Jones, Rebecca. Interview April 12, 2023.

Sean Visintainer: Okay. This is Sean Visintainer and I’m here today with Mayor Rebecca Jones of San Marcos, California, doing an oral history interview for the Oral History Special Collections Project at Cal State San Marcos. Today is April 12th. We’re doing the interview in the University library. Mayor Jones, thank you so much for joining us today. Mayor Rebecca Jones: Oh, it’s my pleasure.

SV: I wanted to start off just by asking you some questions about local government. And I think that it’s something that maybe is a little, at times, opaque to people. And so, I was just curious because local government can look really different depending upon the municipality. For people that are going to watch this video, researchers in the future, could you describe a little bit about how local government in San Marcos happens?

RJ: Well, it used to be the great mystery. So, when I actually got involved with the city, I had no idea how local government worked. So, I tried to remember and put myself from that perspective as 00:01:00being just a resident and making things easier. And so, what we do, essentially, is we spend taxpayer money—

SV: Mm-hmm.

RJ: —that is from different sources. Most of it is from sales tax. That’s actually where we have our largest amount of money to spend for the residents. But then we also have property tax. And most people don’t know this but out of all of the counties in the city, I believe we are the lowest city that has the smallest share of property tax. So, out of every dollar we get 7.2¢. So, if you look at just that in itself, it really is very important for us to figure out other ways to actually generate revenue. So, we are a charter city. And a charter city allows us to actually have property that we own which is owned by the residents of the city of San Marcos. And all of that revenue that we actually have coming in—so Creekside

Marketplace would be an example of that as well as City Hall—but all of that money actually helps augment the very low sales tax that we have.

SV: Okay. So, I assume then you have to be very fiscally responsible.

RJ: Very fiscally responsible. And so, anyway, our job as a local government is to spend your money wisely; keep you safe which is, honestly, our number one concern in my opinion—it always has been—and then also making sure we have a good quality of life for people. And so, you know, during my time on the council, I always again, you know, try to remember as a resident what is important to our residents. And I actually—this is kind of crazy but when I am campaigning which, you know, I’ve won five elections now—

SV: Mm-hmm.

RJ: —when I’m out campaigning, I actually enjoy the part of knocking on a stranger’s door and knowing that I’m going to get some feedback that I might not ever get otherwise. And so, I think it’s really important for me to always remember that part of

local government, who you’re serving, which is the residents of the city, but also keeping everyone safe whether you own a business, whether you live here, or whether you’re visiting here. We want to make sure that we have that as our highest priority and, you know, people can drive safely through our community, come and shop here. If they’re already passing through San Marcos, which a lot of people do, we want them to, you know, spend a little more money and enjoy themselves. So, just keeping all of that in perspective is always at the front of what I’m always thinking and part of what my leadership is and, you know, just having again a good quality of life where people love to visit, live here, and, you know, a good place to call home.

SV: Mm-hmm. Can you speak a little bit to how the process of government works, the City Council, the other people that are involved, the Deputy Mayor, yourself?

RJ: Yeah. So, essentially, there is a City Council

Manager style government. So, you might hear about like a strong Mayor. It’s not that. There’s only one city in the entire county that has that and that’s the city of San Diego. But a Council Manager form of government, local government, means that there are five council people. We pretty much have the same authority. However, I can put anything on the agenda which I have done in the past. But also, you know, I work very closely with the City Manager. I don’t really have any extra authority.

SV: Mm-hmm.

RJ: There’s a few little things but nothing major. And so, there are five of us that really have to look out for the best of what’s going on in the community. And we actually started districts back in 2018 and that actually changed things a bit, because that was the first time where we had councilmembers that were working specifically and being elected specifically in one area of the city. So, we have four districts and I’m at-large, so I’m elected by

the entire city. And so, each one of us, you know, we have things that are important to us. We bring them forward. And then we try to get a consensus on them. My job is to make sure we’re all getting along—

SV: Mm-hmm.

RJ: —making sure that everyone’s voice is heard, and then also making sure that, you know, we always are remembering, even if you’re not representing technically District 1, for instance, that really District 2, 3, and 4 also matter. And, you know, we only have a certain amount of money, and we really need to make sure that we’re, you know, spending money where the greatest need is but also not just focusing on one part of the city.

SV: Yeah. You spoke about consensus building, and I think that’s really interesting since it seems like a lot of decision making has to be shared decision making in San Marcos. How do you go about building consensus?

RJ: Well, the biggest, most important thing, in my opinion, is not being political.

SV: Mm-hmm.

RJ: You know, once you bring political parties into it,

you really just spoil everything, to be honest. And so, my job has always been as I’ve seen it is to be apolitical, for the most part.

SV: Mm-hmm.

RJ: And then also making sure that we are, you know, again spending money wisely and, you know, really addressing all of the needs and the wishes in the community. And making sure that everyone feels that they’re part of the city is also good, you know. It’s doing well. It’s safe. It’s very important for everyone, like I said, to be safe. I think that has always been super important but even more now than ever because there are a lot of people that don’t feel safe. You know, our world has changed. Laws are not the same that they used to be. And so, it’s really important to make sure that, again, your funding, your fire department, and then also your sheriff deputies—we are a contract city, which let me speak to that for just one moment.

SV: Sure.

RJ: I’ve had a lot of people during, you know, the

downturn in the economy and, you know, during a lot of political things that have happened, saying to me, “Should we have our own police force?” Well, we actually still are one of the cities that has the lowest crime rate in the entire county. And so, that’s an important thing. Are we—what is the need? What is the problem? And so, you know, starting our own department would be very expensive, probably $3-4 million dollars. And, if it’s not broken, why fix it?

SV: Mm-hmm.

RJ: You know, we actually are very lucky that we have some great captains that have come in. We have them for about two or three years, max. But they always end up being the cream of the crop. They end up moving on and actually being maybe an under-Sheriff or, you know, an assistant Sheriff. And so, you know, we really have had some great, you know, leaders in our Sheriff department. But a lot of people like to come back to our city.

They might come here as a young Deputy, move on, and then they like to come back because it is a good place. We do have an excellent relationship with them, with the City Council and the Sheriff Department. And so, I think that really is very telling that, again, back to “if it’s not broken, why try to fix it when you’re doing very well.” And that’s, you know, one of the things that I think you do need to always keep in mind is, when things are going well, pay attention to what actually is working. You don’t have to change everything just for the sake of changing it.

SV: Mm-hmm.

RJ: But you also don’t need to have things that you look at and say, “Well, we’ve been doing it that way twenty years, the same way, and it doesn’t work.” That’s when you need to pay attention. So, anyway, I’m very happy with our sheriff deputies and then also our fire department too, because they really do bring a sense of wellbeing to our community.

SV: Yeah. We had to call the fire department—

RJ: Oh no!

SV: —not too long ago. They responded very promptly. They—

RJ: Good.

SV: —were

wonderful.

RJ: Okay! Well, that’s good to know.

SV: So, we were very happy with how they did.

RJ: Yeah. Good.

SV: So, you talked about identifying change and maybe not needing change for the purpose of making change.

RJ: Right. Yeah. That’s it in a nutshell.

SV: I’m a little bit—I was curious how you identify need. So, it’s important to see what doesn’t need to be changed. But how do you go about recognizing where there is a need?

RJ: Well, a lot of it has to do with feedback, to be honest. I mean, really, if you see something that maybe isn’t going as well as you had hoped, I mean a lot of it has to do with how people are feeling in the community. Do they feel like their voices are being heard? And their voice is being heard doesn’t necessarily mean that they’re getting everything that they want.

SV: Mm-hmm.

RJ: Sometimes, you have to say no. And, you know, that’s the big picture. We have nearly 100,000 people and we have—you know, that live here full-time, and we’ve got about 40,000 students

that are coming in, that go to CSU, to Palomar College and all of our other higher learning institutions. It’s a lot of people. That’s really about 140,000 people that are, you know, coming into our city every day, whether they live here full-time or not. You know, you have to figure out how you serve them. So, again, you know, are you providing opportunities for them to actually enjoy themselves, have recreation. You know, we are actually known for our parks, which I think is really important at keeping people out and active. And, you know, during the pandemic for instance, many of the cities were closing their trails and their parks. We followed the health orders, but we kept our trails open, and we kept our parks, for the most part, open. We did close our climbing structures and that sort of thing. But we always felt that it was very important to keep people out and active and having those opportunities because mental well-being is important in a community.

But then, also having opportunities for people to open businesses. And you know, one of the things that I’ve been talking about for years—and this year it is our first time; we’re actually calling it one of our goals— and that’s concierge service, that is the customer experience because the customers are the community. And then, also, the business owners, when they come into City Hall, do they feel welcomed? Do they feel like it’s easy for them? They get the support that they need to open a business. Or, if they’re making changes to their property or something like that, are we doing everything we can? And, again, do they have that concierge experience? And so, we’re doing a lot of different things. We actually are just launching something in the next couple of weeks that will help people understand more about conditional use permits and opening businesses and finding out where their dream can come true of opening a business in the city and where it’s actually available to already open pretty easily, or where it might take a little more work on their end.

And so, you know, we just are trying to always make that experience a little bit better. And, you know, I’m really proud of all the work that we’ve done since I’ve been on the council. This is my 17th year on the city council. And so, it’s been a long time.

SV: Mm-hmm.

RJ: And, you know, I remember when I first joined the council, I was the only woman at the time. And I remember saying “Well, you know it would be great if we had good customer service.” And at the time, that did not go over very well (Sean chuckles). There was this “Well, what is that all about?” And, you know, now if you look forward, you know, to where we are today and how important that is to us, we’ve changed a lot. And so, you know, again, changing things that you identify as having issues and it’s not just what I think. A lot of it really does have to do with getting feedback from our community.

SV: Mm-hmm. How do you solicit feedback?

RJ: Well, I try to make as many—myself—as available as possible. And, you know, we talked about this a

little bit earlier about, you know, being available. This is a full-time job.

SV: Mm-hmm.

RJ: It could happen in a grocery store. It could be happening at the park. Wherever I am, I know that it is important for me to be available.

SV: Mm-hmm.

