Oral history of Lizbeth Ecke, April 13, 2022

Peirce: My name is Jacob Peirce. I am a first year graduate student at Cal State San Marcos in the history program. And this is part of a series documenting historical figures, impactful figures in North County, San Diego. Today I'm speaking with, Lizbeth Ecke. And, thank you for being here. Let's start real general, real broad. Can you tell me a little bit about your background? Where were you were born? Growing up, just general information like that.

Ecke: I was born here in San Diego, born raised in Encinitas hold, pardon me. I grew up in the same house that my father grew up in. I went to the same elementary school and high school that my father went to. So I was friends with the children of the, some of the people that my father went to high school with. So pretty entrenched in Encinitas, California. I did move away for college and work for about 13 years, but other than that, I pretty much lived in 00:01:00Encinitas my entire life.

Peirce: That's awesome. And you said that you went to the same the same school, you lived in the same house and your family was pretty established at that point within the community. Was it difficult growing up with the kind of expectations, of being in your family like that?

Ecke: There may have been individual instances, but no, not really. I mean, Encinitas was still a pretty small town when, I was growing up. I mean, 00:02:00Interstate 5 didn't even go through till I was about 11 years old. Most people were in flower farming like our family was. And, so I mean, people probably knew my name without knowing me, but, and that probably ended up mostly being good. But, so no, I mean I would say later on there have been challenging times when we, as a family have wanted to do things and we've gotten a lot of bad press. I mean, I know that my mother and grandmother, had a harder time than I ever remember having.

Peirce: Absolutely.

Ecke: Dealing with, harder in the sense of, people being rude to them or mean, 00:03:00or those kinds of things. But I can't say that I remember much of any of that.

Peirce: Was there specific reasons for that treatment that they received? Do you remember them saying anything about that?

Ecke: About, well, I know that there was a newspaper in town called The Coast Dispatch, that the man who owned it really, he didn't like our family. And I mean, I've heard various stories about why he didn't, the one that seems to have made the most sense to me, but I don't really know whether it's the real reason or not is because he owned a lot of, real estate right in Downtown Encinitas. 00:04:00And when they were putting through I-5, the original plan was to just run it along, down the coast highway. And, as it ended up being in some other, places farther north of here, and my grandfather was one of the people who fought pretty hard to say, let's not destroy all of the downtowns of all of these, you know, Carlsbad and Solana Beach and Del Mar and Encinitas. Let's put it inland a little ways and keep our downtowns. And my grandfather was on the winning side of that. I mean, it wasn't because my grandfather or grandparents owned any land, particularly in the right of way of where I-5 ended up. They just, he just 00:05:00thought it was made more sense. So he fought for that and again, was on the winning side. And so the guy who owned The Coast Dispatch was pissed off because he was expecting to make all this money from selling all of his right of way in Downtown Encinitas. There may have been other reasons that maybe that, you know, he was a powerful man in town. My grandfather was a powerful man in town and they maybe just didn't like each other, I don't know. But, you know, I know that my grandmother, was treated poorly at times, by people that, you know, she was somebody who really cared about and, tried to be helpful. And, you know, people that during the depression that needed food, bringing food to the school and doing things like that, and there was any number of people that didn't want her help because she was an Ecke and that was painful for her.

Peirce: Absolutely. Absolutely. I can imagine like that's a wild thing to think about. Did you, speaking of your mother and your grandmother, what inspiration, if any, did you take from [th]em, in your personal life going forward as a professional woman, as someone who growing up in this family, did you take any lessons from them? And, and if so, how did you kind of, feel it, that you represented the family in that way?

