), and I remember I
collaborated with the sociology professor at that time as well. So I think my unlearning through the
center was topics that I just wanted to talk about (laughs) cause I had my own vested interest in them,
but also, who else could I collaborate with? I think that was where the Cross-Cultural Center possibly got
more view or more like, “Oh, they're collaborating with other people and like inviting professors and
faculty to join us in conversations.” And/or other student organizations and student centers. So.
De Maria: For sure. That's awesome. And next I wanted to shift a little bit and actually talk about your
studies at CSUSM. I know that you're one of the first graduates of the Ethnic Studies program, so I was
interested in hearing more about kind of like the early days of that program and ultimately, you know,
how that influenced your current career track and what you're interested in studying.
Carreon: Yeah. So I remember it was my EOP, name was Kyle, I think he's at Palomar (College in San
Marcos, CA) now. Kyle Owens. Yeah. He, I didn't know what I wanted to do (laughs). I had so many
vested interests. I remember I came in as a psych(ology) major and then I changed to poli sci (political
science) ‘cause I really was in this unlearning process and I'm like, “I wanna work for the government
and change things.” And quickly did I learn, no, I'm just kidding. (laughs). But yeah, quickly did I learn.
And then I switched it again and then I was just kind of everywhere. And I remember Kyle Owens told
me about like social sciences and how I can have like three degrees in one. And I was like, oh, okay. So
my primary focus was sociology. And then my secondary fields are political science and psych. So I had
to take a wide variety of classes. And I also decided to minor in Spanish ‘cause I passed the AP exam in
high school and I was like, “Oh, I only, I only need four classes. Okay, cool.” And I think I just, I remember
I took Dr. (Michelle) Holling communication 485, like Latino Chicano Representation in TV. And that
really sparked my interest in wanting to go to grad school. And having her be part of my life and
mentorship during that period, that was 2018, fall 2018. And she had told us like, that ethnic studies had
been approved through the CSU Chancellor's Office, but it's gonna take a year for it to like, you know, be
in place. And during that time I was supposed to graduate. I think it was, I was supposed to, oh no, that
was fall 2017 when I took her class. And I was supposed to graduate fall 2018, but I just didn't feel, or
spring 2018, and I didn't feel ready to graduate in four years. So that's when I picked up my minor in
Spanish. And then I had met with her, and she gave me different courses that would qualify me to be
like, that were going to be part of the courses for Ethnic Studies. So, I just started taking extra courses to
fulfill the major that still hadn't existed (laughs). So I was taking like five classes. I took a class at Palomar
because I had to take Ethnic Studies 101 and SOC (Sociology) 101 already had qualified or, you know
fulfilled my other requirements. So it couldn't fulfill this one. So I had to go to Palomar and take
Multicultural 101 (laughs) Multicultural Studies 101. And then I took, when did I graduate? Spring 2019. I
took seven classes, and a grad course including that one. Just, just for fun (laughs). But really just to
fulfill the, the major requirements. And I remember there was a period of time where once the major
had been approved December 2018, I was told that I couldn't do it (laughs). Because I had reached, I
couldn't declare the major because they said that I had passed the 120 credits or something like that.
And I remember talking to Dr. Holling and other people in CHABSS (College of Humanities, Arts,
Behavioral &amp; Social Sciences) was like, and I told them, “Well, I've been taking these classes because it
fulfills the major” (laughs). So like, why can't--so they did some, some work in the backend and I was
able to declare it I think within like two weeks. And then I graduated in the spring semester. So I wish I
was--the only ethnic studies course I did take at Cal State San Marcos, like through the Ethnic Studies

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major was Ethnic Studies 301. So I had already taken Ethnic Studies 101 as Multicultural Studies at
Palomar, so I didn't have to take it again. But I wasn't able to take theory or I think at that time they had
like three or four other integral, integral classes that students would take. But Dr. Holling was able to
just sign off. So.
De Maria: I see. So my next set of questions are going to be more about the impact of the Cross-Cultural
Center on your life. So a little bit more abstract. But yeah, I just wanted to know how the Cross-Cultural
Center ultimately helped you develop and express your cultural identity in the long run?
Carreon: Hmm. Express my cultural identity in the long run, you mentioned? LikeDe Maria: Yeah.
Carreon: I feel like for me, I've never been like super loud about my culture. I just kind of exist (laughs). I
think the culture more so is being like outspoken and being, and like asking questions and asking critical
questions and sometimes making people feel uncomfortable with my questions or my beliefs or ideas.
So I think that's the legacy of like what the Cross-Cultural Center has provided me. And I've, I've gotten
better. I remember Floyd always told me I'm not who I was before (laughs). And I think that's the culture
that I still lead with, of just like being unapologetically myself.
De Maria: Okay, I see. And regarding the Cross-Cultural Center as it is today, what role do you see it
playing as it coexists with the expansion of other identity-specific student advocacy orgs? So, like as
other organizations expand, I guess like what do you hope to see out of those relationships? What role
do you see the Cross-Cultural Center playing in those expansions?
Carreon: Mm-Hmm. For me, I think the Cross-Cultural Center has tried to fill in the gaps of CSU’s,
CSUSM’s like limitation in student centers. So specifically for like Asian Pacific Islander students, we have
like the Defining Diaspora (CSUSM student workshops) and specific programs. But say like, you know, if
the--if Cal State San Marcos approves for an Asian Pacific Islander Center, I think the role of the CrossCultural Center would shift obviously. But I feel like we have, we, or they have worked hard enough to
make themselves a distinction between all the other centers, specifically with like Critical Cougars, the
Activist Lab and Academe and Me. So, as of, I mean I haven't been at Cal State for two years.
De Maria: Right. Yeah.
Carreon: So, I don’t know what the other student centers are doing. But I think that the Cross-Cultural
Center, because it's not specifically identity-based, can mold itself to different things. And it's both a, a
challenge and an opportunity (laughs) because it's like, what are, what can, what else can we do or how
can we do it? But it gives us the space to do it. So.
De Maria: Got it.
Carreon: I dunno if that answered your question, (laughs).
De Maria: No, no it did (laughs). And regarding the CCC (Cross-Cultural Center) and its interaction with
the student community, what communities on this, on CSUSM’s campus, do you feel are currently
underrepresented?

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Carreon: I mean, indigenous students, I think they’re still less than 1% of CSUSMs, like total student
population. I know that the California Indian Cultural Sovereignty Center, and the American Indian major
and I think minor, correct me if I'm wrong, you know they're there. But from my understanding, it's they
have and the, oh my gosh, AISA, American Indian Student Alliance. I don't know how like, if they're still
present. But that was always a factor of how can we bring in conversations, or how can we connect with
more indigenous scholars and students. And obviously the population of Black students is still probably,
what, three percent? And also like what is Black faculty or administrators, what is the percentage of
that? It’s probably lower. And I mean, I know that the DREAMer Resource Office (programs and services
for undocumented students) is still on campus. I'm not sure if they're in the same location. I worked at
the DREAMer Resource office for about a year and a half, and it was a--it was small (laughs). So, I think,
you know, bigger spaces, I don't think Cal State San Marcos really anticipated for how much student
centers, or the need for student centers. But yeah.
De Maria: Yeah, absolutely. And next I wanted to talk about a little bit about your current career. So I
know that you're currently pursuing a doctorate, and have some aspirations to go into education
yourself. But did you wanna also talk about kind of what you hope to achieve in the social justice space
with your platform and kind of what some of those aspirations are?
Carreon: Yeah. So my career goal (laughs), I guess is, yeah, per- like finish my PhD. I do want to go back
to the CSU system. I would love to go back to Southern California. If, you know, Cal State San Marcos is
hiring at the time, I will be applying. Or even San Diego State or any other like, you know, nearby
college. My research interests right now center among understanding and examining the experiences of
Latina women undergoing cancer treatment. And I am really interested in this process of emotions and
looking at like joy and grief. And I'm looking and I'm wanting to look at identity adjustments, then
identity disruption, and identity development through the process of, of cancer. And then the
component of familial and community care, and possibly death and dying. But I'm still working through
like the nuances of my project. And so, what I hope to accomplish at least with that--and I don't know
what my unit of analysis will be like, whether it's going to be like the cancer patient or if it's going to be
more so like the family. But something that I've always wanted to do, and this, it's similar to my work
that I did for my master's thesis. cause for my master's thesis, I looked at like the mothering experiences
of single immigrant Latina mothers, and like their relationship with their children. And so I'm really into
this aspect of like emotions and processing and trauma. I think my next, once I graduate and if I have a
book contract, I think my book would really center on emotions and care and like healing from
intergenerational trauma or death.
So I think that's my component to social justice, especially tapping into this concept of joy. I think
sometimes in movements, and this is what I've learned through my unlearning process through like
Twitter, is that joy needs to be a constant presence in our lives. In constant oppression and
marginalization and racism and homophobia and classism, we still have and will need space to practice
joy. And joy doesn't always have to be like this grand thing. And that's kind of what I'm hoping to look at
in my project with women undergoing cancer. It's like, did I wake up with no pain? Am I able to, you
know, eat my favorite meal? Am I able to enjoy time with my family? I think I'm, I'm thinking of joy as
more little things. And I think that's also what social justice movements are now more embracing.
Specifically I know like the, the concept of Black joy and reading of articles of within people who are
trans, and what does trans joy look like? So I think that's kind of possibly what the conversation will
transition into, especially when we have been healing through so much. And I say “we” as like

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marginalized and minoritized communities, especially during the COVID Pandemic, the Black Lives
Matter movement, and all these other things that are going on. And it's like, how do we still, how do we
still practice joy? And I think maybe, you know, social media played a tool, especially like TikTok and
people dancing on TikTok while there was a COVID pan- like while there was a pandemic and thousands
of people were dying, and we still found moments to kind of laugh. So.
De Maria: Super, super profound and incredible work it sounds like. I want to know what your biggest
challenges are in terms of applying sort of like an academic quantifiable study to certain intense and
qualitative topics like joy, death, love, and human experience.
Carreon: Your question was, sorry, how do I-De Maria: How, how do you kind of apply a quantitative study to concepts like that and what are your
biggest challenges of doing that?
Carreon: Yeah. A quantitative study. Well currently I'm in a survey methods course (laughs). So, I am
actually developing a survey to, it's a pre-interview survey just to get like demographic, demographics of
my population and using it as a pilot study for my dissertation. But I do wanna ask questions obviously
about emotions. And it's really hard, because I am a trained qualitative researcher. So one, I'm not a
quant(itative) person. But it's also hard to quantify emotions. I feel like quant, quantitative research
often strips the humanity and people's experiences, and just kind of diminishes them just to numbers
(laughs). So it's sometimes hard to translate--or translate that I guess. But I know that numbers are
important (laughs), right? It's how we get funding. It's how to make it palatable to larger audiences. And
so, I'm still trying to figure that out (laughs).
De Maria: Awesome. And I was just curious because obviously the role of data and statistics also plays a
huge part in social justice itself and trying to understand, you know, quantifiably where injustices are
taking place, or how those injustices are manifesting themselves. So, to me it felt like a very one-to-one
comparison of using a quantitative study to quantify those emotions that you mentioned in those cancer
patients. As well as how some researchers, you know, have to basically fit statistical models to
qualitative issues in, you know, underserved communities and things like that. So, just wanted to
explore that a little bit ‘cause it was super fascinating. But taking things back to the topic at hand and to
kind of wrap up our interview, I just wanted to know what the most important lesson you've taken from
your experience with the Cross-Cultural Center was, and kind of how it impacted you.
Carreon: You said my most important, sorry?
De Maria: Lesson.
Carreon: My most important lesson?
De Maria: That you've taken.
Carreon: Probably to, pause before I speak (laughs). And to listen. Oftentimes I have learned that people
who have very differing conservative you know, or even like radical opinions just kind of wanna be heard
(laughs). Sometimes I am not the person to listen, but I can redirect them to someone who wants to
listen. But I think my role within, obviously when I was a student, I mean a student worker there, I would

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listen. I think, you know, my role now as just someone who would be visiting the center, I could walk
away (laughs). But, and even then I can still walk away as, as like now, but also wanting to pursue, you
know, a teaching career. It's going, I'm going to get a wide variety of students with different opinions of,
of coming to understand sociology. And so, definitely listening and pausing before I speak. I think a tool
that I kind of took from Floyd, he would always ask me, “How did you come to that solution?” Or, “What
made you think of that? And avoiding the question of, “Why?” And just trying to better understand
people. So.
De Maria: Awesome. Well, I wanted to thank you for taking some time out today for this interview. I
think this is gonna be a great resource for anyone for trying to learn more about the Cross-Cultural
Center through the lens of someone who is actually there. So again, this information was indispensable,
and I'm really excited to see where your career takes you. And you know, hopefully what you'll be doing
for CSUSM in the future to kind of expand the center and hopefully take up even more responsibility for
the school.
Carreon: Yeah (laughs).
De Maria: Awesome. Thanks, Daniela.
Carreon: All right. Thank you.

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                    <text>DIANIA CAUDELL

TRANSCRIPT, INTERVIEW
2022-10-27

Diania Caudell: Is my lipstick okay? [laughs]
Linda Kallas: Today is October 27, 2022. I am Linda Kallas, and I am interviewing Diania
Caudell as part of the North County Oral History Initiative. Thank you, Diania, for being here,
and allowing me to do this with you today.
DC: No $uun Looviq [“My heart is good” in Luiseno. Our way of saying “thank you.”]
[chuckles]
LK: Miiyu. [“Hello” to one person in Luiseno.]
DC: Miiyu [laughs].
LK: Um, we were—I just wanted to ask you when and where you were born.
DC: Uh, where was I—April 16, 1948. I was born here in North County, San Diego—Oceanside,
California, San Diego County.
LK: And was your family an active part of any cultural community, such as religious or ethnic
groups?
DC: Well [sighs] yeah, we were, uh, part of the first indigenous people here in the Americas or
whatever you want to say on that part. Um, we are part of the San Luis Rey Band of Mission
Indians, uh, been in the area as far as, uh, the written is concerned, you know, since they were
written at the Missions, I would say the 1700s, because after that it was, um, mostly—before that
it was all oral. So, um, we’ve been here over nine generations. That’s on the native side.
LK: That’s on the native side.
DC: Yeah.
LK: Which means—
DC: It means that—
LK: On the other side is—
DC: On the other side, the French side came to us, and he landed here in 1868. He was Hubert
Foussat. Here in San Francisco. He was one of the founding fathers of Oceanside.
LK: Is that why there’s a street named after him?
DC: Yes. But that’s not at a—that’s not named after my great grandfather. That’s named, really,
with—after his brother, Ramon Foussat.
LK: Okay.
DC: And he’s the one that had the ranch in the area up there, by Highland and Oceanside.
Faustino Foussat had the land there in the valley, San Luis Rey Valley.
LK: And there’s also an elementary school named Louise Foussat.