RJ: You know, Chamber of Commerce events. Really anywhere is a way. I have a very open-door policy, emails, social media, even though I don’t love social media. It does offer a way for people to connect with me. And so, I think, again, that is really important. You know, and then my cell phone. I have it on my cards. I give it to everyone. I have a lot of people that just reach out to me and say, “You know what? I met you at this event. You gave me your card because I asked for it. I didn’t really feel comfortable discussing this with you. But here’s what I’m thinking.” And I think that is, in itself, being a mayor of the people. Being available is so important. And, again, you know back to the point that I made a little earlier as well, and that is being as

apolitical as possible. I really do believe that that’s the best way that you can serve your community. Not making anyone feel left out and bringing everyone together and being that consensus builder is really important. So, I work very wholeheartedly and very diligently at doing that.

SV: Yeah. So, you’re pretty much always on duty.

RJ: I am.

SV: Yeah.

RJ: I am which, you know, makes it difficult. It is a hard job—

SV: Mm-hmm.

RJ: —to do, you know, pretty much all day every day. But, you know, I have to say I look around the city and I do have to pinch myself sometimes, thinking “You know, I was a part of that.” And “Oh, I was a part of that.” I mean, I really am proud of what our community has become.

SV: Mm-hmm.

RJ: You know, and we really have grown significantly. We are a college town. And then, you know, we’ve really done a good job, I think, at juggling following state mandates, making sure, again you know, our community is a good place to call home, also to do business in. You know, it

really encompasses a lot of different things. But I’ve been very intentional about, you know, making the things that are important to our residents important to me as well.

SV: Mm-hmm. Could you talk a little bit about how the city government functions within the larger context of, I guess, the county?

RJ: Oh yeah.

SV: You know, how the different municipalities interact and then how the county government as well, functions with the city.

RJ: So, all mental health is handled through the county. That’s probably the biggest difference of the county and then cities. So, there are 18 cities plus the county. And then what we have is several different, you know, regional groups that we are, you know, part of. So, one being SANDAG which is mainly transportation. And then you’ve got also North County Transit which is for North County. And it’s our transit operator. And so, and then there’s like the water—we

don’t actually have our own water department. So, Vallecitos Water District handles that. We are a little different than some cities. Like the city of Carlsbad, they also serve the water as well. But we don’t do that. You know, just really the biggest thing is when we’re on a board together, you have to wear a regional hat.

SV: Mm-hmm.

RJ: You have to figure out—because we don’t work independently as silos. We do work together. You know, when you look at transportation in itself, you know a lot of people drive cars, about 97% of the county, about only 2-3% honestly actually use transit. It’s not a system that actually runs often enough for it to be, you know, serving most people for their lives. Plus, a lot of people have lifestyles that really it doesn’t fit within their lifestyles. But then there are a lot of people—well, not a lot,

but the people that do use public transit, they really do rely on it. So, we need to figure out how to serve everyone. And so, you know, is there a possibility of having a transit system that actually can attract more riders? I believe so.

SV: Mm-hmm.

RJ: But it also relies on people making that shift. We need to make sure it’s safe. There is a lot of people that believe that only people that are homeless ride on public transit. That’s not the case.

SV: Mm-hmm.

RJ: Though there are some. I’m not going to pretend that there isn’t. There definitely are. But how do we make it more meaningful and easier for people to use it? So, we do need a balanced transportation system like I said. And that’s not punishing car drivers and trying to force them out of their cars. It’s not going to happen. Many people, especially people I think with kids, really rely on that, you know, getting their kids

where they need to go. And I, you know, my kids—I have, well, I’ll just give you an example. I had a soccer player and she played competitive soccer, my daughter. And then my son was a surfer. And so, two very, very different, you know, life sorts of things that they like to do.

SV: Mm-hmm.

RJ: And so, for me, I was always driving. I was always driving, you know, a big SUV because usually I was like “Hey, you know what? I’ll pick up your kids too.” So, you know, for practices and all of that for my daughter, I did a lot of carpooling. With my son, not so much because he wanted to go, you know, when he wanted to go. So, you know, I’d go and try to run errands while he was at the beach. And then I’d go back and pick him up. So, you know, a lot of different lifestyles have different needs. And, you know, so that’s one of the things that I always try to mention when I’m on that SANDAG committee. I’m on the Board of Directors as Mayor. And I try to say,

“Remember. Let’s not forget about, you know, the parents. Let’s not forget about our retirees. We really do need a transportation program that fits everyone’s needs.” And it is tricky. But I think it can be done. But our new regional plan, I think that it really does punish car drivers in a lot of ways. And we really need to bring more transit, in my opinion, up to North County. And what I’ve been talking about for quite some time, and it actually will be rolling out pretty soon, is having micro-transit within cities because that is a way for you to actually get where you need to go within the city. It’s not going to take you to work or anything like that. But, you know, on your short trips, you know, getting for instance our kids to school because the school district has very little busing. They are starting to bring some of it back.

SV: Mm-hmm.

RJ: But that really is only for the elementary kids. So, you know, the older kids, the middle-schoolers, the high schoolers,

how do you get them to school in a meaningful way? And I think micro-transit is a way to do that. But it’s also a way for people like if you want to go out and have dinner, have that glass of wine. You don’t have to drink and drive! You don’t have to call an Uber. If you’ve got a system that actually is on demand, it will meet those needs. And I think it would serve our community better. So, I think having more conversations about, you know, different aspects of a transportation plan that fits really the needs of the community like micro-transit and then also autonomous vehicles. They are the future more than I think fixed rail or fixed routes on buses. I think it really does lend better to peoples’ lifestyles. So, you know, keeping that in mind, that’s what we do at SANDAG. But then also at North County Transit. It’s all about the same things that I just mentioned about transit. But, you know, working with other cities it happens a lot.

We also have something on the 78 corridor that is something that not the rest of the nation has. I think it’s one of a kind. And it is that cities work together. And so, Innovate 78 started. And it was really about attracting business to the region. I call us the “upside” of San Diego because we’re North County.

SV: Mm-hmm.

RJ: We’re very close to Riverside and to Orange County. And, you know, we really have a different bit of lifestyle. A lot of people that really enjoy the urban living don’t really enjoy it as much in North County. But we also, you know, we have a lot of space for jobs and, you know, we also have a lot of homes. And so, a lot of people, you know, North County is a little more affordable. As you get east of the 5, it, you know, gets a little more affordable. East of the 15 is a little more affordable. But, you know, also trying to figure out how to balance, again,

the transportation, getting people to work, and all of that is a consideration. But, you know, when you have large cities like Carlsbad where they have a lot of jobs, where are those people going to live? Well, a lot of them do live in San Marcos, for instance, or Vista.

SV: Mm-hmm.

RJ: And so, you know, Innovate 78 was all about trying to figure out how to attract businesses. If the city of Vista has a business or the city of San Marcos has a business within our city, we can’t find the proper amount of land for them because they want to grow. We work together and our Economic Development Directors work together to figure out where can we move them to stay in North County, so they don’t have to disrupt their workforce, so they don’t have to disrupt their lifestyles. How can we work together to make that happen? And it has been very successful. I’m very proud of the work that we’ve done. And, you know, it has been recognized that we have done some really good work together.

SV: Yeah. So, is Innovate 78

like a—is it a formalized structure? Do you have meetings that happen on a regular basis? Or is it more of a—I don’t know exactly what I’m trying to ask you here.

RJ: I know what you’re trying to—So, we don’t have—Okay. So, there are quarterly meetings where it’s the mayors, generally, but not always, and council members. So, they kind of cycle in. And then they’re hosted in all the different cities. That’s a quarterly thing. But our Economic Development Directors and staff work actually—they do have monthly meetings. So, they do work together on a very, very regular basis. And, you know, that, again—You know, we’re policy makers.

SV: Mm-hmm.

RJ: So, it’s not imperative that we are there all the time, you know, at a monthly meeting or something like that. It is when it comes to transportation like SANDAG but not with Innovate 78. And again, you know, there’s a lot of work that has gotten done where, you know, businesses rather than them,

you know, locate elsewhere like another county or something like that or, you know, maybe in South County, we’ve been able to keep and retain them here in North County which is a good thing.

SV: Yeah. That is a good thing.

RJ: Yeah.

SV: You talked about micro-transit. I just wanted to clarify what that is in case it becomes available.

RJ: Oh, micro-transit is like a small shuttle sort of bus.

SV: Mm-hmm.

RJ: Not a big full-sized bus but more of a smaller bus. And it would be—and what North County transit is going to be—Have you ever seen the Carlsbad Connector?

SV: I haven’t.

RJ: Okay. Well, it’s kind of a, it’s a smaller bus and it would be on demand. That will be rolling out in San Marcos.

SV: Okay.

RJ: Through North County Transit.

SV: Okay. When will that roll out?

RJ: Actually, sometime probably fall or early next year.

SV: Very cool!

RJ: Yeah.

SV: I wanted to ask you a little bit about your journey into politics.

RJ: Oh my gosh!

Yes. Everyone says, “What made you—

SV: Yeah!

RJ: “—want to be in politics?” Well, I could tell you this much. I never did. (laughs) It’s one of those things that I just kind of fell into. And so, what ended up happening is I was a young mom, and really, I didn’t even know how local government worked. I didn’t know what city government handled. I didn’t know anything about anything. And there was a public notice in the park next to my home. And, you know, I had a baby at home and a four-year-old. And I was like “What’s going on? What is happening?” you know. And some of my neighbors were saying “Oh, we don’t want this in our park.” And I said, “Well, what’s even going on?” And then, as I started delving into it and I got more information and I actually figured out what was going on, I went “Yeah. I don’t like that for the park either. I’m not in love with that.”

SV: Mm-hmm.

RJ: And so, it really was being involved. I sat down with all of the council members at the time and I had two

council members, a Republican and a Democrat, say to me, “Rebecca, you should get involved in politics.” And I said, “I have you. Why would I do that?” And they said, “Well, we’re definitely not going to be doing it forever.” I think both of them were probably right around 20-25 or 24 years, you know, being involved in the city. And I was like “Why? Why won’t you do this forever?” And they said, “Well, you know, it’s a big job. However, when you really want to help shape the community, it’s a good thing.”

SV: Mm-hmm.