Ecke: Well, you know, my grandmother got married at 19 and had her first kid at 20, so she didn't ever, she didn't have anything more than a high school education. My mother did go to San Diego State and, did have a degree. But both of them, along with, my father, maybe a little less, my grandfather was very big [into] giving back. And it was always something that my parents talked about, but they also, they didn't just talk about it. They did it. And 00:07:00they, my grandmother was very involved with the Solana Beach Presbyterian Church and did a lot out of help through that, there was an orphanage down in Tijuana that she was, very supportive of. And I remember her when I was a child, her loading up her car and barreling on down to Tijuana to bring them whatever it was that she had in her car that week or month or whatever it was. My mother was very, was involved in lot of things. She was always on the PTA. We were all in 4H growing up and she was a 4H leader. She volunteered for children's hospital. She later on when us kids weren't at home or were, you know, didn't need as much attention all the time she was involved with Planned Parenthood, she was a huge Planned Parenthood supporter. She, I'm trying to think of the other, Neurosciences Institute. I think it was called G I can't remember the name of it, but she was constantly involved with lots of different organizations, voices for children. She was very involved with San Diego State, which is where she went to school with the library at San Diego State. So I think that what I took away from that was that, it's important to give back and everybody can give back, but if you are somebody of, means and, are known within your community, it's even more important to, to give back that that's a commitment, an obligation really. And, I heard about it growing up and I saw it growing up. And so that's probably what I took from it more than, I mean, took from them more than anything was that they didn't just talk the talk, they 00:09:0000:08:00walked the walk.

Peirce: Yeah. I was about to, I was about to ask you about the, whether that was something that was, verbally taught to you. Like, if it was like, "Hey, this is 00:10:00what we do," or you just kind of learn from example in regards to that, but you kind of, you kind of answered that.

Ecke: Yeah.

Peirce: Most of the press that I was able to read, mostly focuses on the men, in your family. Was that frustrating for, you can go ahead and answer if you got something.

Ecke: Well, I mean, I don't know that I think that it's, pretty standard for a, certainly for my grandparent's generation and for my parent's generation. That's what you did, even if a, a wife or whatever was very involved in a business, you generally look to the husband for, you know, and they were the person that got all the glory and that's just the way our society has been set up. In this 00:11:00generation my brother probably has had more publicity than I have just because he is the one that owned the Poinsettia Business. And so that naturally, I mean, he got a lot of press just from own owning the Poinsettia Business. He's also probably much more, comfortable in front of the camera because he's been doing it for so long. So, when we are both in a situation and somebody wants one of us to speak, I will defer to him.So, so that to some degree would be my fault, for not taking the spotlight when I could all the time. But yes, I mean, I think that just as a woman in society, it is sometimes frustrating, to have grown up 00:12:00and seen all the work that my grandmother and my mother did for the family business. And when you talk about the family business, you don't really hear much about them. I mean, some of that's getting righted a little bit, now, but it's certainly they didn't ever get any, any whatever they, nobody called them out as doing great things when they were doing them.

Peirce: Absolutely, absolutely. Which is, which is a shame, honestly. I guess kind of where I want to go with that though, you brought up some of the functions that your grandmother and your mother and that you have supported. Right? How do you decide what to support? Is there any-- is it really up to you? What you support? Do you speak to people in the family just to make sure that the family name is doing kind of-- is there like any 00:13:00collaboration or is it, whatever you decide to kind of support at that time?

Ecke: No, I think that, I mean, I, I haven't ever felt like if there was something that I wanted to support that anybody had any issue with it. I mean, maybe just being part of the family, there is a sense of, I suppose if I ever thought that there was something I wanted to get involved with that might create a problem, I would probably have a conversation. My brother and sister and I are pretty close and have good relationships. So, I wouldn't expect that any of us would get involved with something that we thought how had an edge to it without first, at least, telling others. But you know, what I've been involved with has changed over the years when my kids were school age, I was very involved with their schools. I have, you know, I'm involved with, YMCA a that's named after my grandmother. I was involved with it a number of years ago. And there, if you read anything about me, it's probably how I got myself kicked off of the board, but, the man that was running the, San Diego, the corporate Y for San Diego, he, didn't renew his contract and now there's somebody new. So then, so now I'm back on the board. , I'm all, I mean, I also am very supportive of Planned Parenthood, not to the degree my mother was, my mother was on the board. That might be something I'd be willing to do down the road. So I think that, that what I'm involved with evolves as whatever else is happening in my life or around me.