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DC: Yes. She’s—I’ve always called her as an aunt, but she’s really a cousin. Um, she was—she
married a Foussat. Okay. Her maiden name is a Munoa, and her mother was, um, Theresa
Gidden, Theresa Giddens, and, um, that’s another one that’s—she was born at Pala, and,
uh,that’s another side of our family, my father’s side, that had been here a long time. That’s
another whole side that I could talk about when you get to that point, if you want to, and his
grandmother—
LK: Okay.
DC: —was born on the Marron Ranch in 1865, so—
LK: So, your family history stretches way back in the North County.
DC: Yes. Yes.
LK: Um, this seems like a silly question, but how do you like living and working here?
DC: [laughs] Okay, it—all I can tell you is that, um, I wouldn’t want to live anyplace else, you
know, other than—growing up, I lived all over the state of California, Arizona, New Mexico, and
Nevada, only because I’m, I’m a construction brat, let’s just put it that way. My father was a
heavy construction operator, had his own equipment. So, if you go anywhere here in California
for the freeways, he probably helped build those, all the dams here in California, uh, he was
probably was working on those, um, also like Parker Dam in New Mexico, you know, even in
Arizona, I mean, excuse me, Arizona. You have some of the bigger dams, you know, throughout
[breathes in] so, um, my mother kept coming back to North County, because she was born here
in San Luis Rey Valley. Her family, her family’s from here. My father’s family is from Pala. So,
we kept coming back and, um, I think she put her foot down from travelling when my brother
and I were in junior high. So, I graduated from Escondido High School, and stayed in Escondido
until I got married, then I moved up to Orange County, San Juan Capistrano. I was up there for
40 some years, before I came back down here to my home.
LK: Wow.
DC: [laughs, then bell chimes] Oh-oh. Is that me?
LK: Well, so you do feel part of the community, and within that, do you feel like you have a
support network?
DC: Well, if you’re gonna say support network, you’re going to have to look at the whole family,
okay. Just with my great-grandfather. He had 11 daughters.
LK: Wow.
DC: And so, one of them was my grandmother, and he raised my mother because her father died
when she, when she was a young child. And so, my great-grandfather, Faustino Foussat, raised
her. So, when you have a large—just one branch of the Foussat family that had all these sisters
and all these children, um, there’s a support group on the ones that were close [chuckles] let’s
just say. My grandmother, um, was born in San Luis Rey Valley, uh, lived there all her life, uh,
well not all her—until she retired, and then she went to Hemet. But, she retired from Camp
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Pendleton. She was one of the first workers there, you know, in the pressing. So, network-wise,
yes, we have a good network of family. But, they all kind of seem to travel away, you know, on
some things. Still, today, you know, because it’s San Luis Rey Band of Mission Indians which
I’m part of, we have good support network, in that, within relatives. I mean we have—I have a
lot of cousins, you know, and related on both sides. If we had to talk about that, I’m double
related on some of them, and people just kind of wonder what—how did that happen? When you
try to explain the story, uh, it gets confusing.
LK: Mm-hmm.
DC: So, um, we just want to do a big picture one day [laughs].
LK: That would be nice. Um, you said that you were in Orange County for 40 years.
DC: Mm-hmm.
LK: So, tell me about the work you did there.
DC: [sighs] Ok. Let’s just start that—when I got married, I moved up there and, um, when I was
here I was starting in accounting. Okay? I’m an accountant by trade. That wasn’t really what I
wanted to do, but that’s how it ended up, you know, going into accounting. Um, so I did a lot of
accounting for dealerships. Went back to college to get my degree into Accounting, and then
went into accounting, business law, etc. so I stayed—like to work with numbers. I’m just good
with numbers. And, so, I worked with dealerships, school districts, medical field in the
accounting field. I didn’t become, later on, the weaver or in, with my cultural until I had to have
a back injury. So, for 40-some years, up there in San Juan Capistrano, Orange County, I got
involved with the Acjachemen people, the Juaneños there, helping them through Indian
education, in the 70s, because that’s a story that— I can go into that, and I think I—it’s kind of
long but shortly is that I grew up with being native, and the schools not teaching us correctly.
Okay?
LK: Mm-hmm.
DC: You read the books, etcetera, and you hear about how they were dressed, what they were,
were they savages? Etcetera. And I would come home from school and saying this is not how we
are. And then my mother, my grandmother, and family would say “Don’t argue, Diania, just let it
go.” And so when I got married, and my two children, my son and my daughter, when they went
to school up there in the Palisades, or in Capistrano Unified School District, they came home one
day and said they were entitled to something other. It was like a Spanish program, Title II, at that
time. And so, I went to the school to find out how my children got tagged into—in the Spanish
community, when my last name is French, and it’s Caudell. And so, talking with the school
principal, um, we found out that I followed that person that was in charge of Title II, and what
had happened—how my two ended up coming with that notice is that this person went around
the school to the classrooms and asked questions. Now, if you had a surname, with Romero,
Sanchez, Alvaros, Valenzuela, any of those Spanish names, she automatically put them down on
the list as a Spanish or Mexican. Uh, then, the other question when she got that from the roster,
she then would ask “how many children here already know that their parents, or grandparents,
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speak Spanish.” Well, my two automatically raised their hand because their father spoke
Spanish. And he was taught that from his mother and also because of the community of San Juan
Capistrano. You’ve got to think of the missions. That was the language that was taught to the
Indian people. And, um, so that’s how my two got on there. And so I challenged that at the
school district, at the, you know, with the superintendent, and, uh, they came back at me and
saying “well, the last Indian person that was living here in San Juan Capistrano died in 1933, and
he was the bell-ringer.” And I go, “no, that can’t be, because I’m here. I’ve got relatives that are
married into the Juaneño or Acjachemen people. You still have them here, and so, um, I became
an advocate [laughs], an activist, or whatever you want to say, and contacted my relatives there,
that are—that married into the Acjachemen people, and, identified them. We went back to the
school district, and went through all their rosters, because back in the 70s, when you’re ethnic,
when they ask you that question, when you’re enrolling your student, your child, they ask you
what ethnic group you are. Well, in those days—I’m saying those days, in the 70s, you only had,
like, you had Caucasian, you had Asian—not even Asian, really. Mexican, I think. But you
didn’t have the—what you have today is the Native American/Alaskan ethnic group. And so I
always put us under “Other” as Native American, because I am a registered through the B.I.A.,
Bureau of Indian Affairs, and I have my certification, that I am who I am, meaning Native
American. And, um, so I always made sure that my children would have that, going through
there. So, we went through K-12, went to the registry of the school district and got all their cum
files, or whatever they call them, those information files, and took home all the ones that were
identified as Native American. A lot of them were not, because they didn’t want to, because it
was passed down to us that you didn’t want to register as Native American because it wasn’t the
best thing to do. So, they always put Caucasian. So, from K-12 in that school district, Capistrano
High School District, we had identified 210 students.
LK: Wow.
DC: And so that kind of put us into the category of challenging the school. Uh, UCI had Kogee
Thomas at that time. She was the Director. She heard about what was happening. She came
down to become my mentor. With that, because she’s really high with the Seminoles and
Muscogee people at that, then, and we wrote the first grant. We brought in Title IV, Indian
Education Act, Public Law 194, in 1975. [laughs]
LK: Wow.
DC: So, I’ve been through this for a long time. We ended up forming the San Juan Capistrano
Council, because they had to reform themselves again. They never left. They just said their
leader moved, and they just kind of—in the 60s, or in the 50s, he left, and so they just kind of
knew they were there, but they weren’t formally formed yet. So we reformed them. So today I
can just tell you that in Capistrano Unified School District, they still have Indian Education.
They have a Indian Research Center, kind of, for teachers, instructors, and parents, there on the
Clarence Lobo Elementary school grounds.
LK: Mm-hmm.

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DC: That if you wanted to study any Indian, not just California, any, any native person across
indigenous person across the United States, in Alaska and Hawaii, etc., that you can go to that
resource center, and that instructor, teacher, parent can pull the correct information that these
tribes have handed in. So, that was one of my things that I did up there, other than just being an
accountant.
LK: Wow, that’s impressive.
DC: Okay, that was in the community. [laughs]
LK: Yes, yes. And then you mentioned you hurt your back and that’s what lead you to getting
into basketry. Can you talk a little bit about that?
DC: [sighs] Yeah, that was, um, a fall I had, okay? I don’t want to describe the fall, because it’s
kind of, you know, it’s kind of stupid. I mean, the thing is when you hurt your back, um, I
thought I’d go to the chiropractor. I went to work, and was working in Huntington Beach at that
time, and I drove my car to Huntington Beach, went to sit down at my desk at the dealership, sat
down and I couldn’t move. They had to literally pick me up, take me to my car. I called my
chiropractor in Newport and, uh, he went to adjust it, and he says “This isn’t that, you know.
This is something else.” And so they took x-rays, and he still tried the adjustment. I—and it got a
point where I had to quit. I couldn’t—you know, I was losing to walk, etc. And the pain kept
going through that, and then finally when they did an MRI on me, you know, they found out that
I had―let me see, I’m trying to figure out how to describe this, because I’m not a medic, medical
person— I was diag—rheumatism arthritis runs in our family on my dad’s side, my
grandmother’s side.
LK: Mm-hmm.
DC: Not too much on my mother’s side, but on, through my dad’s side. And so, I guess
hereditarily, I have that in my system. What are you going to do? So, when I hit the lower back
really hard, I accelerated the arthritis rheumatism in my spine. And so when that happened, that’s
what they found with the MRI. So, they said “Diania, if you don’t have, do something with it,
it’s going to get worse, and you’re going to lose a lot of functions that you normally can take that
you can control of. And, anyway, I put it off a whole year. I didn’t want to have my back opened
up. And so, I got to a point where I couldn’t deal with this anymore. And so, I had to say yes.
They opened up 5, 4, and 6 of your vertebraes &lt;sic&gt;. They opened them up, and all I can
describe it was a rotor-rooter job. She went in there, and just tried to scrape out all the
rheumatism, or arthritis, away from my spine, inside my spine. And when she did that, she hit
one of the sciatic nerves.
LK: oh…
DC: And uh, ‘cuz it, nothing’s replaced. They just sealed it back up again. And, uh, so when I
came out of surgery, I didn’t realize that I couldn’t walk because the nurses tried to—they put
those belts [gestures tying a belt around her waist] on you when you’re going to go and make
you go to the restroom, etc., you know, when you’re [unintelligible] and when I went to get out
the bed, I fell straight to the floor. Thank goodness I had belts on me, because the two nurses and
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2022-10-27

all the surgeons come running in, and I lost everything from the waist down. Had to learn how to
walk all over again. It took me—they said “Diania, you’re going to have to learn patience.” And
I’m not one with patience, let’s put it that way. I do have patience for other people, but not for
myself. So, I didn’t know what to do and the Acjachemen people had sent me a newsletter, and
my mom brought it up, and on the front cover of that newsletter that was next to the, my bed in
the hospital was Lillian Robles. She’s an elder. She’s passed on before, but she had a basket hat
on. And I saw the basket hat and I went “Oh, great. I guess to learn patience, I guess I can get
into basketry.”
LK: Oh…
DC: And I never was in it. I was more in the Indian education. I was more into the helping with
the activities. My mother was a weaver. My aunts were weavers, their jewelry, they’re always
crafting with their hands. I was not. They always pushed me away, and said “Diania, you know,
we’re need—we need you in education. We need you speaking for our people.” And so when I
called, I looked at that, and I called Teeter Romero who was a top weaver from the Acjachemen
people, and she—her and I were really close, worked together for years, with Indian education—
LK: Mm-hmm.
DC: ―Inter-tribal Council of California, I mean, the different areas, you know, for the people,
Indian people. And I called her, and let her know that, um, I need to become a weaver. Well, she
started laughing on the phone, when I called from the hospital, because she didn’t know where I
was at.
LK: She laughed at you?
DC: Well, she laughed at me, because she said “you’re not a weaver, you know, you’re just not a
weaver.” And then she says “Why?” And I says “Well, I’m in the hospital, and I can’t walk, and
I need to learn patience.” So, when she heard that, she says “okay, when you’re able to get home
and sit up in a wheelchair, we’ll come to you.” And, they did. I was with my mom here in
Escondido, at that time. And they came down. About six months—let’s see, I had the operation
in April; they came down in June. And I was being able to sit up in there. I was still trying to
learn to walk. I was with a walker. And, they came! And they started, uh—sat down with me,
and the first thing they gave me was raffia in one hand and pine needle in the other, and they had
me doing the coiling, just to learn to go round and round and round and round, with basketry.
From then on, it took me, you know, work—it took me almost two years to learn how to walk
again, by myself. I was with a—I couldn’t drive. My mom was driving me all over. I had the
walker. I got everything back in my left leg, but on my right leg not everything came through.
And so, another six to eight months, I was doing acupuncture at Indian Health Council in
Rincon, because I didn’t want to open up my back again, okay, have another surgery. So, I don’t
have a lot of feeling in my right foot, from my calf, I think, down. But, I do think it—people
don’t realize that, you know, that I don’t, but that’s what put me into retirement, really.
LK: How many years ago was that?
DC: Okay. When did 9/11, what year was that? 2001?
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LK: That was ’01.
DC: Okay, ’01.
LK: 09.
DC: Because, yeah, April of ’01, because I remember I was still in bed and my mom got a call
from her sister and my mom come running in to my bedroom, trying to insist I turn the TV on,
and what she says—my mom was crying and I looked at that and there it was when I saw the
airplane hit. They had that going on the towers and it was like looking at a movie.
LK: Yeah.
DC: Okay. That was just unbelievable. Okay? So, that was April, September, okay. It was—
that’s how I can remember. I can never remember the year, but I just think it’s the year of 9/11.
So twenty-oh-one, right?
LK: Yeah, 21 years ago.
DC: Yeah, so it was 21 years ago. I was still on—I have been on social security disability,
because I can’t sit that long. So, if I get up on you guys, and take a break, then I’m sorry, you
know, but that—My, my job was an accountant, and so that was sitting a lot.
LK: Mm-hmm.
DC: And then to get up and sit and get up is one of the things. So, uh, that’s how I got into
basketry and I’m still doing that today, you know, on that. But, it’s taken me learning different
things, you know, getting—you want me to go into California Indian Basket Weavers
Association?
LK: Yeah, I―
DC: [laughs] okay, okay.
LK: I was going to ask that—I—but I wanted to go back, just for a minute—
DC: Okay.
LK: —to Indian education.
DC: Mm-hmm.
LK: So, I think you said it’s still going on to this day. You still, they still have that educational
program in San Juan Capistrano.
DC: Yeah, they still have the Capistrano Unified School District and it’s going still strong, but
they have to be the parents that have to want it.
LK: Ah, okay.

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DC: It doesn’t just stay with the Acjachemen people. And they do have, I think they have a
resource instructor there, someone in their administration, that they do go out for. Because it is a
fund. It’s funding, it’s federal funding. All school districts need money―
LK: Right.
DC: ―and it’s a head count. And so, Capistrano Unified School District still has it, so does
Huntington Beach, because they have a large community of the Cherokee Indian―
LK: Oh!
DC: ―outside natives coming in, because a lot of people don’t realize, that if they do start
researching, you can go into 1963. They had the Relocation Act, of Native Americans. And, this
isn’t taught in schools. This isn’t taught in—you know, for the general public, sometimes, unless
you’re involved with Native Americans and their—and the different things. Well, 1963 they
relocated Cherokee, Choctaw, and a lot of different native groups into California.
LK: Oh…
DC: You know, a lot of the Cherokees went to the Anaheim area, Huntington Beach area, and
settled there. You had a lot of the Cherokee, Osage, and some coming down to San Diego. The
largest Choctaw Relocation is in Bakersfield.
LK: I’ll be darned.
DC: So, yeah, it’s a—it was—it’s interesting, uh, how they did move native people around to get
them away from their “homeland” and give them incentives at that time that “we can move you
to California. You know, you can emerge into there” and stuff. And so a lot of it is kind of
detrimental but with them, they brought their, they brought their culture and their tradition with
them, which is good.
LK: So, if you could see something change in regard to that educational program, what would it
be? Would it be to expand it to San Diego County? Would it be…
DC: Well, San Diego County had a big—has a big Indian education program. They did—they—
you just don’t hear about it―
LK: Okay.
DC: ―um, in their school district. What it would be good to expand on there is that, um, to get it
more to the public, to the other schools, okay. It takes a school district to want it. I’ve notified
Oceanside. I’ve notified Vista. In Vista alone, a few years ago, they identified another 200,
because now they have that on their information form of the child’s registers, you know, what
ethnic group you are. And 210 had registered as Native American. It doesn’t mean they’re, you
know, San Luis Rey or California. They can be from anywhere in the United States. And most of
them that do register for their ethnic group know that they are, or they’ve been told that they are.
LK: Mm-hmm.