RJ: And so, I had both of them, you know, talk me into it. First they kind of “voluntold” me. And I actually first joined the San Marcos Creek District Task Force, originally. And I thought that was really interesting because I learned a lot about land use, a lot about, you know, just creating spaces where people could come and, you know, congregate, and really making a community a place where people can, you know, meet up with their

friends and, you know, have those restaurants and those spaces that are, you know, beautiful and, you know, signature to the community, very unique. And I really liked that. And so, I was like “Okay. Well, I do like this.” And I have to tell you, my background is that I was a new home sales agent when I was in my early twenties. SV Mm-hmm.

RJ: And then, my ex and I started a furniture marketing company which became very successful. We had customers. We started out with zero sales. We actually built that into a $100 million dollars a year in sales with Walmart, Costco, BestBuy as some of our customers. So, it was a pretty lucrative business.

SV: Mm-hmm.

RJ: But, you know, it was really hard. And I remember when he came home one day from work, he said, “You know, we’re going to start our own business.” And I went “We??” And, you know, at that time we only had one child and he was one. And he said, “Yes. You’re going to do all of the

business part of it. And I’m just going to do the sales.” And I went “Oh. Okay.” And I go “You know, I don’t know how to work a computer.” And he said, “Nah, that’s okay. You’re smart. You could figure it out.” And that’s, you know, that’s really how it started. And so, I’ve always been kind of a, you know, very I would say involved person. If someone, you know, gives me a challenge or a task, I will go all in, and I’ll make sure I’ll do a good job. I’m very conscientious. And so, that really is how it started. Started out, you know, had that background of business in my, you know, my marriage and owning it. And then, I just went “Well, you know what? It’s time for me to give back. It’s time for me to be part of the solution rather than, you know, trying to stop things that are happening, you know as far as development goes.”

SV: Mm-hmm.

RJ: And so, there were a couple of other things. The second Walmart, I didn’t agree with that.

I didn’t think the placement was correct. And then there was the Robertson’s Ready-Mix batch plant over on Barham. And I said “Yeah. This is negative. I’d rather be positive.” I don’t like negativity, as you could probably tell. I’m a very positive person.

SV: Mm-hmm.

RJ: And you know what? I just knew that it was probably the right thing to do. And so, I ended up actually applying for an appointment because my ex had gotten sick in 2006. So, I wasn’t able to run a campaign that year. And I applied for the appointment in 2007. I was selected. And then I have run five campaigns since then and been elected five times. So, I must be doing something right.

SV: Mm-hmm.

RJ: Always been the top vote getter, even if it was for two seats and, you know, I would say that no one outworks me. No one immerses themselves more into trying to be involved and prepared. And so, I

think that sets me apart because I really am not a politician. I’m just a person that loves the community and wants to give back and has found a way that I can do that.

SV: And you said that you applied for the appointment for city council, if I’m understanding correctly.

RJ: Correct.

SV: So, what is that process like?

RJ: Boy, was that fun. I’m just kidding. (both laugh) So, you filled out an application and then you talked about your experience and what you wanted to bring to the table. And at that time, it was an interesting time. So, Jim Desmond had just been elected as mayor. And, you know, it was—there were four men on the council. Pia Harris-Sebert was our first woman ever elected to the city council. And she was the first woman, but she was really the only woman for quite a while. We did have Betty Evans that, I think, served one or two terms in between. But she wasn’t on there. And so, it was really—there were four men

left on the city council. And, you know, Jim Desmond was talking about diversity back then. And, you know, he said, you know, I like what Rebecca brings to the table, the business background, which is really important. And I think everyone should have at least some sort of background as far as how you spend money.

SV: Mm-hmm.

RJ: You know, it’s—you don’t have a ton of money to spend and, you know, really being able to figure out how to best spend that. You know, when you’re a business owner and especially when you’re starting out a business, you are pretty much trying to figure out how you’re not going to starve. And so, that really does bring an interesting perspective, I think, to the table. Anyway, and so, I was selected. There were 27 applicants. I got up to the podium and one of the council members actually had a lot of disagreements with me. He was supportive of the second Walmart. And, you know, he brought that up. He said “Well, you know, Walmart, they’re one of your

customers. They must be very forgiving because you didn’t agree with the second Walmart.” And I said, “Well, you know, it doesn’t mean that I’m against Walmart. It just meant that I didn’t think the location was okay.” And those two things—you can still feel both things and believe in both things. It doesn’t mean that you don’t like Walmart. I mean, there are a lot of people in my community that love Walmart.

SV: Mm-hmm.

RJ: And, you know, whether I’m a Walmart shopper or not, a lot of people want to shop there. And so, you know, I think it’s really important that you have a good mix of businesses. And, you know, I think I brought that to the table. But I also, you know, brought forward the part of—I really cared about, you know, being able to represent everyone. And I think I’ve been—It has been a very valuable voice at that table.

SV: Mm-hmm. So, there’s not an election process for city council? Or there wasn’t at that time?

RJ: Not for an appointment.

No, not for an appointment.

SV: Oh, because Desmond—

RJ: Because I’m in an appointment.

SV: Okay. Gotcha.

RJ: Yeah. So, right now, there is a supervisor seat that is going to be vacated. So, there would be an opportunity for either an appointment or a special election. At that time, a special election was gauged to be around $300,000.

SV: Mm-hmm.

RJ: It’s very expensive. If you can come up with an agreement on an appointment, it makes sense, if you can come to an agreement. But it doesn’t always happen.

SV: Yeah. So—

RJ: And, you know, a lot of people have been appointed and have not been able to get elected.

SV: Mm-hmm.

RJ: And, you know, I think there were people that actually spoke against my appointment that when they saw what I did in my first two years, before I had my first election, they went “Wow. Okay.” And they’ve been some of my biggest supporters, to be honest.

SV: Mm-hmm.

RJ: And, you know, that does actually feel good because people do recognize how hard I work. It does feel good to have that

recognized.

SV: Yeah. So, then you ran for reelection then around 2009 or so?

RJ: 2008—

SV: 2008.

RJ: —then ’12, and then ’16. I was elected as a woman’s—or as a first woman mayor in our city—

SV: Mm-hmm.

RJ: —to ever serve as mayor in 2018. And then, I was reelected last year, in 2022.

SV: So, what does an election look like from your perspective when you’ve decided—let’s take your first time that you’re going after your appointment when you’re going to be reelected or elected to the city council?

RJ: Oh, boy. It’s a lot of fun. So, first of all, you know, you need to raise money. So, do people believe in you? Because they’re not going to definitely, you know, donate to your campaign if they don’t believe in you. So, the good thing is I did have a record and I was able to point back to that. But not only was I able to point back to

that, I was able to point back to the success in my business, how hard I’d worked, and all of those things. And, you know, it’s really important, I think, that you do connect to the community because at the end of the day you can raise all the money in the world but if you don’t have the votes, it’s really irrelevant. And so, can you get—And, you know, every single time—and I’ve run five elections—I’ve thought, “Oh my gosh. I’m losing. I’m losing!” (throws her head back and laughs) I’ve had, you know, like—I remember my first campaign. Oh my gosh. I showed up to this one woman’s house. This is really deflating. And she says to me “Oh, I already voted. And I didn’t vote for you.” (Sean chuckles) And I went “Oh. Okay.” (chuckles) And then I walked away, and I thought “Shoot! You know, why didn’t she even give me a chance to tell her about myself.”

SV: Mm-hmm.

RJ: And, you know, so it’s a very humbling experience. And, honestly, I would say equally humbling is

actually serving because really, you know, to have people believe in you and when they say to you, “You know what? I love what you’re doing in our community” it really does feel amazing because, again, you know back to your hard work but also, I do love the community. And I do want it to be the best that it possibly can be. And so having that part acknowledged is really important to me too. But, again, very humbling. And, you know, so every single campaign I’m like “Okay. Well, if I just go by what people are saying at the doors, I’m winning! Like I’m winning!” And then I’m like “That could not be how it is. They could just be saying that to me.” And so, you know, it really is a hard thing. And not everyone can put themselves out there. It’s nerve wracking. On that election night, you’re going “Okay. Waiting for the first numbers to come up. What’s it going to be?” And, you know, I have to say my fifth

election, you know this last one, it was very ugly. It was very unfair because I was, you know—it was a smear campaign, honestly, on my integrity and what I had done for all these years and trying to paint me into a box. I don’t fit into a box. I’m going to be totally honest about that. I don’t fit into a box. I’m not a politician, don’t want to be a politician. I want to be a civic leader and someone that will read everything and make good decisions for the best of everyone. And, you know, you’re not going to make everyone happy. That part is kind of hard in elected office. But if you’re making most people happy and you’ve got a safe community, a thriving community, at the end of the day that’s all you can really hope for and, you know, again making most people happy but there are going to be some people that don’t like you. I’ve had people actually comment about what

I look like which is very insulting.

SV: Mm-hmm.

RJ: What I look like has nothing to do with the kind of job that I do. And, you know, trying to call me little nicknames and that sort of thing, I’m not a robot. I am a person so it does hurt a bit. But, you know, at the end of the day I do remember, you know, some people aren’t going to like me. That’s okay. I just know, at the end of the day really, if I go to bed and I know that I’ve done a good job that day, I wake up the next day and it’s a new day and, you know, I can let things go which it does take that in this job. You do have to let a lot of things go. You know, the personal insults really don’t matter, I guess, at the end. But, you know, I’m not a robot so it does affect me a bit. And, you know, you do have to really remember just to stay true to yourself. And I really am very proud that I have

done that.

SV: Yeah. What is your process for self-care when you’re having a negative day or a stressful time?

RJ: Well, as I mentioned earlier, I have to get to the gym. I mean, I’m just one of those people, if I don’t get enough exercise I will literally overthink things. And so, for me, I’m really getting to the gym. And my gym! Oh, gosh. So, during Covid, closed down in San Marcos. And I was like “Okay. I’m going to go to another one of them.” It was in Encinitas. But I really am very specific because it’s not a super long workout and I can do it whenever, you know, pretty much during, you know, business hours. But I like to be able to go and punch bags (laughs) and kick bags. It’s a kickbox workout. So, I’m not like punching someone. I don’t want to do that. But I do, you know—it’s a kickbox workout. So, now, I found another one.