Peirce: Absolutely. And then that makes sense, right? Like, you know, you're not, it's not like you give, give a dollar one day and then you're just, you're guaranteed to give it the rest of your time. Right. It really kind of focuses as your, as your life moves from place to place and from stage to stage, you know, as I, you know, I'm a new dad, I never would've thought about all the things I do with my kid and donating and doing stuff for that kind of stuff that prior to having him right. Every stage, it kind of takes you to a different--

Ecke: Well, this isn't, it isn't in your field of vision.

Peirce: Absolutely. And that's understandable. Right. We only can see here to here. Right. We can't see the full picture unless you're in it sometimes. Do you 00:16:00mind if I pivot to, to the Poinsettias? I just have a few questions on that.

Ecke: Absolutely.

Peirce: I never grew up in a family that had like any sort of a business or anything like that. My parents were teachers. But were you interested in horticulture at all? Were you interested in flower, like any sort of growing flowers?

Ecke: Well, yeah. I mean, the house that I grew up in it was right in the middle of the Poinsettia [fields].

Peirce: Absolutely.

Ecke: So it was, you know, and I had done a lot of work for, I worked in the tissue culture lab at the ranch. I worked in the greenhouses many summers. I, we, all three of us grew up there was never a family vacation that we took that we didn't go visit greenhouse customers where ever it was in the world. And, when I had studied overseas in Mexico and in Germany, I've gone and visited flower customers on my own. So I was involved with it. But I also knew that 00:17:00wasn't gonna be the career I was going to choose. I mean, and not that anybody said I couldn't, but, you know, my grandfather's name was Paul Ecke Sr. My father was Paul Ecke Jr. and my brother's Pauly III and my name isn't Paul . So, and that being said, my sister and I were had ownership interest in the ranch as much as my brother did, but we also made a determination, I don't know, 30 years ago or more that, the ranch really needs to have a singular head 00:18:00of it, it was not a businesses that was gonna get managed very well with a, you know, three people trying to do it. So we sold our interest to my brother and that made sense. I was on the board of directors for the ranch, so I was still involved. And my brother and I, I mean, any time my brother had big decisions to make, he would talk to me. So I may have not had my name on the company, but I did feel very involved with it. And you know there's a Los Angeles flower market where we would sell poinsettias every year. And I did that as did my brother and my sister and now I'm chairman of the board of that flower market. And so I had been involved in the flower business pretty much all my life, one way or another, I wasn't the face of the Poinsettia Ranch.

Peirce: But you enjoyed working with the flowers you enjoyed working with your hands?

Ecke: Oh yeah, no, absolutely. You know, and now we, as a family have the flower fields in Carlsbad. So I'm still, involved with, well, not growing the flowers, but involved with the floral culture business, and being on the board of the American Forest Exchange. I am attuned to what's going on within that part of the sector of the world and I like it and I always have.

Peirce: Awesome, awesome. I can't even keep plants alive in my own house, so that just having an entire farm stresses me out just the thought of it.

Ecke: Oh, well, I've never run a farm. So that, that--

Peirce: Yeah, that's fair. That's fair.

Ecke: I do, I did have a minor in horticulture in undergraduate school, but that was, as far as I went with that.

Peirce: What was your major, if you don't mind me asking?

Ecke: It was business.

Peirce: Business.

Ecke: And then I got an MBA in real estate and finance, so--

Peirce: Absolutely. You've mentioned multiple arenas where you are on the board of directors or even the chairman of the board and stuff like that. Have you as a woman faced any pushback, any friction from people when you take these kind of leadership positions?