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DC: But it gets a parent, it’s gotta be a parent to initiate it, to get a parent group together, and
that way they can work with the school district. And then they can apply for grants. And then
they can get the head count. Then they can get a resource instructor in there, or someone to work
with the Indian education, and then it comes in with tutoring. That was one thing I did. I knew
for, just for reading and math, at least. Get the children on the tutoring. They have the tutoring.
They were pulled out of class or they brought the equipment in, if they needed equipment. There,
Capistrano Unified School District, we’ll go back to that. It was shown as a need. Getting the
general books that they need into the libraries. That’s how that resource center started, because
the school districts will only go by what the state says, for state books, state history books,
they―etc. The Native peoples say “No, that’s not correct. We will want our own books coming
in.” So that’s what we did in the 70s. We brought in records. At that time, you didn’t have CDs
or you know, what we had, you know, you had—
LK: Mm-hmm.
DC: LPs. And so we brought in records of the singing of the different groups. They brought in
books that the teachers can get through, or parents could check out, you know, and working with
that to get the education in there. And you have to have the school district to want to work with
you. Um, we—it was a hard thing, with, even with Capistrano Unified School District, to do it.
But if I didn’t have the help with Kogee Thomas and some of the top people that come from
back east, that were very strong in their native cultural, that I don’t think that Capistrano would
have done it either. ‘Cuz we challenged them. We challenged them, so—
LK: But, how enriching for the students.
DC: It is, but you got to have again, you gotta have a parent―
LK: Right.
DC: ―who would want that, so their student or their child can get that extra help.
LK: There has to be a buy-in for it, with the parent.
DC: Yes, and so it’s, it’s—today, in Capistrano Unified School District, the ones that do use it—
I know my grandchildren went through it—they provided the computers at home for the tutoring.
You know, they didn’t have to go to like a trailer, or be pulled out of class, and be taken, you
know, like to a tutorial room like we did in the 70s.
LK: Mm-hmm.
DC: Uh, with the st—with my two children, my daughter used it and they had computers at
home. The school district provided these computers, these laptops for the home that they could
use and they got tutored every day, since they were in grade school. All the way through high
school.
LK: Wow. It gave them a really good sense of self.
DC: It gave a sense of self, and they—at first it was “why do we have to do this for half an hour
every day?” [laughs] I mean, but as they got older in high school, and then went to college, you
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know, especially going through all those tests that you have to take for college, they, they were
happy because they knew a lot of the questions and were able to answer them. Because of the
tutorial they had, um, above and beyond what they normally get in school, in class.
LK: Wow. That’s wonderful. So, you’ve already explained a little bit about your life’s path, how
it’s evolved and changed over the years, so I was going to ask you if you wanted to share a little
bit more about the basketry and CIBA, and I see that you have a little sample of one.
DC: [laughs] Ok. When you said CIBA, I don’t think everybody knows what CIBA is, okay.
You’re familiar with it. CIBA is California Indian Basket Weavers Association. Um, that’s
another thing that I have been a member of and I’m on the Board for the last umpteen years, I
would say—let’s just say the last 12 years. I know it’s been longer. Uh, but how I got involved in
that, again, was going back to when I became basket—learning basketry and the plants, finding
out that southern California doesn’t have everything that they normally have. If you know the
county here, we’ve got 18 reservations here in the San Diego County alone and the people—
where they were sent—aren’t on their homelands. I mean—
LK: Mm-hmm.
DC: It’s not where they would have their medi—their medicinal plants, their foods, or their
traditional cultural plants like basketry and other things, and so they had—the people had to go
off the reservations, and to public lands, which would be your forestries, um, county parks, state
parks, etc., even private land, to get the materials that they need for the basketry. Well, I had a
problem with that because I didn’t understand that, you know, and why did they have the
restrictions here in southern California when I found out that in central California, they don’t
have that. In northern California they don’t have the same restrictions. But it’s because a lot of
these central reservations or rancherias in northern California, too, is that they’re on their
homelands. They’re rancherias. They weren’t like taken from one area and moved. Okay.
They’ve had little rancherias, then. That’s what they called them, instead of reservations, up in
northern California, spread out. And so they were on their lands and they had the traditional
materials.
LK: Oh, I see.
DC: For example, you’ve got the Yuroks and the Hoopas up there. They’re in the forest up there.
They have the red for—the, the redwoods. They got the forest. They’ve got a lot of their plants.
And that’s their economic development.
LK: Mm-hmm.
DC: But, that’s―they don’t call them reservations. They call them rancherias. Okay, so, so I
started asking questions about that. You know, I’d say “how come, what for?” And I went to a
gathering of CIBA, because they have a large gathering once a year for the basket weavers of the
state of California, and I started asking “how come, what for, why is it that in California we
don’t have this, when you have it up there?” And then I was told by a board member, “Well,
Diania, you keep asking these questions. Why don’t you—we’re having a Board election. Why
don’t you throw your hat in, your name, and we can see what we can do?” Well, I got elected.
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You know, I mean, I didn’t expect that at all. And I’ve been on it ever since, since 2003. And,
uh, so I became an advocate of, for southern California, to get in, our traditional trading, you
know, gathering, etc., our traditional materials, you know, on that. And so, if I didn’t enjoy what
I’m doing and have a passion for it, you know, I think learning about my traditional materials
that we use for basketry, which is hard to find here in southern California, if you don’t get
somebody to help you, you know, with that. And, um, so I think being educating people has
helped me.
LK: Um, the traditional materials are hard to find because of development? They’ve all been—
DC: Yes, uh—
LK: —plowed over or—
DC: Um, there’s a—[reaching to her left for a brochure with the front cover reading “Indian
Rock Project”] okay, let me just see, I’m just going to go through here. This here, this is Indian
Rock Project, okay. This is something that we worked with the Cal St—uh, San Luis Rey Band
of Mission Indians and Cal State San Marcos worked together with Palomar College to do, to put
this book out. This was done in 2003, which was a long time ago. But in here, in this book, let
me just—[flipping through pages]—the—when you see what they—when you ask me about,
uh—[looking at a particular page]—uh, where is it? [flips through more pages] And then you
all—she’s probably going to edit this, but that’s okay. Because I was asked that question that you
were just asking, and [still flipping through pages]
LK: About the natural—
DC: I found it. Okay, I had said here, on here “preserving tradition” and this is, you know―
[turning the booklet to Linda to show her the specific pages]—I ended up being in the booklet,
okay, okay, on this Indian Rock Project [shows front cover] You could probably go online, you
know, and download it, because they don’t have any more of these booklets. But, when you
asked me that question, I said [she’s reading from the booklet] “a lot of our things are being
destroyed. If you look at our environment around us, we have development, development,
development. Juncus and all the plants that we use for actually making the baskets are being
destroyed. When we are out driving, we stop, we get out there, and we take pictures. I want to
find a spot, notify the nearest reservations, notify the Forestry, notify the developers—“Can we
go in? Can we pick? Can we transplant? Because if you are going to develop it and destroy it, let
us go in.” That was a statement that I had made, you know, for—for, for, like an interview for
this booklet. So—
LK: Mm-hmm.
DC: And then it went on [flipping through booklet again] into who I am or whatever. But, um,
yes, the development. And so more developers now are finding out that if you do have—if you
do identify traditional materials and stuff, they are now trying to hopefully preserve ‘em, or to
have you come in and take them, or use them. But it is. Southern California is, gets hit with a lot
of development because you look around here and you’re looking at it. I’m looking at the
Mission San Juan—Mission, excuse me, San Luis Rey Mission. If you ever go by there, and stuff
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like this, you’ll see we had wetlands there right next to it, and through the Lavanderia and right
next to the Mission, what’s happening now? The Mission leased it out, or sold it, whatever you
want to say—99-some years. You’ve got this big, huge retirement center going in there. It’s like
a resort. They are built on the wetlands, and uh, there went something that was natural, native,
etc., and it’s being developed. You drive around to different places now, here in San Diego
County, and you’re seeing development. So, it’s really hard on—
LK: Everywhere you look.
DC: Yeah, and I just don’t understand, for me, where they’re getting their water from. Because if
we have a resource of, of water—that’s one of the things that we don’t have here in southern
California. We have to bring it in from other places.
LK: Mm-hmm.
DC: How can you develop and, and, and bring in people, more and more people, so how are you
going to give them water? Feeding you know—if you’re going to feed, you’ve got the grocery
stores yet, or whatever. You still can’t even have farmland any more hardly, but water. Water is
essential for all living things. So, where they come, the water? I mean, the lease on the Colorado
River is coming up. That was only a 99-year agreement. How are they going to negotiate that, if
they want to stop the Colorado River from coming in? You know, I know they’re doing desalting
plant, but that’s not even good for the ocean, you know, and not even good for us as people.
LK: Mm-hmm.
DC: So, um, that’s a big question that I ask. Every time I drive around and see these
developments, you know, and it’s money. It’s politics and money. Okay, we can go on. We
won’t go into that—[laughs]
LK: Well, going back to the baskets—
DC: Okay.
LK: Can you tell us some of the natural fibers that you use, natural plants you use in the baskets.
DC: Okay.
LK: The traditional—
DC: —Traditional plants. In the state of California, we have over 243 different tribes, 26
different dialects of language, and each one of the—in California, it’s kind of divided up, like in
northern, central, and southern, and we all don’t use the same plants. Here in southern California,
we basically use about five. And that would be Juncus textilis, which is a green reed that grows
near water. It needs water. It’s like a tule, if you’ve seen tule in―
LK: Mm-hmm.
DC: ―these wetlands, and stuff, or at these lakes, lagoons, but it’s not cornered or— Tule has
three—is three-sided. Juncus textilis, is round. It’s a round reed, and it grows up straight. It
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could—If you know how crab grass grows, it has, is that right? How it goes—what do you call
that [gestures with her right hand, pointing straight and making curves in a snake-like
fashion]— you know, you pull it out of the shoots—
LK: Uh-huh.
DC: —you know, like crab grass—
LK: Yeah.
DC: And, anyway, uh, depending on where it’s growing at and the materials that are in the—
minerals—excuse me—that are in the soil, the bottom of the root type of thing, where the shaft
comes out of there, the reed comes out of that shaft, it’ll have color on it. And it’s either from a
deep light brown, mahogany color, to a deep red mahogany color. And, I didn’t bring any of
those baskets with me. I was going to, okay, but maybe I should have, but I didn’t. If you ever
notice some of the traditional baskets, you’ll see this deep red color or brown color—
LK: Mm-hmm.
DC: That’s usually coming from the Juncus on the, on the end of the shaft on there, bottom part,
which is in the ground. It’s green when you plant—It’s green when you collect it. You have to
process it. It takes time. It grows with poison oak. That’s another thing. We call it—it’s our
protector. The only time we go and gather the Juncus textilis is when we say the poison oak goes
to sleep, and that only means that the leaves are gone.
LK: Mm-hmm.
DC: But it’s still going to be contaminated, probably, with poison oak. And that’s why we don’t
teach it as much, because some people don’t want to be dealt with, with poison oak. That’s what,
that’s the reed that we use for coiling. Okay? And that takes a process, splitting, etc., and getting
it ready. It takes anywhere from six months to a year to even get your material ready to do a
basket.
The next one that we use for our start would be the center, which is the center of the basket, is
yucca. And that, again, is that—what is it, yucca—uh, the Whippi? Or they call it the “Lord’s
Candle.” It think you’ve seen it down by the road. You’ll see it growing on the hillsides. There’s
different ways to use that. Some people will take the dead leaves, those great big green ones that
they have and they grow pretty, even from the agave—
LK: Mm-hmm.
DC:—and the yucca. When you see those dead ones, or dried out, in the desert, etc., you can take
those and you can soak them really, really big in a big tub, and then you take that, and you pound
it. And you just keep pounding it, when they’re—you know, when you’re drying them. And
they’ll—they’ll turn fibrous, like string—
LK: Oh.

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DC:—and that’s how you get your yucca sandals, and things like that, that they use in fiber, or
your cordage. The other way you can do is with the yucca is you take the center of the new
shoots that are coming out, before it becomes a flower in the stalk. [gestures up with an open
hand] You take that, and you twist it, and you get about 30 or 40 small, small [gestures to
indicate smallness of an object] little leaves, and then you take those and you shred ‘em with a
needle—we do—or pound them, and uh, you don’t need to go out there anymore because you’re
not going to make 30 or 40 bags in your lifetime, as far as I know. I’m not going to. But you
have enough to where you don’t have to go out there and gather them.
LK: Mm-hmm.
DC: Then, deer grass. People use deer grass as a native plant for decoration or whatever, because
it’s drought tolerant.
LK: Mm-hmm.
DC: But it’s not that Pampas grass that you see waving from that Africa—that African one is an
invasive plant. I wish people would just take it away, and these nurseries—just take it out, you
know get it—because that Pampas grass kills everything on the native plants. It just takes over.
And deer grass is similar to it, but it doesn’t have that fan on the top.
LK: Mm-hmm.
DC: And, uh, the deer grass, we gather that and we take the shoots or the stems on them, and we
gather, and that’s what we coil around [gestures in a coiling fashion with both hands] So, the
traditional, for the Mission baskets they called here that the Luiseño use, Cahuilla use,
Kumeyaay use, the Cupeno use here in southern California, even the Chumash further up, and
your Tongva and your different people. We do a coiling technique. Okay? So have you ever seen
those baskets in museums, etc., you’ll see that one by one, they’re coiling.
LK: Mm-hmm.
DC: They’re coiling the Juncus textilis. They’re coiling around with sticks that they use, which
would be deer grass. And the center star that you see in the middle [creates a circle with her
fingers on her left hand] is done with yucca. And sometimes it’s also done with Juncus on
Juncus, or Juncus on Deer Grass. It all depends who the weaver is, etc. Since we have to gather
that, and we can’t find it all over, you know what we do, we try to really work with the forestries,
and private owners, and people. Try and get them to plant. It’s not easy to plant the Juncus
textilis because it’s not going to grow everywhere. So, there’s different areas that do have it. If
you want to see Juncus textilis, where it’s at, you can see it in the public, it’s in the public
discovery center there in Carlsbad.
LK: Oh.
DC: They have a good—kind of like a little garden, that they have it growing there. And the deer
grass and the yucca. And that was done because we worked with the Discovery Center years ago
with Cal State San Marcos and the students. And we did all the planting there, when it was there.
So, if you want to see that, I would go there and visit it. And you can see what the Juncus textilis
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looks like. See, uh—[sighs]—but doing basketry is that—what I have here is samples. I did bring
a basket. I just brought these hair pieces that I’ve made for my two granddaughters [shows
beautiful, small round woven hairpieces]. Can you see them okay?—
LK: Yes, yes.
DC: Out of Juncus. If you see, this one here is a little bit darker, and the black there [now holding
only one of the hairpieces, with a woven black ring in the mid-region of the weave, and gesturing
to this area] is dyed Juncus, okay? Now, that Juncus, um, was dyed with—[looking at the
hairpiece now, more intensely]—I don’t know, this was given to me, [chuckling] the dyed
Juncus, so I’m assuming they did it with, um, elderberry leaves, okay, and um, put in the Juncus,
and in a can, okay, or, or like a coffee can that’s all rusty. And what you do—you put the rusted
can in there. You have your Juncus already split and put into the weaver, and then you put, um,
into a coffee can [gesturing to show the size of the can] and it’s all rusty. You put some rusty
nails in it at the bottom, and then you start layering it with the Juncus textilis. It’s the process.
And on top of that you put elderberry leaves, and you keep going ‘til you fill it. [gestures
indicating layers building up] Then you fill it with water.
LK: Oh.
DC: And then you let the water—and then you put that can somewhere so it can ferment. It’s like
I tell you, it’s got to get all yucky and like, rotten, and what it is is that it probably turns black.
And it’s—and you’re getting the iron—what do you call that? Iron oxide?—
LK: Uh-huh.
DC: —from the, from the nails and from the rusty can. Then when you empty it out, your Juncus
is black.
LK: Wow.
DC: Dyed black. And that’s also what’s coming from the elderberry leaves. Another way that
our ancestors did it was that during the creeks they knew where there was iron oxide in the soil,
in the sand.
LK: Mm-hmm.
DC: They would get their Juncus, and they would bury it in that sand. They’d come back, weeks
later or whatever, and dig it out, and it’ll be black. Another way they do it, up in northern
California, and in here too, is using walnuts, because we had, you know—black walnuts is a
native plant of California.
LK: Mm-hmm.
DC: And so they would take the shells, crunch ‘em up, you know shells, the outside shell,
they’re called, and if you’ve ever picked walnuts, you know that your hands get black?
LK: Yeah.