It’s in Rancho Bernardo. So, it’s not in the city which can be kind of beneficial because, you know, I’m not sweaty and looking like a mess. And then, you know, if I’m like I’m punching and I’m having an especially frustrating day, I can do that. The other thing I really love to do is hike. I admittedly have not hiked in a very long time. I actually, a few years ago, hiked in the Tetons. So, I had to do a lot of training for that. So, I was out on the trails two and three times a week which it’s actually better for me when I can find that time. The job is very, you know, —it does entail a lot of time for me. So, it is tough for me to actually do that during the day. And, you know, when we have rainy weather, that doesn’t help. Or weather that’s too hot, that doesn’t help. So, you know, really trying to find the time to at least do that. And then I love to cook. So, during the pandemic, I started

cooking for a few elderly people. And so, I have some folks that I cook for. And when I need a mental health moment, I just go in my kitchen and I just cook up a storm and several meals and I mean soups and I just try lots of different, new recipes and find things that I can tweak and make my own.

SV: Mm-hmm.

RJ: But those are the things that I do. I do try to do that. I don’t get massages. I really need a massage many times though. I don’t really take the time to do that. So, really, the biggest thing is exercise and then getting that cooking in. You know, and then everyone benefits from it.

SV: Yeah.

RJ: Because I’m actually not a bad cook, so— (chuckles)

SV: So, what’s your best dish?

RJ: Oh, gosh. Well, that has evolved. I don’t know. I’ve become quite the soup maker. But I do have my tried and true. I’m really good at prime rib and au gratin potatoes. My kids are always like “Mom” —and,

you know, they’re older. They’re twenty. Actually my daughter will be 23 in a few weeks, and my son just turned 27. You know, whenever they, you know, want a good meal, they’re like “Mom. Could you make this? Or can you make that?” and then I made chicken fingers for the first time ever. And they’re like “Mom. These are like the best I’ve ever had.” So, anyway, I’m like “Well, I could teach you how to do it.” And so, you know, I’ve had them over a couple of times and, you know, teaching people to cook, honestly is—You know, there are a lot of people that don’t cook in this world, and I think, you know, the less we eat processed food, the better it is for us. And so, I like to, you know—I cook almost solely organic. I try not to eat heavily processed food. I think it’s better for me. You know, I’m going to be 56 next year—Oh, oh my gosh. Not next year. This year! Oh, gosh! In a few weeks. Oh, gosh, about a month. So, yeah. I’ll be 56. You know, I think our bodies can actually

be healthier and mentally better when we’re, you know, putting the right food in them and then also getting exercise too. So, I try to definitely do all that to take care of myself. I know that’s a long story but those are the things that I do. (chuckles)

SV: Yeah. Well, thank you for answering. And I asked the food question because I used to be a chef. So, I’m always interested to know about people’s experiences.

RJ: Oh, wow! Nice. Nice.

SV: And then exercise, I agree. I mean, it’s so important. I think to bring it back to our interview, you know, something that I take advantage of is the bike lanes.

RJ: Oh, yeah.

SV: And I was curious as to what your—You know, you’ve talked about transit. You’ve talked about micro-transit and, you know, what your priorities are in terms of pedestrian and two-wheeled transit as well.

RJ: Yeah. Thanks for asking that. So, actually, at SANDAG, this is kind of interesting, I had actually voted against spending $140, I think it was $140

million dollars on bike lanes. And I had one of our residents send me a message. And he said, “You’re the worst mayor ever!” And I was like “Oh. Wow.” And he said, “I can’t believe how you don’t like cyclists.” And I said, “Well, that’s not exactly how that went.” And so, I explained, you know, that there’s no reason that bike lanes should be costing $5 million dollars a mile.

SV: Mm-hmm.

RJ: That’s way too expensive. There’s no way that should be happening on a road that is literally already there. So, I said, you know, I had an issue with that. I have a real problem spending money in a wasteful way. And, you know, so I said, “Hey, let’s meet.” I sat down with him. He’s now a fan and definitely not, you know, against me any longer because he didn’t really know all of the reasons that I felt the way that I felt. I think getting input from cyclists is really important. You know, again, back to the point that we have 72 miles of,

you know, trails. Those are often times, you know, available for cyclists and, you know, pedestrians, hikers, even horses because we still have horses in San Marcos.

SV: Mm-hmm.

RJ: So, I am really proud about that. The one thing that, you know, I’ve done a lot of research on the different types of bike lanes, and I’m not sold on the cycle tracks. A lot of times the very serious cyclists are saying to me, “Rebecca, they’re very dangerous because you are confined in a space.” They look safe. Maybe for kids they’re safe. But they’re very expensive, first of all. And they really are not super safe because if you hit that curb for whatever reason, you could be thrown off of your bicycle and end up in the middle of a lane. That’s not very safe. Or there is a lot of crashes if you’ve got like—you know,

most cyclists are in packs. Hardly anyone goes by themselves. I have a lot of friends that are very serious cyclists that, since this whole thing came forward, I’ve actually just from my friend group—and I do have some serious cyclists now in it. And they don’t really like those tracks. So, in my opinion, any time that we can have a sharrow, which is the bike lane that is a full lane with cyclists in it and then a car only lane, I think that’s probably a really good idea. Any time we can have a split because you’re not limited on space or real estate and have, you know, a separate bike lane that’s by itself but without all of the little candlesticks and the curbs and all that, I think that’s a good idea. It’s not always possible because a lot of times you’re putting them in after the fact. I would like to

see more education. I am concerned that some people get really upset with cyclists. And some cyclists—I have to tell you. I actually had a property down at the beach, a second property, with my ex and, you know, every time I would go to back out of the driveway cyclists would come and they would like not pay attention to me. And I would go “Well, they’re not the only one on the road.” And then I would see them running stoplights and stop signs. And that actually upsets motorists. I hear people say it all the time. And I go, “I get where you’re coming from. However…” You know, I try to defend cyclists. But, you know, if we all ran by the same rules or all, you know, followed the same rules, that would actually be optimum. You’re probably never going to see that, you know. There are always people that are going to break rules. It’s just how it is. And they shouldn’t spoil it for everyone. And so, you know, I have to say I am very, very careful

around cyclists, and I really wish everyone was because the truth is a cyclist is never going to win against your car.

SV: Yeah.

RJ: It, you know—And, you know, as soon as, you know, you hear of, you know, a cyclist getting hit by a car and they’re like “Oh, it’s obviously the car’s fault.” Sometimes it isn’t. I mean, really sometimes it isn’t. You know, sometimes yes, sometimes no. But I do think we need to, again, create the opportunities, education and, you know, let’s just get into eBikes for one second. The kids should not be on the eBikes that are above their ability. It is a moving vehicle. It is like being on a moped or a motorcycle. I am—oftentimes, I see the kids, you know, going wayward and crazy on them. And you know what? It’s a recipe for disaster. And then, you know what? There are accidents

that happen. And, you know, it shouldn’t be all on the driver. The cyclists, you know, including the eBikes really need to be responsible. I really would love to see more education in that.

SV: Mm-hmm.

RJ: I have brought that up numerous times. I think the school district really should take a lead in this. I know our deputies at our Sheriff’s station do it as well. But, you know, a lot of kids are riding them to school. And it’s very dangerous. Parents, pay attention! (laughs)

SV: Yep.

RJ: They just think, “Oh, it’s just a bicycle.” It’s really not. And it really is very dangerous and, you know, we can’t parent the kids. That’s not our job. The parents need to parent their kids and they need to teach them how to be responsible with their bicycles, their eBikes especially.

SV: Yeah. eBikes are a new wrinkle to resolve, I think, in the whole transit conversation.

RJ: They are. And scary! It really is scary but, you know, very beneficial because they can take you

longer and, you know, longer distances quicker. And you don’t have to be in super good shape to use them. But if you’re not responsible with them, they’re very, very dangerous.

SV: Yeah. They’re good for the hills around here too.

RJ: Yeah. For sure. I know. Someone said “Oh, yeah, just, you know, ride your bicycle around town.” And I’m like “Yeah. That’s—” We’re very hilly in San Marcos.

SV: Yep. (both laugh) All right. So, we talked a little bit about your campaign, that first campaign, in 2008. I guess I wanted to circle back a little bit to even before that, to the San Marcos Creek Specific Plan Task Force that you served on from 2005-2007.

RJ: Mm-hmm.

SV: And I was just curious as to what was the goal of the Task Force?

RJ: It was to come up with a plan of mixed use and utilizing that entire area which, by the way,

you know, we’ve been updating our general plan. We’ve put that on hold for now and we’re going to have a greater emphasis on bringing the Creek District part into that because we do need to update that plan. So, FEMA has updated the flood plain and all of those, you know, different areas are going to be changed due to in a 100-year flood, what happens? You know, if we get the torrential sort of rain that we had, you know, recently, another time or worse than that, oh my gosh. It makes a big difference. We have—excuse me (hiccups) —we haven’t had a situation where it’s flooded all the way from Escondido. But it could very well happen. And so, you know, being prepared is important. You’re not going to build a bunch of buildings in the flood way. It just isn’t going to happen. Currently, there is, you know, the Valley Christian

School that’s over there. It’s in the flood way. So, they can’t, you know, change their buildings or anything like that. The reason I bring that up is that’s kind of like the edge of the Creek District area and then it goes all the way over behind Grand, or right around Grand. And there’s actually affordable housing that’s right in that area. So, what we did is we approved a plan for that. And then we also started getting the permits from the agencies so we could build the infrastructure. The infrastructure will be done this year. That’s a big first step in actually moving that forward. But, then again, you know we still need to incorporate the part of the land use changes are going to happen. We also have had people like Gary London come in and say “You’ve got too much commercial to the residential. You’re going to need to make some tweaks.” So, it likely will not build as dense as we had

originally approved. So, we really do need to update it and bring in those changes, you know, bringing in the flood plain. And then also the fact that the infrastructure is actually done also changes things too.

SV: Mm-hmm.

RJ: So, the emphasis will be on getting that updated as well as the general plan.

SV: Okay. So, the original goal then with the Task Force and into when you served on it then was to create the plan that is now kind of being put into effect.

RJ: Yes, exactly.

SV: And did it account for a Creek District at that time? Because the Creek District is going to be like a public/private partnership that will help with development.

RJ: Well, there was 62 property owners in there today.

SV: Okay.

RJ: You know, when we approved that, yeah. It was to bring an it, a place, a place where people could come—

SV: Mm-hmm.