Ecke: Well, most of the things that I've been on, I would say, well, no, I mean, 00:21:00when I was first, went on to the, American Forest Exchange Board, I was the first, I wasn't the very first woman that had ever been on the board, but I was the first woman to be on the board for quite some time. And I would, I will say that it was probably for the other men then that were on the board. My father had just recently passed away and he had been chairman of the board. And then I, took over, I took his seat on the board. So I think that, and I was much younger than the majority of the men on the board that isn't necessarily the case now, but it was then, which is almost 20 years ago now. I think that they initially had, they didn't have an issue with me being on the board, but I think that they 00:22:00were kind of surprised that I had an opinion or, that I took issue with some of the things that they, wanted to do. Or so I wouldn't see, say that I ever felt like they were trying to figure out a way to get me off the board, but I do think that there were some times when they were frustrated that I wasn't just playing along with whatever they wanted to do. Other boards that I'm on the YMCA board there's been women on that board long before I was ever on it. And, so I never felt anything there. We have a family foundation board, that my aunt has been on for as long as I can remember. And, and I've been on it for 40 years. So really no, I mean where I had a lot of pushback when I was first came back and worked for the family, I was doing a lot of leasing and tenant improvement work and construction management. And this was back in the eighties, late eighties. And there were a lot of construction guys that really were not very excited about taking orders from, you know, a short woman or probably a woman in general, but then this little, tiny person with a high squeaky voice, I can't anybody absolutely wouldn't do what I asked them to do. It may have just taken me be more forceful than I needed to be.

Peirce: Absolutely.

Ecke: To do that. But you know, my father was to his credit. He really promoted, my sister and myself to do whatever we wanted to, to do. And, when I, I remember one time when I was probably 15 working up in Los Angeles at the flower market over Christmas, [be]cause that's the only time we would've been up there with the poinsettias. And my father put me a in charge of the phone orders. And so I remember, some big customer called and asked for my father and my father said, no, I don't have time, you just deal with them. And I went back and the conversation kind of went on. And then he finally said, I want to speak with a real Ecke. And so, I then went out, I mean, [be]cause again I'm 14 or 15 years old and I go back out and I said, dad, he says, he'll only place this order with a real Ecke. And my father said, you go back in there and said, tell him if he wants to buy poinsettias he is going to buy them from you. And he's gonna give the order to you. And you are just as real of an Ecke as anybody else. And so I went back in there and told the guy and he was none too happy, but he did give me the order. So my father did things like that really, he may not have believed that when he was 20 years old. But I think that my mother did a very good job of convincing him and teaching him that he should be paying attention to his daughters as much as his son. And he did credit her with that. He would be the first one to say that he had a good relationship with his daughters because my mother taught him how to do that.

Peirce: That's amazing. That's really awesome. Especially that, that kind of support, that young, how, how, early did you become, involved in the, in the family business? Like from as long as you can remember, or--?

Ecke: Oh, I, well, I mean actually working, getting a paycheck was, you know, probably fifteen dollars. But even before that, when we were little again, our house was right there, the middle of the ranch and we'd go out and my father 00:27:00would put me to work, you know, folding, putting together pieces of different pieces of paper and stapling them and folding them to go in boxes of poinsettias that were being shipped out mostly as a way to keep me busy and out of other people's way. But I mean, I was probably doing that from the time I was seven or eight years old, or he would pay us, like a penny to pick up trash, to walk around the whole ranch and pick up trash and he would pay us, I dunno,, 10 cents an hour or something ridiculous to do that. But, so always my parents were big believers in working and knowing the value of money. And my mother had grown up in a fairly poor family. Her family had moved out to California when she was 15 and lived in, government subsidized housing where UCSD [University of California San Diego] is now, they'd moved because my grandmother, I knew that she had, she knew, wanted her children to go to college and California back then had, still does have, a good college system, but it was virtually free. And, you know, my mother had two brothers and a sister and, you know, she went to San Diego State. She had one brother that became a doctor and another brother that became a veterinarian. And they all benefited from the school systems in, in San Diego, but that's why they moved. And my mother worked a lot from whenever. I mean, from the time she could remember, so she went, they lived through being homeless during the depression and other things. So my mother brought that to the table for us in the sense of understanding that you can't be wasteful, you need to think about, you know, how you spend your money. And my parents were on the same page with all of that you know, just because you have money doesn't mean that you need to flaunt it or that you have to spend it all just because you have it. And it, you know, there's other people that might need it more than you do, and it's your responsibility to help out with that. So I feel like I got, fairly grounded in the understanding of that.