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DC: Okay, because that—on the hull—because you take that, well they’ll take that hull and chop
it up, and then put in water, and put your Juncus in there, and with the walnut there, and they’ll
turn black, too.
LK: Wow.
DC: That’s just one other way. It takes time. And they also use the acorn husk, or the shell of the
acorn, and the black acorn, or any of the acorns, crush ‘em up again and put them in water, put
the Juncus in there, and then you have to leave it. So it is a time consuming deal. So these are
two headpieces I did.
Now, when we get to the schools—when you get to the school— [holds up a small woven
basket] this is a little basket that I’ve had for years. But this is not a native material. This material
that we use for teaching is from, okay, rattan. Everybody knows what rattan is. Rattan has a pith
in it. Rattan and bamboo look similar but bamboo is hollow. Rattan is got the pith. To get the
pith out of the rattan, pull it, press it, and make cane. This is how you get cane.
LK: Oh.
DC: And so what we use here, is that you can buy cane in different rounds, or different sizes or
gauges. You can get it flat. You can get it round. Uh, we get the round, and this is called
Cherokee Single Wall twine. I call it, uh—we have our own twine, excuse me, but it’s not like
this one, the Luiseño. And why I use Cherokee is because one of the easiest ones that the kids
can use at school. It’s the closest thing that I can get to the river cane, from the Cherokee and
Choctaw and the people there, in Oklahoma and that area, will use, because they go and pick
their river cane. We don’t have river cane here in California. If we do have it, I wouldn’t want to
go down there because it’s probably contaminated.
LK: Mm-hmm.
DC: It’s got all those other things, and they probably sprayed it a lot with pesticides. And so this
is what we teach in school, and I call it “Cherokee Single Walled Twine.” We make the starts.
The kids can make one of these [holding up a skein of yarn] within an hour, even the adults, over
two hours. And maybe not this size, maybe a little bit bigger. But this way, they don’t have any
allergies or con― such so far, uh, getting sick from it. Because, I can’t guarantee our native
traditional plants that we do use aren’t—it doesn’t have some type of pesticides on it, or some
poisons on it that we’re not aware of.
LK: Mm-hmm.
DC: And we use our mouth [wipes her right hand across her mouth] a lot for our third hand
when we’re weaving with our traditional materials.
LK: Because you have to keep them—
DC: We have to keep them very moist.
LK: Moist.
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DC: Everything has to moist. It has to be pliable. It has to be moist. If you’re going to be
weaving with almost anything, even with cloth, even with weeds, even with flowers or stems or,
you know, branches. We do use willow, though, okay? Aurora willow, or the willow tree. We
make baskets out of that too. If you ever notice the big acorn granaries, they call ‘em, have you
ever seen them on pictures—
LK: Mm-hmm.
DC: —that the tribes had next to their kiichas or their ewaks for here in southern California, even
northern California. They have great big acorn granaries. Those are made out of willow. They’re
woven green, and when they’re woven green, uh, then they let―they dry. But do they use
willow? Willow is a natural insecticide. It keeps the insects away from the acorns. And that’s
why they have them high up on a stilt like, or platform, to keep their small animal away from
them, or whatever. But if they do―these small animals try to get to the acorn, then they can also
plug it up, or whatever.
LK: Mm-hmm.
DC: But those acorn granaries can last for hundreds of years, you know. They’ve found, when
they’ve done research, you know, in the mountains or at their villages, you’ll see a granary that is
still up. But, it’s a natural insecticide. People don’t realize that the willow is a natural
insecticide—
LK: That’s interesting.
DC: —to weave with it.
LK: So, in traditional weaving, was it always the women, the tribal women, that did the baskets
or did men—
DC: I would say—
LK: —create baskets as well?
DC: Uh, yeah. Traditionally, mostly it was the women and the girls, okay? Because you’ve got to
think about—before contact, especially here in California, we’re the last native people that were
contacted as they came west—
LK: Mm-hmm.
DC: ―our baskets were used for cooking, for storage, for gifting, for birthing, for death. And that
was our—they were utilized for everything. And that’s why they can say that “Mission baskets
were woven so tight that they can hold water.”
LK: Mm-hmm.
DC: Well, yes and no. The only reason why they can hold water is that the deer grass in what
they’ve coiled around swells. [laughs]
LK: Oh.
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DC: So, but they also had the—and when they cooked in them, they used another plant that we
do. It’s more fire resistant. And that’s your Trius lobata, or your sumac. And that’s kind of―it’s
white. Have you ever seen baskets that have more of a white bottom to it?
LK: Mm-hmm.
DC: That’s because it’s usually with sumac, and that one has a resistance to fire. But, only be—
resistance, how can I say this—fire tolerant but not to a point. When they cooked in baskets, the
cooking baskets, they were done with a stick that they’d keep moving [circles her right arm as if
stirring], and they were used with river rocks, hot rocks in there. Central northern California
used lava rocks a lot, but that had been tumbled in the rivers. But the ones that are here, we
would probably get the smooth river rocks, and then you heat them up and then you put them
into the basket, and you have to keep stirring them [makes a stirring motion with her right hand]
into that food. Men probably did the baskets that were, um, that were for fishing, like the fish
traps, or your great big, huge granaries,―
LK: Oh, yeah.
DC: Okay, on that? And they’re made out of the willow. Um, they didn’t make them—northern
California, they made ‘em a lot of out of the different plants up there, the branches there. But,
almost all of them are made out of willow, you know, because it was pliable to work with. But,
that’s your bigger gathering baskets or fish traps, etc., you know. But mainly, it’s mostly the
women. But men did do that. We do have men today that are top weavers, um, so, we even have
one in our tribe that’s a fantastic weaver [chuckles].
LK: So, it’s a form of functional art. I mean, ‘cuz it is a form of art. That’s what—
DC: Well, it didn’t become a form of art until it—until I would say, after contact—
LK: Right.
DC: —because it was a utility that we had to use, you know. It was something.
LK: Right. It was functional.
DC: Yeah, and I say, you know, when pots and pans came out, I, I would have been one that
threw the baskets away. [laughs] Let’s use a pot, too, you know.
LK: [laughs]
DC: It’s just like when you gather your foods, you know. I gather the acorn and I make that
wiiwish, we call it, the acorn mush. I use a processor to crack all my—you know, to mix it up,
you know, and get the nuts, ground it down. You know, if you ever see these, um,—how can I
say these—we call them gathering, gathering spots or metates are these big rocks that have the
holes in them—the grinding area, they call ‘em grinding stones, grinding— Can you imagine the
woman that’s sitting there, or a child, or whatever, pounding acorn to get a meal out of it, you
know, to get it real fine like a flour. And, and how long they pound it up there to get those holes
in there. How old! You can just tell the age of the—by looking at these grinding areas, or
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grinding rocks that you see, how, how hard they must have done it, so it just—it didn’t happen
overnight, to make those holes, you know, in those rocks. It had to be―
LK: Right.
DC: [gesturing in a pounding motion] ―years and years of processing. And, uh, I’ve tried it. We
have two in our backyard, and I didn’t last five minutes. Raising that rock, that pestle, over my
head and pounding the acorn, okay? I mean, I couldn’t, after that, I couldn’t raise my hand after
five minutes, or even three minutes. My mom was laughing at me out there―
LK: [chuckles]
DC: ―you know, and I said “Our women must have had—the women must have had shoulders
and—
LK: Strong arms.
DC: —biceps, strong arms, to do that, daily, every day, to get the acorn to get it ready for the
mush because that was a staple for the people, you know, because the acorn—wiiwish, we call
it—or the, um, what do they call it, with the Kumeyaay, um—we call it wiiwish, they call it, um,
okay, I’ve got to think about it. I know it starts with an ‘s.’ But anyway, um, everyday. Because,
see, that’s 100% protein.
LK: Mm-hmm.
DC: The acorn is 100% protein. So, it was a staple and it was also a replacement for when they
didn’t have any meat, you know, so it was always used. So, when these processors came through,
they said “Diania, how come you don’t do it the traditional way?” I said “Uh-uh” [shaking her
head] I said “my ancestors would have popped in that, those electrical things to plug in, they
would have used it too.” I said “There’s no way I’m going to go out there and you know, [she
and Linda start laughing] and pound.” I mean it’s kind of like a joke but it’s, it’s, it’s, it’s—you
know, you know, when progress comes, I’m sure they, they would have—they wouldn’t have
stayed with their old ways. That’s how I look at it. [chuckles]
LK: Circling back, you mentioned a few institutions like Cal State San Marcos, The Discovery
Center in Carlsbad, CIBA, and you’re part of the Pesticide―
DC: Oh, Tribal―
LK: ―with the National Parks?
DC: Well, I belong also to the Tribal Pesticide Program Council through EPA. And that’s
because of the pesticides and insecticides and stuff that effect our, our plants. A lot of people
don’t realize that, when they see our traditional plants, they think they’re weeds.
LK: Oh.
DC: And they’ll spray them. Or also, that, um―there’s drifts that happen and if you have native
plants that are growing near there, and you’re not aware of the native plants that are there, and if
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how they’re spraying, and if the wind comes up [she makes a “whoosh” sound, and waves her
hand in a broad sweep to indicate wind over field], the drift will go over there. There’s no signs
that tell you that “Hey, we’re going to be spraying today!”
LK: Mm-hmm.
DC: County doesn’t even tell you that, I mean, unless they come around, you know. The
mosquitoes, like in Central California, Sacramento, they post it, because with all those rice fields
that they have up there, they have to. They have to do that, spraying for the mosquitoes. And
they do it by helicopter. And I’ve been up there when they’ve done that, and they’ve got notices
all over―“Shut Your Windows”, “Shut Your House”, “Stay in Your House Between This Hour
and This Hour”― because they’re coming in and just sprayin’ and it goes all over your cars, etc.,
out there. In the University of Davis, Woodland, in that area. So, but they don’t do that too much
down here, okay. So, when you don’t know about it, and then you see the plants and you’re
going to go through it, you don’t know if it’s been sprayed or anything, or drifted on. And then
you pick it, and then you get it, and you put it in your mouth, or whatever, you smell it to see if it
is, you get hit. And I’ve had, that’s how I got into pesticides. I went to pick a plant that I thought
that the only way you can identify it is to smell it, so I popped it [gestures breaking a stem open]
like you know you see you pop it, and I stuffed it up one nostril and within five minutes my
whole side of my face went red [gestures a swipe across right side of her face]. Rushed in to
Rincon Indian Health Center. They said “Diania, what did you do?” I says “okay, this is where I
was at.” And, I had a chemical reaction, that it was sprayed, that it somehow got sprayed. And so
I was on―the first time I got steroids, and shot with steroids and it’s five-four-three-two-one
[gestures counting on fingers], you know, you’re taking all those pills, five days. Found out that
the golf courses are the worst [chuckles] people, or development, or whatever, that use
herbicides, pesticides, insecticides, any type of your “cides” they said, because they want to keep
their grass green and they want to keep their flowers beautiful and colorful. They don’t want any
rodents. They don’t want anything upsetting that golf course out there. And if you have any
native plants that are near there, uh, they’re probably going to get hit with that type of thing. And
the golf course is another one that doesn’t tell you that they’re spraying. I don’t, I’ve never gone
by a golf course that said “Hey, we’re spraying today. There’s a sign.” And I worry about the
people that are out there golfing, okay.
LK: Mm-hmm.
DC: You know, and I love to watch golf. Don’t get me wrong. I mean, I enjoy, I’m not a golfer
but I love watching the Masters and stuff. And it goes through my head, when these guys are out
there, and the women, you know, and they’re walking in it, but you don’t know if they’ve been
told about the spraying, or you know, if they have an asthma thing, or, or something like that. So
what happened was that I got into pesticide with CIBA. [chuckles, and reaches to her left for a
brochure] So then I was working, we worked with a brochure [laughs, and shows for the camera
a brochure, then reads the front of it] they call, it’s called “Pesticides: What Basket Weavers
Should Know.” But, this doesn’t just tell you for basket weavers. It’s for everybody―
LK: Mm-hmm.
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DC: ―okay? And the contact people [flips the brochure over, and points to the back side of the
brochure] like for here in Southern California, you’ve got the contact if you’ve had this. It just
tells you what to look for on native plants, if they look dead, if they’re doing anything. [opens
brochure and looks inside] I’m trying to get EPA right now to try to start making us some more
of these, but if I have some more, [turns the inside of the brochure to face the camera] like if I
gave you, you know, some handouts that you could make your own, you know. They don’t have
to be in color. [closes brochure, but still holds it up] But, it’s just an awareness about pesticides
when you’re out there. And it, you don’t have to be gathering. You can just be taking a trail ride
out there, or hiking. Your animals could come back with pesticides or insecticides on them, and
then you have your kids rubbing them [gestures petting an animal], and playing with them, and
hugging them, and then you wonder also why your child is coming out with a rash. Why are they
coughing? Why are they sneezing? And so, most of the time, it’s some type of spraying and it’s
out there. So I sit on that, that, across the United States, we’ve got all the tribes. But the bigger
tribes like the, your Black Feet and your Crow, etc. you know, they, they lease their land,
because they’ve got millions of acres on their reservations. So they lease their lands to Montanyo
[sounds unsure]. One of that does soy beans, and corn, and all these big guys.
LK: Mm-hmm.
DC: But they need to have the pesticides, but they’re trying to regulate it more so especially on
native ground or Indian country, because, um, they don’t want to be digesting it. They don’t want
this corn and everything that is going out to the public to be digested, because if you go on to a
lot of your other farms and stuff like this, they’re not telling you what the pest―what is being
used. But the, in the Indian country, they want to make sure it’s safe. They don’t want to get sick.
They don’t want their own families to get sick. So, it’s a big political thing. But what had
happened in northern California, how this—how CIBA became involved in the 90s, about ’93, is
that the weavers in northern California get their―they use a lot of roots.
LK: Mmm—
DC: And they use a lot of willow roots. So, during the―on the rivers of northern California, they
go high. But when they recede down, that’s when the roots stick out from the, from the banks
where all the willow trees are growing. And so they go into the water, and they’re picking from
the banks of the river, all the roots coming out [gesturing pulling something towards her].
LK: Uh-huh.
DC: Okay? When you kind of think of, when the water is high [gestures raising up as in water
level], this is where the roots are going. They’re going to get water for the, for the trees. Well,
industry up nor―up, up river, where they call, where they, where it is coming down into the
river, they were dumping chemicals into the water—
LK: Hmmm—
DC: —as a dump. You’re talking about the lumber mills, some of the uh, other industrial things
are doing it. That’s what was stuck in the salmon, also. And so the weavers were doing it. Then
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all of a sudden they were finding their elders the weavers were getting cancer around their mouth
[gesturing around her mouth]
LK: Oh, no.
DC: And they were getting cancer inside. They were losing their teeth [pointing at her teeth].
And they couldn’t figure out why. Because it wasn’t just happening to just one tribe. It was
happening to all the ones that, that were gathering, you know. You’re talking the Pomo, the
Uroquois, the Hupas, the Kuroks. All the ones that use this type of material. And so in ’93, they
found out that, they had EPA come out. They had this whole thing. They wrote a paper on it, a
risk assessment, and found out that it was chemicals in the water when they tested the waters on
these big ones. And so that started, for CIBA anyway, with the pesticides—
LK: Huh.
DC: —to get on there, to be more sort of a―― how can I― a public, you know, awareness.
LK: Mm-hmm.
DC: You can only educate. You can’t stop it. You can only, you know. That’s why you have all
these, um, lawsuits right now, happening in northern California and their waters. Look at the
salmon. What’s happening, not just in California, but in Oregon and Washington with― because
of the chemicals. Uh, you can’t, sometimes you can’t even eat, you know, some of that salmon
because they can’t even go upstream, because when they come upstream, they come back sick.
And the worst one is in Alaska.
LK: Right.
DC: See, people don’t want to hear about Alaska. But everything that we use down here in, in, in
the “mainland” they call it, the chemicals, anything, okay, it all goes into our atmosphere, right?
[points upward with both hands]. I mean, you spray, and it’s going to go up.
LK: Yep.
DC: Okay, when it goes up, where does it go? It goes to the Poles. [gestures as if touching top
and bottom of a globe] North Pole, north pole is getting it mostly. South Pole is not as much,
because they don’t get that drift like they did. But what it did, it collects up here [circles her
hand in a rotating motion] in the atmosphere, and what it is, over Alaska in the Arctic area.
That’s why it’s cleaning out too. Because it’s just going around, all these chemicals. It, it forms a
warmth and a heat. And that why, that’s what’s, and now when it rains up there, it drops down
[laughs, and gestures as if something is falling] into their land and into their trees, and into their
plants, and they’re contaminated. And it’s all because of us down here, meaning, I’m saying
“us”, mainland and you know, uh, North, Central, South America, all of us, you know, Europe,
that using all these different chemicals and things like this, and drifts up [raises her hands up],
collects in that atmosphere up there [circles in the air with her left hand], goes to the North Pole.
It’s going around and around. It rains, or whatever, and it comes down, [indicates rain coming
down, with both hands] and that’s why Alaska is having all those problems right now with their
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food [gestures as if counting on her left hand], climate change, the heating, etc. And, uh, a lot of
it is the use of chemicals and pesticides.
LK: Well, what started out as a―
DC: [chuckles]
LK: ―lessons in patience for you―
DC: [bursts out laughing]
LK: You’ve expanded your knowledge to all aspects of basketry and, and working with other
organizations. So, I know those aren’t the only ones you work with, though, and I can list a
couple just to jog your memory. I know you work with Camp Pendleton.
DC: Oh, well yeah, well, Camp Pendleton is―
LK: And Daly Ranch.
DC: Daly Ranch. Well, Daly Ranch was because [sighs] I went to, I went to be a docent. Okay?
Because I had to find something to do after, you know, I, and that I, before I had my surgery, I
became a docent, and I wanted to do the trails. Okay? The native trails. But when I had, after my
surgery, I couldn’t do the walking anymore. And so they did have a small “Indian program” you
know, on there. And one of the rangers I, you know, I, I love him dearly, he’s still there, we
worked together, he was the one that was doing the Native American aspect of the Daly Ranch,
what they would give to the public and school district. Fifteen minutes [gestures making air
quotes] is all he would have. So I went through his training, on the docents, and he brought in a
native person from souther―from Kumeyaay territory, I think, a weaver. I can’t think who the
weaver is now. She did a display and stuff. And so Ranger Robert, I think I mentioned him, he
did a lot, because of his sons were in Boy Scouts, you know, Cub Scouts, Boy Scouts, Eagle
Scouts, and they had to do a lot of the native areas of, on there. So he made a lot of the artifacts
that the Daly Ranch uses and I use right now for exhibit. And he learned about the plants, and the
foods, etc. Well, he went to serve wiiwish, acorn. And when he served it, it was great. And I just
went “What?”, you know. And it, it was [gesturing as if saying ‘no’ with her fingers] I don’t
know. And I’m going asking “How did you do this?” Well, he used the acorn, but he didn’t use
the acorns that we normally would use. He used a different type of acorn. And how he fixed it, or
whatever. And so, when we had our barbeque when we graduated from the docent class, I went
home [laughs] and I made the ______________. This is supposed to look like, okay, you know,
our wiiwish does that. And he says “well, teach me!” So we started working together. Then they
asked me if I would come in and do the native American part, you know, with the Daly Ranch.
Daly Ranch through the 7th graders and the whole school district, in Escondido School District,
they run the 7th graders through there for 6 weeks, in the Daly Ranch, twice a week, like a
Tuesday and a Wednesday, from 8 o’clock until 2. And we do about two hundred some a day.
LK: Wow!
DC: I’m the native American part of it, and they do plants, and then they do insects, and then
they do the large predators, you know, and then they, the tricks. But, I’m the native American
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portion of it. It started out as 15 minutes, and now all of a sudden, now I’m doing about 35
minutes, and just expanding it—
LK: Mm-hmm.
DC: —to get them knowing that this was our first―you know, Daly Ranch is on the, one the land
of native peoples. There’s, there’s areas out there on Daly Ranch that the public can’t see, that
know that they’re―they live there. They have artifacts, etc., on that. So, um, and I got asked to,
to do that. It’s all voluntarily. If I get paid from anything for doing that―I’ve been doing that
going on 16 years now―it’s a surprise for me, because they do it through grants.
LK: Mm-hmm.
DC: I started out, like I said, volunteering, and it had expanded it to bigger working with Fred
Wood, who’s a retired school teacher, you know, from a junior high, 8th grade. And I started with
my cousin, Kathy Wallace, who’s our story teller now, and her son Brandon―he was about 9 or
10 years old―we would do it together. Well, it got to a point to where she expanded out
[gestures expansion thrusting her right hand out away from her], you know, he got older. And
so, I had Teeter Romero used to come down for me and help me, from San Juan Capistrano. And
then, also now, I got it for myself and it’s hard to get people to want to take it over. Because the
first question they ask “Well, how much do you get?” And I says “Nope.” I says “I can’t
guarantee you anything on that. If I get paid, it’s a surprise for me at the end of the six weeks,
depending on how much the grant through—It’s through a grant, that they get―
LK: Right.
DC: ―that. That’s to the Friends of the Daly Ranch. Even though the Daly Ranch is owned by
the city of Escondido, this Friends of the Daly Ranch and the docents do it because of they want
to.
LK: Mm-hmm.
DC: The only ones that really get paid on there is the rangers, because they’re employees of the
city of Escondido.
LK: Right.
DC: And uh―
LK: But that’s not the only institution that you do work. You, you go to elementary schools
and―
DC: Well, yeah, I have. I did elementary schools. I think, you know, we do―like San Elijo.
We’ve been doing that for seven years, and that’s during that one basket that I just showed you,
with the Cherokee style. We do third graders there. [sighs] Before they built that new elementary
school, we were doing anywhere from 2 to 300 hundred a day, in well, one day. We had it for 35
minutes, at 70, at the time. And then, because they had a program going. Kathy would be the
story teller. They had adobe making. They had―and so these children are going [gestures in a
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round circle with her right hand] all day, every half hour they’re going to another, another thing.
I would have four weavers come in to help me. And then we would give a quick 10-minutes, 5minute thing with parent volunteers, to come in and help to, to and I think you’ve even done it
before, [chuckles] to just help these students. And so you’d have all these third graders in one
room, sittin’ on the floor, on these things, ten, ten to a circle so I know it’s seventy, because we
had seventy cir―seven circles in there. We’d done seventy at the time, forty-five at the time, and
then within thirty-five minutes, you know, they’re done. If they didn’t finish this basket [holds
up small basket which can fit in the palm of her hand] in their time, then they would take them
with them and complete it in their ar—in their art department students. So we’ve been doing that
for quite a while. I’ve done the thing with Cal State San Marcos with their students up there,
giving the demonstrations, etc., given a talk. And then even teaching the students, you know, the
basketry.
LK: Mm-hmm.
DC: Same thing with the senior center, in El Corazon [gestures to Linda].
LK: El Corazon.
DC: We just did that for three days, and they really enjoyed it.
LK: We cannot leave out one other entity, which was the Mission—
DC: —Oh!
LK: —San Luis Rey. How could we forget that.
DC: [laughs] You know, she’s sees, she’s getting me into the basketry thing, here. Um, San Luis
Rey—people don’t understand. San Luis Rey is one of the missions here that is not part of the
diocese, or owned by the Catholic Church, per se. They’re owned by the Franciscan order of the
Catholic Church.
LK: Mm-hmm.
DC: Or, errr, I’m not—I’m a Catholic, but I’m not that kind. I’m not a practicing Catholic. Let’s
put it that way. But, um, so they’re owned by the Franciscans. San Luis Rey, Santa Barbara, and
there’s one more, and I’m going to better learn that one too because there’s three missions in the
state of California that are not part of the “Catholic.” San Juan Capistrano is part of the Orange
County diocese.
LK: Mm-hmm.
DC: And they bring in the most money for the missions in the state of California. San Juan
Capistrano does, because you’ve got to pay to get in, you know, and everything else. But
anyway. The friars—well, they’re not—they’re friars—the Franciscan order, um, are there, at the
San Luis Rey Mission. You don’t know that they’re there, because they’re not really public other
than when you see ‘em walking around in their brown robes. They have a retreat there. They live
there. They study there. They go through their schooling, sometimes, there at the San Luis Rey
Mission. And I was notified by Gwen, the director, and Helena, whose at the museum, that they
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were having a retreat there. And they wanted a activity, and so Gwen says “Contact Diania, and
see if they want to do a basketry.” Well, Father David, or Brother David—he’s up at Santa
Barbara now—he used to be here at San Luis Rey, and my brother used to work with him. And
he knew I did baskets. That’s why he probably agreed. But these Franciscans were coming from
all over the world. They weren’t just coming from the United States. They were coming as
novices; ones that are almost going to graduate into their order; some that were graduated
already into the order; some that were retiring from the order. Some they didn’t speak English.
And, um, there was forty, almost fifty of them.
LK: Forty-six.
DC: Forty-six of them, and they were there for a week [chuckles] And they asked “Diania, would
you mind doing, you know, a demonstration and talking about the basketry, or people, etc.?” My
brother videoed it, you know, and I haven’t really even seen it yet. I think he gave you a copy,
right?
LK: It’s great.
DC: Okay. I have to give Roberta—not Roberta, but Reinette and Ella Sue, I think, also. But,
um, I says “Okay, I need four weavers, and uh, to do this.” And we did that in the back of the
mission, and here I was expecting—when we were setting up, all of us were expecting—there’s
Linda Kallas, Ella Sue Snyder (she’s a Acjachemen), Reinette (I can’t pronounce her last name.
My cousin—Reinette Omah, Olvera, but I can’t pro—)
LK: Olvera.
DC: Yeah, but she goes by that Italian married—
LK: Contreras.
DC: No, no. It starts with an “A” [indicates a letter “A” as if writing in the air]. Anyway.
LK: Okay.
DC: And you, and me, okay. Linda was—Linda, who was going to interview me, she goes
“Me?” and I says “Oh yeah. You know how to do these! You’ve been sittin’ with us for a while.
You can come in here.” And we’re going to do the Cherokee style basket. I just gave a talk about
our traditional materials, etc. So, we get all set up and here come these men, you know, coming
through. You know, I, I was expecting them to come into—with their robes on.
LK: Mm-hmm.
DC: You know, their brown robes. That’s what I was expecting. Here these men come in.
They’re in shorts. They got T-shirts on that say “Surf’s Up!” you know. All these different things
coming home with these hats, sandals, barefoot, you know. I mean, they’re coming from the
retreat area, you know, tennis shoes on, and all different ages. And it was interesting because I’m
going “Whoa, okay.” You would have, you would have put them on the street. You would not
have known that they were friars, okay. And, uh, like I said, all ages. They had a—we had a
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good time, laughing, etc. Like I said, we do have that, um, if you knew my brother did with that.
They were all anxious. They made beautiful baskets. [laughs]
LK: They were so impressed with you, and um—
DC: You know.
LK: They were so grateful and so full of gratitude for learning that skill—
DC: Yeah. Well, we took a lot—
LK: They really enjoyed it.
DC: Well, we took a picture, a group picture, at the end and then we had all their baskets on top
of that one rocker area.
LK: Mm-hmm.
DC: And you can see that these baskets—[turning to her left, and reaching for something] I
showed you this [holds up the little basket that she showed previously in the interview] and this
is mine. But that doesn’t mean that you’re going to make the same thing like this. Your basket is,
is going to be completely different. Even though they start out the same, your basket will be with
what you create with your hands. [puts down basket] And so that’s what they were really
impressed with, because we had some beautiful baskets. You had some real nice round ones
[gestures a round object]. You had flat ones [gestures flat object]. You had long ones [gestures a
tall object] and they just had a good time.
LK: They cherished them, right?
DC: Oh, it was a—it was—it was—it was rewarding, you know, on that. But that’s what happens
when we do that. We did it with the seniors—
LK: Mm-hmm.
DC: —out there, and they all thought that they were going to be making their own little ba—
baskets that we showed them. And then when they finally was looking at it, even the men there,
you know, everything was different. And so, that’s what I enjoyed about the baskets. Even with
the kids, you know, they don’t— No two baskets are alike.
LK: Exactly. And, expanding on that, we have the elementary school named Pablo Tac after a
Luiseño native that was educated in the Mission. But also, you’re—you have an opportunity to
demonstrate there coming up, correct?
DC: Yes, coming up on November 4th, 2022. I’ll be demonstrating and so will Roberta—
hopefully Reinette will be there—traditional weaving. We’re not going to be teaching. That’s
probably, hopefully coming up next year.
LK: Yes.
DC: You know, on that. We just had the demonstration also at Camp Pendleton.
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LK: Mm-hmm.
DC: Uh, there. I’m a docent for the Santa Margarita Ranch and Lost Forest Ranch, docent there
at Camp Pendleton. But I’ve been working with the Archaeology department since, uh, ugh, ‘90s
with Stan Berryman and then Danielle [Page], and now Kelly Bracken is in charge of it so—.
Because we have a lot of sites there on ran—on Camp Pendleton.
LK: Mm-hmm.
DC: People don’t realize it, that we’ve got over 600 some building sites there, and sites, and
sacred sites, etc., on Camp Pendleton, so we’re kept close with the—they’re kept close with the
different tribes. And since I’m the weaver in the native plants, I have a different aspect of it. I try
to make that, if the plants are out there, please, you know, don’t do this with them, and stuff. So,
they notify us that if we have native plants there, do you want us to move them. Do you want to
collect them, etc. They do have a native garden there that we do collect the deer grass from,
which is up there by the pavilion, behind the new hospital. Um, that way I know they’re not
being sprayed, when we go there.
LK: Mm-hmm.
DC: We just did elderberry tree, um, [chuckles] gathering from the berries, and I made some for
your, for you for your husband. I thought I was making jelly, and it ended up being syrup. But he
likes, he loves it, you know, ‘cuz we gathered there at Camp Pendleton, because [chuckles
again], because then I know that, um, also those aren’t being sprayed. And, so there’s different
areas by Camp Pendleton. Plus, with the cultural, okay. And why I started with the, the new
General, the Commander-in-Chief, there, at –I can’t think of it. I just—I worked with her, and
um, was—a— how?—docent there for the Santa Margarita Ranch. They were going to be the
ones dealing with the party. She had her fiesta there, a couple weeks ago. And, um, I didn’t want
to just be the docent dressed in the—how can I say this?— We dressed in this Spanish shawl. I
don’t know if you’ve seen the docents from center. [gestures to someone other than Linda
Kallas, seated to her left] You’ve been there, right? And, uh—Tanis. And, uh, we have that
costume [still looking to the other person] or the regalia that they use. I’m comin’ in, because I
put these on [hold up her necklace] and I’m, you know, trying to keep the Native American thing
going there. And you heard me [points to person off camera, and continues to talk to him/her]
this last meeting, you know, and Larry was over here [points to opposite direction, and laughs].
Uh, it’s that, uh, react? That we’ve forgotten, you know, on that. And they do think—they kind
of forget us. But anyway, and so I says [still talking to the person off camera] “I’m not going to
be a docent. I just—can I come in and do traditional weaving, you know, with our people,” with
her. And she just said [shaking her head]—she says “heck yes, please, let’s come in” and stuff.
So, um, I had the drapes on there. I wasn’t going to go San Luis Rey Band because we were all
San Luis Rey Band members that were going to do this traditional weaving demonstration. But
we’re all CIBA members also. So, I used this California Basket weavers —uh, weaving drape on
our table. They put us up there, you know, with the rest of them, and, um, I had Mark, who is our
weaver, one of our top weavers for our tribe. He had—he was demonstrating his baskets. We
were all doing a demonstration, and, and appreciating that, you know, on there. That’s the last
28
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2022-10-27