RJ: —congregate, as I had mentioned earlier, and really, you know, a space where it would be, you know,

open. And, you know, you could have, you know, different community events there and that sort of thing. Also, North City is that way. North City we actually approved as a university district back in 2009. We always thought the Creek would come first. Well, University District has now really become. And again, you know, we don’t even have an actual downtown in San Marcos.

SV: Mm-hmm.

RJ: So, you know, creating a downtown, creating that space. It looks like North City is becoming that. You know, we’ve got the Belgian Waffle Ride coming this weekend. It’s the largest cycling event in the western United States. It’s a big deal. Thousands of cyclists are coming from all over. They’re going to be eating in our city. They’re going to be staying here. We don’t have a ton of hotels. There are going to be a couple of other ones in North City and then also in the Creek District eventually. But really creating that

downtown was one of the things that we really wanted to do. But we always saw North City—a university district back then when we approved it—and then the creek, because they connect.

SV: Mm-hmm.

RJ: Having that as a center core for the city.

SV: When do you think North City will be built out?

RJ: Oof. Well, that depends on so many different things. If I had a crystal ball, I could answer that.

SV: Mm-hmm.

RJ: You know, they’ve been (sighs), they’ve been through a downturn in the economy. They’ve been through a pandemic. You know, they’ve been through a lot. If you go there today, you know, they’ve got several restaurants. They’ve got the only, first of its kind, building with the university which is the Extended Learning Building because there’s nothing like that in all of California. And then you’ve got like Mesa Rim. You’ve got Draft Republic which was the old Urge Gastropub. You have Newtopia Cyder, Fresh Café,

Maya’s Cookies, Wynston’s Ice Cream, Copa Vida, Buona Forcbetta, Umami, a lot of things happening there but, you know, not the residences. You have a little bit of residence there. You’ve got the quad, which is university, you know, kids that live there. And then you have Block C. And then you have the block that’s The Wrap behind. And then also, you know, don’t forget too Pima Medical is right there. And then, you know, you’ve got medical offices now, Scripps Health. And so, a lot of things are happening. It really is on the edge of becoming something much bigger. They have broken ground on and they’re moving forward with the first large-scale residential in there. And it’s going to be about 12 stories high. And so that will really be a game changer, I think, for North City. I think

that will be what brings the really the grocery store and the other businesses that they need that can actually handle those residents and offer the services that they need. And, you know, that’s always what the Creek was envisioned. I mean these are things that I learned when we were, you know, going on these field trips to old Pasadena and, you know, all these different places that were mixed use because we didn’t really have much mixed use at that time in the city. We have a little bit over off of Mission but it’s very, very small scale. You know, having the meeting spaces, having the, you know, congregation spaces where you can have like an open-air amphitheater, something like that, that’s all things that really we started with the planning of the Creek District. Again, you know, we have to update that. But really—And it, you know, kind of grew into also North City being part of that, being a large scale downtown core area for us.

SV: Yeah.

There is a lot of construction going on right now.

RJ: Yes. There is.

SV: You have the infrastructure going on along the Creek District. You have it seems like three or four different projects right around North City and in North City.

RJ: Yeah. So, you know, okay. So, back when I was selling new homes in my early twenties, I was working at Discovery Creek, Discovery Trail, so Discovery Hills. And back then we had, you know, this big map that showed everything that was going to happen in the, you know, the adjoining property. Back then, Craven wasn’t even there. I mean this—just to date myself of how long I’ve been around in San Marcos. First moved here in 1987. Just looking at, you know, what it was going to be with Kaiser Hospital, Scripps Hospital which isn’t going to happen now. But they are going to have medical offices, much like Carmel Mount Ranch.

SV: Mm-hmm.

RJ: So, pretty large-scale medical offices. You know, unfortunately, you know medical is always something that we need. And, you know, fortunately though

we’ve got some space to put that. You know, we don’t want people to have to go all the way down to Carmel Mount Ranch to go to a doctor. And, you know, currently Kaiser Permanente doesn’t have a hospital. The nearest one is Mira Mesa. So, 180,000 subscribers in North County have to go all the way there for a hospital. So, it’s going to be opening up in August I’m told. They’ve got a ribbon cutting all scheduled. And the Creek project, the infrastructure, it’s about $112 million to start. That is our largest capital improvement project we’ve ever had. We broke ground on that on my one-year anniversary of taking office as Mayor, which is exciting being that, you know, I’d only been talking about it for 10-12 years (laughs) before that. And, you know, before me many other councils had talked about it. You know, this year is our 60th anniversary or birthday, and our sister city Vista, it’s their birthday as well.

We were incorporated on January 28, 1963. And so, here we are. We’re in our birthday year, opening up our largest capital improvement project, opening up our hospital. I mean, a lot is happening. There’s also an extension of Discovery which is about $40 million as well, 30-40 million. That is going from Craven all the way through to Twin Oaks. That’s a big deal too, getting that done. But, you know, we’re trying to move people around in a meaningful way. That will be one of our first corridors that has intuitive lighting, stop lights that will help people get through. But one of the things that I’ve really focused on that I want to get done is to make sure that we’re getting the traffic flow better. Traffic, it does feel like it’s at its worst. That’s one of the things that my opponent was using against me during the campaign. I’m like “Well, we’ve got all this road construction. Sure as heck, we’re going to have terrible

traffic right now.” But when it’s done, I believe it will be a significant improvement. You know, getting the flooding to stop so you no longer have that. Being able to have two lanes over Via Veracruz is a big deal. And I remember originally when we were talking about, you know, the Bent Crossing. We talked about a—to save money, well, what if we did an Arizona Crossing, which I don’t know if you’re familiar with that.

SV: I’m not.

RJ: It would still flood!

SV: Okay.

RJ: And I said “No. No. No. Let’s, let’s not do that.” So, we were able to apply for federal funds. And so, a lot of it is grant funded but a lot of money also comes from San Marcos residents. So again, you know, back to wanting to spend their money wisely. Helping move them around the city is really important. We appreciate everyone being so patient—not always patient. But, you know, it has been a tough, tough project because we’ve had unprecedented rain this year, of course.

Of course, it had to happen! Just when we weren’t expecting it to happen. But, you know, it would have been a heck of a lot worse had we not had the bridge at Bent opened. I think that could have been actually dangerous for our residents if we had not gotten so far ahead on that. But that will be done probably about a July timeframe. So, the infrastructure will be done. The hospital will come right after that in August. I would say it’s a good year, a good year that we’re getting a lot done, you know, the hospital done and everything, just a lot of good things for our residents. And again, you know, the jobs that we’re providing too, that’s a thousand jobs at Kaiser Permanente. So, those are some really good high-paying jobs. I think that’s a huge win. I’m really proud of that. You know, when I first got the call from their west coast person, he said to me “Are you still interested in the hospital?” And I was like “Where

do I sign up?” (laughs) Because, yes! Of course, I’m still interested. Anything we can do to help make that happen, you know. And, you know, also having the university have, you know, the nursing program has been really important. And then, you know, also over at Palomar because, you know, these are also the ability to teach, you know, hands on is a big deal. And, you know, we’re becoming a healthcare hub, now, of North County which is great, you know, with the hospital opening up and then Scripps are moving forward with their big medical offices. It’s, you know, again it’s sad that people are not healthy, however good that they have the ability to get those healthcare options close to home.

SV: Yeah.

RJ: And the good jobs, of course.

SV: Yes.

RJ: Yeah.

SV: Yeah. Definitely.

RJ: In fact, my niece actually just got her nurse’s license. So, very exciting.

SV: Congratulations to your niece.

RJ: Yes, very exciting.

SV: I wanted to circle back a little bit

to 2018 and just ask you why did you decide to run for mayor then?

RJ: Oosh, well, I decided well before 2018. I actually decided when I was getting elected in 2016 as mayor. I talked to my husband at the time and, you know, ’18 was a tough year, I have to tell you. I was finishing up my divorce. He told me he didn’t want to be married anymore in 2017. So, I was in the middle of a divorce. I had to sell the property, buy a property. I moved 10 days after the election. A lot of people don’t know how hard that was. It was really tough. But, you know, what I knew that, again, you know being apolitical, really pretty apolitical, was an important thing for our future. I think also, you know, having these large-scale things coming up. I wanted to see them through. And, you know, I have to tell you, looking back

and seeing all that we have been able to accomplish during my time on the council, I’m so proud. I know that when I’m ready to retire, I can look back and be very proud of what I’ve been able to accomplish with very, you know, diverse group of people. We now have three women, by the way, on the city council which is great. But, you know, again, you know, for 2018 having the first mayor that’s a female, that’s pretty surprising. You know, as progressive as the city is and, you know, how entrepreneurial we’ve really been, I always thought it would be Pia Harris Ebert, which she has been a wonderful mentor to me. I can’t express enough how much I value her leadership, all of her 24 years on the city council. But, you know, when she told me she was retiring, I said, “What?? You can’t go!” and she said, “You know what? I

can look back and I can be very proud.” I mean we used to be known for our chicken ranch and then our dairy. And that was it! We were known as a chicken ranch and dairy city, not for higher learning education, being a great place to run a family, a great school district. We were never known for that. We were known for other things. So, I really am proud of how we’ve elevated who we’ve become, the city that we are, and all that we have accomplished. And so, you know, I feel like, you know, the things needed to be seen through and now, you know, I’m on my second term as mayor just, you know, getting reelected last year. I am very happy. I’m very happy. But I’m also, you know, as concerned about, you know, creating opportunity for a new team to come in that is like-minded, focusing on us being a safe city, focusing on us being an entrepreneurial city,

also making sure that we are serving our community and providing awesome trails and parks and all of that. And it becomes very challenging when you’re an infill city, and as built out as we are. So, you know, it’s got to be, you know, trying to find good people that want to come after me. And that’s, you know, what both Pia Harris Ebert and Hal Martin did.

SV: Mm-hmm.

RJ: And I appreciate that. And I take that responsibility very seriously as well. So, that’s what I’m going to be doing the next three years, three and a half years. And then, you know, making sure that we stay focused. And we’re going to have some tough financial times. You know, it’s—business has not come back the way that we’ve all hoped. And so, you know, we hear of layoffs all the time. You know, General Atomics, I think they laid off 400 people last week. That’s a lot! So, having those challenges you really do need

to have a good team in there. But, you know, I’m trying to bring other people forward because that’s a big part of, you know, a succession plan. It’s really important.