Peirce: Absolutely. Absolutely. You, you've spoken a couple times about, growing up directly on, on the ranch and when you were a kid, I'm assuming that, Encinitas was a little bit more rural than it is now, not rural, but just less developed.

Ecke: Yeah.

Peirce: How has it been watching it grow over the years? Do you miss old Encinitas somewhat? Do you, you wish that things were a little bit different? Do you, do you just enjoy seeing time and things progress? Like what, what is your viewpoint on that?

Ecke: Well, yeah, I mean, if, if Encinitas could be the Encinitas that I grew up in, I thought that that was fabulous. If I was really living in that would, I think is, is as fabulous, you know, you get nostalgic about things. But I could, when I was growing up and I had my horse, I could ride my horse down Encinitas Blvd. all the way to the beach and ride my horse on the beach with my other friends who had horses. And, it was you-- So, I mean, there's things like that, that I'm nostalgic for. But places change. I mean, you can't expect things to not change. And, for the most part, I think that the way 00:31:00Encinitas has changed is pretty good given, you know, the options. I mean, there wasn't, there isn't a way that Encinitas was gonna stay the way that it was, but it was a lovely place to grow up. I mean, I, again, I knew there was like two elementary schools and, you know, one high school. And when I went, graduated from high school, there was only one high school from Del Mar to through Encinitas. So we, all went to San Dieguito together. My high school graduating class in 1975 was the last year that we were together, [be]cause then Torrey Pines was built and they opened up Torrey Pines [High School]. So, I mean it was, it was a very close-knit community. And it was, you know, nice to know you go into a grocery store, the drug store and you know, it's, somebody's father that's there or, you know, and that, that was a nice thing. And I, and I do miss that, but I suppose if that was super important to me, I could go find some other very small community that I could have that.

Peirce: No, absolutely. I, I mean, I grew up in, I grew up in Riverside and in the, the eighties and nineties and I still remember driving to, to school and, running into, into, shepherds herding sheep across the road. And now every 00:33:00single part of that is, is track housing that they built that are, you know, the cookie cutter houses and, you know, you can get nostalgic for it, but I, I can completely understand like you, you do what you do, what, what you can with what it is. People need to live. People need houses and people need to, things grow and things change, but it was just interesting to, you know, you you've been living in that, you lived in that same house as your, as your, as your father and everything. And it's just like, you know, having it grow around that is, is a interesting perspective for sure.

Ecke:

Definitely, it definitely is. I mean, it's, it's weird because now I live in that, well, we've redone the house, but I live in what was my grandparents' house that my grandparents built when my parents got married, they built a house and moved into the house. And then my parents moved into the house that my father grew up in. So I now live in the location, not the house anymore because we did rebuild it about 15 years ago, but to where my grandparents lived and, and it was a very different place then, because when I was growing up from my grandparents' house, they were half a mile off of any public road in fact when I moved into this house 30 years ago, we were still Leucadia Boulevard, didn't go through. And so I was a half a mile off of any paved road. And, there the view, they had a view to the west, which we still have and a view to the east and there was nothing to the east, nothing at all. I mean, there was one light that 00:34:00you could see out there. And I remember that when I was a kid and now that's all houses. And just, you know, my father, this is totally a, a side note, but my father was also very involved with Cal[ifornia] State [University] San Marcos and getting it started and was very enthusiastic about it, which is, part of the 00:35:00reason that, my brother and I decided that that's what the family papers should, should go. It was, it kind of made sense because we had that connection.

Peirce: Absolutely, absolutely. We, we appreciate it. Not that I'm, I have a particular hand in it, but at the same time I, you know, as a, as a budding historian, I do appreciate people putting their things in the, in archives. Is it, I'm trying to figure out how I can word this-- right. When you, when you've spoken about like how your grandfather advocated for the, the, the I-5 going where it, it goes and, and your father was, was, a, a large part of, 00:36:00of the, the beginnings of Cal State San Marcos, right? Is it, do you ever sit and think like, oh wow. Like my family has really impacted this, this area in, in many ways, like, you'd sit, be like, wow, like this is here in part because of the way that my family has kind of shaped the area. Do you ever think about that and how it like, is that an interesting thought to you or is that never occurred?