thing we did on the traditional, you know, weaving thing with Camp Pendleton. Then we’re
going to do this one November 4.
LK: And then the Jubilation of the Valley Festival?
DC: Oh yeah, we’re going to have, coming up in November—
LK: —the Luiseño Day. Mm-hmm—
DC: —Spirit of the Valley—
LK: —Spirit of the Valley.
DC: —with Studio Ace. And we’re going to be doing baskets there.
LK: Mm-hmm.
DC: And I’m going to be doing teaching the Cherokee style—
LK: Mm-hmm.
DC: —okay? It’s not gonna—it’s not Luiseño style. And so we’re going to be doing, uh, [sighs]
all day [laughs]—
LK: And you’ve been invited—
DC: —from 11 to 3.
LK: —to do basket weaving at a senior dance at the—
DC: Aw, come on now, [gestures pushing away from herself with her right hand] I know.
LK: [laughs]
DC: It’s just a—thank you, Linda. Um, that’s December 15th.
LK: Mm-hmm.
DC: And that’s coming in because of the senior center over there. That’s just an activity they
wanted us to do. Plus, we do basket traditional weaving in front of the Mission, hopefully, every
4th Sunday of the month.
LK: Mm-hmm.
DC: But sometimes we don’t, because we have other things to do. So it’s almost a contact—
they—a website, or contact one of us to do that. We do it at Rancho Guajome, but we’ll kind of
travel with our weaving person. Um, one of the things I want to say is that I do get feedback
sometimes from our own Indian people—“why are you in front of the Mission, Diania?” okay,
you know. Because they see a pictures of the background where we’re weaving, and, um—“why
are you doing it on the, on the Mission grounds?” I mean, you have this animosity with some of
our people that have gone through the Mission system and their ancestors were really treated
bad, etc. I’m not going to say the missions were the best things that happened to the indigenous
29
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2022-10-27