SV: Yeah. You mentioned businesses haven’t come back. Were you referring to from the pandemic?

RJ: Correct. Yes.

SV: Yeah.

RJ: Just not in the way—you know, we do have a lot of businesses that have opened. But, you know, we also lost some. I mean, San Marcos Brewery, I still am sad about that, you know, a long-time business in our city, gone. Couldn’t keep their doors open with the open and closing and all of that. There are a lot of stories like that, unfortunately. And so, you know, being able to support the business community, I work a lot at that. I mean if I—I try to do everything I possibly can to support our businesses. And, you know, it’s not like one business. It’s thousands, you know. We’ve got like four tho—let me think here—four thousand businesses here in the

city. It’s a lot!

SV: Yeah.

RJ: It’s a lot. It’s actually upwards of four thousand. And, you know, many of those are store fronts and they’re very small and, you know, they’re family owned. And, you know, I love that. I love that they’re thriving. I love that they’re doing well. I was actually just at a business opening a couple of weeks ago. The father-in-law of this young woman that just opened a brand-new business, he is a long-time business owner in San Marcos, twenty—I think twenty-six years he’s been in business. So, you know, seeing those generations, you know, staying in the city, opening up new businesses. I love that. But, you know, they’re going to need our help. And, you know, they need us to congregate and go to their businesses and, you know, spend our money here locally. And I try to always, you know, emphasize that. You know, during the pandemic, I tirelessly spent so much time on, you know, media just hey talking about all of our great businesses, and what about this and what about that and you know they

need us now. But they need us still now. It’s not going to end. And, you know, a lot of them are really struggling. So, as costs go up, people eat out less. They spend less of their money. And so, we’ve got to remember that, when you can, try to spend it locally, whenever possible.

SV: Yeah. I imagine a lot of governance is trying to minimize the bad impacts of change, you know, unforeseen or foreseen. And you talked a little bit about the pandemic. I was curious as to, you know, what you could do to lessen the burden on folks during that time and what you all did do.

RJ: Gosh. Wow, we did a lot actually. We were the first city that—you know, we have always had very good reserves.

SV: Mm-hmm.

RJ: You know, that’s something that is because we’ve been very fiscally responsible.

That money is for rainy days. And when the pandemic came, that was a rainy day.

SV: Yeah.

RJ: It really was. And so, we set aside $3 million. We were the first city, I believe. The only other city that may have actually beat us was the city of San Diego. But I think they set aside like $5 million. We set aside $3 million. They’ve got a population of 1.3 million.

SV: Yeah.

RJ: We have a population of under 100. So, I think we really outshined them in that. And I’m really proud that we did that. And that is, you know, that’s being very, very pro-business. I’ve always been pro-business, you know, being that I owned my own business and I know how hard it was. I thought that was something that we should do. And I wholeheartedly believe it’s the right thing to do for our community. But, anyway, so we did that. And we had business

loans. So, it was small business loans up to $50,000, depending on your circumstances. We hired an outside company to do all the credit checks. And just, you know, you couldn’t be late prior to Covid. You know, you had to meet a few guidelines. But we were very intentional about trying to get that money out fast, as fast as possible.

SV: Mm-hmm.

RJ: The federal government didn’t have any money out. And we had already saved a lot of businesses. Then the other thing that we did is we were the first city that had our businesses, as soon as the governor—I remember watching the press conference. And Governor Newsom said, when he was talking about some of the businesses could no longer be operating inside, but he didn’t say outside! I was on the phone to our economic development director, and I said, “I’m thinking we can have

outside businesses. What can we do to make this as quick as possible.” And we had people moving their businesses. And it was a lot of services, like haircutting and all of that. And then there was another issue about that because—and, you know, restaurants and everything. But there was another issue with that because they didn’t have their business licenses. So, we were actually fighting to open up. And, you know, I mean, again, tirelessly, the letters that I sent to the governor. I mean, I was on full blown action I felt like the whole time, which is very exhausting.

SV: Yeah.

RJ: But it was like okay, let’s get those businesses moved outside as soon as they can. And we had businesses and we’re like “Don’t worry about your permit. We’re going to check, make sure that you are following it. Just follow these guidelines and we’ll come and check on you.” We had businesses out there before any other. And we didn’t charge anyone a fee. There were a lot of cities that were out there charging them a fee.

We’re like no. We need our businesses to stay in place. We need to support them, and we can’t just say that we’re supporting them. We actually have to do it.

SV: Mm-hmm.

RJ: And so, I am really proud that we did that. And, you know again, we didn’t close all of our trails. We were not very out in public, you know, screaming it from the rooftops that we’re open because we didn’t want our city residents to feel crowded because all of the other residents from the other cities were coming, though some people knew about them. It was just—it was important for us to do everything we could to support the community. So, fast forward to when we received our federal funds, we were actually able to take all of those loans and make them grants so they didn’t have to be paid back. That was huge.

SV: Yeah.

RJ: The other thing that we did is we set aside some of our ARPA funds to

help our non-profits.

SV: Mm-hmm.

RJ: Because they were really hurting at that time too. And I am so proud of all of the things that we did during the pandemic because it was us being innovative, us cutting through the red tape, and us working hard to support our businesses and our community and our non-profits. Because our non-profits support our residents, right? And then the other thing that we also did is—and it’s not our responsibility, though we recognized that our community, our youth were doing very poorly. You know, I’ve been involved with the Boys and Girls Club for many years. And one of the things that they—I was having a conversation with them—one of the things that they were saying is that many of the kids that are at risk were not checking in. And so, you know, you’ve got parents that are very frustrated. The kids are at risk

of being abused or neglected. And you’ve got this ultra tough situation happening. So, the mental health of our community, you know, we’ve really tried to focus on that too. And so, one of the things that we did for our youth in the community is we partnered with the school district, and we are equally funding the mental health program that they have rolled out to help the kids bounce back and figure out. You know, a lot of them are so confused. A lot of them have learning deficits. They don’t know how to articulate that, their frustration, their fear and, you know, just getting sick. You know, a lot of them are terrified of getting sick. And, you know, what is life going to be? It’s very different.

SV: Yeah.

RJ: You know, back to the whole pivot—I mean, I know pivot is kind of overused

during the pandemic, but it’s a real thing. And so, for us as a city, you know, we made an intentional effort to do what we could to also help the kids. And, you know again, I think I told you this a little bit earlier, you know, I had people—I felt like a counselor many times during the pandemic. I had some of our folks calling me up and sending me messages and saying, you know, “I’m scared.” And so, I would check in on people and let them know, “Hey. You know what? You’re seen. You’re heard. We care about you.” So, you know, mayor’s job is not just all legislation. You know, there’s a lot of parts to it.

SV: Mm-hmm.

RJ: And, you know, I think something that a lot of people think is really, it’s just all about rules and regulations. That’s all your job is. Well, I think as a mayor especially, and a councilmember to some degree, but I think as a mayor I’m the

figurehead pretty much for the city council. A lot of people know who the mayor is, and they might not know who their councilperson is. For me to be the face of our city, out there letting people know that we care about them and letting them know that it’s not all about rules and regulations. We actually had a young man that was murdered within our community by one of his friends. He was in his early 20s. And, you know, we renamed a trail after him, actually the Gratitude Trail in his memory, right there around Discovery Lake because us doing things to help our community heal in tough times, in tragic times, is really important. And I really do think that that’s a part of government that sometimes people are like “Well, I’m a politician. I don’t have to do that.” Yeah, you don’t have to do it. But I think doing it is important because, again, you know, how—you know, during the pandemic, people needed to know

we care about you.

SV: Mm-hmm.

RJ: We care about your businesses. We’re all in with you. We’re going to do everything we can to keep you open and do it safely, of course. But, you know, when it was all the big businesses could stay open and then the small businesses were closed. They couldn’t adapt to that!

SV: Yeah.

RJ: Many of them went out of business. And, you know, so we had to make it so that it’s easy for every small business to get a fair shake, to be treated like a large business, you know, while also following the health order. So, it was a real tough time. And, again you know, back to grief. You’ve got to deal with grief too within a community and figure out how to move people forward. And, you know, one of the things that I think is always important is, even if you’re taking baby steps moving forward, you’ve got to move forward. Whatever that looks like. And sometimes it’s very different than two weeks ago even.

SV: Mm-hmm.

RJ: And, you know, I mean when the pandemic hit, remember, two weeks!

Staying home.

SV: Yeah. We have a archive that we started mostly with the students, but with community as well, trying to record experiences during that time.

RJ: Yeah.

SV: And it’s amazing so many students especially writing “I thought I was going to have a two-week vacation and here I am a year later.” And, you know, it’s just—

RJ: Yeah.

SV: —it’s just a traumatic experience all the way around.

RJ: For sure. And, you know, I mean that is a part, I think, of being a mayor during a pandemic that I—you know, it’s kind of interesting. I was on a Zoom with some girl scouts, and they said to me “If you knew there was going to be a pandemic, would you still run for mayor?” (Sean laughs) And it was funny because I didn’t even hesitate and I said, “Absolutely!”

SV: Yeah.

RJ: And the reason being is because I was the right person at the right time. I am very positive and I’m very—I mean, you know, the glass is not half-full. The glass is almost to the top,

right? There’s always a way to bring everyone together. There’s always a way to, you know, encourage people. And, you know, that’s what I did! My job changed. But I kept working. And, you know, there were a lot of people that really needed to be seen and I let them know they were being seen.

SV: Yeah.

RJ: I think without hesitation I am glad that I was the mayor at that point in time.

SV: Mm-hmm. It’s a really interesting thing that you say about there being—I guess you’re saying so your job is obviously legislation. But it’s also emotional labor and care and I’m hearing as well, communication is important.

RJ: Mm-hmm.

SV: What are some other aspects? I guess my question is what would surprise people the most about your job that people don’t know?

RJ: Oh, that’s a tough one. Gosh, I don’t even know if I have an answer to that.

You know, it’s interesting. So, Jeff Zevely, he’s from Channel 8. He actually was doing a show on our birthday.

SV: Mm-hmm.