Ecke: Yeah, it, no, it is. And I mean, it's something generally. I mean, I would say it's a sense of pride to know that, that the, our, we didn't, we as a family, didn't just come here and do what we did without wanting to better our community and be involved in our community. I mean, I know that my parents and grandparents, when Encinitas was super tiny when they were here, they, there wasn't anything for anybody to do after work. I mean, there just wasn't anything here. So they figure out how to build a bowling alley in, in Downtown Encinitas. So people had a place to go versus I guess, just going to a bar or something. I mean that there was someplace something else to do. And, those kinds of things, I mean, there's nothing that there's no rules or laws or anything that says that you have to do that, but if you're gonna be part of a community, it's nice to know that your family helped build that community. So it, yeah, it is something that I think about, at times when, you know, there's, and there's enough things named after our family, there's a park in Encinitas. And then there's the YMCA and there's various other things that, remind me and maybe the community of what we've done. I would say that it is very different now than it was even 20 years ago. I mean, 20 years ago, I could, if I said my name was Ecke, pretty much anybody in Encinitas would've heard the name, they would, I mean, they might not know anything, but they would've heard the name. And, that isn't necessarily the case now, and that's not a bad thing, but it is, we are a much, larger and diverse community now. So, our family doesn't play the same kind of role as it used to. I mean, we still are very supportive of the community and we have a family foundation and most of the money, it's not a huge found[ation], but most of the money that comes out of that does get invested in, local charities, things like the YMCA or the community resource center or things like that. So we still are very involved, but again, because the community has grown so much, we're just not as big a, a part of it, which that's a good thing, [be]cause there's a lot more people out there that are also being supportive of things that need to be supported.

Peirce: Absolutely. Given, your longstanding, presence in the community, as people have come in, have you. worked with other people who have tried to make a difference in the community? Have you tried to foster those kinds of, any sort of other, like, charitable services or anything like that? Has anyone come to you and been like, how do I start this? How do I do this and kinda look to you and have, have you mentored anyone in that regard?

Ecke: No, I don't think that I could say that I've done that. And I don't think that I would certainly know how to tell anybody to start something. I mean, I've 00:40:00been involved with any number of things, like the Community Resource Center and the YMCA and grower school and any number of things. And so I've met a lot of other people within the community and I mean, the people that tend to volunteer and give money is just like almost anything in life. You've got, you know, 20% of the people doing 80% of the work or giving or whatever. I mean, it is, you see the same people over and over again.

Peirce: Absolutely. What else do you, where do you see your role in the family moving forward? Where do you see your family moving forward in the community, given that you've said that it, as the community has grown, you've kind of, do you still see your family as a vital part of the community you have going forward?

Ecke: No, definitely. My brother lives in Encinitas. I live in Encinitas, you know, we both raised our families in Encinitas. My sister lives in North Carolina, and we both still work in the family business. And I don't see that really changing at some point in the future. Some of the kids, my kids, my brother's kids, my sister's kids may wanna come back and be part of the family business. At some points somebody's gonna have to take over things from our, my generation of, people, but pretty much all of those in their twenties. So 00:42:00they're still figuring out what to do with their lives. But, I mean, my father was involved with in the community and pretty much until the day he died and my mother until her Alzheimer's got too bad, was involved with the community. So I never saw my parents just say, okay, I'm done now. And I'm gonna, you know, go just have fun all day every day and not be involved with my community. So, and my husband grew up in a similar type of in environment. So I don't see us just, you know, retiring and doing, not being involved.

Peirce: Absolutely. Absolutely. What would you say has been, your proudest accomplishment? Whether it's in North County or just in general, what, what are you most proud of and in your career, in your life in general?

Ecke: Well, I mean the most obvious answer would be my children. I mean, I've raised two children that are self-sufficient and, you know, both graduated from college. My son's getting his PhD now and, you know, they're supporting themselves and that in of itself is an accomplishment as a parent. I don't, I don't know that-- There is a given thing that I could say that I would point to. 00:44:00I know I'm happy that I have been able to be part of the family business in a relevant way. It was something that was very important to my mother because she didn't always feel seen. And so she fought very hard for my sister and myself to be seen and to be heard. And I think it was, something that she was very proud of when, she had daughters that were involved and had a say in what was happening. And so I feel accomplished that I fulfilled something that was important to my mother.