people in the state of California, or even in the other missionaries throughout the, throughout the
different tribal people—
LK: Mm-hmm.
DC: —in Indian country. But, I’m trying to tell them “I’ll let you know. I’m not there to, to
praise the Mission. Don’t get me wrong, okay? I have my aspects with them, too, but I’m there—
we’re there, really, to respect and honor our ancestors that are buried there.” I’ve got a lot of
family that’s buried there in that old cemetery. I know our ancestors had built that mission and
helped it. We’ve got a lot of ancestors that are buried in those grounds that aren’t in the
cemeteries. When you had your epidemics, the pox, the small pox epidemic—
LK: Mm-hmm.
DC: —there’s a lot of burials in, on those grounds at the Mission that had to do multiple burials
real fast. So, we’re there honoring our people. I’m not there to honor the Mission. And, I have to
let them know that. I mean, don’t get me wrong. I was raised with the Catholic there. My mom
went to school there. My great-grandfather, he was part, you know. Every Sunday it seemed like
the Father was always there in his house at the ranch there in the valley, having dinner. But I
don’t really have that, um, hatred, or whatever you want to call it—
LK: Mm-hmm.
DC: —to the Mission system. Yes, they know that they’ve done wrong. My brother and I sit on
the committee for the 225 anniversary that’s coming up, honoring San Luis Rey Mission. I’m
there on it, and so is he, to make sure the indigenous people aren’t forgotten.
LK: Mm-hmm.
DC: They’ve got to have something that’s, that’s still representing, you know, them with the
ethnic group. We have our powwow there that’s been there for 23 years, you know. We just
haven’t had it since Covid. And that’s another thing that’s on the Mission grounds. You have
some of the indigenous people who will not come to our powwow because it’s on Indi—on
mission grounds. But, to me, that’s personal for them.
LK: Mm-hmm.
DC: The Mission has not been at a controversy for us. Yes, we know some of our ancestors were
treated wrong, you know. You can walk in that Mission, and, um, you can see different things
that, um, and the stories you hear, you know, and the longondria &lt;sic&gt; that’s going down there,
where they had to do the washing and stuff. You’ve got Pablo Tac. You know, he came from that
Mission, and was taught, who can, you know, going back to Barcelona, you know, and Rome
also, and is buried over there, and died. But, um, you—we—how can I say this? San Luis Rey
Mission, they, the Luiseños around the Mission San Luis Rey weren’t as—
LK: It was a—
DC: —progressive as
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2022-10-27

LK: —Luiseño village, correct?
DC: Yes, it was a Luiseño village there, but they didn’t attempt to burn it down like the
Kumeyaay did, at the old—in San Diego. They burned that mission down three times [holds up
three fingers]. But it comes with people, and how they took it, um, as a, as a rewards system, or
whatever. Okay? They were fed! Can you imagine? I mean, ee were nomads and gatherers and
movers. Meaning nomadic, it’s not like we moved all over [gestures in a sweeping motion]. It
was like we went from ocean to the mountains [points from right to left, indicating movement
from west to east] to gather and to the desert [points forward]. You see what I’m saying. As
being nomadic. We didn’t have “a permanent” village. We knew what village we came from, but
if we had to go, you had people that probably stayed there, the elders, and then the rest went out
to gather. But we weren’t a warring people. Sure, we probably fought with the Kumeyaay and
any others that came through. But with the Kumeyaay people, they were warring people. Now,
they came from the, from the Colorado area. I mean, you’re looking at warriors, you know, came
across, and when they were doing that with the missions and stuff, you know, you—they—it was
on their land. They, they didn’t like it. They, you know, they, and they, to me, with San Diego
Mission, um, and you read the history on that, it, it was, it was harsh. Where here, Father Peri —
'cuz remember, San Luis Rey was the 19th mission. It was the one that—it was at almost the end
that it was built. Okay? And San Luis Capistrano really was the 2nd one.
LK: Mm-hmm.
DC: And then they come around there [circles her arm] and they built San Luis Rey, 19-what, a
number 19, in 1798. Okay? So, you’re looking at all these other missions that were built way
before that. Father Peri, he—his system was more with the native people. Yes, you could come,
but he let ‘em build around him, also. But it was not the Fathers that were chased in the mission,
the Indians. It was the soldiers at the—that’s who were supposedly protecting the Fathers. They
were the ones that went out and chased the Indians down. They were the ones that did the
punishments, when they had their, their, their soldiers—the ones that were in charge—they took
it to their head, you know, I mean, to do the punishment, because as far as native indigenous
people were below the Mexican people. You had the Indians [gestures making layers, indicating
layers of hierarchy], then you had the Mexicans, the Spaniards, you understand, that, that—
LK: Were higher, you know.
DC: —hierarchy. So, um, I don’t have that too much on there, you know, with that. Everybody
has their own. I have it because the missions only because they kept ‘em down [gestures
downward with her right hand], and they did use ‘em—I wouldn’t—I don’t use the word slave,
but they—I guess, slave labor. They were the laborers, where else they really didn’t—they didn’t
get paid.
LK: Mm-hmm.
DC: You know, on there. And then when the missions were done, and the secularization, when
they did that, they were lost. They cried, you know. I mean, they were starving, because of
that—and then what had happened, the ranchers got us here, Picos, the Marrons, the Couts, all of
31
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TRANSCRIPT, INTERVIEW
2022-10-27

the rest of them—they went and destroyed the mission. They were, they were tearing it apart.
They were taking the beams. They were taking all the statues. They were taking the different
things, and using them to build. You know, you get some of these ranchers, they have some of
the beams on that are from—that are from the Mission. The artifacts.
LK: Wild.
DC: You know. But you don’t hear that side of the story. That’s why at Camp Pendleton and
Rancho Santa Margarita and them, when it, they hid the stories and that—“Come on, you guys,
you know. Pico wasn’t the best guy.”
LK: Mm-hmm.
DC: He, he was really one of those really against the Indians.
LK: So, in addition to your passion and your education with the basketry, you are like a historian
of your people, and the area, and I see that you brought some other materials. Is there anything
you want share?
DC: [again reaching to the left] Well, one of the things is that, uh, okay, and I know that for you,
you’re trying to do this. I did study the language [holds up some leaves of paper], but since I
didn’t—wasn’t able to have—speak to somebody, I went through the Pechanga —
LK: Mm-hmm.
DC: —and they sent me to Cal State—I mean, to Riverside, also to the international classes that
was there. But since I didn’t have anybody to communicate with [gestures as if transmitting
words to another person], it was hard for me. I can read it, and I can probably understand it when
they’re—when they start talking to me, you know—
LK: Mm-hmm.
DC: —get the words right. But I’m fortunate that I did have that. But this is one [looks at paper]
of the things that I’m going to share—I’m going to be sharing this at the, uh, Spirit of the Valley,
once they get over there. But it’s like this one here, okay? [turns paper toward Linda. The paper
is laminated, and has a colored drawing of a deer, with the word ‘şúukat’] You hear that one
What’s that?
LK: Soosh-kah? Soo-kah—
DC: Soos-kwaht, okay?
LK: Soos-kwaht.
DC: Deer.
LK: Mm-hmm.
DC: Okay. I’m just going to be doing that. This is for the children. Ishwoot? [holds up a
laminated drawing of a wolf with word ‘ˈíswut’] What’s that? Ishwoot.
32
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2022-10-27

LK: That is a wolf.
DC: Yeah, wolf. Okay? And then this is something that I use with kids [holds up a laminated
drawing of a grasshopper with word ‘wiˈét’]. Whee-uht.
LK: Grasshopper.
DC: Or cricket.
LK: Or cricket.
DC: Yeah. Whee-uht. And so, you see in these names—why I use these, because you see in these
names, being with the native kids now, that they’re being named this. [holds up a laminated
drawing of a bear with word ‘húnwut’]
LK: Hunwhat.
DC: Hunwhat.
LK: It’s a bear.
DC: It’s a bear. Children are being named that now, with these, especially with these names here,
with their—for the children. They’re proud of being called ‘hun-what.’ They’re proud of being
called ‘soos-kwaht,’ called—proud of being called ‘whee-uht,’ you know, instead of just being
called “cricket,” you know, on there. And so that was one of the things that I found I have been
proud to do, you know, on that. And then, also, you have “Tuk-woot” [holds up a laminated
drawing of a cougar with word ‘túˈkwet’]. Who is this?
LK: A cougar or mountain lion.
DC: It’s a cougar, okay?
LK: Cougar?
DC: You have ‘tuk-woot’ village, ‘tuk-woot’ village, ‘tuk-woot’ court, at Cal State San Marcos!
LK: Yes, that’s right!
DC: Okay? “Aush-woot?” [holds up a laminated drawing of a hawk with word ‘áşwut’] I know
that’s not a [unintelligible] of an eagle, but that’s an ‘aush-woot.’ The eagle.
LK: The eagle.
DC: Yeah. And these are words that, um, are the alphabet, pretty long, you know, and considered
more than 26 letters, that are important to the kids because they can identify with them. You
know. I also have a coloring book, and you know, 1-2-3 and stuff like that I’m sharing. But one
of these [reaches to the left for something else] that I want to end with, if you don’t mind, is that
if, um, [sighs] in 2004, this is the Heritage Keepers [holds up a magazine entitled “Heritage
Keepers”]. This is a magazine coming from the Ramon Learning Center [reads back of
magazine]

33
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TRANSCRIPT, INTERVIEW
2022-10-27

LK: Hmmm.
DC: Okay. And, um, it’s still going on from Banning, California. And I wrote a poem [opening
magazine, and finding page where poem is printed], um, and I wanted to read it and share it with
you. Is that okay?
LK: Yes! I would love that.
DC: Okay. It’s that, um, I wrote this poem when I was doing the—learning the Luiseño
language, and I had to write this poem because I was, um, trying to pull the words out [gestures
as if churning things over in her head] of my head that I knew. And where I was at—it was
Teeter Romero and I were up in Rainbow, up there by north of us here. And we were going to go
out there to gather Juncus in Gomez Creek area, which is behind Riamb—Rainbow. You gotta
go up the mountain. And when we were up there at the top of the hill—it was early in the
morning, and we stopped because we looked out towards the valley towards the ocean [points to
the left] and that morning it was clear. You can—you could—you could see the, see the ocean
shining clear at the, at the other end, which is really not— [shakes her head]. But then you saw
El Moro Kukutuk, okay? That’s another story. One day you might have to say it, but Kutukutuk
too, is part of our creation story. And you can see that mound really clearly, with the ocean in the
background, shimmering, and that mound there in the valley near Camp Pendleton, and Bonsall
and Fallbrook area. In this part of our creation story, I got these things in my head as I’m looking
at it, and I thought of our people. Because of the creation story, of trying to be saved. They were,
they—we had the flood, also, in our creation story. And all I could think of, and was watching it,
seeing the ocean shimmering, seeing that mound and thinking of “Oh my God, that’s what came
up. The ocean came up.” And the people were running, because the water was coming in and
coming in, and they had nothing to save ‘em. And the people from Pechanga were up there on
their high point [points up with left hand], which is up there by Rainbow. If you ever go by
Pechanga on the back way you’ll see the big hill that’s up there.
LK: Mm-hmm.
DC: That’s one of their lookouts, and I don’t know that there—the name of it, but it’s a point.
And they were looking at the people, you know, the Luiseño people in the valley, running. And
all they could do was keep singing. Now I don’t—I have the words to that song, that they had—
that they started there. But, I don’t have that with me right now. But they were singing up there
to hopefully save their people. They’re crying for them, and trying to save, save their people.
Well, all of a sudden, out of nowhere, this mound comes up. And so they were watching their
people swimming towards it, and running towards it. And this mound kept coming up, and that’s
more—El Moro Hill, or Kuktuk. That is a volcano cone. People don’t realize that, you know, we
do have volcanic areas— [laughs]
LK: Mm-hmm.
DC: —in this area. And that’s a volcano cone that came up and our people in that valley,
meaning my ancestors, okay—were saved. They were able to go on to Tuktuk, El Moro Hill, and

34
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TRANSCRIPT, INTERVIEW
2022-10-27

come up, and go up there. You can visit that here—uh, that mound or that little knoll or dell, if
you want to call it. It’s on Indian Rock Road.
LK: Mm-hmm.
DC: It’s Sleeping Indian Rock. It’s Sleeping Indian Road [scratches head] right there. Part of it’s
on Camp Pendleton. Part of it’s in Fallbrook. And, part of it is owned by the County of San
Diego. You can’t build on it. You can build on—near it, but you can’t build on the Camp
Pendleton side, because that’s a blind—ammunition dump. And the Navy owns it. Fallbrook
owns a third of it, and San Diego County owns a third. There’s a trail that you can go up on
there, if you want to visit it and go, and there’s a hearth on the top that they do celebrations,
ceremonies up there. My great-grandmother was born there, at the base of that El Moro Hill. So,
yeah, we’ve got history in there, and, you know, our aunt used to tell—my aunt, my great aunt,
used to tell stories, you know, about that—
LK: Mm-hmm.
DC: —and they used to go, go there. But what I did was wrote a poem as I was doing, uh,
looking at it, and I was thinking, my language is going in my head, but I could only pick out
some words that I knew at that time. So it’s called "Naqmayam” and I was saying it—first saying
it in Luiseño, then I’ll read it again in English, what it meant.
LK: Okay.
DC: Okay. It says “Naqmayam. Toonquay qawiinga/noo toowq ‘ataxmi/naqmayam/noo toowq
‘ataxmi heelaqal/‘ataaxum naqmawun! Popuu’uk ponakilvoy/yu’pan heth’aan/no$uun toonavan
‘ataaxum poomoto/naqmayam! Heelaxam!” Now, I usually sing this, I know. It’s just—it’s—
it’s—I usually—it sticks after a while, I’m singing it, because I do sing it, at the Mission on All
Soul’s Day. [chuckles] So, if you come on All Soul’s Day, on November 2nd, around 6 o’clock,
between 6 and 6:30, I’ll be doing it and lighting the candles there, and I’ll be—I can sing it. And
why I like to sing it, it’s sometimes I can hear my voice [gestures to her right ear], it bounces off
the mission wall. It scared me the first time that it happened—
LK: [chuckles]
DC: —because I never had an echo come back like that. And, anyway, “naqmayam” means
“listen.” “Toonquay qawiinga” means “from the rock on the mountain.”
Naqmayam. I see the people. I see the people singing. People listen. The door was closed. Again
it will open. My heart will weave among the people. Listen and sing.
I wasn’t looking at them crying, you know. I was thinking about them singing, and being happy.
And the door was closed at one time for us, but it was now opening.
LK: Mm-hmm.
DC: And then my heart, at that time, with the weaving, there, my heart will weave among the
people. And, um, so it was kind of, you know—and they published it, in that—in that—in
there—
35
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�DIANIA CAUDELL