RJ: And he said to me, he goes “You know, if San Marcos had a cheer squad, would you be on it?” and I said, “I’m the head cheerleader! What are you talking about?” (both chuckle) And he even said to me after the interview, he goes “You were so fast. You didn’t even like stop for one second.” I said, “Well, that’s my job.” My job is to not just deal with all the tough stuff. It’s also to be out advocating that San Marcos is a great place to live. We have so much for—You know, you can start out, you know, as a baby. And pretty soon you’ll be able to be born here (indicates quotations with her fingers), actually born here, because—I mean, I guess you could be born at your house if you’ve got a midwife or something but, you know, it’s not a traditional thing.

You could be born here, and you can earn a master’s degree and then you could work here, and you could have a good paying job. Like that is a remarkable thing if you look at our city from our humble roots: one stop light, chicken ranch, the Prohoroff Chicken Ranch right here where the university is today.

SV: Mm-hmm.

RJ: And Hollandia Dairy. That’s all we were known for. And so, yeah, I would say a lot of people might not know what that entails but it’s a lot of time and effort. I can assure you of that.

SV: Yeah.

RJ: Like it’s almost more than the actual job, although I do a lot of reading. So, that’s probably the most time consuming part of my job, you know, because when I show up, you know, I’ve even had people at SANDAG say—that are a different political party than me—say, “You know, I might not—” And actually this happened

like maybe, well it’s happened a few times, but in the last couple of weeks, where this man got up and he said, “You know, Mayor Jones—” and I’m like going “Oh gosh. What’s he going to say?” (both laugh) You never know, right? And then he says, “Mayor Jones, even though I philosophically don’t agree with you on everything, I appreciate that you are always prepared, and you know exactly what you’re talking about because you’re prepared.” And it really does require a lot of time and effort. And, you know, there are times I wake up and I’m like “I’m tired today. I don’t want to work.” But I don’t get that luxury. I have to do what I have to do. And I’ve got to pull it together. And it is a very—you know, the cheerleading part of it and I’m not saying it, you know, like a cheerleader—but, you know, being again the spokesperson, the person that’s in the front, the person that’s out and about the most, probably one of the most identifiable positions in the community—even

if people don’t know me, they know that there’s a mayor. You know, to be the mayor of such an incredible city, I’m really humbled by it. I really am. But it does take a lot of effort and it does take a lot of, you know, inner strength. And, you know, I had a pretty tough childhood and, you know, I was a latchkey kid a lot of the time. And, you know, my parents got divorced when I was eleven which is a really tough age. And I had a lot of things happen where I just go “Gosh, I wish it wouldn’t have been my life.” However, it was. But you know what? It also gives me the authority when people are, you know, telling me “You know, I’m going through tough times,” I get it! I was there. I’ve been there. And, you know, I think it helps me do a very good job. And, you know, not everyone thinks I do a good job. But I just got reelected so—

SV: Yep!

RJ: —again,

64% of the vote. I don’t think I mentioned that before. But the largest margin I’ve ever won by, I think that is a testament to how much I care for the community, how hard I work for the community, and the fact that it’s not all about legislation to me. It really is about being the cheerleader and the person that’s out in the front, talking about what a remarkable community we have. And when I say, “the community,” it’s the people.

SV: Mm-hmm.

RJ: It’s not me. It’s people that I represent. And I hope that they will always feel like they can reach out to me, and I will always try to help them in whatever I can.

SV: Yeah. Thank you. I think I had maybe one or two more questions. But something that I didn’t necessarily prepare to talk about in this interview, I wanted to ask you about was you mentioned you’re the first mayor that was elected that’s a woman in San Marcos history.

RJ: Mm-hmm.

SV: And I was curious if there are

considerations that, in your opinion, that women politicians have to take into account that men do not.

RJ: Huh! (Sean chuckles) Well…

SV: I know that’s a big question.

RJ: Well, I’m also not married. So, it actually is quite awkward—

SV: Yeah.

RJ: —in a lot of ways, you know, because I am out there. It opens it up for—And, you know, there’s a lot of discussion about bias, right?

SV: Mm-hmm.

RJ: There is still bias against women. It’s sad. But there are. And women politicians! I don’t know if people are surprised all the time. But, I mean, I have been, I mean, I’ve been called names. I’ve been, you know, people try to box me in as I mentioned earlier. It’s hard to

believe that it’s 2023 and things still happen the way that they happen because, you know, talking about what I look like, what my body looks like. I’ve had people actually talk about what my body looks like! I’m thinking, wow! You know? Would you say that to your mother? Because I’m pretty sure you wouldn’t. And so, you know, at a job like this that’s very out there, very highly visible—and I am highly visible—you know, I’ve had a few times, very inappropriate comments, inappropriate messages sent to me. And, you know, a couple of times I’m like “Gee, should I be worried?” And I send everything to the Sheriff’s department when I have things that are sent to me that are uncomfortable. But it’s different than being a man. One hundred percent. It’s very different than being a man.

I don’t think you have to worry about people talking about what you look like. I don’t think that any man as a mayor would have people sending them messages about what they look like.

SV: Yeah.

RJ: I don’t think it would ever happen. Now, I don’t really mean if someone says “Oh, I really like how your style.” That’s not sexual. But the truth is a lot of things that are sent are very sexual and I think—I am actually flabbergasted, and you know I’m almost 56 years old. I’m flabbergasted that at 56 years old, as an elected mayor, that I would be treated like this. But it happens!

SV: Yeah.

RJ: It’s really hard to believe. And, honestly, I feel bad for every woman that is just trying to do a job and it gets distracted and convoluted by people bringing in other things that are just not appropriate. It’s just

not appropriate. I mean, talking about what I look like or whether they—I mean, the first thing that someone said to me—I was offended but it was early on—was that my teeth were freakishly white. And I went (makes a puzzled and slightly disgusted look on her face) “Why would someone talk about that?” I don’t even think someone would say that about a man.

SV: Yeah.

RJ: But I feel like, as a woman, on some level there is this—it’s open to talk about what you’re wearing, what you look like, whether they think you are, you know, someone they would want to date or someone—I mean, like really inappropriate things when you’re just trying to darn well do a job, you know what I mean? So, it really is just hard to believe that here we are in 2025—or 2023. Gosh, I can’t even believe I just said that. (both laugh)

SV: What would your advice—

RJ: You can cut that part out! (both still laughing)

SV: We’ll make a note. What would your

advice be to women entering politics?

RJ: That’s another tough one. You know, I have a podcast too.

SV: Mm-hmm.

RJ: And one of the things about my podcast that I love is that you’ve got women from every different, you know, career, all different political parties. It’s not at all political. But they’re all just doing their job and they found something that they love. So, I guess one of the things that I would tell women that are thinking about politics, if you love it, you should definitely do it because you’re going to be very, very effective when you can put your heart into it. There is a lot of preparation that happens. And like for me, you know, I now am the one with the historical knowledge because I’ve been around so long. There is a lot to learn. I mean, you really do need to try to figure out why things happened. I mean, when I first joined the council, I

spent every single Friday, like half a day, with the City Manager because he was with the city for like 24 years to find out everything I could about the why and the how and, you know, just how things happen because I thought that would prepare me which it has. But don’t let the things—I mean, you are going to have to have thick skin. It’s true. You are going to have to have thick skin, thicker than a man that goes into politics. But don’t be deterred by people. You really need to follow what you think is right and bringing in your own style. Like I don’t know anyone that does my job the way that I do it because I do it my way. And I don’t let any political party call me up and tell me what to do. I follow what I believe is right. And I follow the kind of politician that I want to be, though I don’t really consider myself

politician, technically I am. But I really just want to do a good job. I want to be prepared. I think as a woman you probably have to be a little more prepared. Otherwise, people will start thinking that “Well, you don’t belong there. You’re not smart enough. You’re not this.” It really is about taking information and making a good decision. If you’re a good decision-maker, you can do this job. You’re qualified. You love the community, you’re qualified. If you are willing to put a lot into it, you’re qualified. Not everyone has that qualification. And when I say qualification, it’s not just what others believe but it’s what you believe on the inside. And, you know again, back to my podcast, my podcast is about elevating women because we really still need elevating.

SV: Mm-hmm.

RJ: As, you know, there’s a lot of talk about, you know, different segments of the population

whether you’re a minority, whatever, it really still is about women too. We do fit into that. The equity and the inclusion isn’t all about your race. It’s about also your gender because our gender still is a hinderance. And some people don’t see that. And I wish more people paid attention to that because when you’re a woman, you’re a minority. You really do have more against you than a man that’s a minority. And as a woman that is not a minority, you still have things against you that are something that a man would not experience.

SV: Mm-hmm.

RJ: And I wish more people really paid attention to that. But, you know, back to the point of if you’re a woman and you really want to, if you have a heart for politics, you should not let any one person or segment of people deter you if you really, really have the heart for it because

you can do it. It just is going to be probably a little harder than it is for a man.

SV: Mm-hmm. Well, thank you for that answer. And I think it’s wonderful advice.

RJ: Thank you.

SV: I’ll give you a much nicer question.

RJ: Nah, that’s not a hard question at all! I, honestly, and I really do believe it. I mean, it’s terrible! It really is terrible that we’re still there, in 2023.

SV: Yeah.

RJ: Why did I say 2025? I don’t know. (Sean laughs)

SV: It happens. What is the best day of work that you’ve had?

RJ: Oh, gosh. There have been a lot of them. I would say I had a really good one recently. And it’s weird because, you know, it’s always something different. But honestly, when I am out in the community at an event and there are kids and they ask me things like—I was

at the Boys and Girls Club and I was, of all things, baking cookies with them. So, let me tell you a little story. So, during the pandemic, we decided at West Lake Village that we, the city, that we were—well, we already knew that we were going to have a long-term lease for the Boys and Girls Club so they could expand their services at that location. And then, when we got some of our ARPA funds, we were like okay, we’ll help them with the TIs (tenant improvements) because then that’ll be good for the community because kids can go there and, you know, spend, you know, more time there. So, anyway, I was like “Oh, they’re going to have a kitchen there.” And I was like “That’s so cool.” So, I called up the director—and by the way, I started a girls mentoring program at the Boys and Girls Club which during the pandemic we had to kind of shut down. But I used my tax refund to put some money into it. And I said to them, I said

“You know what would be great?” I go, “I really want to come back and spend more time with the kids,” because I’ve been so busy since I got elected as mayor. I don’t always have time to do all the things I really want to do. And I said, “Can I come back and, you know, bake cookies with the kids?” And they were like “Yeah, sure.” And I said, “So, I want to also donate a mixer.” You know, not all kids get to use a really nice KitchenAid mixer. But it’s really cool to use and to learn and, you know again, like to your point, you know. When you’re a chef, you probably are going to be using one of those at some point in time. So, I was like “I really want to buy one.” I’m like “It’s on my heart. I want to do this.” So, I donated the mixer a while ago. And then I’m like, “Gosh. Okay, it’s January. I need to start figuring out when I’m going to get in and bake cookies with the kids because I really want to do it.” And so, we set up a date. It was right after the darn 78

flooding happened.