Peirce: Absolutely.

Ecke: But I don't know that there's a specific, or that I can think of a specific thing that I've fought for and won on or something.

Peirce: I mean it is a difficult question unless you clambered up Everest or something, it's like, well, you know, like I was just curious if there was anything specifically, you're like, oh yeah. You know, like, I won the World Cup or something, but you know what I mean?

Ecke: No, none of those things.

Peirce: Same here, so it's, yeah. I had one question I did have about the papers that you donated. Was it important for you and your family to have someplace, public for repository of that nature? Or what was, what was the reasoning behind that and why was that important to you guys?

Ecke: Well, my mother was a big history buff. That probably was part of it, 00:46:00but-- It just, there was a hundred years of history of our family. Because you know, my grandfather, my grandparents first came down here in the early 1920s, and bought land. And Encinitas was basically a railroad station at that time. And was really one of the founding families. And there was, lots of records because we lived on the ranch, and we had all these various barns and buildings. I don't think much of anything ever got thrown away because you didn't have to throw it away. So there are, you know, receipt books and things from back in 1926, you know, and, I will say that my brother did a yeoman's job when, after he had sold the ranch property and sold the business, he spent a year going through all of those records and consolidating and organizing, a hundred year's worth of stuff. And that was a huge job. And during that time we talked about, well, okay. I mean, it didn't seem right to just throw it away. I mean, but what do you do with it? I mean, that is really the question of what are the choices. So, we talked to various people there and I should remember his name, somebody who is a history professor there at Cal State San Marcos that was also on the board of the, historical society here in Encinitas. And we met with him, and I think it may have been his suggestion that we go and talk to the librarian out there. The other thing that we thought about was, San Diego State, because we had a connection there with my mother, my father went to Ohio state, so that wasn't gonna make sense. I mean, but, you know, Cal State San Marco was here and in North County and we had a connection with it. And so that seemed to make the most sense because it just didn't feel right to just go rent a warehouse and put it in there who was ever gonna do anything with it. And, you know, I think that there is a wealth of knowledge in history, even if it's just mundane things that, you know, receipt books from back in 1926, and you can see what a bag of flower cost or whatever. I mean, you're a historian. And then those are the kinds of things that people can look back on and get real information about what life was like. And you know Cal State San Marcos was the one that was really venturing into new territory because they didn't have any, we were kind of the first one. We were all kinda learning together as to what this meant. I mean, we didn't, I mean, we knew that families gave papers to various learning institutions. I didn't ever know anybody personally who had, or, you know, what, like that really meant. So it's been a cool learning experience.

Peirce: Oh, absolutely. As, like the idea of you were saying, like, we didn't know what to do with it. I was just like, in my head, I'm like, please don't throw it away, even though I know you didn't, like, I was just like, don't do it. Well, as we wrap up here, is there anything about you, your life, your family, that you feel like I, we haven't touched on that you kind of wanna talk about today?

Ecke: I don't know. There probably is, but nothing that is, jumping, to mind right now. Yeah, I mean, it's been a fun ride. I don't think it's over. I feel very privileged to have been part of, or to be part of this family. it's nice to 00:51:00have history and grounding within a community. Again, my husband's family's from New Orleans and he's like third generation on one side and five generations on the other side. So, he has a similar feeling and it's, there is something very grounding about being a part of someplace. And I feel very privileged to be part of Encinitas, [be]cause I do feel like I have a lot of invested in it and I guess has a lot invested in me and that's, that's been nice.

Peirce: Absolutely. Absolutely. I don't, I don't think we could end know a better note than that. Lizbeth Ecke, thank you so much for your time. Thank you so much for giving us your perspective about your family and giving it to this project. My name is Jake Peirce and we are signing off now.

Ecke: Great. Thank you.