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2022-10-27

LK: It’s beautiful.
DC: —It kind of gives the story of me. This has happened in 2003 [laughs]. And that’s how long
ago, with the language. And I’m still trying to bring the language back, you know, I mean, we
did it with—for a while when we were together with the Rotary Club. But then again I’m doing
it, trying to get it back with people, and with our people, on that. It’s still going on at the
Pechanga, with this fantastic Pechanga . I started back with them, way back when, and they
started at the preschool. And then, now, they’ve taken it all the way up through their 6th grade
there on their reservation at Pechanga. They don’t speak any English in the classes. All their
instructors or the teachers have to learn the language. It’s taught in Luiseño. They’ve got an
agreement with the school district of Temecula, that they follow them all the way through
school, all the way through high school, that they have to release them at least, I don’t know how
many times a week, to be brought in and taught their language, to keep it up.
LK: That’s wonderful.
DC: They take it all the way through high school. But, Pechanga has done really good. Pauma is
also―has a class there, you know. Pauma does. Rincon does. Pala, uh, I don’t know if Pala does.
But, each one has a different, like a dialect, you know. The only sad thing is when you get
politics coming in. I’m just going to let you guys know. Politics is really deep within the tribes,
on there, and um, I’m right, you’re wrong, etc. And it’s sad, because we’re all the one people,
but that’s the way it goes. You’re born into being an indigenous people, not just for us here in
California, but across the United States. You’re born into politics, whether you like it or not. So,
um―
LK: Well, I just want to close with saying that it’s been an honor and absolute pleasure to
interview you and listen to you. I want to acknowledge that you went from accounting to
weaving to becoming an educator of your pe―of your tribal background, and also a historian,
and I think a big part of your legacy is to keep this out there. And you’re doing it pretty much on
your own. It’s not like you have all this, um, Federal money behind you, like the federally
recognized tribes, so―
DC: We don’t have that [shaking her head]
LK: ―you do not have that. You’re not federally recognized. But I just wanted to honor that in
you, and thank you so much for allowing me to do this.
DC: Okay.
LK: No $uun.
DC: Noh [bowing her head, and chuckling] I was going to say No $uun Looviq.

36
Transcribed by Melissa Martin

�DIANIA CAUDELL

TRANSCRIPT, INTERVIEW
2022-10-27

NAQMAYAM
TOONQA Y QAWIINGA
From the rock on the mountain
NOO TOOWQ 'ATAXMI
I see the people
NAQMAYAM
Listen
NOO TOOWQ 'ATAXMI HEELAQAL
I see the people singing
'ATAAXUM NAQMA WUN!
People listen!
POPUU'UK PONAKILVOY
The door was closed
YU'PAN HETH'AAN
Again it will open
NO$UUN TOONAVAN 'AT AAXUM POOMOTO
My heart will weave among the people
NAQMAYAM! HEELAXAM!
Listen! Sing!

Written by Diania L Caudell @2003

37
Transcribed by Melissa Martin

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                    <text>ALEXA CLAUSEN

TRANSCRIPT, INTERVIEW,
2022-04-12

Jake Peirce:
I'm speaking today with Mrs. Alexa Clauson from the Adobe Home Tour – among her many
accomplishments – and so I would like to start with just a little background information, if you don't
mind. Where are you from? What got you to where you could start with the Adobe Home Tour?
Alexa Clausen:
Well, thank you. And I'm happy to be here since we only have an hour, I'll try to do the mini version.
&lt;affirmative&gt; I grew up in Riverside, California. I got my advanced degrees in San Diego, so University of
San Diego undergraduate, and then master's degree at San Diego State. At the same time that I was
studying, my master's degree took me seven years because I was working full-time for California State
Parks. So, I have a career with state parks and essentially doing local regional statewide and contextual
related history for projects with state parks. So, when I retired in 2008, we had moved to Escondido in
1993, I think. And I had some friends in the history business, Lucy Burke, who was very active in historic
preservation, always nagging me: When are you going to retire? You know, join us and, and all this stuff.
So finally, when I did retire, I had our son – I had him late in in life – so he was still in elementary school,
high school. So, I wasn't too involved, but I did have the sense that I want to give back to the community
of history because when I was working professionally without internet and all this, I was visiting people
who were saving history in boxes under their beds. You know, there was some places didn't have
historical societies; it was just mom and pop trying to save history. So, you know, I felt like I wanted to
give back, and so I started volunteering and then, when my son was at St Mary's in elementary school,
there's another student. His name was Sean McCoy. Well, his father, they had a little birthday party. I
think they were in fifth grade, so this might go back to maybe 2004 or 2005, and he lived in Valley
Center. The house was adobe, and I was really curious, but in their study there were all these houses on
craftsman architecture. I looked at Tom, who's just a really gregarious, hardy guy that runs a landscaping
business. He's Cal[ifornia] Poly[technic] [State] [University] educated and in landscaping. And I'm like,
no, it's not. It must be his wife. &lt;laugh&gt; So eventually at the swim party, the kids were busy and I said,
“Hey, you know, Tom who's collection of books here, you're doing craftsmen?” Well, that unleashed
Tom, and he found a soulmate in the interest. And as a few years went on, he always said there, “We
have to do something. I go to Pasadena to the home tours and they're all rooted in Green and Green
Architecture, which was known for the craftsmen, but we have our own, you know, handcrafted Adobes
here.” And I'm like, “[O]kay, Tom, let's do a tour.” And he claims that, you know, I kept pushing him to,
oh, won't this be fun? And so the two of us kind of started Adobe Home Tour, but we were fortunate
that the director Wendy Barker at the historical society wanted to go ahead and take our little idea
under her wing. They had been doing garden tours, so they were familiar with parking and talking to
homeowners, so we really had a jump there and we were lucky. And of course with the insurance that
the Escondido History Center was all behind us. And our very first brochure was a front-to-back 8.5”x11”
piece of paper off a copier, and that's kind of where it started.
Peirce:
Well, you have to start somewhere, right?
Clausen:
Yeah. It's funny, and of course I was thinking, “[O]h, he'll get over it.” You know, this is one year we had
maybe 60 people come and it was word of mouth, mainly his friends and the historical society, people
and friends of the homeowners, so it was really grassroots or mom and pop, whatever you want to call
it. And our last tour we sold out at 500 tickets.

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Peirce:
Wow.
Clausen:
Yeah. So that was the route. I came here through my training, I don't own an adobe home and it was
really a feeling to give back to history essentially.
Peirce:
Absolutely. Absolutely. Going back to your previous stops in your career with the California State Parks,
was this something that was kind of in the same realm of what you were doing? Looking at architecture
and looking at stuff like that and giving tours, or did you do something different while you were there?
Clausen:
You know, it really wasn't. The historic preservation and the architecture was handled mainly by
specialists, and a lot of that was rooted in the state office of historic preservation, which was like a
cousin branch of State Parks and the very highly trained historians specializing in architecture. So, I was
really weak and had to do a catch up self-trained. All of my projects were budget driven. For example, if
they, maybe the volunteers of the Rangers wanted to do a new booklet for a visitor center and it had a
historical element in it, they would budget for hours for that. Or if there's a general plan, they needed a
historian to do the cultural. So a lot of my jobs were just skipping around and providing research and
history for whatever was budgeted and needed. And generally, if there was like an architectural survey,
they were contracted out by specialist, or the state office would contract. So, during my career, for
example, they did a thematic statewide survey of the Civilian Conservation Corps buildings that were
still in state parks. Now they took their cue from the feds who were doing a survey in national parks and
in the forest service, but again, that was handled by specialists. So, you know, while we would exchange,
read material, go to the same conferences, it is a specialty that I'm probably not the best at, but I do
provide that research for Adobe Home Tour. So, it was a different kind of specialty, yeah.
Peirce:
Absolutely. It sounds more like you were – in your role with the state parks – you were more of a jack of
all trades rather than a master of specifically architecture in that field.
Clausen:
Oh, absolutely, and in time they umbrellaed all that under cultural resources management and it was
the archeologist and the historians and sometimes the landscape architects depending on the project.
Peirce:
Absolutely. Given that Tom seemed to be your partner in crime in the beginning of this adventure, –and
he seemed to have more of the specific knowledge when it came to the adobe tours, based on what
you're saying – what would you say that was your biggest contribution to the beginning of it? Was it the
organization? Was it your specific knowledge of how to provide background information? What would
you say was your biggest contribution in the beginning?
Clausen:
Well, actually, I think Tom felt like I was just the cheerleader. &lt;laugh&gt; But, you know, I think it helped
Tom have the confidence. With his career running a landscape business, he wasn't as free to do some

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TRANSCRIPT, INTERVIEW,
2022-04-12

things, and I think he always saw me as a little bit of the conduit to the history community. He's second
generation – grew up in Escondido through his business and his family – they know every nook and
cranny in the city, but Tom I think felt like I was the person that can talk to the historical society and get
that connection. And then when it came to maybe talking to some families about the history of their
homes – although Wendy did a lot of it in the beginning – in time, I took over all of that as eventually she
took another job, but, you know, they had the historical society to run. I think Tom just really needed
someone who talked a little more of the language to keep connected with the historical society and the
history side of it. That's my take, if you ever tape Tom, maybe he'll have a different, &lt;laugh&gt; a different
take on it.
Peirce:
&lt;laugh&gt; No, that's absolutely fair. That takes me into something else I kind of wanted to explore with
you if don't mind. I'm very interested in how you and Wendy and Tom and everybody else who was
involved – especially in the beginning – how you managed to convince people to take part in this
project. Because like you said, a lot of these people, these aren't just like “Oh, I own this random home
that is just sitting out here for display.” This is where people live and work and raise their families. How
did you manage to convince people to take part in what you were trying to achieve? Especially in the
beginning.
Clausen:
You know, I haven't thought about it. Some of it was Tom's personal contacts and he knows people who
know people and he knocked on doors, and then Wendy at the historical society, they also knew people
who had adobe homes and was literally making lists, like, “Should we call this one? Should we call that
one?” but I have to wonder now that you brought it up if the timing was right. Garden tours were
becoming very popular at the time. They were fundraisers for not just historical societies, but you know,
maybe natural garden clubs. I think garden clubs maybe had a longer history of that, but history house
tours were becoming popular at the time. I think a lot of that starts going backwards to the US
bicentennial, where historic preservation was taking off, and I have to wonder if people who buy adobe
homes sort of needed a validation. Recently he had a potluck, and I ran into a lady who said, “My friends
tell me you're crazy to have bought this home. You know, why would you live in this mud home?”
&lt;laugh&gt; so maybe there's just a little twinkle of wanting the validation. You know, I'm really taking a
guess at this; I hadn't really thought about it. But I do think people had the confidence –the historical
society had been doing an annual home tour and then the old neighborhood in downtown Escondido,
they started doing a Mother's Day home tour – so the idea of a home tour maybe wasn't as foreign had
we been maybe one of the first to ever do this in Escondido. I think those two projects really made
people aware and it wasn't just so scary that other people were opening their houses. In the old
neighborhood after COVID, it'll be the first time in a few years, and they will do another Mother's Day
home tour, and I think they're on their like 25th anniversary. And the historical society, they partnered
with that, so they had the experience also and word of mouth that this isn't kind of some creepy people
knocking on the door saying, “Whoa, you know, what you can do is clean up your house and let people
in.” So, I really didn't think about it and it's not scientific by any manner, but I think there is an opening
and I find that Adobe Home Tours love the validation. They love to know that other people, once they've
seen their house, they get it. They really think it's something special. That's just my take on it.
Peirce:

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Absolutely. I mean, that makes complete sense. One question I did have as well: was there any sort of
impetus? Was this just organic? You just happened to bring this up and it just kind of grew up? Or was
there any sort of given that some people want that validation, right? A lot of people may not want to
live in this kind of home. Was there any sort of preservation or were these houses being torn down or
was there any sort of event like that that was kind of like, “Man, maybe we should foster some sort of
appreciation within the region to make sure that we keep this history alive a little bit.”?
Clausen:
You know, I think that became one of our causes or mantras or whatever is as we backed into this – like
just a couple of mom and pop &lt;laugh&gt; people with no experience but some dumb luck and some decent
connections – is that as these homes aged, and of course, in the history of a lot of the homes, the
midcentury, the builders and the real estate developers, they picked out, we call it ‘cherry picked’ the
lots. You could go into orange groves and carve out incredible views – and many of the adobe homes
have incredible views – and I believe that before property values really started to skyrocket that they
were at risk because once you have an incredible view, then you know, we came the era of
McMansions. This is happening in cities everywhere: Los Angeles and San Francisco are some of the
worst cases where the beautiful Spanish revival homes are gone. They're bulldozed for these – you
know, it's probably not polite to call McMansions; someone coined that phrase for overbloated size of
houses with great views. I think we all, the core of us that worked on this had the feeling that they were
at risk. The other timing of this is many homes are not eligible for Mills Act and historic preservation
review unless they've reached 50 years old. Now, many of the adobes that were in the midcentury
revival, the boom that started with the edges of Longview Acres and up and down here in the Via
Rancho Parkway area around Felicita Park, Adobe homes were starting to be built in the late forties and
into the fifties. If the home had not reached 50 years old, it was not eligible for review as a candidate for
a higher level of putting out on a register for review and protection. There's no guarantee, but I think
that the age started working for us as these homes were turning fifty and the appreciation with the old
neighborhood and appreciation everywhere was starting to grow and the concern for being bulldozed.
So it's almost like you had a little bit of a perfect storm coming in for the recognition of an adobe home,
and they did stop construction by state law in the eighties. So, then another one of our “Gee, you,
you're not going to see these again. You have a chance to really see something special.”
Peirce:
Was there a reason that they stopped the construction at that point? Was it just not feasible for like a,
what is it, like an earthquake code or something like that?
Clausen:
Well, I talked to several builders. George Patterson when he was living and then Mike Burton, whose
father and grandfather – Hiram Smith his grandfather and then Don Burton his father – they had no
concerns about earthquakes. They were using a lot of rebar and the adobe block by that time had added
a petroleum-based product developed in the late thirties and through the war time, so adobe block now
was solid construction. I was told it was all about thermal and insulation. Both builders said it was an
argument with the state of California with, I don't know, engineering approval people that went down to
the county, that an adobe will take in thermal heating, you know, it takes three days to warm up and,
you know, on and on, and they refused to approve adobe construction based on that. The other thing
the builder said is that the labor became too costly; you had labor, construction workers still willing up
to a certain time to take and build these, you know, carry these blocks and do this kind of labor. It was