SV: Oh, yeah.

RJ: And CalTrans. And it was that day. It was that day at 4 o’clock. I was supposed to go over there and bake cookies with them. And then I had to cancel because Caltrans had to have this emergency meeting. And I was like on Zoom, and I was like “Oh, darn it.” I’m like “Oh, duty calls.” I’m like “Can we reschedule another day?” So, we rescheduled another day. I get there and the kids are so excited to meet the mayor first of all. And this is, by the way, intentionally in one of our lower income areas of the city. It’s over on Autumn Drive. And they’re like “Do you think I could be a mayor?” And I just got to hang out and talk to them and I’m like—and teach them how to make, you know, how to crack the eggs. They were doing so good. And, you know, so there was about—I think there was like 12 or 14 of them. I’m like “I want to go back and do that

like so all the kids that go to that branch have that moment of time with me.” Because I appreciated it as much as they did. And so, for me, the moments like that or when I get to go and talk to, you know, kids that are at the Boys and Girls Club service groups like Girls Scouts, Boys Scouts. All of the kids groups, honestly, those are the best days that I always have. I mean, really, the kids are excited. I’m really excited to hear what they have to say. But I also am getting a different—and back to, you know, my point of going out and door knocking and meeting people and hearing what they have to say about the city. I’m hearing it from kids and they’re going to be 100% honest.

SV: Yeah.

RJ: They’re not going to sugarcoat it.

SV: (laughs) That’s true.

RJ: They’re not going to try to fluff me up. They’re not going to try to get something out of me. They are going to tell me exactly what they think about their community.

SV: Mm-hmm.

RJ: And you know what? I appreciate that. So, for me, it’s always

about the moments with the kids when I get to go out and do things like that. It actually fills me so much more than any other moments because, again you know, you do have to put a lot into it. You know, when you’re out there on—and when I say “on” (air quotes with her fingers) you know, you’re talking to people. And I don’t want people to feel like they can’t approach me. So, I’m very approachable. And that is one of the things that I really do pride myself on. I don’t want anyone to feel like I ever don’t approach—you know, they can’t approach me. And so, one of our community members sent me this message recently and he said to me, “You know,” —his daughter was in the kids mentor, the girls mentor group—and he said “You know,” he goes “it was so cute. My daughter, we were talking about something.” And she’s also a Girl Scout. And he said “Yeah. She says ‘Well, I know the mayor.’” (both laugh) And

he’s like “and she was saying this, you know, to my wife and, you know, to—we had friends over and she goes ‘yeah, I know the mayor.’” And he goes “It was the coolest thing because she really felt like she connected with me.” And I’m like “She did connect with me.” and I love that. I love that our kids in the community can feel like they connected with me because I feel like they will never probably forget that. And I oftentimes when I’m places—I actually did this a couple of weeks ago. I was getting some food to go from San Marcos Market. There was a mom and the daughter and I were just kind of talking. And I went out to my car, and I got her one of our city pens and then I said to her, and I say this very often—so, you know, our city emblem is a wayfinding sign, a compass—and I said to her, I said, “Do you know what this is?” I took it back to her. I said,

“Do you know what this is?” And she goes, “No.” And I said, “Well, you’ll probably see it on all of our San Marcos signs. It’s a wayfinding sign, so it’s a compass.” And I said, “What it stands for is to discover life’s possibilities. And it’s going to be different for you than it is for me and for your little friends. Every single one of you has something that is your path to success.” And it’s not all—Everyone’s not going to go to a four-year college. I actually didn’t go to a four-year college. But everyone’s going to have a path to success. And I want everyone to know that they’ve got something inside of them that is what their path is and, you know, it might not be traditional. It might be traditional, but it might not. And I want everyone to know that there is their best self. There is a place that is a best self for every single

person. And, again, it’s going to be very different for everyone. And, you know, my kids, my daughter just graduated from USD. My son went to Palomar. Totally different kids. Totally different people. But it doesn’t mean that one is going to be more successful than the other. And I want people to know that and believe that in themselves. I didn’t have parents that, you know, tried to make me feel like I could be successful in whatever I did. I honestly believe that my parents just wanted me to get married and have babies. And that was all they really hoped for me. And here I am. I’m the mayor of one of the best cities in the county. And I am so grateful for every moment that I get to spend in the community and encouraging people and spending my time letting them know that we believe in them. We care about them. That’s what my job is in a

nutshell. And I know it is kind of back to a different point of what we were talking about. But the truth is every moment that you’re inspiring kids in the community is a win for me.

SV: Yeah.

RJ: So, those days are the best. And, you know, really I try to—I always carry my pens in the car. I’m like “Wait! Just wait!” I try to throw them, honestly, in my purse sometimes or in my pocket or whatever. I don’t always remember. But I think those moments when you just say that one thing, that could change the trajectory of someone’s life. And I know I remember my fourth-grade teacher, Mrs. Long. Here I am, you know, 56 years old almost. And I remember fourth grade, what she said to me. She said, “You can do bigger things than you think you can.” And I just know that that’s why I am the right

person, right now, to do what I’m doing.

SV: Yeah.

RJ: And I’m so grateful for it. And I really have a hard time believing that I actually am doing this, but I love it. Most days I absolutely love it,

SV: Mm-hmm.

RJ: And there are times when you’re tired and you go “I don’t want to get up today.” But then, you know, you have those days where you really just go “Okay. This is going to fill me in. Now, I can get through another week or whatever.”

SV: Mm-hmm. Well, thank you. I think that’s a great sentiment to end our interview on. I did want to ask you just one more question and that is if there’s anything that I should have asked you that I did not.

RJ: No, because honestly, you know how I—I think you realize what my style is. (both laugh) if you don’t bring it up and I want to say it, I’ll just bring it in there. So, no, I don’t think so.

SV: Okay.

RJ: Yeah, I don’t think so. It’s funny. At KUSI, they’re like “Oh, well, we’ll just ask you one question. You just know what to do.”

(both laugh) “You know what, you can just get everything you want to say in.” I’m like “Oh, okay. Thanks!” And, you know, by the way, when I was first elected as mayor, I was like “I can’t go on TV! I’m scared to death! I’m going to be sweating. I’m going to be stressed. I’m going to say wrong things.” Like now, I’m like, I laugh about it. You know, what I said. I’m like “Aw, geez. Two thousand twenty-five. What am I saying?” (raises her hands and chuckles) You know, but I used to be really hard on myself. But you know what? I don’t think people really want perfection. They want truth and honesty and authentic.

SV: Yeah.

RJ: And, you know, I try to be those things. I try to be, you know—I don’t even honestly think about it. I just try not to be guarded when I am—And, you know, if I show up to something, I don’t want to be the person that is like “Cheese!” (motions as if smiling widely for a camera) take a picture and then leave. Like, I’m there to do whatever you need me to

do. Like if I need to take out trash, get icky stuff on my hands, I’m going to do it. Like, I want to be fully engaged when I show up to things. And I don’t think every politician is like that. I honestly wish there were more people, not exactly my style, but really having the reason as the reason, as the real reason, you know what I mean? Not like “Oh, I’m looking for my next thing, my next higher office.” (makes air quotes with hands) You know, I am planning on running for county supervisor next. But if I’m not elected, I’m totally fine. I’ve done good. I really do believe that. I really do believe I’ve done good.

SV: Yeah. When are you running for county supervisor?

RJ: In 2026, when this term is over.

SV: Okay.

RJ: So, not to worry. I’m not going to skip like in the middle of my term. So, Jim Desmond will be termed out and I’m running for that

seat. And, you know, it’s a bigger job but, you know, the good thing is I will get paid for the hours that I work.

SV: Mm-hmm.

RJ: And then I have staff. So, I think I can work on the same level, you know, put in the same amount but have more fruit because I have people working for me and I’m actually getting paid for it. So—

SV: Yeah.

RJ: You know, because we make less than $12,000 a year. I don’t know if you know that.

SV: I didn’t know.

RJ: Yeah. Yeah. I’m the best value in the county. (both laugh) Everyone’s like—Well, actually a bunch of my friends are like “You’re the hardest working mayor in the whole county!” And I go “Well, you know, yeah.” But, again, I’m not one of those people that shows up and like takes a picture and leaves. That’s just not my thing.

SV: Yeah.

RJ: I don’t do that. Anyway. Anything else?

SV: No. Thank you so much for your time.

RJ: Do you feel like you know me now?

SV: I do!

RJ: Okay, good.

SV: I appreciate you spending some time—

RJ: Yeah.

SV: —talking with us today. And I think this is going to be really valuable to our students and researchers in the future. So, thank you.

RJ: Well, again, you know our city has come such a long way. And we really do have a lot to be proud of. And I really do believe that people that live here and I hear it time and time again, showing up at their house and they’re like “I love it here.”

SV: Mm-hmm.

RJ: “I love this city. I really wouldn’t live anywhere else.” And, you know, even when they’re upset about things, they still don’t want to leave. They still are very happy. They’re like “But, it’s better than—” You know, blah, blah, blah. Or where else. So, I think, you know, we’ve built a great place. My first house was over behind Fire Station No. 2. (points in front and to the left with her left hand) And now I live over off of La Marie. (points behind her right shoulder with her right hand) So, I’ve had three houses over here. So, I’ve owned four houses in the city.

SV: Nice.

RJ: I’m definitely not leaving.

SV: Yeah.

RJ: I love it here.

SV: Well, thank you, again. I appreciate everything.

RJ: Of course, yeah.