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easier to get a job somewhere else, and it didn't, you know, literally break your back. So between the
rise of cost of labor – and then in Escondido, the adobe block yard went out of business; the blocks now
had to be shipped from Fresno or elsewhere – and it became just too costly to build. So, it was all those
things.
Peirce:
Yeah. That makes sense. You know, it tends to go when things become cost prohibitive, it definitely will
stop people in their tracks and in terms of doing that kind of stuff.
Clausen:
Right. So that ended adobe construction in California, because of course there still is adobe construction
in New Mexico, Arizona, and globally, for that matter, you know, worldwide. The adobe is still a popular
way to build a cheap way if you have the labor.
Peirce:
Yeah, absolutely. Seeing that this isn't the only place where Adobe houses were built – and are built
even to this day – as you guys kind of built this program and as it continued to grow, was there any sort
of view of trying to expand to a larger area or working with other tours if they existed in places like New
Mexico, to try and collaborate in any way? Or was this a very grassroots, “We’re sticking where we are
and just kind of making this grow naturally where it is?”
Clausen:
Well, I think we would've loved to become a bigger, wider organization, but it all comes down to
volunteers. And as you know, a lot of this, unless you're a paid staff putting on something like this-Although we were thrilled: we had a tour in Pauma Valley a few years ago, we've been invited to work
with Valley Center Historical Society; there's a number of adobes there. We were also invited through
Dominic Calarco who supervises the park system in Carlsbad; they would like to feature Leo Carillo and
find some adobe homeowners there. So, we do have an interest, very North County interested people,
and we'd like to do that, and then it keeps it from being boring Escondido; not boring, but, you know,
you do sort of run out of homes or people that are willing. We do have bigger interest, and we know
that people have traveled from Los Angeles and from other places to come and see the homes and be
on the tour. In an ideal world? Yeah, wouldn’t it be neat to have this grand old, famous tour? You know,
some cities do – the Palm Springs mid-century modern tour is just crazy famous, the Pasadena tours are
– but we're restricted now by just a small group of volunteers.
Peirce:
Absolutely. Yeah, it can be difficult even with that outside interest when you don't have the facility to
make it happen, whether it's personnel or whatever. There's always a friction, there's always that rub
that kind of keeps you from doing more, even if there's the interest. Did you take anything from other
tours? Did you learn from them? Or did you go, “We want to do something different. We want to kind of
stick to our own program here?”
Clausen:
You know, the way I think this evolved, with a number of our Adobe homeowners haved jumped in after
their home was on the tour to take a role and to help out. And so, for example, our current webmaster,

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Don, he took over the website. Intense interest in adobe, and really likes to post a lot of stuff, even
adobe homes for sale. And then we had a lady – Mary Del May – she had taken over for Wendy in 2015 I
want to say, I'll have to look it up, and professionalized it, and Tom; all of them have been on other
home tours. So, I think what they brought to the table was things they liked, like, “Gee, you know, it was
nice when we had a booklet, a full booklet and, you know, we could cut costs by having sponsor pages.
That'll help the printing if we do a bigger booklet.” So, our homeowners who jumped in, I think they did
bring experience from things they liked going on other tours. Then as we planned this, I think some
things from other tours come in like don't let people stand too long. “Oh, we were in Tucson. We had to
wait 45 minutes, but they sold cocktails.” &lt;laugh&gt; We're like, oh, we can't sell cocktails, but you know,
we do have these, yeah. I think that everyone who has participated brings what they like, and they don't
like, suggestions, they work, they don't, we've tried some things. So yeah, I'd say that we have benefited
from other tours.
Peirce:
And it also sounds like you've benefited from, as you've done this program, collaborating with some of
the people that have owned these homes, right? Like you said earlier-Clausen:
Oh, absolutely.
Peirce:
It sounds like that's really been honestly, and correct me if I'm wrong, kind of the heart of the program
as it's moved forward.
Clausen:
It really was helpful because in order to invite and ask people “Would you have your home on the tour?”
They're shaking in their boots and to have other homeowners say, look, here's some information, which
they've developed a little “Hello, homeowner, potential homeowner. This is what we did, little hit lists of
this is what happens.” And then we also developed a security docent guide and docent stations. And
that came out of the feedback from the homeowners to pace our volunteers throughout the home and
allow people not to wander through on their own, but in groups as a group tour. And a lot of this came
from the feedback of the homeowners wanting a little more security, a little more confidence, and most
of the kind of tips for, “Hey, do you want to be on our tour,” came from the other homeowners.
Absolutely. You know, lessons learned or could have, should have, would have. It's always a little
growing thing. I think you're right. I think that this definitely comes from within.
Peirce:
Absolutely, and that's incredible, right? To really get that kind of support from people who see what the
benefit is of highlighting this stuff, and just kind of doing that because it not only gets people to
participate, but it brings their energy and their enthusiasm along with it. Speaking of enthusiasm, I know
that there has been concern in some sectors of historians who are worried about people not being
interested in history, people being ignorant of history. What efforts, if any, do you guys have to put in to
get people interested in this part of history? Was there any sort of education that you had to put out?
Did you have to teach people about this stuff? Did you find any struggles in getting people to come at
any point? Or was this something that kind of once people heard about it, they were like “I'd like to
learn more about that” or did you fight any struggles?

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Clausen:
You know, we're always amazed at how easy this comes. I think being in the San Diego drivable region,
that we're lucky because we are a county where we can still on a Sunday, get somewhere without a lot
of trouble, and we do have the support of... like I mentioned, a lot of other historical societies have done
garden tours, home tours, many cities have. And so people that love it, we find from our ticket holders,
are a very strange combination with flat out “looky loos”: people that want to remodel their kitchen and
they want to see others, as realtors are being a little more cautious about appointments and who comes
in – for good reason, not to waste their time and security. So we have the people that just love to see
other people's homes, and then we have just very hardcore interested – either mid-century modern
architecture, maybe even students of architecture, and hobbyists – they are there for the architecture.
We have a pretty neat little group of people interested in the garden now. Not every home is going to
have a fancy garden – not by any means – but they're there primarily to see the garden and enjoy the
garden. And then we do have history buffs; like that's what I'm just labeling people that love the history.
Then year by year, we've tried to pick a theme. LIke last year: “The Romance of the Rancho” where we
just call it out that maybe some of this is California fantasy, you know, and the places were carved out of
orange groves, they're close to the earth. In some cases, the adobe block was made right there, right on
the acreage that was formed and bulldozed, lot of use of heavy beams, sort of that romance of the
Rancho. So we've brought that up. In Pauma, we had a chance to talk about the Luiseños building the
Pauma mission. We had that be one of our stops and made sure that we arranged to include that. A lot
of people told us, “You know, we've always heard about Pauma Mission and we've never gone. It was a
chance to go out there.” Um, so we always get a very different mix, but always a mix of people. The
strong elements that we always bask in is the people interested in the architecture, and of course, in the
history. But I think some of this is people come along, they will read our booklet or the docents will tell
them something and we feel there's an appreciation for the historic preservation that leaves every tour.
Peirce:
Absolutely. It's fascinating, right? You really have to find your niche and it sounds like this program really
has found it in just a wide spectrum of people who are trying to see what you guys are displaying out
there. You brought up how not every home has a garden or anything like that. Is there any sort of
prerequisite to being on a tour for any of these houses or is it literally just, “Hey, you're an adobe house,
you can be on it.” Are you a little choosy? How does that specifically work where you decide what goes
on each tour?
Clausen:
We do have some levels. We've had some very simple, honest homes and then we've had some just
outrageously beautiful homes from adobe. In some cases we've had to turn people down because in the
times they were built the driveways and the parking are impossible. There still are a lot of niches around
the Escondido area where they were carved out of an old orange or avocado grove and the parking and
the in and out is just out of the question. So that's always a consideration, although we've had some
pretty narrow tight squeezes. Some homes, once we've talked to the homeowners, they say, you know,
we're really not ready. We would like our home to be, uh, a little closer to ready. They often bought the
adobe as a fixer upper, but as everyone knows, it takes time and money and planning, and we've had
homeowners who've come back and say, you know, now we're ready. In some cases, we had to turn
down people because they were just way too out of the way. I'll give you an example: last tour we had
on the edge of Rancho Santa Fe the Osuna adobe, and then a home in Del Dios and then across
Escondido, just behind the mall, two homes in that general area – that were drivable. I think we had a

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house offer way on Deer Springs Road. And so John – our webmaster – sometimes he would take and
calculate the mileage, and then if you're 25 minutes one way and the only home out there, we would
think that the homeowner would get gypped, you know, people would just say “Let's just go get lunch.
We won't drive out there.” So we've tried to save some of the names and the addresses, so we could do
a closer cluster of homes and hopefully we haven't missed out on anyone yet, and hanging onto names
lets us be able to do that. We've had people who, as they've moved forward, say we just can't do this,
you know, family circumstances or everyone just couldn't get on board. You know, a lot of things we
expect could happen. We've gotten two thirds of the way and we've had people bail for very legitimate,
understandable reasons. In a few cases, we've had previous homes on the tour again. We've had a few
homes in that circumstance where an owner stepped up and a lot of times they've made changes.
They've learned more about their home and it was enough years for our ticket holders. We have a lot of
new ticket holders, so they're not saying, oh, we just saw that home. So yeah, I think there's been a
combination of how we get there when the doors open.
Peirce:
Absolutely. So the individual houses, are the owners responsible for the histography of the tour for
those places? Do you guys assist? How does that collaboration work?
Clausen:
In the last five years, I think I've done the majority of the history. In a lot of cases though, with new
owners, sometimes we've gotten really lucky. They're walking their dog, they run into an old timer from
the neighborhood, you know, someone who has lived there 40 years, and they'd come back as we're
developing the history of their home, or they'd get a lead: a phone number of someone who knew who
still own the home. So we've had a combination. I'd say maybe I do easily 70 to 75% of the research, and
then 25% comes in from a lot of odd places and on occasion the homeowner themselves. So yeah, I
think I've been doing most of it. For the internal side of it, the docent guide, then we lean on the
homeowner for their remodel or what they were told about the remodel. If they have a newer kitchen
maybe put in in the late eighties – they were told about it by the realtor – the docent on the kitchen
stop will let people know what they're looking at. I'd say I've done a good portion of the research.
Peirce:
Awesome. Has that been a struggle as well, given that some of these houses - I don't wanna say they're
not important, right? They are important, they're historical in their own way. But it’s not like Greta
Garbo lived there; they're just regular homes in Escondido. Has that been difficult to gather that
information?
Clausen:
You know, I've been stuck on homes for variety of reasons. Sometimes what happens is, let's say the
homeowner had the adobe built for themselves and they worked the rest of their career at a conveyor
belt as an engineer and retired, and perhaps their spouse was a schoolteacher and, you know, very
wonderful everyday people. When we actually go look at the house, we generally will start finding
jewels on some of the architecture. I think we've been pretty fortunate to have builders who have
included architecture to keep the story going. This will be the treatment of the open beams or the
fireplaces. Very often, we've had wonderful surviving fireplaces that were not remodeled; they're still
there. We've had homes where the windows were yet not removed; they were still the old aluminum
encasement crank windows, really neat, like ribbon style. It would even be the placement of arches, you

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know, opening the arch of one room into the next. The unbelievable plate glass windows from floor to
ceiling, capturing a style that is brought in from the craftsman era – Cliff May, who has been considered
the father of the ranch house style that became mid-century and popularized – how they took the sense
of bringing the outdoor to the edge of the indoor. The adobe builders in the mid-century – we’ve found
the Weir brothers and others – they will do that plate glass window with the view, right from the
bottom, right to the edge of the eaves with phenomenal views, taking advantage and placing the home
on that view. Without a doubt, the architecture will jump in and take over. Funky chimney treatments,
little touches like a little hut, an opening to put in firewood, right by the fireplace treatment of the
mantle or the hearth. Maybe there's some amber inserted glass that's still from the original; once in a
while, even the lighting fixtures. So, many homes where the owner isn't recognized as such as a fantastic
story, usually the architecture jumps right in; there's something that has survived the floor treatment.
We have homes with original flagstone, original tile, you know, goes on and on. So from room to room,
as we're giving the tours and highlighting these things, we can keep the audience, the visitor very
interested. And that's usually very rewarding to know that these original features are still there.
Peirce:
Absolutely. Have you had, has there been a home that was just completely original or do they all need
work at some point?
Clausen:
Well, we have had a few that had a remarkable amount of original features left, and that usually gets us
going pretty good. Now of course, I think the thing that happens to most houses is the kitchens need
updating very badly, and often the bathrooms. But we have homes where even there's been extensive
remodeling, we still recognize – I'll just use Weir for example because they're so well-known – some of
the weird features are cabinet treatments, maybe even the lintels on the window trim, possibly the
addition of a certain shape of a breakfast nook. So, we almost always see these features survive. We
haven't really had homes that were entirely gutted. We've had some pretty good luck.
Peirce:
That's amazing. I mean, just thinking about how homes are now and people just rip them up and then
build them back up....
Clausen:
They do, and some of us don't even like to watch those shows where they come into a midcentury
modern home with a sledgehammer; sometimes it's kind of creepy.
Peirce:
And a little upsetting, especially for someone who has been doing these kinds of tours, right? Looking at
the big picture: do you feel that the tour has been successful in achieving the initial goals of what you
were trying to do? Did it kind of mushroom beyond that? And if so, do you feel like there are things that
you never thought were possible and things that you kind of wish you could have branched out into?
Clausen:
No, I think that those of us who started early on are honestly always amazed how this can sustain
interest. And we're always thrilled for the feedback; not everyone's happy on our tours, of course not.

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But we believe that the awareness of adobe construction and word of mouth and people wanting to see
an adobe home, the inside of one, was well beyond our expectations. Absolutely. In terms of getting
bigger, there's not enough of us. We think we will always have to limit our ticket sales. I mean, it'd be
wonderful to run it two days. It'd be wonderful to raise more money, but there's just not enough of us.
Really, I think raising people's understanding of what this construction is and what it was, and then
historically its roots, you know, the adobe as construction material in California, I think we've done a
pretty good job getting the message across and getting interest. Absolutely. We'd like to keep going. We
hope we always have enough people and enough houses, but we think with the invitations to Carlsbad
and maybe one day Rancho Santa Fe, and certainly Pauma again, Fallbrook has many adobe homes,
Vista does... there are communities we still think we can keep going.
Peirce:
Absolutely. My last question is, it feels like you've created something here in North County that has
really kind of stood the test of time here in terms of creating something from scratch and creating
something that people come back to. You have repeat customers, you have all these things. What do
you hope your legacy is with Adobe Home Tours and where do you hope to see it moving forward?
Clausen:
Well, I think for most of us and, you know, I can't speak for everyone, but I think for most of us, the
importance of having the homes preserved – this is something that's stopped in time. Of course any
development is at risk, no matter what, and that the stronger we stay and the higher the appreciation is
the less likely that someone will want to buy the home, and as the prices and their value increase, we
feel there's a less likelihood that it would be demolished for yet a bigger investment. Although many
have been. But we really, I think we'd all like to know that the core of many of these homes will remain
and that they'll go another hundred years.
Peirce:
Absolutely. Yeah, absolutely. Is there anything about this program or anything about your career that
you feel that we haven't touched on that you'd like to talk about before we start wrapping this up?
Clausen:
I think we covered it pretty well. And since we have a lot of programs that are a PDF on the Adobe Home
Tour website, and Don keeps posting information – he's very good about answering questions people
will forward to him and he'll forward to the rest of us so we can help. I think there's a lot out there now
that was not available 10 years ago, so I think anyone that's interested has a check to jump on the
website and dig around a little more and if needed con to contact any of us and the steering committee
small, but we're out there to just keep promoting the adobe heritage.
Peirce:
Absolutely. And once again, that was adobehometours.com, correct?
Clausen:
That's correct. Yes.
Peirce:

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Awesome. Just so just making sure we get that plug out there.
Clausen:
Okay. Right. Well, Jake, thank you so much. It's been great to talk to you and thanks for taking the
interest.
Peirce:
I appreciate that, absolutely. I want to thank you very much from the bottom of my heart for taking this
much time to talk about this. It's been fascinating.

Transcribed by Jake Peirce and
Sierra Jenkins

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